Maker Studio Tour: An Astrid Adventure

Believe it, people: Re:Make 2014 will be hitting San Francisco hard in less that two weeks. While ramping up, talking to mover, shakers and makers and getting glimpses into an abundance of creation processes and work methods, we started to notice one common connector over and over again: These makers have some beautiful, crazy colorful and creative work environs that inspire. Rather than keeping all of these good vibes to ourselves, we thought we’d share the eye candy that our Re:Make makers work in on a daily basis. The first stop on our studio tour is at the San Francisco apartment and workshop of Astrid Reinchenbach, the artist behind An Astrid Endeavor.

If you’re not yet familiar with the jewelry from An Astrid Endeavor, get ready to be obsessed. Astrid forgoes metals and jewels in exchange for fabric and boldly colored embroidery floss. Seeing creations as bright and statement making as these, you would expect her studio to follow suit with a rainbow of embroidery floss strewn about — and worry not. It does just that.

We’re in awe of Astrid’s ability to do as much as she does in one day. After working a 10-hour shift as a psychosocial worker at a children’s hospital, Astrid comes home to spend the evening with her daughter. After bedtime stories are read, Astrid makes way to the ocean-side studio on her apartment. While listening to fog horns and crashing waves, Astrid quietly stitches rad necklaces worthy of lots of buzz. If you’re guessing she doesn’t get a ton of sleep, you would be right.

Before starting any new piece, Astrid sketches her idea. She has a thing for bold, tribal-influenced colors and geometric patterns — a combo we all can get behind.

Her studio is a wild, loud mix of colors and textures. But the making process is quiet. In fact, she decided to work with embroidery for that very reason. It fit into her life. It doesn’t require big, heavy machinery like other types of jewelry, making it more realistic to have a home studio. Another bonus? She stitches anywhere with just some thread, fabric, a hoop, a scissors and her two hands. And as we keep saying, it’s a pretty silent endeavor… meaning she can do it while her daughter sleeps.

If any of you makers out there are looking for organization hacks, check out this chalk board drawer unit. Pretty nifty.

Surrounded by books, her daughter’s art and mood boards + a colorful collection of knickknacks, this studio is primed to make those creative juices flow.

What’s your favorite aspect of An Astrid Endeavor’s studio? Let us know in the comments below!

Imagine a colorful world with all of your female idols speaking, creative workshops everywhere you turn, food that will make you salivate, must-see music performances and, most importantly, dozens of ‘grammable moments all around.

Historically, we’ve brought Brit + Co to life annually with Re:Make, a two-day event we’ve hosted in San Francisco attended by nearly 15,000 women.

But this year, we’re trying something new called #CreateGood! Not only will we be visiting our friends on the East Coast, but we’re also switching up the format. Instead of two days, we’ll be live for FIVE.

That’s right. This year Brit + Co will be hosting a new type of event in NYC from October 4th through 8th in the heart of SoHo: a fully immersive digital program culminating in a five-day pop-up experience with the theme of #CreateGood.

Our goal for #CreateGood is to enable women to walk away feeling like a more creative and confident version of themselves through speakers, workshops, live performances, and more. We want to show the GOOD women can achieve in all areas of their life, from good food to good style to good work and good minds.

We chose this theme because we believe it’s the right moment in time to pause and consider how we, as women, can both do good for the world, but also for ourselves.

Beyond all that, like all B+C events, we promise that there will be confetti, balloons, and color… SO MUCH COLOR. So make sure to bring your phone, because you’ll definitely want to take part in all the photo-worthy moments we’re creating.

Can’t make it to NYC in the fall? No worries. While we’d love to see you IRL, we totally understand you’ve got a busy schedule, girl. That’s why all #CreateGood content will be streamed to our audience across Brit + Co social channels for a fully digital experience. So, make sure to like and follow us STAT ;)

Stay tuned over the coming months as we share more details of our next-level lineup of activities, performers, and speakers joining us. Want to be the first to know? Sign up for our #CreateGood newsletterHERE.

Can’t wait to see y’all there!

xo, Brit

Are you planning on attending our pop-up in NYC? Let us know on Twitter using the hashtag #CreateGood. We can’t wait to party with you! And make sure to stay up-to-date on speakers, programming, and more right HERE.

This edible crescent-roll cornucopia is our way of making a normal cheese boardmore festive — and definitely more fun — during the holiday season. Our go-to this time of year is a massive cheese plate that can stand alone and be the main attraction, or the starter for a larger meal. Press on for the surprisingly easy steps to braid a breaded cornucopia.

Chris Andre

Materials + Tools:

  • 1 roll of tin foil
  • 2 packages of crescent rolls
  • 1 egg (for egg wash before cornucopia goes into the oven), optional

Chris Andre

Instructions:

Start by sculpting tin foil into the shape of a cornucopia (it looks like a cone with an upturned tail). Pro tip: Lightly pack tin foil so it's easier to remove later from your baked cornucopia. Crescent rolls should be buttery enough that this shouldn't be difficult.

Chris Andre

Your tin foil mold should look a little something like this.

Chris Andre

Pop open the crescent rolls and cut the triangles into strips. Pinch together the ends of strips to make strips longer.

Chris Andre

Braid crescent roll strips. You can make these as fancy as you want. Not a braiding pro? Skip this step and leave those strips alone.

Chris Andre

Wrap tin foil cornucopia with braids/strips. Make sure you cover all the tin foil. Leave a little wiggle room at the opening of the cornucopia, so that when you’re done baking you can pull some of that tin foil out.

Chris Andre

Use any extra dough to cover the bottom of your cornucopia. Pinch the sides and anchor those braids/strips in.

Chris Andre

Brush on egg wash before placing your cornucopia in the oven. Bake at 350 degrees Fahrenheit for 20 minutes. Take out of oven and cover spots of cornucopia that are already golden brown with extra tin foil. Bake for another 20 minutes at 250 degrees Fahrenheit.

Chris Andre

Let it cool down until it’s easy to handle. Remove tin foil.

Chris Andre

Place cornucopia in corner of your cheese plate. Arrange cheese on your serving tray.

Chris Andre

Add crackers — we like to have two or three options.

Chris Andre

Don’t forget to fill up your cornucopia. It's called "the horn of plenty" for a reason. Fill with fresh fruit like grapes, apples, and pears.

Chris Andre

Add nuts like walnuts and pistachios to fill in any empty spaces. Garnish with fresh herbs like rosemary and sage to finish it off.

Chris Andre

Voilà! Invite over your friends, open a bottle of wine, and dig in!

Chris Andre

A cornucopia cheese board will become your new favorite holiday tradition.

Show us your crescent-roll cornucopias on Instagram and check out our baking classes (and our Easy Thanksgiving Desserts piece) for more holiday food inspo!

DIY Production and Styling: Paris Fried

Paris Fried: Paris loves any excuse to celebrate and throw a themed party. She loves experimenting in the kitchen and has a terrible sweet tooth. When she's not crafting in her studio, she's at the farmers' market buying seasonal produce or at her favorite local theater watching double features.

This post has been updated.

In case you missed it, last weekend was Brit + Co’s fourth annual Re:Make conference in San Francisco. One of our keynote speakers was a scholar, the founder of COURAGEWorks and the giver of one of the most inspirational TEDTalks of all time Dr. Brené Brown delivered a brilliant message about courage and vulnerability. Her quotes have been so inspiring, she recently collaborated with Sugarboo to launch The Brave Heart Gallery, which sells artworks of her quotes (also 20 percent of the proceeds go to a really good cause). Her most recent book RisingStrong explores how “falling gives us the power to write a daring new ending” and how processing the pain head on is can be strength. And according to Brené, when it comes being a creative woman, though not everything you do will be a success, daring to do it anyway is deeply important.

Being a creative in this day and age can at times be daunting — uncertainty about job security, the fear of rejection and staying in love with your passion after it becomes your job can be more than enough to turn people away. “When your vocation becomes your occupation, there’s always a little shift, so you have to protect it,” Brené tells us. “You have to keep the love alive so it doesn’t become just another thing you have to do, because then you can’t put the magic in it.”

And for creative women, we face an additional catalog of hurdles. “Creativity is kind of revealing a part of our soul, and we live in a pretty hostile environment,” Brené says, “so I think it’s scary to put yourself out there when there are so many critics and cynics out there today. I think that’s what make creativity scary, and I think that’s what make it powerful.” Rising in the face of adversity is certainly a strong statement. As our FLOTUS put it, “When they go low, we go high.”

And when you put yourself out there — yes, sometimes you’re going to fail. That’s okay. What you have to be careful of is letting your failures define you. “One of the big life stages at mid-life, anywhere from mid-thirties to late-fifties, the big developmental life stage is integration. We bring home all the parts of ourselves that we have orphaned because we don’t they fit in with who we’re supposed to be, we call them all home and we say, ‘This is me. The good, the bad, the tough, the beautiful.’,” Brené tells us. “I think that’s the gift of being my age, I have a very sensitive bulls–t meter so if you haven’t called everything home and made peace with those parts of us that are hard, that’s hard to be around.” And being able to pick up again after your fall — or even forgiving yourself for lingering down there too long — is all part of the process.

What do you think about Brené Brown’s advice? Tweet us @BritandCo!

(Photos courtesy of Brené Brown and Sugarboo)

Though Black Friday is traditionally the official start of the holiday shopping season, we argue that it’s been kicking since mid-October. We know, we know: it still feels extremely early to start thinking about the holidays, but they’ll be here before you know it! Plus, many brands and retailers are already promoting their holiday goodies with plenty of sales and discounts available right now.

If you’re ready to embark on your holiday shopping journey, but still need answers to questions like ‘when’s the best time to shop?’ and ‘where should I shop for gifts?’ and even ‘how the heck do I save money this season?’, you’ve come to the right place. Consider this your go-to guide for holiday shopping in 2024.

Scroll on for our best guidance on navigating this busy time of year and finding the best gifts possible!

When's the best time to do holiday shopping?

Kaboompics / PEXELS

The best time to do holiday shopping really all depends on your personal shopping goals. Do you want to get a jump on items you know will sell out soon? Do you want to save the most money possible? Do you want to focus on handmade, personalized gifts? These factors will undoubtedly influence your holiday shopping schedule.

Cottonbro Studio / PEXELS

Shopping early can be advantageous for all of the aforementioned goals. A lot of retailers start promoting their holiday products early on, giving you ample time to snatch up that limited-time lip kit or fancy water bottle you’ve been eyeing way before the holidays.

Plus, some of the best deals for holiday shopping happen ahead of Black Friday and Cyber Monday – in 2023, Experian observed a surge in early spending in October, thanks to early discounts, a trend likely to continue in 2024.

Finally, shopping early can be especially helpful if your plan is to focus on handmade or personalized gifts, giving the artisan you buy from (or yourself, if you’re DIY-ing your gifts) plenty of time to craft the item with love and care.

Gallup reported in 2023 that one in four shoppers start shopping as early as September, a trend likely to continue in 2024 – so you might already be embarking on your shopping spree!

Mikhail Nilov / PEXELS

If right now is just still too darn early for you to start holiday shopping, Black Friday and Cyber Monday are some of the best times to shop since so many retailers offer their largest discounts of the entire year. Plus, the late November-early December timeline can feel a bit more appropriate for the gifting season opposed to late October-early November, when everyone’s still recovering from Halloween.

The only thing to consider during this time is the shipping timelines for the items you purchase – but most retailers will typically advise their specific shipping schedules, so you don’t risk your goodies arriving late.

Where should I shop for gifts?

Ron Lach / PEXELS

You have three main options when it comes to where to shop for holiday gifts: online, in-store, and via our amazing gift guides. Of course, each method has its advantages and disadvantages.

Shopping in-store offers a tangible experience: the opportunity to hold specific items in your hands and gauge exactly what they’ll be like when you give them as a gift. The pitfall with shopping in-person is that it typically requires a commute and journeys through potentially very busy malls and shopping strips, which can add to the already-stressful holiday experience.

In-store shopping can be more physically exhausting, but it’s all about preference! Sometimes strolling through the stores that get all dolled up for Christmas is the best part of the season.

Andrea Piacquadio / PEXELS

Per Google, 65% of those planning to shop for the holidays say they will shop online more. Shopping for gifts online can be super helpful since you can centralize your findings in your browser’s bookmark tab or via virtual cart(s). Plus, shopping online can pose more opportunities for saving some money: lots of retailers typically offer discount codes for online users, especially if you sign up for their digital marketing channels (like email and text) and make a purchase.

Shopping online isn’t just shopping, either. The internet can be a stellar research tool to help you vet whether certain products are worth it, where they can be bought, and when they’ll be available. In fact, Google reported that more than half of U.S. holiday shoppers who went into a store last year say they looked up product reviews online and/or located an item in-store by checking it online.

Kaboompics / PEXELS

Last but not least, scrolling gift guides has to be our favorite place to shop for gifts – and not just because we write and publish them.

At their very core, gift guides help streamline the holiday shopping process, alleviating the stress that bubbles up when you’re wondering what the heck to shop for in the first place. Our gift guides are backed by real people, real experiences, and real opinions from our editorial team. We only promote products that we really love and believe in, oftentimes ones we’ve tested and reviewed ourselves.

We have gift guides for just about everyone on your list, with more on the way! Check ‘em out:

What are the best kinds of gifts to give?

Kaboompics / PEXELS

The best kinds of gifts to give are thoughtful gifts that consider the giftee’s interests, wants, and needs. These gifts can be sentimental, practical, or both simultaneously. What matters most in a gift is that it’ll be meaningful to them past just the holiday season, whether it’s helping them get through daily tasks, reminding them of a memorable trip or event, or giving them small doses of joy.

“Shoppers are increasingly looking for personalized and unique gifts that reflect the recipient's personality and interests,” says Mia Anderson, Owner of ChicSew. “With the rise of online shopping, many consumers are opting for curated gift boxes or experiences that add a special touch.”

Cottonbro Studio / PEXELS

Gift boxes, personalized items, books of interest, self-care goodies, and even gift cards can all be thoughtful gifts depending on the recipient. If you have no clue what your giftee is into, it’s not a bad idea to ask them what they want the most!

“My idea of a great gift is something that is in tandem with the recipient's interest and offers something new to the person, be it learning a new skill, enjoying a calming activity, or simply spending quality time with the family,” says Alfred Christ, Sales Manager & Marketer at Robotime. “This season, we encourage shoppers to shift their focus on quality and the memories their gifts will create and not just merely material aspects.”

When is Black Friday?

Sora Shimazaki / PEXELS

Black Friday is always the Friday after Thanksgiving. This year, Black Friday lands on November 29.

When is Cyber Monday?

Kindel Media / PEXELS

Cyber Monday is typcally the Monday after Thanksgiving. This year, Cyber Monday will land on December 2. Oftentimes, retailers and brands extend their online offers through the week (coined Cyber Week) after the event. Salesforce reported that 67% of shoppers in 2024 plan on shopping during Cyber Week!

Subscribe to our newsletter to stay up-to-date on our best 2024 gift guides, shopping advice, and all things holiday!

The holidays at Starbucks are creeping up on us, people! Peppermint Mocha season will return on November 7. If you’re a die-hard Starbucks fan, you know Red Cup Day is a whole holiday in itself – the frenzy for a free reusable cup is truly no joke. There’s even an entire website dedicated to counting down the madness! Even though there’s no official word on when Red Cup Day 2024 will be, there are several clues that cue us into the annual event. Scroll on for details!

What is Red Cup Day?

Starbucks

Red Cup Day is Starbucks’ highly-awaited annual event that marks the start of holiday beverage season at the coffee chain. For one day only (and while supplies last), customers who order any of Starbucks’ holiday drinks will receive a reusable red cup that features a bespoke design for the respective year.

Starbucks

Here’s a list of all the drinks rumored to be available on the Starbucks holiday menu starting November 7:

  • Peppermint Mocha
  • Peppermint White Chocolate Mocha
  • Caramel Brûlée Latte
  • Sugar Cookie Almondmilk Latte
  • Chestnut Praline Latte
  • Salted Pecan Crunch Cold Brew
  • Iced Gingerbread Oatmilk Chai

What do the red cups look like for 2024?

Starbucks

Starbucks hasn’t officially announced when Red Cup Day will be for 2024, let alone what the famed red cups will look like this go-around. The one obvious point is that the cups will be red! They’ll also likely feature some festive motifs that echo the holiday season. Last year’s red cups boasted playful white and green stars and ornament-like shapes.

Why should I participate in Red Cup Day?

Starbucks

Red Cup Day = freebies, which can feel really rewarding if you’re really into receiving free goodies. Plus, it’s just a fun way to lean into the holiday spirit. The red reusable cup keeps giving beyond Red Cup Day, though! Every time you use the reusable cup for future Starbucks orders, you get a 10-cent discount as well as 25 bonus stars toward your Starbucks Rewards account to save up for more discounts on drinks, food, and merchandise.

When is Starbucks' Red Cup Day 2024?

Starbucks

Again, Starbucks hasn’t alerted us on when Red Cup Day will be for 2024, but based on previous Red Cup Days, we can infer it’ll land on the third Thursday of November. In 2022, Red Cup Day happened on November 17, and for 2023, it was November 16. The third Thursday of November in 2024 hits on November 21, so mark your calendars, everyone!

Additionally, check back here for official info as Red Cup Day approaches.

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This post has been updated.