7 Easy Ways to Start Saving for Retirement in Your 20s

Ashley Macey
Mar 18, 2017

Making a long-term financial plan is super difficult when you’re still trying to work out how your paycheck can cover rent, bills, and paying off your hefty student loan. That’s why it didn’t really surprise us to learn that more than half of millennials think a secure retirement is beyond reach, according to a new survey by Merrill Lynch. But because we millennials are motivated AF, we’re taking our future into our own hands by outlining tangible steps to grow our retirement funds. Financial experts shared seven super simple ways to start saving for retirement in your 20s. Yes, it’s totally possible.

Happy woman saving money in a piggybank

1. Start by deciding your retirement number. Starting a retirement plan can be super intimidating. Sharing economy expert at The Casual Capitalist, Glenn Carter, suggests figuring out the age you’d like to retire before you start planning any specifics about how you’re going to save your moola. “Doing this also encourages you to find other means of generating income,” says Carter. “I usually recommend millennials try out the gig economy (AKA pursue those side hustles), because it’s easy to get started and the capital requirements are minimal.”

2. Pay yourself first. While a sizable credit card bill or looming rent payment might seem like the biggest priority in your budget, author of Climbing the Retirement MountainCalvin Goetz suggests putting savings first. “Millennials should get in the habit of putting at least 10 percent of their income into retirement savings, whether that includes contributions to their employer’s 401(k) plan or additional contributions to a Roth IRA if they’re eligible,” advises Goetz.

3. Automate your savings. “Let’s face it: Most millennials don’t have as much income as older generations, considering the student debt load most are carrying,” says Carter. Because of this, it’s ridiculously easy to forget to regularly put money toward retirement. That’s what makes automatic deductions so great. You can set it, forget it, and benefit from the long-term effects of compounding without ever having to walk into a bank.

4. Avoid the latte factor. As millennial financial planner at Lighthouse Financial Advisors Dennis McNamara puts it, “We are what we do every day.” If stopping at Starbucks for a grande vanilla latte is a regular occurrence, take a moment and think about how much you could save for retirement if you treated yourself once a week instead of every day.

5. Save for *more* than just retirement. “This will sound weird, but make sure you’re saving for not-retirement too,” advises personal finance expert at Half Banked, Desirae Odjick. “The best way to avoid plundering your retirement savings to join your friends on that impromptu trip to Spain is to make sure you have what I call spendable savings too.” Along with saving for your post-work life, set up a separate savings account for fun activities (and an emergency fund!).

6. Apply your raises directly to your retirement fund. When most people get a raise at work, the first thing they do is go out and buy that super cool item that’s been on their wish list for years. Consumer-saving expert Andrea Woroch says this is a no-no. “Instead of boosting your lifestyle every time you receive a raise, direct the increase to your retirement funds. If you’re already living comfortably on your current income, the extra funds are of better use to you in a retirement fund that benefits from compound interest,” she says.

7. Treat saving like an expense. While most people make a detailed financial plan for things like rent, car payments, and their cell phone bill, not many people treat retirement savings as an expense. “Saving is a line item in your budget, just like these other expenses,” says investing and retirement specialist for NerdWallet Arielle O’Shea. Treating retirement savings as a can’t-miss monthly expense will help you make a mental shift toward a non-negotiable monthly saving amount.

Have you started a retirement plan yet? Tweet us by mentioning @BritandCo.

(Photos via Getty)

Aldi vs. Trader Joe’s: This 1 Store Will Absolutely Save You More Money

An Aldi fan on Reddit recently compared the cost of their grocery list at Aldi to several major stores, and we’re absolutely floored by the results. One of our favorite places to go even ended up being 71% more expensive than Aldi – yikes!But in this economy, we can believe it.

Of course, if we're talking about grocery stores, we can’t forget to mention Trader Joe’s! Not only do we love TJ’s for their notoriously quirky vibe and fun new finds, we opt to shop there because it’s seemingly affordable (keyword here being seemingly).

We calculated the cost of a similar grocery list at Trader Joe’s to the Aldi’s one on Reddit, and the final tally was a bit… shocking.

Scroll on to see which retailer wins for affordability in the Trader Joe’s vs. Aldi debate!

Aldi

The original poster on Reddit, an Aldi fan for sure, totaled up a basic grocery list consisting of 22 items from Aldi and concluded: “All I can say is, wow. I know I’m preaching to the choir here but these savings are insane.”

Whole Foods

The Redditor also provided grocery list totals for several other popular grocery stores to compare the Aldi list to. They also made sure to note that they get their grocery shopping done in the Chicagoland area, so that could definitely explain why the numbers may be a little different where you live. Knowing that, here’s what they came up with:

  • Aldi: $60.40
  • Walmart: $74.80 (24% higher)
  • Jewel: $83.90 (39% higher)
  • Whole Foods: $103.51 (71% higher)

Reddit

We did the heavy lifting and concocted a similar grocery list for Trader Joe’s. For reference, see the Aldi bill above, and the TJ’s bill in the bullet points below:

The Trader Joe's List

  1. Tiny Fruity Cuties Cereal (like Fruit Loops) $3.99
  2. Everything but the Bagel Seasoned Crackers (This was the most similar TJ’s product to Aldi’s cheese crackers we could find, plus most of TJ’s crackers average around $2.99 anyways.) $2.99
  3. Saltines (TJ’s no longer sells their version of saltines, but according to one Redditor, they were $1.99.) $1.99
  4. Avocado oil$7.99 (Two more dollars than Aldi!)
  5. Organic black beans $1.19
  6. Unscented deodorant $4.99
  7. Brownie Truffle Baking Mix $3.97 (Two more dollars than Aldi!)
  8. Romaine hearts (We weren't able to find an organic option listed on TJ’s site.) $2.99
  9. Large eggs $4.99
  10. Multicolor peppers (Only organic is listed on TJ’s site.) $2.99
  11. Green peppers (Only red organic peppers are listed on TJ’s site.) $3.99
  12. Seedless cucumber (The only comparable option TJ’s has for the Aldi’s list above is the Persian cucumbers.) $2.49
  13. Mild cheddar cheese (The only comparable option TJ’s has for the Aldi list above is the Shredded Unexpected Cheddar Cheese.) $4.99
  14. Cilantro (This isn’t listed on TJ’s site, but they do sell it in-store. Various sources report different prices for cilantro. Abillion forums say it’s $1.29, but Taste of Home reports $1.99. We're averaging the two for a final item price.) $1.64
  15. Tuna pouch $1.79
  16. Hummus (Only organic is listed on TJ’s site.) $2.99
  17. Yellow onion (Assuming 1 since the quantity isn't clear in the Aldi list above.) $0.99
  18. Red onion (Assuming 1 since the quantity isn't clear in the Aldi list above. TJ’s doesn’t have red onion listed on their site, so we're also assuming it’s a similar price to their yellow onion.) $0.99
  19. Carrots (Assuming 1 since the quantity isn't clear in the Aldi list above. Only organic is listed on TJ’s site.) $2.49
  20. Avocados(Pack of 4, like Aldi.) $5.99
  21. Celery (TJ’s doesn't have celery listed on their site, but they do sell it in-store. For this comparison, we're assuming it’s the same price as Aldi’s celery.) $1.69
  22. Potato chips (TJ’s doesn't have baked chips like Aldi does, so we went with the most basic potato chip option to compare, the Ridge Cut Potato Chips with Sea Salt.) $3.99

Aldi vs. Trader Joe's: The Price Comparison

Trader Joe's

Aldi’s total came to $58.75 without tax, while the Trader Joe’s total ended up clocking in at $68.14 without tax for (mostly) similar items on the Aldi list. That means that TJ’s only came to cost $9.39 more than Aldi for a very comparable haul. 🤔

Aldi

So, who really wins the Aldi vs. Trader Joe’s debate? If you were to measure it solely by the numbers, it’d be Aldi – though the margins aren’t as big as they are at, say, Whole Foods (71% more, remember?!) or drastically big in general.

Aldi vs. Trader Joe's: Who's The Winner?

Trader Joe's

Both Aldi and Trader Joe's definitely have their respective charms. While Aldi boasts a fan-favorite ‘aisle of shame’ and a streamlined store design, Trader Joe’s never stops the flow of fun, new products that keep fans in a chokehold. If you’re set on choosing a clear winner, we say go with your heart – going off of this basic comparison, you’ll honestly end up spending a similar amount of money shopping at Aldi vs. Trader Joe’s.

Do you have a favorite grocery store? Let us know in the comments and make sure to subscribe to our newsletter for more news from your go-to grocery stores!

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The AKC Just Announced The 20 Most Popular Dog Breeds — See Which Pups Were Top Dog

While all dog owners tend to think their furry friends are the best boys or girls in the world, the numbers don't lie. New statistics released by the American Kennel Club, the world's largest registry of purebred dogs, revealed the most popular dog breeds in the United States for 2024, and spoiler alert: French Bulldogs stole the top spot again. Here were all the most popular dog breeds, according to the AKC.

Scroll to see the AKC's top 20 dog breeds for 2024!

What were the most popular dog breed for 2024?

Anna Shvets

This may come as a shock, but after reigning supreme for a whopping 31 years, the Labrador Retriever was ousted by the Frenchie in 2022. Since then, this breed has remained the most popular dog in the U.S. for three years running. Their smaller stature, playful temperament, and adaptable nature are likely to thank for their rising numbers across the nation.

Garfield Besa

Labrador Retrievers are still hot on Frenchies' tails, though, ranking as the second most popular dog breed. Golden Retrievers, German Shepherds, and Poodles followed in third, fourth, and fifth place, respectively. Overall, the rankings for the top five remained the same from 2023 to 2024.

Kim Dubois

However, the remaining spots within the top 10 did see some shifts. Beagles rose one spot from eighth place to seventh place, and Rottweilers also climbed up to eighth place; meanwhile, Bulldogs dropped to ninth place, and German Shorthaired Pointers stayed in tenth place.

Now, of the 201 breeds included in the list, several saw significant rises in popularity over the past year. Leading the charge is the Kerry Blue Terrier, a working dog that jumped an impressive 25 spots to number 135. The Bracco Italiano, which was only officially recognized by the AKC in 2022, followed suit, catapulting 20 spots ahead to number 132.

Ron Lach

Then, both the German Pinscher and the American Staffordshire Terrier also advanced 18 slots each. Other notable climbs include the Bedlington Terrier and the Nova Scotia Duck Tolling Retriever. The former rose 15 places to number 134, and the latter jumped 14 places to number 69.

Interestingly, the Saluki dropped considerably in popularity during 2024, moving 21 spots down to number 141. The Black and Tan Coonhound and the Wirehaired Vizsla witnessed significant decreases, too, at 20 spots and 17 spots, respectively.

Cup of Couple

At the same time, some breeds held their ground and maintained their 2023 popularity positions. Shih Tzus stayed at number 20, and Pomeranians and Boston Terriers continued to clock in at numbers 22 and 23.

Finally, the list's bottom 20 is comprised of rarer breeds, which have the lowest registration numbers in the U.S. The least popular dog in 2024 was the English Foxhound, falling from number 199 to number 201 from 2023 to 2024.

The first and second runners-up to last place go to the Bergamasco Sheepdog and the Grand Basset Griffon Vendeen. The former is an Italian herding dog, and the latter is a French scent hound.

What are the top 20 dog breeds for 2024?

Valeria Boltneva

  1. French Bulldog
  2. Labrador Retriever
  3. Golden Retriever
  4. German Shepherd
  5. Poodle
  6. Dachshund
  7. Beagle
  8. Rottweiler
  9. Bulldog
  10. German Shorthaired Pointer
  11. Yorkshire Terrier
  12. Australian Shepherd
  13. Cavalier King Charles Spaniel
  14. Cane Corso
  15. Pembroke Welsh Corgi
  16. Doberman Pinscher
  17. Boxer
  18. Miniature Schnauzer
  19. Bernese Mountain Dog
  20. Shih Tzu

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10 Wealthy People Share When They Finally Realized They Were “Privileged”

Millions of people are painfully aware of the struggles that come with being an adult in today's economy (hello, cost of eggs?!).

The average salary in the United States is just over $66,600, according to data from the Social Security Administration. Meanwhile, mortgage rates are still above 6%, and food prices have risen a whopping 31% since 2019.

Being able to afford outings like date nights or brand-name clothing, let alone going on family vacations or buying a home, has become a privilege. But, for people who grew up in affluent households that didn't have to worry about finances, privilege can be an invisible force that shapes their lives in ways they don't even realize.

When you grow up surrounded by other individuals just like you, it's easy to assume that everyone has the same opportunities. However, once you venture outside your "bubble," you might experience a wake-up call or a defining moment that opens your eyes to the disparities that exist beyond your own upbringing.

So, people who grew up wealthy recently took to Reddit to share their own personal wake-up calls, which made them realize just how privileged they were compared to others. Here are 10 of the most intriguing revelations.

Scroll to see the wake-up calls that made these wealthy people finally see the real world...

1. Not everyone's parents can put them through college. 

"My parents are wealthy, but I grew up in a place where many of my peers' parents were super, duper, crazy wealthy, so I had a skewed understanding of wealth," shared one user.

"It was really eye-opening for me when I went to college. I didn't have to take out student loans; my parents were able to just pay for it. But I had friends who, even with financial aid, had to work their [behinds] off year-round to cover the cost of school. I realized pretty quickly just how privileged I was and that I did, in fact, grow up with wealth."

2. Country clubs aren't the only kind of "clubs" out there. 

"When I was confused about people on Maury complaining their spouse was at 'the club,' and I couldn't figure out what type of country club would let people like that through the front security gate," admitted another user.

3. Not everyone views their parents as good role models. 

"Becoming an adult and realizing that I have extremely good role models as parents because when they have disagreements, they talk them out, and I have never, ever, heard them argue or badmouth each other," one user revealed.

"I also realized that as a kid, my parents got me mental health help that I needed even though it was expensive and continued that care for as long as I have needed it," they added.

"A third [wake-up call] that doesn't seem like much but has had a huge impact was being taught financial literacy from a young age; to budget my money and only buy the things I really, really want."

4. Many people have never left the country.  

"My parents loved to travel. By the time I was 16, I had been to every continent aside from Antarctica. I didn't realize that this was privileged behavior until I went to university, and most of the guys I met had never left the country," a user shared.

"In fact, I grew up thinking I was less privileged because everyone at my school was just obscenely rich. Like, all their stuff was high-end designer stuff while I was in Converse."

5. Some families cannot afford to have pets. 

"My dad was an engineer, so professional wealth, but... probably hearing about a kid whose family had to give his dog away due to the cost in elementary school," another user remembered.

"Giving away our dog wasn't on the radar or even on the table. But it was only out of the question because my parents had the money for it to be out of the question."

6. Owning multiple properties is not the norm. 

"When I learned that not everyone has a summer cottage or trust fund, and not all grandparents have weekend and summer homes," a user noted.

7. Exposure to cultural education isn't a given. 

"I didn't think I grew up in a wealthy family, but when I started high school, I was part of a group of girls who became close friends with me. Apparently, they thought it was very weird that I knew things that I considered cultural knowledge, like the history of some important building in the city or the fact that I actually knew about art and went to museums quite often," detailed a user.

"All this because my parents made me go to museums and theaters my whole life growing up. Apparently, that's not a normal thing for normal parents to do with their kids, and asking your parents if they can take you to the ballet is not something a teenager would normally ask."

8. Some people have never been able to fill up their tanks at the gas station. 

"In college, I went on a road trip with friends, and one asked how much money he should put in the gas tank. I told him to fill it up," recalled a user.

"He kept asking, 'Okay, how much should I pay?' and I kept saying, 'Fill it up!' It turned out he had only ever put $10 to $15 at a time, and it had never occurred to me that some people never fill their gas tanks to the top."

9. Seeing how families abroad make do.

"I realized how privileged I was when I spent a summer with my great-grandmother in a small village in rural Hungary. No indoor running water, the only phone was at the church, and everyone came out to touch the rental car we drove there in. This was in the late 1980s," recalled a user.

10. Learning that not everyone takes their first flight as a child.

"I have been flying around the world since I was 4 months old. When I was 16, my friend told me she'd fly for the first time in an airplane, and I was shocked," said another user.

"I told my dad that I couldn't believe it took her 16 years to fly! I got a stern talk after; my dad is very humble despite it all."

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This post was updated.

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33 New April Book Releases To Add To Your Calendar STAT

Spring is here and it's brought the promise of more riveting new books with it! Bookish readers will love getting lost in our most-anticipated recommendations by authors Sarah Damoff, Allison Raskin, and more! We know how much you love rom-coms, but we've also included mystery, romantasy, and self-improvement titles to give you a range of TBR picks to choose from.

Scroll to find the best swoon-worthy rom-coms, nail-biting mysteries, and helpful self-improvement books debuting in April!

The Best Fiction Books Debuting In April 

Amazon

All That Life Can Afford by Emily Everett (April 1, 2025)

Anna's perception of London was molded thanks to days spent reading books about it at the public library. She's always wanted to go there and finally gets her chance once she graduates from college. However, she's taken aback when she sees how "dull" it looks. Just when she's ready to accept that her life will never bear any excitement, Anna secures a job as a tutor for the Wilders daughter. All of a sudden, she finds herself partying and living a life of luxury in Saint-Tropez.

Somewhere along the way, she encounters two appealing men who ignite the fire of different parts of her. But, there's no telling how long Anna will be able to keep up with the new life she's been temporarily afforded.

Amazon

The Griffin Sisters' Greatest Hits by Jennifer Weiner (April 8, 2025)

Sisters Cassie and Zoe Grossberg were once the the greatest pop stars ever. Known to the public as The Griffin Sisters, their hits coupled with public appearances made them ultra popular. However, their personalities have always been different and it's part of what eventually drove them apart.
Between Zoe being a mom and Cassie living an obscured life, the only person who seems to have an idea of what happened to their careers is Zoe's daughter Cherry. But the only way the past can be healed is if everyone's willing to confront it and reconcile the lives they currently live.

Amazon

Happy Land by Dolen Perkins-Valdez (April 8, 2025)

Nikki's been caught in the middle of a strange feud between her mom and grandmother, so she's shocked when the latter wants her to visit. Before long, Nikki arrives in North Carolina and hopes to discover what happened to the women she loves. Instead, her grandmother begins to tell her about a forgotten kingdom that her great-great-great grandmother Luella was queen of. Adding to Nikki's astonishment is the revelation that her grandmother is telling the truth based on the artifacts the young woman finds hidden in the hills.
Sadly, there are people who are threatening to completely erase the Kingdom of Happy Land's history which leaves Nikki in charge of saving it.

Amazon

A Proposal to Die For by Molly Harper (April 8, 2025)

Jessamine Bricker is a planner who knows how to make situations flow effortlessly. It's why she's successful at proposal plannings. However, she decides to help a former classmate named Diana and her boyfriend Trenton Tillard, IV to continue affording her office. She'd rather not, but she doesn't want to be pushed out of the space she's in. It's how Jessamine finds herself being a reluctant guest during Diana's pre-wedding trip.

Beginning with day one, one thing after the other goes wrong and it leaves Jessamine wondering why she agreed to help Diana and Trenton. But the scariest thing involves a murder that seeks to destroy everything and everyone...maybe even Jessamine.

Amazon

The Eightsby Joanna Miller (April 15, 2025)

In 1920, four young women are allowed to study at the prestigious and exclusive Oxford University. Their arrival is immediately balked at because women weren't traditionally allowed to attend before, but that doesn't completely deter Beatrice, Dora, Marianne, and Otto. For them, being on campus is fueled by individual desires that are revealed over time.
As their time on campus ebbs and flows, these young women will discover a tenacity they never knew they had. Not only that, but they'll also forge an incredible sisterhood that gets them through the toughest times of their lives.

Amazon

To Have and Have More by Sanibel (April 15, 2025)

Emery Hooper and Lilah Chang may be Asian students who attend Derrymore Academy, but that's where their similarities end. While the adopted Emery has perfectly assimilated into the culture around her, she finds Lilah to be a cringey representation of Asians. She's also unsure why Lilah is working so hard to be her friend.
But over time, Emery begins to see how much she's subject to covert racism despite being wealthy. It's what eventually unites her and Lilah because they begin to see how much some things can't save you from harmful rhetoric that's ingrained in society.

Amazon

The Bright Years by Sarah Damoff (April 22, 2025)

Ryan and Lillian Bright may have built their marriage on love, but their secrets eventually tear them apart. It's something their daughter Georgette witnesses, causing her to back away from their once close-knit family. But even her plans are changed when Lillian's secret son appears. This forces Georgette to learn more about her family so she's able to see if love can save everyone.

Amazon

The Book Club for Troublesome Women by Marie Bostwick (April 22, 2025)

Margaret Ryan starts off living a life that every woman dreams of in the 1960s. She has it all — the cushy husband, kids, and comfortable life — and it seems like she's content. However, a perceptive person would be able to pinpoint how unfulfilled she is. It's something she wasn't willing to admit until her new neighbor Charlotte Gustafson moved to Concordia.

Charlotte's mysterious and intriguing, prompting Margaret to start her own book clubwith two other women. Soon, she, Charlotte, Bitsy, and Viv begin meeting to dissect The Feminine Mystique. It's a classic book that begins making them question their suburban lives which opens them up to even more books that help them challenge the status quo.

Though they didn't anticipate this, these four women's friendship becomes a sturdy foundation during the most pivotal year of their lives.

The Best Romance Books Debuting In April 

Amazon

Save the Date by Allison Raskin (April 8, 2025)

Couples therapist Emma Moskowitz's life is left in shambles when the abrupt end of her engagement upends her wedding, career, and book plans. As far as her audience knows, she's skilled at matters of the heart so she feels like she's letting everyone down when she comes up short in the romance department.
Unwilling to give up her wedding date, Emma concocts an intriguing plan to find someone who's willing to marry her in the next 6 months. Call it desperate, but sharing her plans online garners a ton of attention that leaves her torn between a podcast produced named Will and the divorced Matt. But, you can't possibly find love that'll stand the test of time in such a short amount of time...right

Amazon

That's What She Said by Eleanor Pilcher (April 15, 2025)

Are you really best friends if your personalities don't differ a little bit? For Serena and Beth, it's amazing they've been able to find things in common because their outlooks aren't similar. Whereas Beth seems to be a walking shell of a person, Serena brazenly lives a full life. But some things just make sense and that sums up their friendship.
One day, Beth makes a shocking revelation that delights Serena because she's been waiting for her friend's sexual desires to be awakened. The latter gets to work helping Beth get comfortable with what she wants and it seems like things are headed in the right direction. But an old crush and a FWB situation confuses both women, leading them to wonder if their friendship will survive.

Amazon

Great Big Beautiful Life by Emily Henry (April 22, 2025)

Alice Scott and Hayden Anderson are two writers who've been given the opportunity of a lifetime. Nestled away on Little Crescent Island is someone who says they're the great Margaret Ives and she wants to give them a shot at writing her biography. The catch is that only one will win the coveted spot which pits Alice and Hayden against each other.

Both are convinced they have what it takes to win Margaret over, but they soon realize she's sharing different information with them. There's also the realization she's seemingly leaving parts of her story out. But the most tragic part of this little "experiment" is how much electric energy sizzles between them whenever they're around each other.

Amazon

Gold Coast Dilemma by Nana Malone (April 29, 2025)

Ofosua Addo thinks she's found the love of her life when she and Cole Drake kiss for the first time, but there's two problems. One, she's an heiress to a vast empire and two, she's supposed to marry someone else her mother approves of. Being a good daughter means forging ahead with her wedding, but it comes crashing down in flames.
On her path to self-love and discovery, Ofosua and Cole cross paths again. This time, they'll have to remember why they fell for each other and if their love can cancel out tradition's strict protocol.

Amazon

Seeing Redby Bailey Hannah (April 29, 2025)

Cassidy Bowman is so serious about being a "good girl" that she has boundaries in place for herself. From refusing to date anyone in Wells Ranch to avoiding flings with strangers, she's been able to adhere to her rules. But a steamy run-in with her ex Chase "Red" Thompson raises the stakes for both of them.

Despite an agreement that they'll only have one fun romp in the sack, an unexpected pregnancy forces them to contend with their choice. For different reasons, their reputations are on the line which forces them to come to terms with the reality of becoming parents. So, Cassidy and Chase decide to be platonic co-parents...except their magnetism keeps pulling them together.

The Best Horror, Mystery & Thriller Books Debuting In April 

Amazon

Bitterfrost by Bryan Gruley (April 1, 2025)

Jimmy Baker used to be a famed hockey player, but his career ended when he made a drastic decision. Since then, he's been a Zamboni driver who doesn't make waves in Bitterfrost, Michigan. It's not the life he wanted, but he has no other choice but to atone for his mistake. His days are mostly eventful until he's suddenly accused of a double murder he doesn't remember committing.

With the odds stacked against him, Jimmy will have to figure out what happened and if he's as violent as everyone says he is.

Amazon

Follow Me by Elizabeth Rose Quinn (April 1, 2025)

Adrienne Shaw is positive something foul happened to her twin sister Chiara when the latter vanishes during an influencer trip. Never mind the fact Adrienne never understood her sister's obsession with building a social media presence. It doesn't mean something bad should've happened.

Fed up with everyone's lack of a motive, Adrienne decides to visit the same retreat her sister went to because she's sure she'll find answers to her many questions. For a few days, Adrienne finds herself surrounded by toxic positivity and eyes that tell a different story than smiles do.

Amazon

Rabbit Moon by Jennifer Haigh (April 8, 2025)

Claire and Aaron Litvak's worlds come to a halt when they learn their daughter Lindsey's been hurt in China. Not only is she in critical condition, but the unlucky parents begin realizing her life in Shangai might not have been as linear as they thought. The only person who may have an idea of what happened is Lindsey's adopted sister Grace, but can Claire and Aaron piece together the truth before it's too late?

Amazon

The California Dreamers by Amy Mason Doan (April 8, 2025)

The Merrick siblings are used to beautiful California summers because they know they're guaranteed to have fun with their parents. However, a secret picture taken of them begins circulating and it puts them in danger. Years later, the patriarch of the Merrick family is being honored when a nosy journalist finds them and begins poking around their past.
The siblings will have to decide if they're ready to deal with the truth or if they're going to continue burying things like they've always done.

Amazon

Another Fine Mess by Lindy Ryan (April 15, 2025)

The Evans women are solely responsible for making sure the dead are truly resting in Texas, but things don't always go as planned. For example, Lenore and her granddaughter Luna have to contend with two women in their family who aren't quite ready to go yet — Grace and Ducey. Rattled by this situation, Lenore and Luna team up with the new sheriff to stop victims' lives from being claimed. But they'll unearth even more secrets that are deadlier than the undead's decision to walk about.

Amazon

Ruth Run by Elizabeth Kaufman (April 15, 2025)

Instead of using her intelligence to better the world, Ruth makes her money as a robber who targets banks. In a just a few years, she's managed to steal over $250 million thanks to her cyber smarts. But her clever plan is halted when she triggers an alarm that puts her in danger.
Now considered a high-level threat who could possibly help a government agency, Ruth tries to evade the agents on her trail who don't care how they capture her. It's clear their obsession with her borders other feelings, but Ruth isn't waiting to find out what they are.

Amazon

Coram House by Bailey Seybolt (April 15, 2025)

Young orphan Tommy's disappearance from Coram House in the late 1960s became an unsolved mystery that's haunted Lake Champlain ever since. It's the very case that's could restore true crime journalist Alex Kelley's career, so she jumps at the chance to lend her skills to a book about the orphanage Tommy once lived at. However, the stories surrounding him are complicated. Plus, Alex gets more than she bargained for when she stumbles across a dead woman's body floating in the lake.
She's convinced there's a connection between this and Tommy's case, but officer Russell Parker doesn't take her seriously. But he'll have to because more people are dying and Alex could be next.

Amazon

The Amalfi Curse by Sarah Penner (April 29, 2025)

Nautical archaeologist Haven Ambrose is supposed to be figuring out why ships keep wrecking in Positano, but she's also curious about what her father saw the last time he dived into the beautiful water. As soon as she arrives in town, strange things begin occurring that she has no explanation for.
The more she digs into her investigation, the more she unearths the chance of something magical at work. Despite one woman's desire to save the people she loves, she could've possibly cursed the Amalfi Curse and it's up to Haven to stop it before everything's ruined.

Amazon

A Campus on Fire by Patrick O'Dowd (April 29, 2025)

Student journalist Tess Azar wants to know why someone was killed in the writing program she's been lucky to be admitted to. As she investigates, she learns that something amiss is going on and it may involve a cult. There's also a growing right-wing group of students that are threatening to create more hysteria.

The Best Fantasy & Romantasy Books Debuting In April

Amazon

The Never List by Jade Presley (April 8, 2025)

The kingdom of Lumathyst may be destroyed soon unless the four immortal god-princes can secure their mate. Unfortunately, none of the women who have come before them have been suitable and they're running out of time. The issue is that the woman they choose will need to become immortal like them, but the process is brutal and doesn't guarantee survival. But Rylee Gray may be their saving grace if they don't uncover what she's hiding.

Amazon

The Raven Scholarby Antonia Hodgson (April 15, 2025)

Orrun has been peaceful ever since Bersun the Brusque ruled over it, but it's time for someone else to ascend the throne. So, everyone who considers themselves worthy begins to compete for the #1 spot because they think they have what it takes. But an untimely murder leaves High Scholar Neema Kraa scrambling to discover the murderer. What she doesn't know is that there are forces who are more than willing to help her and keep her out of harm's way at all costs.

Amazon

Awakenedby A.E. Osworth (April 29, 2025)

Wilder awakes to the realization they're able to decipher all languages. Dealing with confusion, they find safe haven with other witches who have also "awakened" to their hidden abilities. There's:
  • Quibble, a portal traveler
  • Artemis, a caretaker and seer
  • Mary Margaret, a powerful telekinetic individual
As soon as Wilder gets comfortable, something evil in the form of AI threatens everything they and their coven's come to know. Before long, their group has to contend with how much is too much when it comes to magic and artificial intelligence.

The Best Parenting Books Debuting In April

Amazon

Autism Out Loud: Life with a Child on the Spectrum, from Diagnosis to Young Adulthoodby Kate Swenson, Carrie Cariello, and Adrian Wood (April 1, 2025)

Autors Kate Swenson, Carrie Cariello, and Adrian Wood have on thing in common: they're parents of children who have autism. This has united them in more ways than one, leading them to write Autism Out Loud with the goal of sharing their firsthand insights. Readers will learn about everything from the diagnosis process to what it looks like to raise a child who has autism.

Amazon

Three Minutes for Mom: 365 Days of Empowerment, Encouragement, and Growth for a More Connected Motherhood by Erin Morrison (April 8, 2025)

Sometimes moms need a reminder they can have a few minutes to themselves which is why Erin Morrison's compiled Three Minutes for Mom. Each day will feature an opportunity to look at strengths and areas of growth, but readers will also discover boundless encouragement for one of the toughest jobs in the world.

The Best Self-Improvement Books & Inspirational Books Debuting In April 

Amazon

Rewrite Your Rules: The Journey to Success in Less Time with More Freedomby Morgan DeBaun (April 1, 2025)

Blavity's founder Morgan DeBaun is here to share her success secrets with you. She built a powerful platform that aims to empower the Black community and knows that it helps to abide by certain principles that'll help propel you towards the career you want to have. Whether it's challenging certain rules or encouraging you to think outside of the box, readers will learn how to live the lives they want.
Be sure to visit Rewrite Your Rules for a robust look at how you can be living your best life!

Amazon

A Better Share: How Couples Can Tackle the Mental Load for More Fun, Less Resentment, and Great Sex by Dr. Morgan Cutlip (April 8, 2025)

This one's for all the couples who are still dealing with burnout. Dr. Morgan Cutlip knows there's no such thing as 50/50 in relationships, but that doesn't mean your relationship is doomed. In A Better Share, Dr. Cutlip explores things that affect partners like the mental and emotional load of everyday life. There's also great insight about how libidos are impact when people feel things aren't balanced or "fair." So, buckle up and get ready to transform your relationship.

Amazon

How to Giggle: A Guide to Taking Life Less Seriously by Hannah Berner and Paige Desorbo (April 15, 2025)

Featured in our best podcasts article, Hannah Berner and Paige DeSorbo are back with their first book How to Giggle. Instead of listening to them, readers will have a written account of how these two friends navigate life. From awkward moments to realizing men don't have to be the center of everything, you'll get a kick out of the joyous way they tackle real moments.

Amazon

Normalize It: Upending the Silence, Stigma, and Shame That Shape Women's Livesby Jessica Zucker, PhD (April 22, 2025)

After writing the groundbreaking I Had a Miscarriage,Jessica Zucker decided to take things a step further to expound on the many ways girls and women are taught to carry shame. Whether it's navigating body image, sexual harm, or menopause, certain topics are still considered taboo. But in Normalize It: Upending the Silence, Stigma, and Shame That Shape Women's Lives, Zucker's saying the quiet parts out loud.

Without missing a beat, she explains the many ways shame can show up in young girls and women's lives while also sharing helpful insight about how to explore a liberated life. It's empowering no matter what season of life you're in and one that I absolutely recommend!

The Best Cookbooks Debuting In April

Amazon

A Feast of Thorns and Rosesby Chelsea Cole (April 1, 2025)

Can't get enough of ACOTAR? Now you'll get a chance to cook meals inspired by the famous BookTok series! You'll find over 50 recipes that the creatures of Prythian eat (aside from carnivorous moments), that'll make you feel like you have a seat at one of the High Lord's table. Better yet, you'll become a pro at cooking meals that would make them pay you a visit!

Amazon

Scratch That: Embrace the Mess, Cook to Impressby Alix Traeger (April 22, 2025)

Alix Traeger doesn't expect you to be 5-star chef because life's too short for that. However, she does know you're interested in cooking meals that impress your family and friends. Inside of Scratch That: Embrace the Mess, Cook to Impress are recipes that even the most hazard-prone cook will find easy to follow. From girl dinner-esque appetizers to evening meals, anyone can have fun with Alix's cookbook!

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This post has been updated.

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'The White Lotus' Characters Are Reading Some Insane Books — & Fans Think They're Major Easter Eggs

Many fans believe that Mike White, the mastermind behind the dark comedy-drama The White Lotus, is a genius. He created the gripping TV series, which follows privileged guests as they visit a new luxurious resort location each season and wind up caught in shocking (or even deadly) antics as their picture-perfect lives begin to unravel.

Season 3 is currently underway, but while seven episodes have been released thus far, it remains to be seen what characters will perish by the finale. Plenty of viewers have taken to social media to share their own theories, but some fans are calling attention to possible "Easter eggs," or hidden secret references, that have been right under our noses the whole time.

We're talking about the different books that numerous characters, from Victoria Ratliff to Chelsea and even Laurie, have been reading in the show. Perhaps the plots of each title are telling clues about their fates.

Scroll to see which books The White Lotusseason 3 characters are reading — and what that could mean!

HBO & Amazon

Victoria Ratliff

We simply must begin with Victoria, played by Parker Posey, who couldn't have picked a more fitting book to read: The Beautiful and the Damned by F. Scott Fitzgerald.

The 1922 novel tells the story of a privileged couple named Patch and Gloria who revel in their extravagant 1920s New York lifestyle. However, as their fortune begins to fade, they struggle to adapt, and Patch is led down a path of depression and alcoholism.

In Season 3 of The White Lotus, the Ratliffs start as a wealthy Durham, North Carolina, family, but then Timothy finds out that he's facing financial ruin and possible jail time, which begins to undo his character. The parallels are uncanny.

Amazon & HBO

Belinda

As one of the only two returning characters from Season 2, viewers have been on the edge of their seats watching Belinda grapple with the whole Greg/Gary situation. Still, you might not have noticed that her character was reading the self-help book Surrounded by Narcissists: Or, How to Stop Other People's Egos Ruining Your Life by Thomas Erikson.

You can probably gather from the title that it delves into what drives narcissists and how to deal with them. Given Season 3's themes of spirituality, as well as Belinda's moral struggle over what to do about Greg/Gary, some speculate that perhaps her reading choice is foreshadowing a final showdown where she takes control.

HBO & Amazon

Lochlan Ratliff

Compared to his arguably obnoxious brother, Saxon Ratliff, Lochlan Ratliff, played by Sam Nivola, is a more subdued character. Even so, he was actually seen reading Hunger by Knut Hamsun, which has been called one of the most unsettling novels ever written.

This book follows a young man who wanders the world and is subjected to the silent judgment of others. Still, he continues exposing himself to the outside world, and his own thoughts become a form of self-inflicted torment.

The link between Lochlan and Hunger seems pretty straightforward. He and the protagonist are both searching for their identity, and since Lochlan is part of such a chaotic and critical family, it's understandable why he's struggling.

Amazon & HBO

Laurie

Laurie, played by Carrie Coon, also picked up an extremely appropriate title: Modern Lovers by Emma Straub. It mirrors Laurie's getaway with Jaclyn and Kate, following three lifelong friends as they navigate a summer of change.

In the book, the children of friends Elizabeth, Andrew, and Zoe come of age and entangle themselves in new relationships, which causes long-buried secrets and unresolved tensions to surface.

If Modern Lovers is any indication of what's to come in The White Lotus, it's safe to say that Laurie, Jaclyn, and Kate's bond won't be repaired by the season's end.

HBO & Amazon

Chelsea

Chelsea, played by Aimee Lou Wood, has actually been caught reading two different books this season, including Start Where You Are: A Guide to Compassionate Living by Pema Chodron and The Essential Rumi by Jalal Al-Din Rumi.

Both books revolve around themes of spirituality, self-reflection, and inner peace. The former offers self-help advice based on traditional Tibetan Buddhist teachings, while the latter is a collection of spiritual short stories.

The real question is, who is Chelsea seeking wisdom for? Is she on her own self-discovery journey, or is she trying to help her boyfriend, Rick? Only time will tell.

Amazon & HBO

Jaclyn Lemon

Last but not least, Jaclyn, portrayed by Michelle Monaghan, was spotted reading My Name Is Barbra by Barbra Streisand. In her memoir, Barbra reflects on the defining moments of her career and personal life.

This makes sense because Jaclyn is also an actress who's balancing a high-profile marriage to a fellow actor and confronting the realities of aging in the public eye. Still, it's unclear what My Name Is Barbra is hinting about Jaclyn's fate on The White Lotus, if anything.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

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