Though Black Friday is traditionally the official start of the holiday shopping season, we argue that it’s been kicking since mid-October. We know, we know: it still feels extremely early to start thinking about the holidays, but they’ll be here before you know it! Plus, many brands and retailers are already promoting their holiday goodies with plenty of sales and discounts available right now.
If you’re ready to embark on your holiday shopping journey, but still need answers to questions like ‘when’s the best time to shop?’ and ‘where should I shop for gifts?’ and even ‘how the heck do I save money this season?’, you’ve come to the right place. Consider this your go-to guide for holiday shopping in 2024.
Scroll on for our best guidance on navigating this busy time of year and finding the best gifts possible!
Kaboompics / PEXELS
The best time to do holiday shopping really all depends on your personal shopping goals. Do you want to get a jump on items you know will sell out soon? Do you want to save the most money possible? Do you want to focus on handmade, personalized gifts? These factors will undoubtedly influence your holiday shopping schedule.
Cottonbro Studio / PEXELS
Shopping early can be advantageous for all of the aforementioned goals. A lot of retailers start promoting their holiday products early on, giving you ample time to snatch up that limited-time lip kit or fancy water bottle you’ve been eyeing way before the holidays.
Plus, some of the best deals for holiday shopping happen ahead of Black Friday and Cyber Monday – in 2023, Experian observed a surge in early spending in October, thanks to early discounts, a trend likely to continue in 2024.
Finally, shopping early can be especially helpful if your plan is to focus on handmade or personalized gifts, giving the artisan you buy from (or yourself, if you’re DIY-ing your gifts) plenty of time to craft the item with love and care.
Gallup reported in 2023 that one in four shoppers start shopping as early as September, a trend likely to continue in 2024 – so you might already be embarking on your shopping spree!
Mikhail Nilov / PEXELS
If right now is just still too darn early for you to start holiday shopping, Black Friday and Cyber Monday are some of the best times to shop since so many retailers offer their largest discounts of the entire year. Plus, the late November-early December timeline can feel a bit more appropriate for the gifting season opposed to late October-early November, when everyone’s still recovering from Halloween.
The only thing to consider during this time is the shipping timelines for the items you purchase – but most retailers will typically advise their specific shipping schedules, so you don’t risk your goodies arriving late.
Ron Lach / PEXELS
You have three main options when it comes to where to shop for holiday gifts: online, in-store, and via our amazing gift guides. Of course, each method has its advantages and disadvantages.
Shopping in-store offers a tangible experience: the opportunity to hold specific items in your hands and gauge exactly what they’ll be like when you give them as a gift. The pitfall with shopping in-person is that it typically requires a commute and journeys through potentially very busy malls and shopping strips, which can add to the already-stressful holiday experience.
In-store shopping can be more physically exhausting, but it’s all about preference! Sometimes strolling through the stores that get all dolled up for Christmas is the best part of the season.
Andrea Piacquadio / PEXELS
Per Google, 65% of those planning to shop for the holidays say they will shop online more. Shopping for gifts online can be super helpful since you can centralize your findings in your browser’s bookmark tab or via virtual cart(s). Plus, shopping online can pose more opportunities for saving some money: lots of retailers typically offer discount codes for online users, especially if you sign up for their digital marketing channels (like email and text) and make a purchase.
Shopping online isn’t just shopping, either. The internet can be a stellar research tool to help you vet whether certain products are worth it, where they can be bought, and when they’ll be available. In fact, Google reported that more than half of U.S. holiday shoppers who went into a store last year say they looked up product reviews online and/or located an item in-store by checking it online.
Kaboompics / PEXELS
Last but not least, scrolling gift guides has to be our favorite place to shop for gifts – and not just because we write and publish them.
At their very core, gift guides help streamline the holiday shopping process, alleviating the stress that bubbles up when you’re wondering what the heck to shop for in the first place. Our gift guides are backed by real people, real experiences, and real opinions from our editorial team. We only promote products that we really love and believe in, oftentimes ones we’ve tested and reviewed ourselves.
We have gift guides for just about everyone on your list, with more on the way! Check ‘em out:
Kaboompics / PEXELS
The best kinds of gifts to give are thoughtful gifts that consider the giftee’s interests, wants, and needs. These gifts can be sentimental, practical, or both simultaneously. What matters most in a gift is that it’ll be meaningful to them past just the holiday season, whether it’s helping them get through daily tasks, reminding them of a memorable trip or event, or giving them small doses of joy.
“Shoppers are increasingly looking for personalized and unique gifts that reflect the recipient's personality and interests,” says Mia Anderson, Owner of ChicSew. “With the rise of online shopping, many consumers are opting for curated gift boxes or experiences that add a special touch.”
Cottonbro Studio / PEXELS
Gift boxes, personalized items, books of interest, self-care goodies, and even gift cards can all be thoughtful gifts depending on the recipient. If you have no clue what your giftee is into, it’s not a bad idea to ask them what they want the most!
“My idea of a great gift is something that is in tandem with the recipient's interest and offers something new to the person, be it learning a new skill, enjoying a calming activity, or simply spending quality time with the family,” says Alfred Christ, Sales Manager & Marketer at Robotime. “This season, we encourage shoppers to shift their focus on quality and the memories their gifts will create and not just merely material aspects.”
Sora Shimazaki / PEXELS
Black Friday is always the Friday after Thanksgiving. This year, Black Friday lands on November 29.
Kindel Media / PEXELS
Cyber Monday is typcally the Monday after Thanksgiving. This year, Cyber Monday will land on December 2. Oftentimes, retailers and brands extend their online offers through the week (coined Cyber Week) after the event. Salesforce reported that 67% of shoppers in 2024 plan on shopping during Cyber Week!
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This edible crescent-roll cornucopia is our way of making a normal cheese boardmore festive — and definitely more fun — during the holiday season. Our go-to this time of year is a massive cheese plate that can stand alone and be the main attraction, or the starter for a larger meal. Press on for the surprisingly easy steps to braid a breaded cornucopia.
Chris Andre
Chris Andre
Start by sculpting tin foil into the shape of a cornucopia (it looks like a cone with an upturned tail). Pro tip: Lightly pack tin foil so it's easier to remove later from your baked cornucopia. Crescent rolls should be buttery enough that this shouldn't be difficult.
Chris Andre
Your tin foil mold should look a little something like this.Chris Andre
Pop open the crescent rolls and cut the triangles into strips. Pinch together the ends of strips to make strips longer.Chris Andre
Braid crescent roll strips. You can make these as fancy as you want. Not a braiding pro? Skip this step and leave those strips alone.Chris Andre
Wrap tin foil cornucopia with braids/strips. Make sure you cover all the tin foil. Leave a little wiggle room at the opening of the cornucopia, so that when you’re done baking you can pull some of that tin foil out.Chris Andre
Use any extra dough to cover the bottom of your cornucopia. Pinch the sides and anchor those braids/strips in.Chris Andre
Brush on egg wash before placing your cornucopia in the oven. Bake at 350 degrees Fahrenheit for 20 minutes. Take out of oven and cover spots of cornucopia that are already golden brown with extra tin foil. Bake for another 20 minutes at 250 degrees Fahrenheit.Chris Andre
Let it cool down until it’s easy to handle. Remove tin foil.Chris Andre
Place cornucopia in corner of your cheese plate. Arrange cheese on your serving tray.Chris Andre
Add crackers — we like to have two or three options.Chris Andre
Don’t forget to fill up your cornucopia. It's called "the horn of plenty" for a reason. Fill with fresh fruit like grapes, apples, and pears.Chris Andre
Add nuts like walnuts and pistachios to fill in any empty spaces. Garnish with fresh herbs like rosemary and sage to finish it off.Chris Andre
Voilà! Invite over your friends, open a bottle of wine, and dig in!Chris Andre
A cornucopia cheese board will become your new favorite holiday tradition.Show us your crescent-roll cornucopias on Instagram and check out our baking classes (and our Easy Thanksgiving Desserts piece) for more holiday food inspo!
DIY Production and Styling: Paris Fried
Paris Fried: Paris loves any excuse to celebrate and throw a themed party. She loves experimenting in the kitchen and has a terrible sweet tooth. When she's not crafting in her studio, she's at the farmers' market buying seasonal produce or at her favorite local theater watching double features.
This post has been updated.
Black Friday will be here before you know it, with thousands of retailers flaunting their best deals of the year. We're shoppers at heart, so you know we're already scoping out 2024's offerings! Given that the list of stores and brands hosting Black Friday and Cyber Monday sales this year is essentially endless, we're weeding out only the best deals from the places you love to spend (and save). From beauty faves like Dieux and Kiehl's to home goods from Amazon and Walmart, these are the Black Friday deals you simply can't miss.
Kaboompics / PEXELS
Black Friday is the Friday after Thanksgiving that typically signifies the start of holiday shopping season, though many retailers have started to launch their Black Friday deals earlier year over year. A lot of the deals that stores and brands offer during Black Friday outpace their other sales events (such as Memorial Day and Labor Day) in terms of savings.
Cottonbro Studio / PEXELS
Cyber Monday is the Monday after Thanksgiving that highlights savings and deals online as opposed to in-store offers. It's one of the busiest times of year for online shopping.
Vlada Karpovich / PEXELS
We're big believers that it's never too early to start shopping for holiday gifts. The sooner you shop, the better, so you can check everyone off your list ahead of the busy holiday season and have some peace of mind once the real festivities start! Plus, if you're shopping online, starting early gives you ample time to wait for items to be shipped and delivered to your door. If deals and savings are what you're looking for, Black Friday and Cyber Monday offer some really great opportunities.
Kaboompics / PEXELS
The best thing to shop for during Black Friday deals and Cyber Monday promotions really depends on what your needs are as well as the items you're scoping out to treat yourself (or the people you're gifting for the holidays). Typically, big-ticket items like home appliances, tech products like earbuds, laptops, TVs, and tablets, and luxury self-care tools are heavily discounted during this time.
Amazon
Bliss Bright Idea Vitamin C + Tri-Peptide Collagen Brightening Serum
When: November 20-December 17
What: 20-30% off select products
Ulta
Perricone MD High Potency Hyaluronic Intensive Hydrating Serum
When: Now-November 23
What: Weekly deals on skincare, makeup, hair care, and fragrance.
IT Cosmetics
IT Cosmetics CC+ Cream Full-Coverage Foundation with SPF 50+
When: November 23-December 3
What: 30% off sitewide (loyalty members get 35% off)
Amazon
When: November 21-December 2
What: 30% off site-wide and 50% off select items on November 26 only
Moroccanoil
Moroccanoil Original Treatment
When: November 25-December 3 (rewards members will have early access to the sale on December 2)
What: 25% off sitewide
NOYZ
When: November 28-30 and December 1-2
What: 25% off sitewide and a free baseball cap on purchases over $55 on November 28-30, 25% off sitewide and a free candle on purchases over $55 on December 1-2
Dieux
When: November 29-December 2
What: 30% off original price items, 20% off single items, and a free Mini Slugging Kit on orders over $30
ILIA
ILIA Skin Rewind Complexion Stick
When: November 25-December 2, VIP members get early access November 24
What: 20% off sitewide, 25% off orders over $125, and 25% off plus a free full-size product for orders over $150
Amazon
Dream Pairs Genuine Suede Classic Platform Boots
When: November 21-December 2
What: 20-40% off select styles on the Dream Pairs site and Amazon
Madewell
Madewell The Essential Bucket Tote
When: November 21-27
What: 30% off your purchase, including new arrivals
H&M
When: November 28-December 1
What: 30% off online only (November 28), 30% off online and in-store (November 29-30), and up to 50% off (November 30-December 1)
Old Navy
When: November 1-December 2
What: 50% off select products online and in-store (November 1-6), 50% off everything online and in-store (November 7-10), and 50% off everything online only and 50% off select products in-store (November 27-December 2)
Land's End
Land's End Medium Canvas Tote Bag
When: November 29-December 3
What: 50% off, including customizable canvas totes, sheets, towels, accessories and more.
Showpo
When: November 22-December 3
What:
Franco Sarto
Franco Sarto Jaxon Mid Calf Boot
When: November 23-December 3
What: Up to 70% off + free shipping
Oomiay
When: November 28-December 2
What: Free exclusive jewelry pieces (up to 5) with every item purchased on November 28-December 1 and up to 50% off your entire order on December 2 only
Revival Rugs
When: November 14-December 2
What: Scaled discounts automatically applied at checkout:
Walmart
Samsung 55” Crystal UHD 4K Smart TV
When: November 11-December 1
What: Walmart is breaking up their Black Friday and Cyber Monday deals into two events.
Amazon
TheraGun Sense Percussion Massage Gun
When: November 29 and December 2 (tentative)
What: Amazon will feature "tons of great deals across all different categories."
Ruggable
Morris & Co. Strawberry Thief Sage & Rose Tufted Rug
When: Starting November 26
What: 25% off sitewide (exclusions apply) with code 'BF24'
Brümate
When: November 26-December 2
What: 20% off coolers and 25% off drinkware with code 'HOLIDAY25'
sproos!
sproos! Lookin Good Handheld Shower System
When: November 27-December 2
What: 30% off of the Lookin' Good Bundle on sproos.co and Amazon
Great Jones
When: November 4-December 2 on Great Jones site and November 21-December on Amazon
What: up to 50% off sitewide and 20-33% off select items on Amazon
Cure
Cure Electrolyte Drink Mix Starter Kit
When: November 26-December 3
What: 25% off sitewide on all Electrolyte Drink Mixes, Cure Kids, Energy Teas and merch with code 'HELPYOURSELF25'
Petco
Native Pet Omega 3 Fish Oil For Dog Skin & Coat
When: November 23-30
What: 50% off select items
Subscribe to our newsletter to shop even more Black Friday and Cyber Monday deals!
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
This post has been updated.
The holidays at Starbucks are creeping up on us, people! Peppermint Mocha season will return on November 7. If you’re a die-hard Starbucks fan, you know Red Cup Day is a whole holiday in itself – the frenzy for a free reusable cup is truly no joke. There’s even an entire website dedicated to counting down the madness! Even though there’s no official word on when Red Cup Day 2024 will be, there are several clues that cue us into the annual event. Scroll on for details!
Starbucks
Red Cup Day is Starbucks’ highly-awaited annual event that marks the start of holiday beverage season at the coffee chain. For one day only (and while supplies last), customers who order any of Starbucks’ holiday drinks will receive a reusable red cup that features a bespoke design for the respective year.
Starbucks
Here’s a list of all the drinks rumored to be available on the Starbucks holiday menu starting November 7:
Starbucks
Starbucks hasn’t officially announced when Red Cup Day will be for 2024, let alone what the famed red cups will look like this go-around. The one obvious point is that the cups will be red! They’ll also likely feature some festive motifs that echo the holiday season. Last year’s red cups boasted playful white and green stars and ornament-like shapes.
Starbucks
Red Cup Day = freebies, which can feel really rewarding if you’re really into receiving free goodies. Plus, it’s just a fun way to lean into the holiday spirit. The red reusable cup keeps giving beyond Red Cup Day, though! Every time you use the reusable cup for future Starbucks orders, you get a 10-cent discount as well as 25 bonus stars toward your Starbucks Rewards account to save up for more discounts on drinks, food, and merchandise.
Starbucks
Again, Starbucks hasn’t alerted us on when Red Cup Day will be for 2024, but based on previous Red Cup Days, we can infer it’ll land on the third Thursday of November. In 2022, Red Cup Day happened on November 17, and for 2023, it was November 16. The third Thursday of November in 2024 hits on November 21, so mark your calendars, everyone!
Additionally, check back here for official info as Red Cup Day approaches.
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This post has been updated.
It seems Thanksgiving is barely a week away by the time we start thinking about the menu. But while ovens all over the country will be working overtime this year, don't forget your secret weapon — the crock pot! Kitchen strategy is key when you're trying to factor various cook and prep times for both oven and stovetop dishes. There just never seems to be enough time (or counter space).
Whether you're already finalizing your menu for the day or are just in charge of a few side dishes, we've scoured the web and found 18 Thanksgiving crock pot recipes that are perfect for any gathering.
Damn Delicious
Cornis a standard side dish for most Thanksgiving meals, but this recipe is a total game-changer. Five simple ingredients go in your crock pot, and three hours later you’re greeted by corn that is so creamy and delicious, you’ll never be able to eat the canned stuff again.
Recipe Runner
Free up some room in your oven and cook the stuffing right on the counter this year. Crusty whole wheat bread, celery, onions and chicken broth will have you going back for seconds. Once it’s cooked, turn the heat to low and it will be ready whenever you are.
Damn Delicious
These aren’t Grandma’s Brussels sprouts. Covered in a brown sugar balsamic reduction and a sprinkle of parmesan cheese, these sprouts will have you converted after just one bite.
The Magical Slow Cooker
This one takes minimal effort, but packs maximum flavor. Wash and dry your sweet potatoes before wrapping them in tinfoil and piling into the crock pot. Cook on high for six hours, and resist the urge to open the lid so the steam doesn’t escape. Serve with butter, brown sugar and mini marshmallows.
Damn Delicious
Your guests are going to need something to sip on. Made 100% from scratch, this apple cider recipe will definitely steal the show: Combine apples, cinnamon sticks and spices and cover with water, and drink in the delicious smell while it simmers in the slow cooker.
Creme de la Crumb
Okay, so this does require a little oven time, but it’ll be the last thing you heat up before you can dig in (and it’s totally worth it). Peel and chop 5lbs of sweet potatoes and let your slow cooker do all the work for the next four hours. Transfer to a casserole dish, spread a layer of pecans over the sweet potato mixture then bake for 20 minutes to achieve maximum crunch before adding the mini marshmallows. Bake for five more minutes (or until marshmallows are golden brown) and dig in.
Creme de la Crumb
From apple slices to pretzels, there’s no wrong way to dunk with this dip, made from only three ingredients — caramels, heavy cream and marshmallows. Say hello to your new post-Thanksgiving party trick.
The Cookie Rookie
Tender red potatoes are a great alternative to the typical mashed variety. Top the wedges with ranch seasoning, chives and garlic for a fresh side dish that no one will believe you made entirely in the crock pot.
Gimme Some Oven
This is the ultimate set-it-and-forget-it recipe. Toss in the ingredients and come back in three hours for cranberry sauce that is the perfect combination of tart and sweet. Add a splash of vanilla extract right before serving.
A Spicy Perspective
The best side dishes double as dessert. Cover thinly sliced apples in brown sugar, cinnamon and bourbon, then simmer for four hours. Top with a scoop of vanilla ice cream or enjoy as is — they’re delicious either way.
Spicy Southern Kitchen
Trade out the usual jar of grape jelly in your famous meatball recipe for cranberry sauce to give it a holiday update. The sweet and tangy flavor will keep you coming back for more. In fact, you better double the recipe.
Averie Cooks
This tasty party snack is perfect for clearing out your cabinets: cereal, peanuts, pretzels, dried fruit and graham crackers all come together in a salty sweet crunch. Drench the mix in butter, maple syrup and pumpkin pie spices before testing your willpower for the next two hours.
The Healthy Maven
Breakfast is still the most important meal of the day (especially on Thanksgiving), but this oatmeal couldn’t be easier: Toss all the ingredients into your slow cooker before you go to bed and you’ll wake up to the aroma of nutmeg and maple syrup.
Creme de la Crumb
A pile of fresh herbs, butter and garlic make these mashed potatoes stand out on the buffet table. Use red potatoes and leave the skins on for a rustic flair that not only adds a ton of flavor, it also saves you some work.
Damn Delicious
Keep your guests from getting hangry while they wait for dinner: Serve this creamy spinach and artichoke dip with bread, pretzels or pita for a Thanksgiving staple made super easy, thanks to your crock pot.
Life Made Sweeter
Combine coconut milk with chunks of butternut squash and sweet potato, then cook in the crockpot for four hours. Once everything is fork tender, break out your immersion blender to make the texture velvety smooth. Top with extra coconut milk and toasted pumpkin seeds before devouring.
The Gunny Sack
Trade in your standard pumpkin pie for a cobbler that is made in the crock pot from start to finish. Pro tip: place a paper towel underneath the lid to keep the condensation off the food and ensure a crispy crust. Top the plated perfection with a dollop of whipped cream and caramel syrup.
Lil Luna
The slow cooker might be the last place you'd think to bake dinner rolls, but trust us on this one. This trick comes in handy year-round, especially on hot summer days when you don't feel like blasting that oven. Genius.
Don't miss out on knocking out a dish or two this year with these Thanksgiving crock pot recipes and if you need more inspiration, join our newsletter or explore our new cooking classes on B+C Classes.
