Skin looking a little dull lately? From flakiness to dry patches, your face can lose its glow in a snap when the weather turns cold. If you’re in that boat and desperate to bring your skin back to life, there’s one ingredient to turn to — blueberries. The antioxidant-filled fruit is used by beauty brands across the world to brighten dull skin and make it glow. Scoop up one of our top picks below and restore your radiance ASAP.
As a skincare lover, the skincare industry’s growth continues to amaze me – in 2024, it was valued at $115.65 billion, and is only expected to expand to $122.11 billion in 2025. Even if you’re not looking at the numbers, it’s likely you’ve noticed a boom in the presence of skincare expertise and products buzzing on social media. As time goes on, people are learning more and more about what it takes to take care of their skin, and naturally, certain trends in the skincare realm transform.
While slugging and glass skin routines took center stage in 2024, an entirely new slew of skincare trends are on the rise for 2025. Since I’m a firm believer that you don’t have to shell out a fortune to take care of yourself – especially your skin – I’ve tracked down the best (affordable!) drugstore productsfor every 2025 skincare trend, should you choose to give ‘em a try this year.
Scroll on for 2025’s top skincare trends, plus the 17 best drugstore products you can use to achieve them.
Shiny Diamond / PEXELS
1. Upcycled ingredients
Alec Batis, CEO and co-founder of Sweet Chemistry, confirmed to Popsugarthat upcycled ingredients will be “gaining significant traction” in 2025.
Upcycled ingredients favor the health of the environment since they repurpose elements that might otherwise be considered as waste. Univar Solutions notes that olive oil, coconut, and coffee are a few of the most popular upcycled ingredients for producing skincare formulas like scrubs, oils, and cleansers.
In conjunction with this first 2025 skincare trend, I predict that eco-friendly skincare products will continue to rise, which not only includes 100% vegan and animal cruelty-free formulas (shout out e.l.f.), but also products with recycled packaging (Lush is my go-to) or ones with “refillable” features, like the ones below.
Amazon
Vegan and cruelty-free: e.l.f. Holy Hydration! Face Cream
This lightweight $13 face cream hydrated with evening niacinamide, nourishing hyaluronic acid, and boosting peptides. It even provides an extra layer of protection against harmful UV rays with SPF 30.
Ulta
Vegan and cruelty-free: Pacifica Vegan Collagen Overnight Recovery Cream
This $12 face cream is fully vegan and cruelty-free. It's packed with moisturizing ingredients and even antioxidants that work against free radicals that cause pore blockages and breakouts.
Amazon
Refillable: Aveeno Calm + Restore Nourishing Oat Facial Cleanser Refill Pouch
This $15 refill pouch of Aveeno cleanser takes it real easy on the skin with a milky gel texture and a gentle formula that's suitable for all skin types.
Kaboompics / PEXELS
2. Peptides on peptides
Peptides have grown to be a total holy grail ingredient when it comes to skincare. They can encourage collagen production, strengthen and protect the skin barrier, and even out skin tone, in addition to other benefits.
While tons of luxury skincare brands like Caudalie and Drunk Elephant have embraced peptides in their products, the trend has trickled down to plenty of drugstore mainstays, too. Cetaphil and CeraVe offer some truly affordable formulas that provide the same benefits as the ones you’d pay $50+ for.
If you’re looking for stronger, healthier skin in 2025, these products are the way to go.
Amazon
For improved firmness, texture, and tone: Cetaphil Healthy Renew Anti Aging Face Serum
This gentle peptide formula does all the things a higher-end product would – for only $15!
Amazon
For a stronger skin barrier: CeraVe Skin Renewing Night Cream
Made with three essential ceramides and peptides, this $16 night cream helps renew and strengthen your skin's barrier overnight.
Amazon
For anti-aging: Good Molecules Super Peptide Serum
This $12 serum is packed with several different kinds of peptides to help target fine lines and wrinkles. If anti-aging products are your jam, you've got to try this.
Cottonbro Studio / PEXELS
3. All things anti-wrinkle
Howard Sobel, MD, told Popsugarthat preventative Botox treatments are in "tremendous demand,” especially among Gen Z-ers. These treatments typically have to do with all things anti-wrinkle.
Though there’s no drugstore solution for injectables like Botox, there’s no shortage of affordable formulas geared toward preventing wrinkles before they drive deep. Most notably, products with retinols can help your skin generate more collagen and elastin, providing a stronger structure against wrinkles and fine lines.
Check out the best drugstore formulas below.
Amazon
Neutrogena Rapid Wrinkle Repair Face Moisturizer Cream
This $22 bottle filled with potent retinol and hyaluronic acid helps hydrate the skin and target wrinkles for a more youthful appearance.
Amazon
Differin Acne Treatment Gel + Retinoid Treatment
This popular $19 (pack of two) pick employs retinol to encourage a faster cell turnover rate, which can help prevent new acne from forming and even out texture like fine lines and wrinkles.
Amazon
Eucerin Pro-Retinol Night Cream
For just $13, this retinol-infused night cream helps hydrate your skin and reduces the look of fine lines while you sleep.
Kaboompics / PEXELS
4. Mineral sunscreen > chemical sunscreen
Also known as physical sunscreen, mineral sunscreen will eclipse chemical sunscreen formulas in popularity this year. Bobbi Brown, renowned makeup artist and founder of both Bobbi Brown Cosmetics and Jones Road Beauty, recently told Harper’s Bazaarthat it’s “going to be big in 2025.”
While chemical sunscreen formulas tend to soak into the skin to block harmful UV rays, mineral sunscreen formulas include physical components that sit on top of the skin to prevent UV damage. This element can be especially beneficial for people with sensitive skin!
Not all mineral sunscreens are made the same, though. It’s common for formulas to leave a white cast after application, as well as have ingredients that aren’t necessarily kind to the environment. Look for sunscreens with SPF 30 or more, zinc oxide in the formula, plus labels indicating that they’re “reef-safe.” As far as the white cast goes, these drugstore mineral sunscreens also leave your skin protected from the sun’s rays without a noticeable trace.
Amazon
Neutrogena Clear Breakout-Free Liquid Sunscreen
This $15 tube is non-comedogenic, meaning it won't clog pores that lead to pesky breakouts.
Amazon
CeraVe Ultra-Light Moisturizing Lotion
CeraVe's sunscreens are so good. This $16 lotion adds an extra dose of skincare with hyaluronic acid and ceramides, in addition to the SPF 30.
Amazon
Hawaiian Tropic Weightless Hydration Sunscreen
This $21 pick sits on the skin so lightly, but still provides beneficial sun protection with SPF 30.
Olha Ruskykh / PEXELS
5. Décolletage care
The décolletage area – AKA your neck and chest where the skin is thinner and typically harder to treat with skincare products – will shift into the limelight when it comes to 2025 skincare trends.
The décolletage area can be especially sensitive to sun damage, pigmentation, and dryness, and skincare fiends of all kinds will be attuned to caring for it in 2025. You don’t necessarily need décolletage-specific products to help lift, smooth, and firm the skin there.
Products with hyaluronic acid, peptides, and chemical exfoliants like AHAs that you typically use on your face will also keep the area bright, tight, and healthy. Check out these drugstore finds that’ll treat your neck and chest right.
Amazon
The Ordinary Hyaluronic Acid 2% + B5, Multi-Depth Hydration Serum
This tiny (but mighty) $10 bottle packs a punch for your skin by hydrating, plumping, and smoothing out unwanted texture and wrinkles.
Amazon
COSRX AHA + BHA Treatment Toner
Chemical exfoliants like AHA and BHA help refresh your skin by dissolving dead skin cells, giving newer, fresher skin the opportunity to soak in all the benefits from the rest of your skincare routine. This $19 toner formula works well for your face and décolletage area.
Amazon
6. Passive patches
I predict that the abundance of pimple patch peel videos on everyone’s Instagram discover pages won’t be going anywhere in 2025. Not only are pimple patches super satisfying by nature (that peel though!), they’ve become the ultimate skincare accessory, thanks to brands like Starface. Plus, breakouts are always going to be a skin concern, no matter who you are (or your skin type).
Pimple patches aren’t the only patches on the skincare market, though. Patch brands like Frownies have engineered their products to smooth and lift everything from forehead wrinkles to smile lines. Beloved brand Hero Cosmetics even just launched a new big patch for body breakouts.
Any kind of skincare patch allows you to passively treat your personal skin concerns, which plays into the 2025 trend Harper’s Bazaar calls “the simplification of self-care.”
So, don’t be afraid to rock a patch or two! These drugstore finds will give you the perfect peel.
Amazon
Hero Cosmetics Mighty Patch Original
Ah, a classic. These $20 hydrocolloid patches effectively draw out impurities from whiteheads and help protect active breakouts from the elements (dirt, dust, germs, and grime) by providing an impenetrable barrier.
Amazon
Starface Hydrocolloid Pimple Patches
These stylish $11 patches do the same exact thing, though you'll feel uber-cool wearing 'em since they're star-shaped.
Amazon
Hero Cosmetics Mighty Body Patch
If you tend to break out on your bod, these $15 XL-sized patches immediately come to the rescue.
Subscribe to our newsletter for more of the best skincare, makeup, and hair products of 2025!
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
New year, new relationship status. The shift from 2024 into 2025 has already seen its fair share of heartfelt proposals — and its fair share of heartbreak. Believe it or not, we're only a couple of weeks into the new year and there are quite a few splits among our favorite celebrity couples. And some of them I simply cannot believe.
Here are 2025's biggest & craziest celebrity breakups...at least, so far.
Austin Butler & Kaia Gerber Break Up
Presley Ann/Getty Images for W Magazine
Kaia Gerber and Austin Butler might have called it quits (reportedly at the end of 2024), but thanks to a TMZ source, we know they're still on good terms. And that the relationship "simply ran its course."
Jessica Alba And Husband Cash Warren Split
Frazer Harrison/Getty Images
It appears that Jessica Alba and Cash Warren are "moving forward" with a divorce following their 16-year marriage (and after showing up to events without their wedding rings), according to a TMZ source.
Jennifer Lopez And Ben Affleck Settle Their Divorce
Kevin Winter/Getty Images
This breakup isn't technically new information, but the fact Jennifer Lopez and Ben Affleck settled their divorce is. They'll both reportedly take what they earned during their marriage (and won't pay spousal support). Ben will also keep his stake in his production company with BFF Matt Damon, Artists Equity.
Naomi Osaka And Cordae Call It Quits
Theo Wargo/Getty Images
Naomi Osaka confirmed her split from Cordae in a recent Instagram story. “Hi everyone, just wanted to say that Cordae and I are no longer in a relationship,” she said (via E! News). “No bad blood at all, he's a great person and an awesome dad.”
Brandon Routh And Courtney Ford Announce Their Divorce
Amy Sussman/Getty Images for Entertainment Weekly
These DC Legends of Tomorrow stars announced their split with a joint Instagram post on January 10. "To everyone who has loved and supported us, we have some personal news to share," the post reads. "After 21 years together, and 17 years of marriage, we have decided to begin a new journey and enter this next chapter of life as friends and co-parents. We are now and forever rooting for each other as we move through this wild adventure called life. Our son is, and will always be, our highest priority."
The best part of taking a shower, other than getting clean, of course, is all the delicious scents. From shampoo and conditioner to body scrubs, nothing truly compares to a good-smelling body wash. I recently discovered Lush’s amazing Sticky Dates shower gel, and I don’t think I can ever go back to bar soap now. These best-smelling body washes smell just as great in the shower as they do outside of it, and are sure to earn you tons and tons of compliments – all while treating your skin so nicely.
Check out our top picks for the best-smelling body wash below!
Lush
Lush Sticky Dates Shower Gel
This shower gel from Lush is undeniably sweet-smelling. I think it smells like straight-up dessert – I had to fight off the intrusive thoughts to eat it when I was in the store checking it out (don't judge, okay?). It lathers up luxuriously, and always feels nourishing and hydrating on my skin. It's formulated with organic date syrup, sandalwood oil, and orange juice to properly cleanse off your bod. I already know I'm going to buy a bigger bottle once my sample size one runs out!
Promising review: "The scent of this body wash is sooo mouthwatering. I love the light lather and the soft scent left on the skin after rinsing off. Definitely worth the hype!"
Target
Saltair Seascape Serum Body Wash
You won't be able to stop sniffing this heavenly body wash. It smells spot-on to a dreamy island getaway! I love this formula in particular because it's crafted with hyaluronic acid, which helps add even more moisture to the skin. Extra points to this body wash since the bottle's so cute!
Promising review: "Oh man. Boy do I love this scent. Reminds of the fresh smell of the sea when I visit the Carribbean Islands. Im just in a trance when I'm in the shower."
Amazon
OUAI St. Barts Body Cleanser
If there's one thing OUAI absolutely nails, it's their scents. From their hair oil to shampoo, I fall in love with the products over and over again after every use. Their body wash is no exception, especially this one in the scent St. Barts. You get a little bit of every note: floral dragonfruit, orange blossom, and tuberose, plus a nice gourmand dose of and Baltic amber that feels oh-so sophisticated. The formula is made with jojoba oil, which expertly hydrates the skin, deep down. Dreamy!
Promising review: "I’ve been using the OUAI Body Cleanser for a few weeks now, and it has become a staple in my shower routine. The first thing that drew me in was the scent—it’s light, fresh, and lingers subtly on the skin without being overpowering. It makes showering feel like a mini-spa experience."
Amazon
Nécessaire The Body Wash
For a fancy(ish) body wash that smells downright divine, reach for this one from Nécessaire. It's packed with eucalyptus, which is uber-refreshing for a nice wake up call in the AM! The body wash is boosted with plenty of lipid-rich oils and niacinamide, which can help strengthen the skin's natural barrier.
Promising review: "I have very sensitive skin but I also really like things that smell good! After reading reviews I decided to give this a try. My skin didn’t react to this at all (yay!!) and the smell is great! Super relaxing and perfect for after a long day. The bottle came well packed inside its own box - this was great because it didn’t leak or anything. The bottle is also really big so I think with cleaner ingredients & great smell it’s worth it!"
Target
Olay Cleansing & Firming Body Wash
If you're in love with clean scents, this body wash from Olay delivers. Not only does it smell so fresh and so clean, it's heavy on skincare benefits. The formula includes collagen and a vitamin B3 complex that nourishes for "beautiful, healthy-looking skin."
Promising review: "My new go-to body wash! I so love the smell! I felt so luxurious and soft after each use!"
Sephora
L'Occitane Cleansing & Softening Shea Shower Oil
Though it's not technically a body wash, this shower oil still lathers up gorgeously to cleanse your skin. Its main ingredients are shea oil and shea butter, which nourish the skin like no other, leaving it as soft as can be. Dry skin-havers will fall in love with this one!
Promising review: "Ten stars. One of my absolute favorite shower indulgences. This smells amazing. A warm, soft musk scent that lingers long after your shower is over. It leaves my skin feeling brand new, so soft and super smooth. I absolutely love going to bed with this scent on my pajamas and even waking up the next day to get dressed and still feeling so soft and smelling pretty. Not a strong scent whatsoever. A very soft, musk like skin scent."
Amazon
Aesop A Rose by Any Other Name Body Cleanser
You've likely never smelled a body wash like this one before. It combines notes of rose petal, cardamom, and black pepper for a punchy, yet floral-heavy scent. The aroma can come off as super saturated upon first impression, so a little goes a long way.
Promising review: "I love the Aesop products because I have very dry skin and am allergic to perfume soaps. After many trials and errors with other products this was recommended and I love it ! Worth every penny. Wish it also came in travel size because the hotel soap bars don't measure up."
Target
Dove Shea Butter & Vanilla Pampering Body Wash
Forget all the frills and fancy stuff – sometimes a basic vanilla scent works the best! This gentle body wash is friendly on all skin types and boasts the perfect balance of shea butter and warm vanilla for an uplifting shower experience each time. Your skin will look instantly cleaner, fresher, and more moisturized!
Promising review: "My favorite body wash!! It smells amazing and is so affordable. The scent really lingers."
Amazon
Method Pure Peace Body Wash
If I had to compare this body wash to anything, it'd be Glossier's signature Glossier You perfume. It smells sooo good. The mix of floral peony and pungent pink salt just work together so well! The clean formula is gentle on the skin and always leaves it feeling noticeably soft and moisturized.
Promising review: "One of the standout aspects of this body wash is its formula. It’s paraben- and phthalate-free, which is reassuring for those with sensitive skin or anyone conscious about the ingredients in their skincare products. The wash lathers well, providing a luxurious feel while gently cleansing without stripping the skin of its natural moisture. My skin felt clean and hydrated after use, which is a big plus."
Subscribe to our newsletter to shop more top-rated beauty products!
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
It’s no secret that Amazon is packed with some real wacky and wild products. From aesthetically-pleasing sprayable hand sanitizers to “game changing” coffee-powered under eye creams, I scoured the retailer’s (virtual) shelves for these 15 best self-care finds to make your 2025 way easier – and filled with plenty of ‘you’ time.
You’ll find some pretty weird (but amazing) skincare products and bedtime essentials in this list, too, so get ready to put on the best, most relaxing self-care sessions ever in the new year!
Scroll through for 15 of the best “weird but amazing” self-care products that’ll totally transform your 2025!
Amazon
Kiehl's Avocado Nourishing Hydration Mask
This face mask made with avocado delivers results that are just as fun and satisfying as applying it is. It promises "soft and hydrated skin in just 15 minutes."
Amazon
Lifelines Flameless Candle / Essential Oil Diffuser
Essential oil lovers will love this flameless diffuser since it's compatible with any kind of essential oil. There's no flame, smoke, or spilled wax to clean up after use, plus it's gonna look beautiful on any bookshelf or bedside table.
Amazon
Touchland Glow Mist Revitalizing Hand Sanitizer Spray
This hand sanitizer has got to be one of the weirdest (but most amazing) formats for a beauty product I've ever seen. One tiny container delivers 500 sprays full of rose petals, blackcurrant buds, and rosewater to replenish your skin's moisture, all while fighting common germs and smelling delish.
Amazon
Starument Portable Hand Vacuum Cleaner
This "ultra-powerful" cordless vacuum easily sucks up dirt, dust, and other particles off of any surface. It's insanely compact and portable, perfect for cleaning up smaller spaces like your car or work cubicle!
Amazon
Nodpod Gentle Pressure Sleep Mask
Good sleep is the first step to true self-care. This weighted sleep mask provides even pressure and blocks out 100% of light to really help you wind down. You can even pop it in the freezer before use to help tackle pesky mid-day headaches!
Amazon
Alleyoop Tip Off Liquid-Filled Makeup Removing Swabs
These makeup remover-filled cotton swabs are great to keep in your purse for those random makeup mishaps or smudges. The formula is effective but equally calm, so it won't irritate your sensitive eye area or other parts of your skin.
Amazon
COSRX Snail Mucin 96% Power Repairing Essence
Made with snail mucin (yes, real snail mucin), this skincare essence has a surprising cult following for its ability to repair dry skin and provide long-lasting hydration. It's a must-have addition to level up your 2025 skincare routine!
Amazon
Good Weird Cold Brew Undereye Cream
Wake up! This under eye cream is powered by caffeine to help de-puff the under eye area, essentially working like an "espresso shot for your face," per the brand. Its unique formula smooths, blurs, diminishes fine lines, brightens skin, and promotes collagen production all at once.
Amazon
Feierdun Adjustable Dumbbells
If you're strapped for space when it comes to at-home workouts, these weird but amazing dumbbells provide the perfect solution, so you don't have to keep multiple sets lying around. They range from 2 to 10 pounds, and are adjustable in 2-pound increments to suit your personal goals.
Amazon
Goshi Exfoliating Shower Towel
Exfoliation is key in retaining healthy, glowing skin! Keep this shower towel on-hand to lather up and clean your skin, all while scrubbing away dirt, oil, and dead skin cells.
Amazon
Viozon Tablet Stand Pillow
Resting can be just as productive as working out, journaling, or locking in on your self-care routine are. When it's time to wind down and let your body and mind catch up, this tablet or phone stand pillow comes in super handy with a hands-free design. Simply grab some snacks and post up with this pillow to veg out and watch your fave TV shows or YouTube vids!
Amazon
Aquaphor Healing Balm Stick
Aquaphor... in stick form? I'll take 10 of them, thank you! This is the only formula to truly nourish and heal my dry lips, skin, and cuticles, especially in the winter. The stick format looks so much more convenient than their traditional squeezable tube.
Amazon
Bee's Wrap Reusable Beeswax Food Wraps
These food wraps made from beeswax will help you eliminate (or simply just diminish) your use of single-use plastics in the kitchen. Made entirely of organic materials, you won't be crossing paths with any microplastics or toxic chemicals any time soon. When the wraps no longer retain their shape, they can be easily composted or used as a fire starter!
Amazon
Monstake Automatic Soap Dispenser
This automatic soap dispenser just seems like such a fun purchase, plus it'll upgrade any bathroom or kitchen sink setup. It's compatible with any foaming hand soap, dish soap, or body wash for a luxe feel.
Amazon
LED Light Therapy Face Mask
We adore red light therapy tools over here. This face mask makes reaping the benefits super easy, since you can rock it hands-free. It even has four different modes to target specific skincare concerns like dullness, redness, and acne.
Subscribe to our newsletter to shop more unique self-care finds!
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
Meghan Markle Just Made A Major Change To 'With Love, Meghan' Release To Focus On L.A. Wildfire Relief
Jan 13, 2025
Viewers who were ready to watch Meghan Markle's new Netflix showWith Love, Meghan January 15 will have to wait just a little bit longer. Meghan decided to delay the show in the midst of the L.A. wildfire crisis, focusing on being more of a good samaritan and placing her focus on the cataphoric fires that have demolished parts of L.A. Here's what to know about the delayed release of With Love, Meghan — plus, Meghan's efforts to provide L.A. wildfire relief!
Scroll to find out everything you need to know about Meghan Markle's With Love, Meghan release date!
When is the new premiere date of 'With Love, Meghan?'
According to Netflix, With Love, Meghan will now premiere March 4.
What has Meghan Markle said about delaying her show?
We're sure Meghan Markle was excited to share her love for cooking and living in California, but the Duchess is more concerned about the tragedy occurring in L.A. She said, "I’m thankful to my partners at Netflix for supporting me in delaying the launch, as we focus on the needs of those impacted by the wildfires in my home state of California," via Netflix.
What have critics said about 'With Love, Meghan?'
Meghan's decision and comment about it come on the heels of some people expressing their dislike for the show. Just last week, Meghan McCain shared her own thoughts about With Love, Meghan.
In a rather length X post, she started by saying, "I was originally a Meghan Markle supporter, I thought she was cool, stylish and refreshing." Her tone quickly changed because she believes Markle not only "disrespected the royal family," but McCain also believes Markle "wants to be American again instead of British aristocracy."
She called the trailer for With Love, Meghan "highly curated, produced, and out of touch" because of the "2 terror attacks in 2 days, major wars raging" and the fact people are facing high grocery prices. As if that weren't enough, McCain decided to throw in, "This is why the world doesn’t like you, nothing else. Just completely and utterly tone deaf to the moment" which feels more based on an emotional opinion than fact.
While this criticism came before the terrible L.A. fires struck, it's in line with a lot of criticism Meghan's faced since. However, PEOPLEspoke with an "industry insider" about why they feel Meghan Markle truly decided to delay With Love, Meghan. "Delaying the release of With Love, Meghan was likely an easy decision for her. I don’t think she could imagine putting out a show centered on joy and hosting when so many people in her home state no longer have homes to host people in," the source said.
They also touched on the continued criticism the Duchess is once again facing for her decision not to premiere her show right now. "I think it’s sad that critics are saying she’s only doing this to avoid the fires overshadowing her show. We’re all human, and we’re dealing with a catastrophe."
How have Meghan Markle and Prince Harry been helping those affected by the L.A. fires?
Meghan Markle and Prince Harry are doing their best to help those who have been displaced by the L.A. fires. They've since made their California home a safe haven for those who have been displaced and have been actively assisting in other ways.
For one, they showed up at the World Central Kitchen in Pasadena, California to "help distribute food and supplies to victims of the Eaton fire" last Friday, January 10 (via PEOPLE). At the time, Mayor Victor Gordo said the couple cared about being "as helpful as they can be" and that "they took the time to meet the people that are affected."
They've also listed resources for those who are inspired to help victims as well on their official Sussex site.
We commend Meghan Markle for doing everything she can to assist with L.A. wildfire relief, and TBH we think that's what others should be focused on instead of critiquing her every move.
Follow us on Facebook for more updates.