9 Black App Creators You Need To Know

9 black app creators you need to know

In an increasingly digital world, mobile apps change the way we access information, stay connected to friends and family, entertain ourselves, and even manage our mental health and anxiety. Behind every great app is an inspiring fleet of developers who have taken a spark of creativity and turned it into something totally new and useful.

This Black History Month, we’re celebrating some of our favorite Black app creators who have been instrumental in revolutionizing their respective industries. These talented women have used their passion for coding and design to create apps that are both innovative and indispensable.

Aurelia Edwards, Founder of Nailstry

Aurelia Edwards has created the ultimate destination for beauty lovers through her app Nailstry. This exclusive marketplace is tailored to help those aspiring to perfect their press-on nails with unique designs from nail art designers across the country. It doesn't stop there; Aurelia also seeks out opportunities that give back and donates a portion of her sales towards programs like Black Girls Code.

Damilola Awofisayo, Founder of TecHacks

Damilola Awofisay is a young leader making waves in driving the tech industry forward. She is using her coding skills to create apps that address issues such as sign language learning and dyslexia support for students, actively cultivating a more inclusive future of digital innovation. Moreover, she's making STEM more accessible for young women through TecHacks, a nonprofit that brings women and nonbinary individuals together virtually in hackathons.

Dayo Akinrinade, Founder of Wisdom

Dayo Akinrinade is empowering people everywhere with Wisdom, an app that connects users to inspiring advice and a supportive community of like-minded individuals. Through the platform, users can learn from each other on topics ranging from business success to personal wellness in one inclusive setting. Through Wisdom, closed networks are replaced with limitless opportunities for knowledge sharing!

DeShuna Spencer, Founder of kweliTV

Deshuna Spencer translated her passion for storytelling and black culture into creating a platform that celebrated the intersection of the two. She launched kweliTV, a streaming app, features 550 titles from 450 global filmmakers. With almost 50,000 users, kweliTV has earned $800,000 in revenue, 60% of which goes directly back into the film community! This is innovation at its finest; disruption through creativity while still giving back to support others who share this same vision.

Janique Edwards, Co-Founder of EatOkra

Janique Edwards, along with her husband Anthony, are connecting foodies to Black-owned restaurants and culinary experiences through their app EatOkra. Seamlessly streamlining the discovery process, EatOkra is bridging audiences with over 11,000 black-owned eateries across the country.

Kaya Thomas, Founder of We Read Too

Kaya Thomas is a true inspiration! Combining her passions of reading, coding, and writing, she founded We Read Too, an app that enables young people to explore hundreds of books written by authors from diverse backgrounds and featuring characters who look like them. Through this innovative idea, Kaya is bringing equity and inclusion to the literary landscape for children across the globe.

Kimberly Seals Allers, Founder of Irth

Kimberly Seals Allers is an inspiring leader who was driven to make a difference. After her own negative hospital experience, she devoted herself to researching disparities in care for Black and Hispanic women during childbirth. This spurred the creation of Irth, an app designed specifically with these communities in mind so they can have equal access leading up to and beyond their child’s birth.

Simmone Taitt, Founder of Poppy Seed Health

Simmone Taitt is the visionary behind Poppy Seed Health, an incredible app that provides 24/7 on-demand access to midwives, doulas, and nurses for pregnant and postpartum individuals. Driven by her own pregnancy journey, Simmone recognized an opportunity in the tech startup scene to build a community for those embarking on one of life's most beautiful yet challenging journeys: parenthood. The culminating result? A warm digital refuge!

Tanya Van Court, Founder of Goalsetter

Tanya Van Court is the mastermind behind Goalsetter, a personal finance app that has empowered families to help their children realize their financial aspirations. Goalsetter is on an ambitious and compassionate mission. The goal they're setting? Striving for one million Black kids worldwide to open savings accounts!

These are just a few of the creators whose work is transforming industries, connecting communities, and promoting equity within our digital landscape. We hope that they serve as an inspiration to all aspiring entrepreneurs who have bright ideas and big dreams. Be sure to support these incredible Black app creators and the amazing work they’re doing!

We all have big feelings. And thanks to social media and rising levels of anxiety, those feelings, well, feel bigger than ever. That’s exactly where resources like Wondermind come in. The self-proclaimed “mental health ecosystem” is all about exploring, discussing, and navigating our emotions together. This Mental Health Awareness Month, Wondermind wants you to live your mental health journey in community because Mandy Teefey, who co-founded the company with daughter Selena Gomez, knows what it’s like to walk that journey alone.

Image via Wondermind

“As I went through a very long journey of finding I did have a mental health diagnosis — and then I was misdiagnosed and then I had to go through that — I was blessed to have the resources to do that,” Teefey, who received an ADHD and trauma diagnosis after a 20-year bipolar misdiagnosis, says. “Whenever I started my journey of discovering what mental condition I had…I didn't have anybody to lean into or explain the way I was feeling.”

While these personal experiences helped Teefey better understand mental health, it wasn’t until she produced Netflix’s 2017 series 13 Reasons Whythat she saw just how far the mental health conversation goes. The hit show went viral almost as soon as it aired because of its realistic depiction of mental health and all the aftershocks of trauma.

“After we did 13 Reasons Why and saw the reaction and the need for that support, me and Selena were trying to really figure out what could be next,” Teefey says. “Everybody was releasing things [at] different times. It's like you have to have 12 apps to have a program, and then remember to use them all. So that's when we decided to create a mental fitness ecosystem. So it's all-encompassing, but there's something for everyone.”

“We're not a medicinal company [but] we do have an advisory committee that oversees everything that we do,” Teefey continues. “We're technically not doctors, but we are for everyone when it comes to feelings. Everybody has feelings and they can go to our content hub and just kind of explore that for a while.”

Image via Brit + Co

Admittedly, that exploration bit is pretty fun. The articles are inspiring, and the worksheets (which are each created by an expert) are incredibly helpful. Seeing every program, article, and podcast episode feels like an opportunity to start fresh, but once you have all the ideas in front of you, what do you actually do? Teefey recommends journaling, even if it’s just a sentence every day. (She also loves watching journaling videos from Planning Annie: “Anytime I'm feeling sad or like a little unmotivated, I put her on.”)

Journaling every day, even if your entries are short, allows you to track your mood over an extended period of time. If you notice a consistent sadness, for example, it could be a sign it’s time to check in with your doctor. Plus, journaling can help prepare you for the conversations mental health appointments bring up.

“Sometimes if you go into a therapy session and you're not really settled or concrete in who you are and what may be going on, you might go through what I went through, which is being misdiagnosed,” Teefey says. “It's more important for you to know who you are and what you need prior to going in. So you can give that to them instead of them guessing and working around that process with you.”

Image via Brit + Co

Establishing a consistent routine can help decrease your stress, whether you’re eating the same breakfast every day, or you stick to a tried and true skincare regimen like Sydney Sweeney’s Cassie does on Euphoria. I immediately thought of this teen drama when Mandy Teefey mentioned how important her 4 a.m. routine is. But while Cassie spends time doing her skincare and makeup, Teefey spends time nurturing her soul.

“If I don't have [that routine], I'm usually really off kilter,” she says. “So I get up at 4 when everyone's still asleep, and I found that time could be about me, and I'm not taking it away from anybody. And so that's really what helped me be more grounded throughout the day.”

I can attest that my own quiet time in the morning is vital for a successful day — as is knowing what my boundaries need to be. Because honestly, boundaries can change daily! Teefey and I both acknowledge we have to stay away from sad music to protect our mental health, and she also recommends staying off social media when you feel your mental health struggling.

“I can go three days without looking at social media and then when I go on there, I start having anxiety because I'm like, ‘Oh my gosh, I haven't liked this person. I haven't even liked our own pictures [for] Wondermind.’ And then I start feeling guilty,” she says. “There's just some kind of [expectation] to do social media and you really don't. Not everybody needs to know everything, you know? There's beauty in privacy.”

Even Selena Gomez admitted at the 2024 Time100 Summit that taking time off Instagram "was the most rewarding gift I gave myself."

Image via Brit + Co

The idea of staying off social media is way easier said than done (speaking from first hand experience here). If you feel like you’re drowning in engagement announcements, anxiety-inducing news, and FOMO, Teefey recommends keeping tabs on your reactions to gauge when it’s time to take a serious break.

“If it invokes any emotion that is a negative emotion, I [know] it's not worth being angry about, it's not worth losing sleep about,” she says. “It just feels like there's an unintentional taunting on social media and, ‘Wait a minute, is that about me?’ You don't know this person and then you start running with all this stuff in your mind.”

Like every area of life, social media is all about balance, and if you’re looking to unplug while still staying informed, Mandy Teefey recommends bringing a journal with you when doing your morning news scroll — that way, you can process emotions while keeping tabs on what’s happening. “If anything evokes emotion, I'm meditating during the quiet time,” she says.

Studies have found journaling can help decrease your anxiety, and that it can help you break obsessive thought cycles. And while you’re the only one who can process your thoughts and emotions, it’s important not to isolate yourself from your community — especially when you’re struggling. “You gotta build trust and you gotta build the boundary of who you volunteer [your] help to,” she says.

When it comes to her own daughters, Mandy Teefey knows it’s a process. “You have to work with them and meet them where they're at, and then see the help they need and don't assume [they’re going through] what you went through,” she says. “You've got to really understand them to be able to give that advice.”

Image via Natalie Rhea

In her own life, Mandy Teefey got to experience building that trust first-hand with Selena Gomez! “One time it was very, very cold in California and me and Selena were on the opposite sides of the pool,” she says. “We were in sweats and she says, ‘Do you trust me?’ And I went, ‘Yeah.’ And she goes ‘Okay, if you trust me, on three, we're gonna jump in this ice cold pool.’”

While Teefey wasn’t convinced, she trusted Gomez, and they both ended up in the freezing cold water! Which is both a funny story and a fond memory: “We couldn't get out of the pool because [our clothes were] so heavy. It was madness!”

“There's a lot of things I know my daughters don't tell me and that's their right,” she continues. “It's so sensitive between teenagers — especially teenagers — and their parents. They're going through that phase and they don't want to be around them and they don't wanna tell them things. It's definitely not easy but maybe put some feelers out there and just make sure that they know you're there and make it okay to have these conversations.”

Thanks to all this actionable advice, we know that Mental Health Awareness month isn’t limited to TikTok videos or Instagram posts we can reshare. There are real tips we can use to take care of ourselves — and a place to go when we need a boost.

Watch Our Full Interview With Mandy Teefey Here!

youtu.be

Wondermind Co-Founder Mandy Teefey Helps Us Navigate Big Feelings For Mental Health Awareness Month

If you're struggling with your mental health, check in with your doctor or check out the mental health resources Wondermind offers. You can also use Psychology Today to find a therapist near you.

Lead image via Getty

Our favorite dancing queens (Meryl Streep included) might be returning to the big screen for a third encore of Mamma Mia! and we’re already rewatching the first two movie musicals in preparation.

In an interview with Deadline in May of 2023, Mamma Mia! franchise creator and producer Judy Craymer said a third movie musical is in "earliest stages." She also shared that she has come up with a way to bring Meryl Streep back again.

"I don't want to over-egg it," she said of the unofficial news, "but I know there's a trilogy there…and I do think Meryl should come back, and if the script is right, she would, I think, because she really loved playing Donna."

"Of course I want to do it," Streep said during the 2024 Cannes Film Festival (via Deadline). Sounds promising to us!

Is Mamma Mia 3 happening?

Universal Pictures

Yes, Mamma Mia 3 is in its early planning stages! Christine Baranski just told The Hollywood Reporter that she's met with producer Judy Kramer, and that Kramer has plans for the third movie. "She gave me the narrative plotline of how it’s going to happen," Baranski says. "That’s all I can say! But, it’s not like, 'Oh, I wish it could happen!' Judy Kramer makes things happen. She made number two happen, and it was a phenomenal hit. I wouldn’t put it past Judy Kramer to get everybody back together."

Universal Pictures

A third installation was first mentioned way back in 2020, during a Collider interview with Mamma Mia! star Amanda Seyfried. Seyfried said she was on board — and at the time, she thought the rest of the star-studded cast would be too.

"Listen, every single person in that movie would say yes in a heartbeat because we want to hang out with each other," Seyfried told Collider at the time. "That's what we talked about last time, like did we ever think that we'd end up here again on an Island in Croatia?"

When will Mamma Mia 3 come out?

Universal Pictures

We don't have an official answer about when to expect this highly anticipated sequel. The project is in the "earliest stages," according to creator and producer, Judy Craymer. Cher also revealed to Entertainment Weekly that everyone is "talking about it," but she doesn't "know when they're going to do it."

Has casting information been shared about Mamma Mia 3?

Jonathan Prime/Universal Studios

While nothing's been made official, Amanda Seyfried just said something that made my heart skip a beat. She told ABC News she loves Sabrina Carpenter's music and dropped this admission: "If Sabrina Carpenter wants to play my daughter, I’ll make it happen."

But before she admitted that, the actress said something else that made me raise my eyebrows. "Everybody says it’s gonna happen, but I mean, I haven’t seen a script."

Cher is also eager to return to the beloved franchise and is rooting for Meryl to make an appearance again. "I keep saying, 'Meryl, you've got to come back,'" she said (via Entertainment Weekly). She also said she's told her, "'It'll be fun. You'll have a good time. You'll be able to sing.'"

I don't know what it'll take, but hope someone gets a script in Amanda Seyfried, Cher, and Meryl Streep's hands ASAP!

What is the first Mamma Mia about?

Universal Pictures

The first film follows Donna (Streep) and Sophie (Seyfried) as mother and daughter living on a remote Greek island. When Sophie is about to marry Sky (Dominic Cooper), she sets out to learn who her real father is after discovering it could be one of three men (played by Pierce Brosnan, Stellan Skarsgard, and Colin Firth).

Who does the second Mamma Mia follow?

Universal Pictures / NBCUniversal

Mamma Mia 2takes viewers back to 1979, where young Donna (Lily James) embarks on a series of adventures throughout Europe following her Oxford University graduation. On her journeys, she makes the acquaintances of Harry, Bill and Sam – the latter whom she falls in love with. In the present day, pregnant Sophie dreams of renovating a taverna while reuniting with her mother's old friends and boyfriends on a Greek island island.

TBH, we’re pretty happy that Mamma Mia! is far from over, and we can’t wait to see what the franchise has in store for us next. Stay updated on all the latest entertainment news with Brit + Co.

This post has been updated.

I love — and I mean love — to cook. I could spend forever in the grocery store walking up and down the aisles, figuring out exactly what I want for a specific dish. And don't even get me started on how long I can spend chopping produce, mixing sauces, and grilling chicken (hint: it's a long time). But that means there are times my fridge has more food than I can keep track of, leading to spoiled groceries I can't eat. That's why I was so excited when my friend told me about Too Good To Go, an app that connects users with restaurants and grocery stores in their area to minimize food waste. And when I tried it for myself, it was even better than I could have expected!

Here's everything you need to know about my Too Good To Go experience — plus five other apps you can try today to minimize food waste in your own life. That way, you can save money, reduce trash, and spend time on what really matters: cooking a yummy meal.

Too Good To Go Helps Minimize Food Waste

When I tried Too Good To Go for the first time, I ordered a Surprise Bag from my favorite local grocery store. To minimize metaphorical bumps in the road, I didn't want to try a brand new store *and* brand new app at the same time. The actual order process was easy: all I did was follow instructions within the app, pay through Venmo, and head to the store in my given time frame.

Pick up was equally easy. Well, once I finally figured out who I was actually supposed to talk to! I will note that there's a toggle you have to slide for "I'm picking up my order," and you'll want to wait until they actually bring you your bag before you do that (oops). For this first Too Good To Go order, I got a bag of cheese sticks, two containers of salad mix, cottage cheese, and Greek yogurt — all for $5! (In fact, I'm looking at the app as I type this and these bags are available for $5 instead of $15. That is literally more than half off!)

I did have to throw the cottage cheese away because it was moldy, so here's your reminder to check expiration dates, smell any products that could be spoiled, and trust your gut on whether or not you should eat something. Give yourself grace in moments like this because the end goal is to reduce food waste — don't beat yourself up if you have to get rid of a product anyway!

Another thing to note is that Too Good To Go works with both grocery stores *and* restaurants, which is something I didn't realize when arranging my second order. So I was definitely surprised when I ended up with a $7 meal instead of a bag of groceries! However, since I was able to split the meal into two servings, it was still more cost effective than my usual takeout budget items.

Overall, my experience with Too Good To Go has been super easy and beneficial, and I love knowing I'm helping minimize food waste, even if it's a little bit. Plus, cutting my grocery bill isn't too shabby either!

More Money-Saving Apps To Help Reduce Food Waste

Olio

Olio takes the idea of community food sharing even farther by connecting neighbors with one another, as well as local businesses. You can share extra food (and other items you don't use) by uploading images to the app and setting a (safe) pickup location. While everything on the app started out as a borrow or give format, there's a buy and sell option now too!

Nosh Food Waste App

This isn't your average grocery app — instead of ordering discounted groceries, it allows you to keep track of what you already own, as well as your food waste habits. That way, when you're in the store and aren't sure if you should buy something, you can check! It also has expiration date tracking, recipe suggestions, and personalized shopping lists.

Misfit Markets

Misfit Markets gives you the opportunity to purchase "ugly" food from grocers that would otherwise be thrown away. That's right, this food is totally fine to eat, but because it's not aesthetically pleasing or it's the wrong size, it won't be sold in-store! This food waste app has everything from produce and meat to bakery items — and it's all around 40 percent cheaper than regular grocery stores. And they deliver to your door without fees!

NoWaste

There are few things more frustrating than spending a ton of money on food for the week, forgetting about it, and having to throw it away. That's why apps like NoWaste are so great! Not only does it help you organize your food inventory, but you can also create shopping lists, plan meals, and scan barcodes. It's a pretty simple app but it'll keep you organized, which will help you cut down on food waste and overspending!

Imperfect Foods

This food waste-reducing app promises "sustainably sourced, affordable, and conveniently delivered to your door." That sounds good to me! They offer everything from "ugly" produce that can't be sold in-store to sustainably-made snacks and even some beauty products. The best part is that their customers have saved 139 million pounds of food!

Have you tried any of these grocery apps? If you have any other hacks to reduce food waste, let us know on Facebook!

Lead image via Sarah Chai/Pexels, all other images from their respective app stores.

There's nothing ~normal~ about how much we love Normal People's Paul Mescal & Daisy Edgar-Jones. While it turns out we're not getting a Normal People season 2 (yet), the two actors are starring in some of 2024's biggest blockbusters (Twisters and Gladiator II, namely), and we've been soaking up their presences ever since.

Paul recently exhibited his ongoing friendship with Daisy at the Gladiator II premiere in Los Angeles. While he approached Brittany Broski on the red carpet for an interview, he recognized her from her recent 'Royal Court' interview with Daisy:

"You were with Daisy!" he chimed in excitingly. We just love this power duo!

Enda Bowe/Hulu

Daisy Edgar-Jones also revealed that she's remained incredibly close to Paul Mescal after their time on Hulu's Normal People. "Paul is one of my lifetime best friends," she says. "He’s an incredibly grounded person and I am too, I think, so it’s nice to be able to have those touchstones and those people you can laugh about it with and be lighthearted with. We met when I was 20 and Paul was 22; I’m so excited to see where we’ll be at 32, 42, and what life will bring us."

But the coolest thing is that not only is Normal People special for Paul and Daisy, but they've also been able to see the effect of the show on its fans.

"The thing I love people saying the most is, 'It made me contact my ex,'" Daisy continues. "Especially when much older people say, 'I just wanted to reach out to the person I was with when I was 17 just to say you were a big part of my history and thanks for being part of who I am, the tapestry of my life.' And that I really love, because I’m a massive romantic."

Daisy recently revealed they bonded over their training for Twisters and Gladiator II.

"I did running lessons — isn’t that crazy?" she told Variety. "Actually, Paul [Mescal] and I were laughing about it, because he was training for 'Gladiator II' and I was training for 'Twisters,' and obviously he had to be huge and I was like, 'Don’t worry, I’m going to be right up there with you.'"

Let us know your favorite Normal People moment in the comments and check out 5 Leading Ladies We'd Love To See In A Paul Mescal Rom-Com.

This post has been updated with additional reporting by Meredith Holser.

Winter is all about showing off frosty finishes and cozy shades while adding a touch of glamour to your everyday look. From cinnamon roll makeup to frosted finishes and pink hues, this list of 44 beauty finds will provide you with everything you need to achieve the hottest looks of the season. Colorful eyeshadow palettes, matte primers, and luxe setting sprays are all waiting down below, providing you with the flawless finish you deserve this winter. Ensure your makeup is on point for every festive event and fireside gathering this season with these Amazon gems that create the most stunning looks.

Thanks for reading about our favorite finds from across the internet! FYI: We participate in affiliate programs and may get a share of the revenue from your purchase.

This Makeup Palette With Waterproof Shades

Amazon

The winter pink trend is circulating around the internet, and this makeup palette is a must-have for achieving the look. With nine different shades to choose from, this palette offers intense pigmentation and a smudge-resistant formula that you will swear by.

See it on Amazon

This Lipstick That Stays Put All Day

Amazon

You can always count on this lipstick to keep your look in place through all your summer fun. The high-impact color works to stay put through any activity.

See it on Amazon

Peel Off This Lip Liner Stain for Long-Lasting Color

Amazon

This long-lasting lip liner stain will keep your pout perfectly defined all day and night. It uses hyaluronic acid and vitamin E to nourish your lips. You put the liner on and leave it on for 20 minutes, then remove it for a smudge-proof color.

See it on Amazon

This Bronzer Brings a Natural Glow

Amazon

This bronzer is the secret to looking like a Bridgerton duchess. The buildable liquid formula brings a natural finish, while the creamy formula melts into your skin. Whether you plan on spending your summer in the garden or by the lake, this gem is guaranteed to make a statement.

See it on Amazon

This Face Primer Made With Hyaluronic Acid

Amazon

This face primer has been a TikTok favorite for years. With each use, it provides your skin with a luminous glow and dewy finish. This must-have beauty gem is infused with hyaluronic acid and agave extract, allowing it to double as a skincare find.

See it on Amazon

This Lipstick With a Velvety Touch

Amazon

Follow the matte trend with this lipstick that has a velvety finish and lightweight design. This product can stay in place for up to 12 hours, providing you with a highly augmented look that effortlessly glides across your pout.

See it on Amazon

This Brow Gel Infused With Peptides

Amazon

Not only does this brow gel assist in sculpting your brows, but it also doubles as a brow-enhancing serum that will promote hair growth. The tinted formula fills in your brows, creating a voluminous, full look that will also hold your winter brows in place.

See it on Amazon

This Finishing Powder Made With Anti-Aging Ingredients

Amazon

That flawless winter finish is easy to achieve with this finishing powder, which blurs pores and creates a matte complexion without drying out the skin. This product includes skin-loving ingredients like hydrolyzed collagen, perfect for all skin types.

See it on Amazon

Add a Touch of Radiance With This Glowy Illuminator

Amazon

Meet this glowy illuminator, a versatile luminizer that gives you a dewy, glass skin look. Wear it alone, mix it with foundation or tinted SPF, or apply it over makeup for a radiant glow. Infused with Plant-Derived Glycerin, Vitamin C, and Rose Hip Seed Oil, it effortlessly hydrates, brightens, and moisturizes your skin.

See it on Amazon

This Face Mask With an Irresistible Scent

Amazon

This iconic face mask is a viral pick amongst beauty enthusiasts. The hydrating formula is made with rose petals and restorative oils, working to exfoliate the skin while keeping it hydrated and plump. It's a must-have for achieving the viral dewy look that everyone loves in the winter.

See it on Amazon

This Concealer With Skincare Ingredients

Amazon

This concealer can brighten your skin, even after a long winter night. The lightweight, hydrating formula feels invisible on the skin, while the hyaluronic acid adds moisture to your face. It's known to blur fine lines and create a natural, well-rested look each morning.

See it on Amazon

This Foundation Is Smudge-Proof

Amazon

Indulge in the viral vampy look with this foundation, which has a matte finish and transfer-proof formula. It can stay in place for up to 24 hours and offers a smooth, even finish that feels invisible on your skin.

See it on Amazon

These Eye Masks for Winter Self-Care

Amazon

Revitalize your under-eyes with these eye masks that are packed with a potent niacinamide serum. Whether you're struggling with dark circles or puffiness, these masks can deliver intense hydration that also leaves the skin looking plump and bright.

See it on Amazon

This Eyeliner Pencil for a Smokey Eye

Amazon

The viral smokey eye is a timeless look, and thiseyeliner pencil makes it easy to achieve. The creamy formula seamlessly glides across the skin, creating a bold look that can last up to 24 hours. Plus, it's infused with vitamin E and jojoba oil for hydrating results.

See it on Amazon

This Water Cream Creates a Radiant Complexion

Amazon

Dewy skin is the name of the game, and this water cream is your answer. This water-based skincare gem is made with squalane and other nourishing ingredients, offering a silky finish that your skin will fall in love with.

See it on Amazon

This Mascara for Fluttery Lashes

Amazon

Whether you're looking to create the viral frosted look or you just want to step out of your comfort zone, this mascara is a staple this season. Its waterproof design makes it practical, while the white, fast-drying formula offers an eye-catching look that will garner a ton of compliments.

See it on Amazon

This Luminizer Blends in Seamlessly

Amazon

Add a frosty shimmer to your cheeks, brow bones, and inner eye corners with this luminizer. The creamy, bendable formula makes it easy to add to your makeup routine, adding a subtle glow that will last all day and night.

See it on Amazon

This Cleansing Oil Melts Off Your Makeup

Amazon

Makeup wipes are so last season. Winter is all about using this cleansing oil that can melt away your makeup in seconds. It's formulated with nourishing ingredients, leaving your skin refreshed and radiant with each use.

See it on Amazon

This Eyebrow Pencil for Precise Application

Amazon

The best part about this eyebrow pencil is that it has a dual-sided design that includes a spoolie brush for blending. This waterproof pencil allows for precise application, making it easy to customize the fullness of your brows each day.

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This Waterproof Eyeliner Comes in Vibrant Shades

Amazon

Follow the colorful winter trend with this waterproof eyeliner that comes in a vibrant blue shade. This pencil offers up to 36 hours of wear, creating a pop of color that is perfect for this season's colorful eyeliner trend. It creates a dramatic look that will complement your makeup this season.

See it on Amazon

This Eyeshadow Palette With Shimmers and Mattes

Amazon

Influencers are raving about this eyeshadow palette, which is a must-have for creating the viral frosted makeup look. With nine shades ranging from silver to midnight blues, this waterproof palette offers highly pigmented options that will stay fresh from day to night.

See it on Amazon

This Eyeshadow With a Touch of Shimmer

Amazon

A sultry smokey eye is one step away with this eyeshadow by Urban Decay. The highly pigmented formula and intense color offer a one-of-a-kind look that you can always count on. With various shades to choose from, it's easy to find your favorite match.

See it on Amazon

This Primer Potion for Crease-Free Eyeshadow

Amazon

That frosty look is easy to create, thanks to this primer potion that serves as an eyeshadow primer for the winter. This product can enhance your favorite eye looks, ensuring crease-free wear that is essential for all of your frosted looks.

See it on Amazon

This Setting Powder Creates a Soft-Focus Look

Amazon

Lock in your favorite winter looks with this setting powder, essential for blurring out your pores and imperfections. This powder is known for its soft-focus finish, perfect for adding a touch of winter magic to your favorite makeup looks.

See it on Amazon

These Bronzing Drops Infused With Vitamins

Amazon

Show off that bronzy look in the wintertime with these bronzing drops, essential for following the cinnamon roll makeup trend. The drops are infused with vitamin E, offering a sun-kissed finish that will bring warmth to all of your favorite makeup looks.

See it on Amazon

This Face Primer for That Coveted Dewy Look

Amazon

Believe it or not, this face primer will boost your skin's radiance like never before. The lightweight formula serves as the perfect base for the rest of your products, offering a gentle glow that is a must-have for the dry months of the year.

See it on Amazon

This Lipstick With a Satin Finish

Amazon

There's nothing as timeless as a red lip, and this lipstick is a long-lasting option you won't want to scroll past. The satin-matte finish has a subtle shine, allowing you to show off your pout while making a statement all day and night.

See it on Amazon

This Lipstick With a Bold Statement

Amazon

TikTokers have been raving about the vampy makeup trend, and this lipstick is a must-have for following the look. This creamy, richly pigmented lipstick offers a bold color that lasts, with a luxurious feel that won’t dry out your lips.

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This Setting Spray With Raving Reviewers

Amazon

Infused with skin-loving ingredients like hyaluronic acid, this setting spray remains at the top of must-have beauty products on Amazon. The lightweight design adds a ton of dewiness to your face, while the hydrating ingredients work their magic all day long.

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This Eyeshadow Doubles as a Highlighter

Amazon

Add an icy touch to your everyday makeup routine, starting with this eyeshadow that doubles as a highlighter. The moisturizing formula is a must-have for the dry weather, while the shimmering shade creates an ethereal look that is striking and stunning.

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This Mascara With a Pop of Pink

Amazon

Perfect the pink trend with this mascara, which has the most stunning rose finish. This mascara will not only define your lashes but curl and lengthen them with each use. It's smudge-proof and long-lasting, perfect for any winter look.

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This Lip Liner Seamlessly Glides On

Amazon

With this lip liner from Anastasia Beverly Hill, the perfect matte lip is one step away. The thin design allows for precise application, while the long-wearing formula makes it a staple for a busy day around town.

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This Eyeshadow With a Liquid Formula

Amazon

Chrome is back and this eyeshadow is a must-have for creating the most iconic winter monochrome looks. With a long-lasting, glittery finish, this liquid eyeshadow creates a futuristic finish that blends in with all of your favorite products.

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This Concealer Is Waterproof

Amazon

If you struggle with tired eyes, this concealer is the answer to your winter struggles. Not only does it provide you with a full-coverage finish, but it also hides dark circles, fine lines, and redness. It's a must-have for anyone who struggles with dull skin.

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This Toner With a Milky Formula

Amazon

Soothe your skin with this toner that has a milky formula and lightweight design. This product can lock in moisture, calm redness, and strengthen the skin, serving as the perfect solution for sensitive skin in the wintertime.

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This Highlighter Enhances Your High Points

Amazon

Glow from morning to night with this highlighter with a soft matte finish and subtle shimmer. The bendable formula is perfect for applying on top of other products, reflecting the light perfectly to enhance the high points of your face.

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This Eyeshadow Stick Makes a Statement

Amazon

There's nothing more icy than this eyeshadow stick that is creamy and long-lasting. The highly pigmented color creates a bold statement, while the creamy design makes it easy to blend and combine with your other favorite products.

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This Eyeliner Pencil for a Defined Look

Amazon

Achieve a warm, cinnamon-inspired eye with this eyeliner pencil, which is infused with caffeine for a smooth application. This eyeliner is bendable and rich in color, bringing warmth and depth to all of your favorite looks.

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This Face Powder Comes With a Puff

Amazon

The best part about this face powder is that it has an extra-fluffy puff accessory that makes it easy to apply and blend into the skin. This product is a must-have for setting the makeup in place and evening out the skin tone with each use.

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This Lipstick for the Matte Lip Trend

Amazon

When in doubt, you can always count on this lipstick to create a luxurious look that your lips will love. The silky matte finish is creamy and nourishing, while the hydrating ingredients like hyaluronic acid work to prevent dryness.

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This Bronzer Powder Lights Up Your Look

Amazon

Bronze your skin like never before with this bronzer powder that adds the perfect touch of warmth. The lightweight powder adds a sunlit finish to your skin, perfect for bringing life to your winter makeup.

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This Blush Tint With a Buildable Formula

Amazon

Dark blush is trending all season, and this blush tint is the perfect place to start. This weightless beauty gem has a watercolor finish that is sheer and buildable, allowing you to customize your look each day. Plus, it has a ton of dark hues to choose from.

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This Eyeshadow Palette With 12 Shades

Amazon

With 12 different mattes and shimmers to choose from, this eyeshadow palette is a must-have for the viral smokey eye look. Whether you use these highly pigmented shades to create soft day looks or intense evening looks, they will gain compliments everywhere you go.

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Try a Vegan Beauty Item With This Saie Dew Blush

Amazon

This Saie dew blush gives cheeks a natural flush with a lightweight formula that can be built up for a deeper wash of color. The cream blush is easily blendable for streak-free application.

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