11 Best Mascaras for Sensitive Eyes

Pop Art Makeup

Channel your inner Warhol with a creative take on an iconic art movement. (via Brit + Co)

Taylor Swift

The only thing you REALLY need to dress like our favorite popstar is bright red lipstick and bangs, if you're feeling adventurous. Sounds good to us.

Harley Quinn

She may have been corrupted by the Joker, but Harley is still H-O-T. (via Brit + Co)

Bowie Emojis

Pair an Aladdin Sane lightning bolt with your own karaoke version of “Ziggy Stardust” for a Halloween costume that’s sure to turn heads. (via Brit + Co)

Jungle Cat

Definitely not for the intro level makeup artist, but major makeup #goals. RAWRR. (via Brit + Co)

Wonder Woman

It’s your turn to become the feminist-friendly box-office sensation that we all need. (via Brit + Co)

Flamingo

Halloween is truly the best time to let your inner bird shine. (via Brit + Co)

Shepard Fairey Painting

A tribute to Obama is always worthwhile in our book, especially when it’s this creative.

Jem

Clearly, we are as obsessed with ’80s cartoon characters as we are with Halloween makeup. Light pink hair, a simple star, and a bold pink pout will bring your Jem look to life. (via Brit + Co)

Chill

Go crazy with all the blues to nail the icy half of everyone’s favorite Netflix and chill costume. (via Brit + Co)

Madame D from Grand Budapest Hotel

Even though Madame D isn’t in the film for long, we quickly fell in love with her — especially her style. This elderly makeup look may seem tricky, but you can totally handle it! (via Brit + Co)

Jellyfish

Not only will you look like one of the most magical sea creatures to exist, but you’ll be protected from the rain if the sky decides to open up too. (via Brit + Co)

Witch Makeup For Halloween

The OG Halloween costume. Use a little green face paint accented with mossy contouring and a purple lip to get witchy with it in no time. Bonus points if you wear it to see the Wicked movie too ;) (via Brit + Co)

Half Sugar Skull

Go halfsies on your DIY sugar skull so you don’t have to worry about keeping it symmetrical. Add your favorite lip color and a creative costume for a memorable look. (via Brit + Co)

Robot

You don’t have to wear a spooky costume for Halloween shenanigans; there are getups that can be pretty and a little creepy, too. Take this colorful robot, for example. It blends equal parts artsy beauty with the futuristic fierceness that is sure to get the party talking. (via Brit + Co)

Clown Makeup

A creepy clown has always been a go-to Halloween costume, but this year, why not put a creative, colorful spin on it? Featuring pops of bright blue, lime green, and hot pink, makeup artist Fernanda Machado’s original creation achieves those spooky, artistic vibes you’re longing to channel. (via Brit + Co)

Teenage Mutant Ninja Turtles

They fight crime. They eat pizza. They’re named after Italian Renaissance artists. They’re Teenage Mutant Ninja Turtles! And, let’s face it, they’re the coolest reptile warriors in town. (via Brit + Co)

Zombie Makeup

As much as we love channeling our inner Wonder Woman, pulling off a slightly gorier zombie costume presents the Halloween makeup challenge we crave. Here we’ve created an approachable zombie makeup tutorial so you can still feel like a babe while staying true to the holiday’s spooky vibe. (via Brit + Co)

Creepy Clown

No matter if you’re going as a clown or as a mime, this kinda creepy, kinda cute look will achieve all of your Halloween dreams. (via Brit + Co)

True Colors

Show us what you got with this playful, technicolor makeup DIY that’s definitely open to interpretation.

Cassie Howard from Euphoria

This is one Halloween makeup look you can wear even after Halloween's over. Check out our Euphoria makeup tutorials for more inspo, or create your own eye makeup look. Whatever you do, don't forget the rhinestones! (via Brit + Co)

Rainbow Skull

Brighten up an otherwise dark and spooky look with not one, but all the colors of the rainbow.

Gamora from Guardians of the Galaxy

A makeup sponge is key when creating this simple mean green look. (via Brit + Co)

Gorgeous Ghost

Swap the normal ghost sheet for a makeup look that everyone will love. Or wear this as Narnia's White Witch! (via Brit + Co)

Trick-or-Treat

We’ll always take some sweets on Halloween — especially when they’re in the form of colorful makeup.

Queen of Hearts

Are Tim Burton fans attending your bash? Then they’ll definitely approve of this look. After all, why not be a queen for Halloween? (via Brit + Co)

Rocket from Guardians of the Galaxy

This raccoon look is pretty dang convincing. Even if you opt for the store-bought costume, this makeup adds that homemade touch we live for. (via Brit + Co)

Millennial Pink

We’re getting Zenon vibes with plenty of sparkly, metallic makeup to match. (via Brit + Co)

Modern Vampire Makeup

Fangs will forever be in fashion. But that doesn’t mean you have to have blood dripping down your chin to let people know what you are. You’re a classy vampire. (via Brit + Co)

Skeleton Makeup from “David S. Pumpkins”

If you’ve yet to see SNL‘s skit, then TBH, that needs to be the first item on your checklist. Recreate this extremely goofy twist on the traditional Halloween character for guaranteed all-night laughs. (via Brit + Co)

Pop Art Zombie

We live for out-of-the-box zombie looks, and it’s fair to say that this show-stopping peekaboo number hits the mark.

Bombshell Skeleton

Hoping to harness a spooky mood that doesn’t sacrifice style? Look no further than this glam take on the undead. (via Brit + Co)

Zoya the Destroya and Liberty Belle from GLOW

Contouring is key when it comes to creating these wrestler babes’ game faces. Who will win: Zoya or Liberty Belle? (via Brit + Co)

Fairy

This costume at its core is really simple to make, but adding makeup and hair accents will take it from makeshift to masterpiece. (via Brit + Co)

Started from the Bottom Ilana from Broad City

Possibly one of the most epic episode intros of all time, season one’s “Apartment Hunters” begins with a music video short where Ilana looks like an absolute kween. (via Brit + Co)

Olivia Rodrigo Sour Album Cover

All you need for for a Sour Halloween makeup look is your go-to makeup routine and some stickers from the craft store, and voilà! (via Brit + Co)

Woodland Fairy

Minus the butterfly lashes, we would wear this look to a festival. All right, you got us. We’d wear the lashes too. (via Brit + Co)

Wisdom Teeth Abbi from Broad City

Season two’s “Wisdom Teeth” episode is arguably one of the best ever. After Abbi gets her wisdom teeth pulled, she takes too much pain medication combined with a ganja-infused smoothie and passes out. Ilana then decides to paint her face with makeup while feeling particularly lit. This is THAT look. LOL. (via Brit + Co)

Snapchat Puppy

The trick here is to take a screenshot of yourself in the makeup filter of your choice and then use that as your makeup inspiration photo. (via Brit + Co)

Hocus Pocus Witch Makeup

Who's more iconic than the Sanderson sisters? Those lips, tho. (via Brit + Co)

Dinosaur

Any makeup look that calls for finishing touches of glitter, wins. Tap it on anywhere that your little dino heart desires! (via Brit + Co)

Snapchat Flower Crown Filter

Highlight heavily and contour softly to recreate this popular floral filter. Pro tip: wear lavender or gray contacts to complete the lewk. (via Brit + Co)

Anna from Frozen

Begin by following this tutorial to get your base makeup for this look. For your bronzer, apply in a more circular motion to create her doll-like facial structure. Keep your blush bright pink but blend just on the apples of your cheeks. (via Brit + Co)

Jailbird

Simple tutorial alert! We used the Cat Eye Kit to create these fierce, winged eyes. Continue the eyeliner line down the nose to make a bird beak. (via Brit + Co)

Dalmation

Whether you’re one of 101 or just a solo, spotted pooch this Halloween, you only need to use black and white face paint to create a doggone (get it?) adorable look. (via Brit + Co)

Rainbow

This is actually really simple to recreate — all you need are rainbow cream colors and a small paintbrush or makeup brush to apply them with. (via Brit + Co)

Doll Face

Creepy meets pretty in this eerie Halloween beauty look. (via Brit + Co)

Scarecrow

There’s nothing wrong with keeping it classic for Halloween. Amp up your traditional scarecrow outfit with a little face paint for a pulled-together look in 20 minutes or less. (via Brit + Co)

Zombie Skeleton

Our very own beauty editor knows a thing or two about how to wield makeup for a creepy-meets-gorgeous Halloween makeup look. Talk about a new meaning for the phrase “drop dead gorgeous.”

Frida Kahlo

Trace on a unibrow and you’re well on your way to emulating Frida’s signature look. (via Brit + Co)

Mermaid

Who says that your mermaid dreams have to stay just dreams? With the right pastel makeup and brightly colored mane, you’ll be giving off mermaid vibes in no time. (via Brit + Co)

Elsa from Frozen

Channel Elsa’s icy cool vibes by using a much lighter foundation than you normally would paired with bright cream eyeshadow. (via Brit + Co)

Ursula

Even if you’re not a makeup artist, you can easily recreate this look by capturing the shape of her face. Look at each part before you start painting yourself, and do each step in order. (via Brit + Co)

Pot of Gold

Rainbow hair atop a highlighted and bronzed beauty look makes for one leprechaun-approved Halloween makeup idea. (via Brit + Co)

Purrfect Black Cat

Being a black cat is always a solid option. Grab your liquid liner to DIY this look. Don’t forget the ears! (via Brit + Co)

Snapchat Bee Filter

Dramatic lashes and yellow cream makeup go a long way when it comes to pulling off this popular — or should we say buzzy — Snap filter. (via Brit + Co)

Vampire

This vamp costume is perfect for the dark-haired, busy gal on a budget. It doesn’t take a vampire’s life span (AKA eternity) to make — and with just a few easy steps you’re transformed into a picture-perfect creature of the night! (via Brit + Co)

Katy Perry’s “Dark Horse” Makeup

Katy Perry is undeniably the queen of costumes. So, why not take a page out of her book and DIY her standing ovation-worthy “Dark Horse” look? (via Brit + Co)

Lion

We’re always down to be the queen of the jungle for Halloween. (via Brit + Co)

La Croix

Pick your fave fizzy flavor and you’re sure to win the contest. After all, La Croix is life. (via Brit + Co)

Mad Hatter

This makeup is an understated version inspired by the original and is really easy to recreate. And yes, those are fake eyelashes we used as eyebrows for the ultimate Halloween hack win! (via Brit + Co)

Caterpillar and Cheshire Cat from Alice in Wonderland

Whooooo are yoooooou? (via Brit + Co)

Unicorn

Pastel hair and makeup, a flower crown, a white body suit, and a unicorn horn make for one seriously simple Halloween look. (via Brit + Co)

Andy Warhol’s Marilyn

Head to your local beauty store and grab all the pink face paint you can to get ready to rock your inner pop self. (via Brit + Co)

David Bowie

“I don’t know where I’m going from here, but I promise it won’t be boring.” (via Brit + Co)

Barbie

This makeup look is super subtle and totally customizable to your favorite shades. As long as you have a pink lip, you're good to go. (via Brit + Co)

The Joker

Ugh, it’s just so sexy-creepy, we can’t. (via Brit + Co)

Trump

All you need is some bigly orange bronzer to make this your greatest Halloween look ever. No Halloween has ever been this great before. It’s the greatest. (via Brit + Co)

The Nightmare Before Christmas

It’s never too early to start the Christmas festivities. Try out this simple makeup DIY from The Nightmare Before Christmas to jumpstart the holiday season. (via Brit + Co)

Pretty Zombie

The living dead? More like the living drop-dead gorgeous. (via Brit + Co)

What is Maybelline Superstay Matte Ink used for?

Anyone can say that their lipstick is THE BEST, but that's not always true. So, what's the tea on the Super Stay Matte Ink formula? According to the brand's notes on Amazon, here's what you can expect to this lipstick to do:

• Glide on easily because of the "unique arrow application"
• Provide a "perfectly matte" finish
• Remain "smudge-free" for up to "16 hours"

It sounds like a lot of fluff if you've never tried the formula before, so I scrolled through the comment section to see what other customers think.

What are other customers saying about it?

Most of the customer reviews I read through on Amazon are extremely thorough so here are the ones that stood out the most:

• "I am really hooked on this lipstick! It's very long wearing and it's super gentle on my lips...Let me address some common complaints among other reviewers and why I think they're wrong...Oil takes this stuff off quite easily, so do some makeup wipes...Secondly, I do agree that this product is very sticky. I have found that I can put my Mac lipgloss on over top and now it's not sticky anymore!"
• "I’ve purchased this longevity wand type lipstick a few times and I like the texture and staying power. Sometimes I put another glossy lipstick over if it seems drying however it stays very nicely for the day."
• "This is my first time purchasing this brand. When I say it last all day, it doesn't come off until you take it off! Some might see this as bothersome, but having it stay on until I need it off is the greatest thing."
• My Favorite Review: "I put it on at around 3:30 pm and fell asleep with it on cause it was a busy night, it was still on the next morning. I had to use multiple makeup remover wipes and wash my face with a good makeup remover to get it off."

My Review For Maybelline Superstay Matte Ink Lipstick

I used to be terrified of wearing 'nude' lip colors because I thought they would be too much of a contrast against my complexion, but watching a few YouTube tutorials nipped my fear in the bud. I make the 'Seductress' shade work for me by lining my lips with a dark brown liner. Once I did that, I immediately fell for the way it looks on me. It's to the point where I actually can't stop wearing lip combo — it's so easy to apply and takes less than two minutes to set!

How long does Maybelline Superstay Matte Ink Lipstick last?

Before I started applying gloss over my nude lip combo, I wanted to test two very important things:

1. If this matte lipstick could pass the smudge-proof test. I've tried other brands, and they haven't always stayed in place — especially when eating or drinking something — so I was skeptical.
2. How long it actually lasts, smudge-proof or not. I mean, who among us hasn't gotten home after an evening out to find their lipstick basically nonexistent?

Like one of the customer reviews suggests, this lipstick has come off a little while eating things like pasta or pizza, so it's not 100% "smudge-free." Given that, I only had to reapply this lipstick once throughout an 8-hour day — which isn't a huge deal to me because it takes less than 30 seconds to reapply it. The best way I get it to stay put is by applying lip gloss and a teeny amount of setting spray over it.

Maybelline Super Stay Matte Ink Lipstick

Lately, I've even been adding the Maybelline Lifter Gloss in the shade 'Stone' as a way to truly lock in the color. It highlights the 'Seductress' shade of the Maybelline Super Stay Matte Ink Lipstick which is a huge plus for me.

For less than $12, I think it's absolutely worth buying multiple times!

More Best Drugstore Lipsticks

The Lip Bar Vegan Matte Liquid Lipstick

When I'm in the mood for a universal red lipstick that has the best color payoff, I always turn to The Lip Bar's 'Bawse Lady.' She's a gorgeous blue-red that highlights all undertones without making anyone looked washed out.

Revlon Colorstay Limitless Matte Lipstick

I discovered Revlon's Colorstay formula while browsing for a deeper lipstick for fall and it does not disappoint! It's another vegan product that has triple hyaluronic acid and upcycled cranberry extract in it so it literally feels like you're not wearing anything on your lips!

Milani Color Fetish Matte Lipstick

The word 'Fetish' may be off-putting, but don't write this lipstick off because of the name — ha! I typically wear this when I don't want to wait for a liquid lipstick to dry. It's super velvety and also contains hyaluronic acid in it to help keep lips moisturized.

Nyx Professional Makeup Smooth Whip Matte Lip Cream

Last but not least, Nyx has never let me down in the lip department before. If I'm truly shopping on a budget, I'll reach for the Smooth Whip Matte Lip Cream because it glides on my lips like butter. That's not to say I know what it feels like to rub butter all over my lips, but you get what I mean! It's soft and has a gorgeous color payoff that makes me feel like it's comparable to the best lipstick I swear by.

When's the best time to do holiday shopping?

The best time to do holiday shopping really all depends on your personal shopping goals. Do you want to get a jump on items you know will sell out soon? Do you want to save the most money possible? Do you want to focus on handmade, personalized gifts? These factors will undoubtedly influence your holiday shopping schedule.

Shopping early can be advantageous for all of the aforementioned goals. A lot of retailers start promoting their holiday products early on, giving you ample time to snatch up that limited-time lip kit or fancy water bottle you’ve been eyeing way before the holidays.

Plus, some of the best deals for holiday shopping happen ahead of Black Friday and Cyber Monday – in 2023, Experian observed a surge in early spending in October, thanks to early discounts, a trend likely to continue in 2024.

Finally, shopping early can be especially helpful if your plan is to focus on handmade or personalized gifts, giving the artisan you buy from (or yourself, if you’re DIY-ing your gifts) plenty of time to craft the item with love and care.

Gallup reported in 2023 that one in four shoppers start shopping as early as September, a trend likely to continue in 2024 – so you might already be embarking on your shopping spree!

If right now is just still too darn early for you to start holiday shopping, Black Friday and Cyber Monday are some of the best times to shop since so many retailers offer their largest discounts of the entire year. Plus, the late November-early December timeline can feel a bit more appropriate for the gifting season opposed to late October-early November, when everyone’s still recovering from Halloween.

The only thing to consider during this time is the shipping timelines for the items you purchase – but most retailers will typically advise their specific shipping schedules, so you don’t risk your goodies arriving late.

Where should I shop for gifts?

You have three main options when it comes to where to shop for holiday gifts: online, in-store, and via our amazing gift guides. Of course, each method has its advantages and disadvantages.

Shopping in-store offers a tangible experience: the opportunity to hold specific items in your hands and gauge exactly what they’ll be like when you give them as a gift. The pitfall with shopping in-person is that it typically requires a commute and journeys through potentially very busy malls and shopping strips, which can add to the already-stressful holiday experience.

In-store shopping can be more physically exhausting, but it’s all about preference! Sometimes strolling through the stores that get all dolled up for Christmas is the best part of the season.

Per Google, 65% of those planning to shop for the holidays say they will shop online more. Shopping for gifts online can be super helpful since you can centralize your findings in your browser’s bookmark tab or via virtual cart(s). Plus, shopping online can pose more opportunities for saving some money: lots of retailers typically offer discount codes for online users, especially if you sign up for their digital marketing channels (like email and text) and make a purchase.

Shopping online isn’t just shopping, either. The internet can be a stellar research tool to help you vet whether certain products are worth it, where they can be bought, and when they’ll be available. In fact, Google reported that more than half of U.S. holiday shoppers who went into a store last year say they looked up product reviews online and/or located an item in-store by checking it online.

Last but not least, scrolling gift guides has to be our favorite place to shop for gifts – and not just because we write and publish them.

At their very core, gift guides help streamline the holiday shopping process, alleviating the stress that bubbles up when you’re wondering what the heck to shop for in the first place. Our gift guides are backed by real people, real experiences, and real opinions from our editorial team. We only promote products that we really love and believe in, oftentimes ones we’ve tested and reviewed ourselves.

We have gift guides for just about everyone on your list, with more on the way! Check ‘em out:

• Gifts for Him
• Gifts for Her
• Gifts for Foodies
• DIY + Handmade Gifts
• White Elephant Gifts
• Gift Sets

What are the best kinds of gifts to give?

The best kinds of gifts to give are thoughtful gifts that consider the giftee’s interests, wants, and needs. These gifts can be sentimental, practical, or both simultaneously. What matters most in a gift is that it’ll be meaningful to them past just the holiday season, whether it’s helping them get through daily tasks, reminding them of a memorable trip or event, or giving them small doses of joy.

“Shoppers are increasingly looking for personalized and unique gifts that reflect the recipient's personality and interests,” says Mia Anderson, Owner of ChicSew. “With the rise of online shopping, many consumers are opting for curated gift boxes or experiences that add a special touch.”

Gift boxes, personalized items, books of interest, self-care goodies, and even gift cards can all be thoughtful gifts depending on the recipient. If you have no clue what your giftee is into, it’s not a bad idea to ask them what they want the most!

“My idea of a great gift is something that is in tandem with the recipient's interest and offers something new to the person, be it learning a new skill, enjoying a calming activity, or simply spending quality time with the family,” says Alfred Christ, Sales Manager & Marketer at Robotime. “This season, we encourage shoppers to shift their focus on quality and the memories their gifts will create and not just merely material aspects.”

When is Black Friday?

Black Friday is always the Friday after Thanksgiving. This year, Black Friday lands on November 29.

When is Cyber Monday?

Cyber Monday is typcally the Monday after Thanksgiving. This year, Cyber Monday will land on December 2. Oftentimes, retailers and brands extend their online offers through the week (coined Cyber Week) after the event. Salesforce reported that 67% of shoppers in 2024 plan on shopping during Cyber Week!