5 Best Apps of the Week: The Best Weather App You Haven’t DLed Yet + Super Bowl Apps

Tomorrow is the Super Bowl: We’re going to see two awesome teams face off for all the glory and we’re going to make some seriously yummy spreads! To get you properly geared up for the game, here are the best apps of the week — every one of them is guaranteed to enhance your game day but brilliant enough to keep even after the show is over. There’s Sports Illustrated’s new app, a chat app for your friends or anyone who shares your interests and the most buzzed-about new weather app that’s currently topping the App Store’s charts. Check it all out below.

Amid dire concerns that TikTok threatens U.S. national security, bans against the app have spread like wildfire. Beyond just government devices, some universities initiated bans, with the latest policy talks going as far as to include personal devices as well. Though it’s unlikely that the platform will be completely banned (there are other proposed solutions, like selling the app or amending its data policies) due to free speech, the possibility of a ban raises another concern: the livelihood of small businesses.

TikTok is a central avenue for small businesses to promote their products and services, with special thanks to its algorithm, says Johannes Larsson, Founder and CEO at Financer.com.

“The platform's unique algorithm, which prioritizes content discovery and virality, has enabled many small businesses to reach and connect with potential customers in a way that wasn't possible through traditional social media platforms,” says Larsson. “Since its growth has been exponential throughout the years as a key marketing channel, the ban triggered the markets for sure.”

TikTok also masters the art of connection. Your For You Page knows exactly what you like to see. This gives small businesses the ability to get closer to their audience and reach more success that way, says saysLynzee Krohne, Founder of branding agency LEO + LAINE.

"On TikTok, brands have the freedom and space to be more casual and less branded," Krohne said. "Because of the nature of TikTok, it allows brands to let their guard down a bit and create content that may be a little more rough around the edges—which helps them appear to be much more authentic to their audience."

Jessica Tran, founder of @jtmobiledetailing, says 60% of customers choose her car detailing shop because they saw it on TikTok. Jaz and Sam Sears, owners and operators of@aztaco.king, grew their business from a food cart in a parking lot to two restaurants in less than 6 months, due to their success on the app. Megan Gersch, a web designer and brand identity creator, says around half of her client base comes from TikTok, which often turn into 4 to 5-figure contracts.

This positive growth for small biz is commonly attributed to the app’s distinctive features that connect creators with consumers, such as live video streaming, a virality-driven algorithm, and the ability for users to personalize their daily feeds.

“TikTok has been a great tool for allowing me to connect with my audience on a deeper level,” says Gersch. “There's a special magic that happens with video marketing that you can't achieve with a text or static image post. Your audience gets to know your quirks, your mannerisms, and they start to feel like they know you, even though you've never met. Every time you see a new video from one of your favorite creators, it's like a FaceTime call from a trusted friend.”

In its absence, small business TikTokers would have no choice but to adapt and pivot their marketing strategies, which is not always easy when they’re doing it DIY-style, says Larsson.

“While small businesses may be able to find success on other social media channels, the competition for visibility and engagement is often more intense [than on TikTok], making it harder for them to stand out. The time and effort required to establish a new presence and create content tailored to the specific characteristics of other platforms could be a significant burden on small business owners.”

Small businesses pivoting to other platforms might face different struggles for exposure, due to consumers being very platform-specific, according to Krohne.

"If [TikTok] brands begin to focus their content efforts on Instagram, they’re up against multiple types of content, and competing in a more content-saturated world," Krohne told us. "TikTok mostly has one content offering, and that’s why it’s insanely popular. There’s a difference between platforms. Brands must diversify their content and show up in other places to keep a steady stream of touchpoints to remain top of mind and memorable."

Though Gersch is no stranger to restrategizing, a potential TikTok ban would still impact her business as a web designer and brand creator.

“I've been a marketer for 16+ years, and one thing that I have learned along the way is that you need to constantly test, look at your analytics, and create where the attention is,” says Gersch. “If TikTok goes away, there will be a huge gap in the market that will need to be filled.”

TikTok recognizes the work that small business owners take on in order to find success, which is why the platform has committed $1 million each to the Hispanic Heritage Foundation to elevate entrepreneurship in the Latin community, and Black Girl Ventures to support Black and Brown women entrepreneurs.

“Five million US businesses turn to TikTok to take us inside their world in a fun, authentic way, and as a result, they are reaching new customers, hiring more employees and growing their business,” says Becca Sawyer, Global Head of SMB for TikTok. “By partnering with HHF and BGV and launching virtual workshops, we're strengthening our commitment to build an inclusive and supportive platform where small business owners and entrepreneurs can share their story, find their audience and drive real business results."

We can’t make a solid prediction for the destiny of the beloved app for now, but we do know that it’ll be dearly missed by small businesses and consumers alike if bans (at any capacity) go through.

“I don't want Tiktok to be banned - not only is it an integral part of my business, but I have also been able to connect with so many incredible people that I wouldn't have met otherwise,” says Gersch. “It's my go-to source for inspiration, learning, and even a good laugh.”

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Illustration by Claire Shadomy

I've been working from home since long before it became the norm. And my "office" has evolved from a spindled-back chair at the kitchen table to an airy home office with a view. Back then, my productivity took a hit without essentials like adequate storage space, comfortable seating, and a bit of privacy. While it has its perks, working from home comes with its fair share of challenges; your home office setup doesn't need to be one of them.

Here are 10 ways to redesign your home office for better productivity!

Caio

1. Bad Lighting

Dim or harsh overhead lighting can strain your eyes and limit your focus. Try to get close to a window for natural light or use daylight bulbs to mimic sunlight to boost your mood, creativity, and focus. Find a desk lamp that works for you too!

Ella Jardim

2. Clutter Everywhere

A cluttered desk equals a cluttered mind, IMO. Reduce the stress that comes with a disorganized and cluttered desk by bringing in shelves and organizers; finding sleek cable-management solutions; and removing any unnecessary items to reduce visual distractions.

Vlada Karpovich

3. Uncomfortable Furniture

If you're sitting most of the day, it's so important to invest in a good desk chair. An unsupportive chair or poorly sized desk can be uncomfortable, making it harder to stay focused for long periods of time. Your back will thank you!

Ketut Subiyanto

4. No Boundaries Between Work and Home

Distractions at home like kids and partners can kill your productivity. Avoid blurring the line between work and home life by designating a private space, separate from high-traffic spaces, for your work hours if you can. Use rugs, curtains, or acoustic panels to reduce noise too.

Mizuno K

5. Lack of Storage

I get it, they're not the best-looking pieces in your home, but without proper filing systems you’ll waste time hunting for important documents or supplies. Invest in modern storage options that look good too from Mustard Made and The Container Store.

Vlada Karpovich

6. Unoptimized Tech Setup

Slow Internet or outdated tech tools can make you feel totally frustrated and can slow down your productivity. Upgrade your Internet to a faster connection, and refresh your tech gadgets and programs to make sure you work more efficiently.

Ivan Samkov

7. Awkward Desk Placement

Placing your desk in a spot with too much noise, traffic, or distractions — like facing a TV — will guarantee to disrupt your concentration. Find a more zen spot where you can focus on the tasks of the day.

Anna Shvets

8. Ignoring Ergonomics

Check your monitor height, keyboard positioning, and add a wrist rest so you don't lead to feeling uncomfortable and fatigued, cutting your workday short.

Mikhail Nilov

9. Lack of Personalization

A sterile, uninspiring office design does your motivation and creativity no favors. Make work feel less like a chore by adding personal touches through artwork, personal photos, candles, some fresh flowers or plants. Greenery can improve air quality and actually reduce work stress. Add a little snack station for quick energy boosts and keep water handy. Also, your Zoom backgrounds should reflect your personality!

Serpstat

10. No Inspiration

No matter what you do — whether it's a creative work or something more analytical — you want to feel inspired. Personalization can help, but dive into vision boards, books, magazines, quotes that inspire your work and help you bring fresh ideas to your workday. Color psychology can help too: blues and greens encourage focus and reduce stress while pops of yellow or orange can spark creativity! Break out the paint if needed!

Subscribe to our newsletter for more home decor ideas!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

In an increasingly digital world, mobile apps change the way we access information, stay connected to friends and family, entertain ourselves, and even manage our mental health and anxiety. Behind every great app is an inspiring fleet of developers who have taken a spark of creativity and turned it into something totally new and useful.

This Black History Month, we’re celebrating some of our favorite Black app creators who have been instrumental in revolutionizing their respective industries. These talented women have used their passion for coding and design to create apps that are both innovative and indispensable.

Aurelia Edwards, Founder of Nailstry

Aurelia Edwards has created the ultimate destination for beauty lovers through her app Nailstry. This exclusive marketplace is tailored to help those aspiring to perfect their press-on nails with unique designs from nail art designers across the country. It doesn't stop there; Aurelia also seeks out opportunities that give back and donates a portion of her sales towards programs like Black Girls Code.

Damilola Awofisayo, Founder of TecHacks

Damilola Awofisay is a young leader making waves in driving the tech industry forward. She is using her coding skills to create apps that address issues such as sign language learning and dyslexia support for students, actively cultivating a more inclusive future of digital innovation. Moreover, she's making STEM more accessible for young women through TecHacks, a nonprofit that brings women and nonbinary individuals together virtually in hackathons.

Dayo Akinrinade, Founder of Wisdom

Dayo Akinrinade is empowering people everywhere with Wisdom, an app that connects users to inspiring advice and a supportive community of like-minded individuals. Through the platform, users can learn from each other on topics ranging from business success to personal wellness in one inclusive setting. Through Wisdom, closed networks are replaced with limitless opportunities for knowledge sharing!

DeShuna Spencer, Founder of kweliTV

Deshuna Spencer translated her passion for storytelling and black culture into creating a platform that celebrated the intersection of the two. She launched kweliTV, a streaming app, features 550 titles from 450 global filmmakers. With almost 50,000 users, kweliTV has earned $800,000 in revenue, 60% of which goes directly back into the film community! This is innovation at its finest; disruption through creativity while still giving back to support others who share this same vision.

Janique Edwards, Co-Founder of EatOkra

Janique Edwards, along with her husband Anthony, are connecting foodies to Black-owned restaurants and culinary experiences through their app EatOkra. Seamlessly streamlining the discovery process, EatOkra is bridging audiences with over 11,000 black-owned eateries across the country.

Kaya Thomas, Founder of We Read Too

Kaya Thomas is a true inspiration! Combining her passions of reading, coding, and writing, she founded We Read Too, an app that enables young people to explore hundreds of books written by authors from diverse backgrounds and featuring characters who look like them. Through this innovative idea, Kaya is bringing equity and inclusion to the literary landscape for children across the globe.

Kimberly Seals Allers, Founder of Irth

Kimberly Seals Allers is an inspiring leader who was driven to make a difference. After her own negative hospital experience, she devoted herself to researching disparities in care for Black and Hispanic women during childbirth. This spurred the creation of Irth, an app designed specifically with these communities in mind so they can have equal access leading up to and beyond their child’s birth.

Simmone Taitt, Founder of Poppy Seed Health

Simmone Taitt is the visionary behind Poppy Seed Health, an incredible app that provides 24/7 on-demand access to midwives, doulas, and nurses for pregnant and postpartum individuals. Driven by her own pregnancy journey, Simmone recognized an opportunity in the tech startup scene to build a community for those embarking on one of life's most beautiful yet challenging journeys: parenthood. The culminating result? A warm digital refuge!

Tanya Van Court, Founder of Goalsetter

Tanya Van Court is the mastermind behind Goalsetter, a personal finance app that has empowered families to help their children realize their financial aspirations. Goalsetter is on an ambitious and compassionate mission. The goal they're setting? Striving for one million Black kids worldwide to open savings accounts!

These are just a few of the creators whose work is transforming industries, connecting communities, and promoting equity within our digital landscape. We hope that they serve as an inspiration to all aspiring entrepreneurs who have bright ideas and big dreams. Be sure to support these incredible Black app creators and the amazing work they’re doing!

The world watched as the devastating L.A. fires swept away home after home last week — including reality TV icons Heidi Montag and Spencer Pratt's. To say it was heartbreaking for the L.A. community would be a gross understatement, and these two have been very open about the toll it's taken on their family. In an interview with Good Morning America, the couple opened up to share about their experience — and share the incredible way friends and fans have come together to support them.

Looking for ways to help L.A. after the devastating fires? Here's a very helpful list of resources you can donate to!

Here's how fans are helping Spencer Pratt & Heidi Montag after the L.A. fires

www.youtube.com

- YouTube

Heidi Montag and Spencer Pratt joined Good Morning Americaon January 15, 2025 to talk about how the L.A. fires continue to impact them. The couple shared what it was like having to quickly leave their home in a moment's notice. Heidi explained that Spencer told her to grab anything she wanted to keep, so she ended up grabbing her kids' teddy bears because she was so flustered.

When their $2.5 million home actually caught fire, Spencer got choked up talking about watching their kids' rooms burn on their cameras. He said, "Our son’s bed started just burning in the shape of a heart. The fire started in the shape of a heart. I was like, ‘This is like, out of body insane.’"

Outside of that, the couple detailed the loss beyond the material items of it all. Spencer opened up about the memories lost throughout it all, too. He said, “I feel like a ghost. I don’t have a single photo now from before an iPhone existed. I don’t have any of the dumb little things that are on your shelves in your parents’ they’re all gone. Not a single nothing.”

And to Heidi, their home was more than a physical place to live. She shared, “It’s a place that you love that you live, it’s a refuge from the world. And to have that be gone, it’s a really difficult concept to continue to daily deal with."

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- YouTube

In the midst of the devastation, fans and friends have banded together to support Heidi and Spencer in a really unique way. After Spencer posted on TikTok that people should stream Heidi's 2010 album Superficial, so they can generate revenue to rebuild their lives with, people took that and ran with it. The song eventually hit #1 on iTunes, and Spencer even shared that there's potential for it to hit Billboard's Hot 100 Dance Chart, too.

And it's not just fans blasting this throwback song. Friends and fellow celebrities like Paris Hilton and Flava Flav both posted the song on TikTok. Plus, former The Hills co-stars shared the song as well, including Brody Jenner, Kristin Cavallari, and Audrina Patridge.

Heidi said, “The fan support has been such a light in such a darkness for us. It’s life-changing.”

We're sending love to Heidi and Spencer — and all the families impacted by the terrible L.A. fires this year.

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Joe Goldberg (Penn Badgley) is back for another season of snooping and stalking in New York City, and thanks to the new You season 5 teaser, we know exactly when this new TV show is returning. In addition to showing us characters from the past like Guinevere Beck (Elizabeth Lail), Love Quinn (Victoria Pedretti), and Marienne Bellamy (Tati Gabrielle), Joe straight-up says goodbye to the one person who's always been there: you. Yep, Netflix went there.

“Every season they manage to find new space to make it interesting and relevant,” Penn Badgley told Tudum. “And this season, I think somehow coming back to where it started allowed for it to just become grounded in the way that it needs to also have this kind of spectacular finish.”

Here's a breakdown of that brand new You season 5 teaser.

"Hello, you. Do you remember me? Cause I remember you," Joe asks in the You season 5 teaser, over shots of New York City and Mooney's Books. "Here we are together again, back to where it began."

"A lot has happened these many years together," he continues. "Identities, cities, loves, complications." The trailer is a walk down memory lane for viewers and for Joe as he remembers Beck, Love, and Marienne — and locking them up. Plus some fights and escapes he made along the way.

"All that led me here to now, to where I as always meant to be," he says. "And the one constant, the one thing that has always been there for me, is you. You who have been there the whole time and will be there with me to the end. Goodbye, you."

Okay, this is totally giving me Black Mirror, metaverse vibes, especially since Joe's in his creepy underground bunker with all that blue lighting. I have chills down my spine just watching this!

Is season 5 of You coming out?

Yes, You season 5 is dropping on Netflix April 24, 2025.

We've been waiting for new episodes since season 4 premiered in 2023, but the writers and stars have been planning Joe's ending for much longer. "We have some ideas that we've been talking about pretty much from the beginning," Sera Gamble told EW when she was showrunner in 2023. "It's really the debate about what kind of justice would be fair and appropriate for a guy like Joe. And then do we believe that he would get that kind of punishment? My short answer is like, maybe not from the American system. But there might be other ways. So that's the stuff we're talking about."

But whatever these writers and directors have up their sleeves, Penn Badgley promises You season 5 will come to a "perfect" conclusion. “I would love for people to just be like, ‘Wow, it’s over and I feel good and I don’t want to watch it again,'" he told Harper's Bazaarin March of 2023. And honestly, a perfect ending is all TV fans can hope for these days, right?

Who's in the You season 5 cast?

The final season of You stars Penn Badgley, Madeline Brewer, Anna Camp, Charlotte Richie, and Griffin Matthews.

Are you excited for the final season of You? I cannot wait to see the way Penn Badgley and Netflix bring the show to a close. Follow us on Facebook for the latest You season 5 news — and updates on all your favorite TV shows!