The Foolproof Way to Find Your Perfect Foundation

Discovering the perfect foundation formula shouldn’t be like finding a needle in a haystack. That’s why we’re teaming up with Ulta Beauty to introduce Foundation Station: part quiz, part buying guide to help you discover the ideal foundation for your unique skin. Simply take the quiz, then navigate the results page by finish and coverage preferences. Let’s get to it!

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Ulta Beauty boasts an impressive collection of foundation brands, shades, and formulas — and we’re here to help you navigate that collection. By leveraging Ulta Beauty user ratings and reviews, we’ve corralled the most popular, user-approved foundations — the cream of the crop — into one place. From freckle-friendly to light and dewy to full coverage and natural finish, we’ve got you covered!

Author: Madeline Bachelder

Design: Yising Chou + Marisa Kumtong

ICYMI, we live for Halloween. All year we look forward to pumpkin decorating, costume DIYing, and trick-or-treating. But, most of all, we’re always on the hunt for unique and innovative ideas to slay our favorite October holiday. Lucky for us, sometimes all we need is playfully dramatic Halloween makeup to really pull a look together. Scroll on for 70 of our favorite original Halloween makeup ideas — ranging from easy-to-achieve to jaw-droppingly advanced — and prepare to take your disguise to the next post-worthy level.

Brit + Co

Pop Art Makeup

Channel your inner Warhol with a creative take on an iconic art movement. (via Brit + Co)

Taylor Swift

Taylor Swift/Instagram

The only thing you REALLY need to dress like our favorite popstar is bright red lipstick and bangs, if you're feeling adventurous. Sounds good to us.

Brit + Co

Harley Quinn

She may have been corrupted by the Joker, but Harley is still H-O-T. (via Brit + Co)

Brit + Co

Bowie Emojis

Pair an Aladdin Sane lightning bolt with your own karaoke version of “Ziggy Stardust” for a Halloween costume that’s sure to turn heads. (via Brit + Co)

Brit + Co

Jungle Cat

Definitely not for the intro level makeup artist, but major makeup #goals. RAWRR. (via Brit + Co)

Brit + Co

Wonder Woman

It’s your turn to become the feminist-friendly box-office sensation that we all need. (via Brit + Co)

Brit + Co

Flamingo

Halloween is truly the best time to let your inner bird shine. (via Brit + Co)

www.instagram.com

Rebecca Ravee Norris on Instagram: "❤️ Thanks, Obama. Truly 💙⠀ ________________________________________________________#thanksobama #obamafarewell #obamabiden #goat #inauguration #whitehouse #obamaout #micdrop #mua #handpainted #painter #facepaint #wolfefx #wolfe #mehron #redhead #coloredcontacts #hope #iconic #payhomage #yeswecan #endofanera #washington #washingtondc #shepardfairey #motd #mood"

Shepard Fairey Painting

A tribute to Obama is always worthwhile in our book, especially when it’s this creative.

Brit + Co

Jem

Clearly, we are as obsessed with ’80s cartoon characters as we are with Halloween makeup. Light pink hair, a simple star, and a bold pink pout will bring your Jem look to life. (via Brit + Co)

Brit + Co

Chill

Go crazy with all the blues to nail the icy half of everyone’s favorite Netflix and chill costume. (via Brit + Co)

20th Century Fox/Searchlight Pictures/Brit + Co

Madame D from Grand Budapest Hotel

Even though Madame D isn’t in the film for long, we quickly fell in love with her — especially her style. This elderly makeup look may seem tricky, but you can totally handle it! (via Brit + Co)

Brit + Co

Jellyfish

Not only will you look like one of the most magical sea creatures to exist, but you’ll be protected from the rain if the sky decides to open up too. (via Brit + Co)

Brit + Co

Witch Makeup For Halloween

The OG Halloween costume. Use a little green face paint accented with mossy contouring and a purple lip to get witchy with it in no time. Bonus points if you wear it to see the Wicked movie too ;) (via Brit + Co)

Brit + Co

Half Sugar Skull

Go halfsies on your DIY sugar skull so you don’t have to worry about keeping it symmetrical. Add your favorite lip color and a creative costume for a memorable look. (via Brit + Co)

Brit + Co

Robot

You don’t have to wear a spooky costume for Halloween shenanigans; there are getups that can be pretty and a little creepy, too. Take this colorful robot, for example. It blends equal parts artsy beauty with the futuristic fierceness that is sure to get the party talking. (via Brit + Co)

Brit + Co

Clown Makeup

A creepy clown has always been a go-to Halloween costume, but this year, why not put a creative, colorful spin on it? Featuring pops of bright blue, lime green, and hot pink, makeup artist Fernanda Machado’s original creation achieves those spooky, artistic vibes you’re longing to channel. (via Brit + Co)

Brit + Co

Teenage Mutant Ninja Turtles

They fight crime. They eat pizza. They’re named after Italian Renaissance artists. They’re Teenage Mutant Ninja Turtles! And, let’s face it, they’re the coolest reptile warriors in town. (via Brit + Co)

Brit + Co

Zombie Makeup

As much as we love channeling our inner Wonder Woman, pulling off a slightly gorier zombie costume presents the Halloween makeup challenge we crave. Here we’ve created an approachable zombie makeup tutorial so you can still feel like a babe while staying true to the holiday’s spooky vibe. (via Brit + Co)

Brit + Co

Creepy Clown

No matter if you’re going as a clown or as a mime, this kinda creepy, kinda cute look will achieve all of your Halloween dreams. (via Brit + Co)

www.instagram.com

Rebecca Ravee Norris on Instagram: "True colors always reveal themselves 🎨 ________________________________________________________#painting #facepaint #mehron #wolfefx #melting #motd #mood #truecolors #trippy #mellow #artsy #blueeyes #coloredcontacts #faceart #goodvibesonly #messybun #rainbow #mua"

True Colors

Show us what you got with this playful, technicolor makeup DIY that’s definitely open to interpretation.

Brit + Co

Cassie Howard from Euphoria

This is one Halloween makeup look you can wear even after Halloween's over. Check out our Euphoria makeup tutorials for more inspo, or create your own eye makeup look. Whatever you do, don't forget the rhinestones! (via Brit + Co)

www.instagram.com

Kristen 🌈 INFLUENCER MENTOR✨ on Instagram: "Happy Halloweekend 😝🎃💀"

Rainbow Skull

Brighten up an otherwise dark and spooky look with not one, but all the colors of the rainbow.

Brit + Co

Gamora from Guardians of the Galaxy

A makeup sponge is key when creating this simple mean green look. (via Brit + Co)

Brit + Co

Gorgeous Ghost

Swap the normal ghost sheet for a makeup look that everyone will love. Or wear this as Narnia's White Witch! (via Brit + Co)

www.instagram.com

Kristen 🌈 INFLUENCER MENTOR✨ on Instagram: "🍦TRICK OR TREAT🍦 Melting: MAKE UP FOR EVER Flash Palette Brows: Benefit Brow Pencil in #3 Eyes/Shadows: Anastasia Modern Renaissance Palette Mascara: Stila Huge Mascara Lipstick: Dose of Colors Cha Cha Pink Highlight: Anastasia Beverly Hills Moonchild Palette (Pink) Foundation: Urban Decay All Nighter Foundation Real sprinkles glued with eyelash glue 😝"

Trick-or-Treat

We’ll always take some sweets on Halloween — especially when they’re in the form of colorful makeup.

Brit + Co

Queen of Hearts

Are Tim Burton fans attending your bash? Then they’ll definitely approve of this look. After all, why not be a queen for Halloween? (via Brit + Co)

Brit + Co

Rocket from Guardians of the Galaxy

This raccoon look is pretty dang convincing. Even if you opt for the store-bought costume, this makeup adds that homemade touch we live for. (via Brit + Co)

Brit + Co

Millennial Pink

We’re getting Zenon vibes with plenty of sparkly, metallic makeup to match. (via Brit + Co)

Brit + Co

Modern Vampire Makeup

Fangs will forever be in fashion. But that doesn’t mean you have to have blood dripping down your chin to let people know what you are. You’re a classy vampire. (via Brit + Co)

Brit + Co

Skeleton Makeup from “David S. Pumpkins”

If you’ve yet to see SNL‘s skit, then TBH, that needs to be the first item on your checklist. Recreate this extremely goofy twist on the traditional Halloween character for guaranteed all-night laughs. (via Brit + Co)

www.instagram.com

Rebecca Ravee Norris on Instagram: "To the person I'd be lost without: 28 looks good on you 😍Thank you for letting me paint you tonight, sees🎨I hope you have the best day (and greatest year) yet😘Love you, need you, never ever leave you💕 ________________________________________________________#mua #makeupartist #makeup #facepaint #facepainting #painter #handpainted #makeupbyme #motd #avantgarde #mehron #wolfefx #popartzombie #skullmakeup #coloredcontacts #makeuplover #happybirthday #bff"

Pop Art Zombie

We live for out-of-the-box zombie looks, and it’s fair to say that this show-stopping peekaboo number hits the mark.

Brit + Co

Bombshell Skeleton

Hoping to harness a spooky mood that doesn’t sacrifice style? Look no further than this glam take on the undead. (via Brit + Co)

Brit + Co

Zoya the Destroya and Liberty Belle from GLOW

Contouring is key when it comes to creating these wrestler babes’ game faces. Who will win: Zoya or Liberty Belle? (via Brit + Co)

Brit + Co

Fairy

This costume at its core is really simple to make, but adding makeup and hair accents will take it from makeshift to masterpiece. (via Brit + Co)

Brit + Co

Started from the Bottom Ilana from Broad City

Possibly one of the most epic episode intros of all time, season one’s “Apartment Hunters” begins with a music video short where Ilana looks like an absolute kween. (via Brit + Co)

Brit + Co

Olivia Rodrigo Sour Album Cover

All you need for for a Sour Halloween makeup look is your go-to makeup routine and some stickers from the craft store, and voilà! (via Brit + Co)

Brit + Co

Woodland Fairy

Minus the butterfly lashes, we would wear this look to a festival. All right, you got us. We’d wear the lashes too. (via Brit + Co)

Brit + Co

Wisdom Teeth Abbi from Broad City

Season two’s “Wisdom Teeth” episode is arguably one of the best ever. After Abbi gets her wisdom teeth pulled, she takes too much pain medication combined with a ganja-infused smoothie and passes out. Ilana then decides to paint her face with makeup while feeling particularly lit. This is THAT look. LOL. (via Brit + Co)

Brit + Co/Snapchat

Snapchat Puppy

The trick here is to take a screenshot of yourself in the makeup filter of your choice and then use that as your makeup inspiration photo. (via Brit + Co)

Brit + Co

Hocus Pocus Witch Makeup

Who's more iconic than the Sanderson sisters? Those lips, tho. (via Brit + Co)

Brit + Co

Dinosaur

Any makeup look that calls for finishing touches of glitter, wins. Tap it on anywhere that your little dino heart desires! (via Brit + Co)

Brit + Co

Snapchat Flower Crown Filter

Highlight heavily and contour softly to recreate this popular floral filter. Pro tip: wear lavender or gray contacts to complete the lewk. (via Brit + Co)

Brit + Co

Anna from Frozen

Begin by following this tutorial to get your base makeup for this look. For your bronzer, apply in a more circular motion to create her doll-like facial structure. Keep your blush bright pink but blend just on the apples of your cheeks. (via Brit + Co)

Brit + Co

Jailbird

Simple tutorial alert! We used the Cat Eye Kit to create these fierce, winged eyes. Continue the eyeliner line down the nose to make a bird beak. (via Brit + Co)

Brit + Co

Dalmation

Whether you’re one of 101 or just a solo, spotted pooch this Halloween, you only need to use black and white face paint to create a doggone (get it?) adorable look. (via Brit + Co)

Brit + Co

Rainbow

This is actually really simple to recreate — all you need are rainbow cream colors and a small paintbrush or makeup brush to apply them with. (via Brit + Co)

Brit + Co

Doll Face

Creepy meets pretty in this eerie Halloween beauty look. (via Brit + Co)

Brit + Co

Scarecrow

There’s nothing wrong with keeping it classic for Halloween. Amp up your traditional scarecrow outfit with a little face paint for a pulled-together look in 20 minutes or less. (via Brit + Co)

www.instagram.com

Rebecca Ravee Norris on Instagram: "That time I painted myself for the first time...💀🎨🎃 ________________________________________________________#facepaint #facepainting #mua #painting #paintmelikeoneofyourfrenchgirls #zombie #skull #makeup #makeupartist #specialeffects #halloween #halloweenmakeup #halloweencostume #beautyblogger #throwbackthursday #throwback"

Zombie Skeleton

Our very own beauty editor knows a thing or two about how to wield makeup for a creepy-meets-gorgeous Halloween makeup look. Talk about a new meaning for the phrase “drop dead gorgeous.”

Brit + Co

Frida Kahlo

Trace on a unibrow and you’re well on your way to emulating Frida’s signature look. (via Brit + Co)

Brit + Co

Mermaid

Who says that your mermaid dreams have to stay just dreams? With the right pastel makeup and brightly colored mane, you’ll be giving off mermaid vibes in no time. (via Brit + Co)

Brit + Co

Elsa from Frozen

Channel Elsa’s icy cool vibes by using a much lighter foundation than you normally would paired with bright cream eyeshadow. (via Brit + Co)

Brit + Co

Ursula

Even if you’re not a makeup artist, you can easily recreate this look by capturing the shape of her face. Look at each part before you start painting yourself, and do each step in order. (via Brit + Co)

Brit + Co

Pot of Gold

Rainbow hair atop a highlighted and bronzed beauty look makes for one leprechaun-approved Halloween makeup idea. (via Brit + Co)

Brit + Co

Purrfect Black Cat

Being a black cat is always a solid option. Grab your liquid liner to DIY this look. Don’t forget the ears! (via Brit + Co)

Brit + Co

Snapchat Bee Filter

Dramatic lashes and yellow cream makeup go a long way when it comes to pulling off this popular — or should we say buzzy — Snap filter. (via Brit + Co)

Brit + Co

Vampire

This vamp costume is perfect for the dark-haired, busy gal on a budget. It doesn’t take a vampire’s life span (AKA eternity) to make — and with just a few easy steps you’re transformed into a picture-perfect creature of the night! (via Brit + Co)

Capitol Records/Brit + Co

Katy Perry’s “Dark Horse” Makeup

Katy Perry is undeniably the queen of costumes. So, why not take a page out of her book and DIY her standing ovation-worthy “Dark Horse” look? (via Brit + Co)

Brit + Co

Lion

We’re always down to be the queen of the jungle for Halloween. (via Brit + Co)

Brit + Co

La Croix

Pick your fave fizzy flavor and you’re sure to win the contest. After all, La Croix is life. (via Brit + Co)

Brit + Co

Mad Hatter

This makeup is an understated version inspired by the original and is really easy to recreate. And yes, those are fake eyelashes we used as eyebrows for the ultimate Halloween hack win! (via Brit + Co)

Brit + Co

Caterpillar and Cheshire Cat from Alice in Wonderland

Whooooo are yoooooou? (via Brit + Co)

Brit + Co

Unicorn

Pastel hair and makeup, a flower crown, a white body suit, and a unicorn horn make for one seriously simple Halloween look. (via Brit + Co)

Brit + Co/Andy Warhol

Andy Warhol’s Marilyn

Head to your local beauty store and grab all the pink face paint you can to get ready to rock your inner pop self. (via Brit + Co)

Brit + Co

David Bowie

“I don’t know where I’m going from here, but I promise it won’t be boring.” (via Brit + Co)

Brit + Co

Barbie

This makeup look is super subtle and totally customizable to your favorite shades. As long as you have a pink lip, you're good to go. (via Brit + Co)

Brit + Co

The Joker

Ugh, it’s just so sexy-creepy, we can’t. (via Brit + Co)

Brit + Co

Trump

All you need is some bigly orange bronzer to make this your greatest Halloween look ever. No Halloween has ever been this great before. It’s the greatest. (via Brit + Co)

Brit + Co

The Nightmare Before Christmas

It’s never too early to start the Christmas festivities. Try out this simple makeup DIY from The Nightmare Before Christmas to jumpstart the holiday season. (via Brit + Co)

Brit + Co

Pretty Zombie

The living dead? More like the living drop-dead gorgeous. (via Brit + Co)

What Halloween makeup look are you choosing? Be sure to ‘gram it and tag us @BritandCo.

This post has been updated.

Halloween is on its way people! With just a handful of weeks to go, it's crunch time to find a costume and figure out what you'll be doing the night of October 31. Whether you're throwing a Halloween party and still need to figure out a food and drink recipes or you need a fun dish to bring to the one you're attending, these quick and easy Halloween snacks are here to help! After all, you don't want guests to be left hangry – that would be frightening. Have no fear! We have some last-minute Halloween snacks that are fast, festive, and tasty AF.

Brit + Co

Mummy Jalapeño Poppers

This savory Halloween snack can be made as spicy as your guests want it – just scoop a little or all of the jalapeño seeds out before stuffing these 'mummies' with cheese and wrapping them in store-bought crescent roll dough.

Brit + Co

Deviled Egg Brains

Your party pals will definitely be freaked out by this bite! Red food coloring aids in turning traditional deviled egg filling a spooky pink color.

Half Baked Harvest

Sweet and Salty Healthier Caramel Apples

Made without any processed sugar, these caramel apples require just a few ingredients: apples, maple syrup, honey, cream, vanilla, chocolate, and flaky salt.

A Spicy Perspective

Halloween Popcorn Mix

This candy-coated bowl of popcorn loads up on festive accoutrements like candy corn, pumpkins, and Halloween sprinkles.

Salt & Lavender

Halloween Puppy Chow

Add Halloween-themed sprinkles to some classic Chex mix for a spooky seasonal snack.

Handmade Charlotte

Monster Party Bark

Melt a few chocolate bars with some pretzels, candy eyes, and coconut flakes for a salty-sweet Halloween snack that will be ready in only three minutes.

Sally's Baking Addiction

Halloween Pretzel Bites

Just place small pieces of chocolate on top of pretzels, heat them long enough for the chocolate to soften, then lightly place a candy corn on top. Viola! Simple, tasty treats with a twist – and no tricks!

The Healthy Family and Home

Chipotle Pumpkin Hummus

We don't know anyone who doesn't love hummus. This quick dip can be served with crackers or veggies for a healthy Halloween party snack.

Crowded Kitchen

Halloween Pumpkin Covered Strawberries

If you have some strawberries on-hand, this recipe is made even easier. Just grab some orange candy melts and decorate away!

Polka Dot Chair

Caramel-Dipped Marshmallows

Simply dip marshmallows in caramel, then cover them in some cute holiday sprinkles for an easy treat that everyone won't stop snacking on.

Skinnytaste

Banana Boo Pops

Put a festive touch on the classic frozen chocolate “boo-nana" by giving them a ghostly makeover. The only heavy lifting you'll have to do for this recipe is let them sit in the freezer for a bit.

Delia Creates

Spiderweb Pretzels

Melt some chocolate, then swirl it over pretzel sticks for a spooky spiderweb-like snack. These could be served alone, or on a cake or ice cream.

Completely Delicious

Halloween Candy Bark

Whether you're using new or leftover Halloween candy, this bark recipe is super simple.

Home Made Interest

Apple Kabobs

Buy a package of pre-sliced apples, then dip them in chocolate and caramel for an easy alternative to a favorite Halloween pastime. Plus, they're just easier to eat!

Suburbia Unwrapped

Candy Corn Fruit Parfait

For a sweet treat that's still healthy, skip the candy corn and cut up some colorful fruit in its place.

This Wife Cooks

Sweet and Salty Pumpkin Seeds

For flavors both sweet and salty, these pumpkin seeds can be made in a jiffy.

Miss Candiquik

Strawberry Ghosts

Dip some strawberries in white chocolate, then give them chocolate chip eyes and a mouth for these cute and tasty snacks.

Bren Did

Tangerine Pumpkins

Peel a few tangerines and place a small piece of celery in the middle to make these tangerine pumpkins. Bonus: these can definitely double as the perfect kid's snack for school.

Feel Good Foodie

Witches' Brooms

To make these adorable 'brooms,' you'll push a pretzel in the end of a sliced string cheese stick.

Culinary Hill

Halloween Walnuts

These nutty little guys are the perfect snacking companion for the holiday.

Averie Cooks

Loaded Halloween Cream Cheese Brownies

These super soft and gooey brownies are the ultimate snack that'll melt in your mouth. They're perfect for anyone who has a sweet tooth and loves a combination of fudge, oreo cookies, and cream cheese. Plus, you'll taste a hint of vanilla extract in it that serves as a nice surprise!

Completely Delicious

Halloween Candy Bark

Looking for chill Halloween snacks to munch on throughout the day? Make this holiday candy bark that has all the makings of a trick-or-treat explosion. You'll need everything from bittersweet chocolate to your favorite Halloween candies for this fun recipe.

Kathryn's Kitchen Blog

Halloween Popcorn Mix

Got a taste for something that involves trail mix and popcorn? This Halloween snack has your name written all over it! It takes less than an hour to perfect and involves popcorn, a little sugar, honey, salt, and more delicious ingredients! In our mind, it's the perfect sweet and salty treat you'll want to recreate every season!

What are some of your favorite Halloween snacks? Let us know in the comments, and join our newsletter for more holiday inspiration!

This post has been updated with additional reporting by Meredith Holser.

Move over expensive MAC haul — I've discovered the best drugstore lipstick that rivals my $20+ purchases. I love finding dupes for my beauty lovers who can't continuously drop a huge amount of money on new products that eventually expire. Since I'm 100% against using old makeup, I'd rather chat your eat off about the affordable drugstore finds I'm using consistently these days.

IMO, the best drugstore lipstick is the Maybelline Super Stay Matte Ink Lipstick! Coming from one of the OG beauty brands, it's formula was surprising because I almost expected it to fail. It sounds silly, but trying drugstore brands used to be a hit or miss before social media started demanding that all makeup products stop being subpar.

Since this lipstick passed the test, here's everything you need to know about it — including why I l keep buying it and all the other best drugstore lipsticks I love!

What is Maybelline Superstay Matte Ink used for?

Jasmine Williams

Anyone can say that their lipstick is THE BEST, but that's not always true. So, what's the tea on the Super Stay Matte Ink formula? According to the brand's notes on Amazon, here's what you can expect to this lipstick to do:

  • Glide on easily because of the "unique arrow application"
  • Provide a "perfectly matte" finish
  • Remain "smudge-free" for up to "16 hours"

It sounds like a lot of fluff if you've never tried the formula before, so I scrolled through the comment section to see what other customers think.

What are other customers saying about it?

Maybelline

Most of the customer reviews I read through on Amazon are extremely thorough so here are the ones that stood out the most:

  • "I am really hooked on this lipstick! It's very long wearing and it's super gentle on my lips...Let me address some common complaints among other reviewers and why I think they're wrong...Oil takes this stuff off quite easily, so do some makeup wipes...Secondly, I do agree that this product is very sticky. I have found that I can put my Mac lipgloss on over top and now it's not sticky anymore!"
  • "I’ve purchased this longevity wand type lipstick a few times and I like the texture and staying power. Sometimes I put another glossy lipstick over if it seems drying however it stays very nicely for the day."
  • "This is my first time purchasing this brand. When I say it last all day, it doesn't come off until you take it off! Some might see this as bothersome, but having it stay on until I need it off is the greatest thing."
  • My Favorite Review: "I put it on at around 3:30 pm and fell asleep with it on cause it was a busy night, it was still on the next morning. I had to use multiple makeup remover wipes and wash my face with a good makeup remover to get it off."

My Review For Maybelline Superstay Matte Ink Lipstick

Jasmine Williams

I used to be terrified of wearing 'nude' lip colors because I thought they would be too much of a contrast against my complexion, but watching a few YouTube tutorials nipped my fear in the bud. I make the 'Seductress' shade work for me by lining my lips with a dark brown liner. Once I did that, I immediately fell for the way it looks on me. It's to the point where I actually can't stop wearing lip combo — it's so easy to apply and takes less than two minutes to set!

How long does Maybelline Superstay Matte Ink Lipstick last?

Before I started applying gloss over my nude lip combo, I wanted to test two very important things:

  1. If this matte lipstick could pass the smudge-proof test. I've tried other brands, and they haven't always stayed in place — especially when eating or drinking something — so I was skeptical.
  2. How long it actually lasts, smudge-proof or not. I mean, who among us hasn't gotten home after an evening out to find their lipstick basically nonexistent?

Like one of the customer reviews suggests, this lipstick has come off a little while eating things like pasta or pizza, so it's not 100% "smudge-free." Given that, I only had to reapply this lipstick once throughout an 8-hour day — which isn't a huge deal to me because it takes less than 30 seconds to reapply it. The best way I get it to stay put is by applying lip gloss and a teeny amount of setting spray over it.

Target

Maybelline Super Stay Matte Ink Lipstick

Lately, I've even been adding the Maybelline Lifter Gloss in the shade 'Stone' as a way to truly lock in the color. It highlights the 'Seductress' shade of the Maybelline Super Stay Matte Ink Lipstick which is a huge plus for me.

For less than $12, I think it's absolutely worth buying multiple times!

More Best Drugstore Lipsticks

Target

The Lip Bar Vegan Matte Liquid Lipstick

When I'm in the mood for a universal red lipstick that has the best color payoff, I always turn to The Lip Bar's 'Bawse Lady.' She's a gorgeous blue-red that highlights all undertones without making anyone looked washed out.

Target

Revlon Colorstay Limitless Matte Lipstick

I discovered Revlon's Colorstay formula while browsing for a deeper lipstick for fall and it does not disappoint! It's another vegan product that has triple hyaluronic acid and upcycled cranberry extract in it so it literally feels like you're not wearing anything on your lips!

Target

Milani Color Fetish Matte Lipstick

The word 'Fetish' may be off-putting, but don't write this lipstick off because of the name — ha! I typically wear this when I don't want to wait for a liquid lipstick to dry. It's super velvety and also contains hyaluronic acid in it to help keep lips moisturized.

Target

Nyx Professional Makeup Smooth Whip Matte Lip Cream

Last but not least, Nyx has never let me down in the lip department before. If I'm truly shopping on a budget, I'll reach for the Smooth Whip Matte Lip Cream because it glides on my lips like butter. That's not to say I know what it feels like to rub butter all over my lips, but you get what I mean! It's soft and has a gorgeous color payoff that makes me feel like it's comparable to the best lipstick I swear by.

Have you tried Maybelline's Super Stay Matte Ink lipstick before? Let us know in the comments and subscribe to our newsletter for more beauty finds!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Now that fall is officially in full swing, there’s a lot of seasonal traditions to look forward to, like apple picking, enjoying pumpkin spice lattes, or perfecting Taylor Swift’s famous chai sugar cookie recipe. But in recent years, a new Halloween trend has taken social media by storm – boo baskets. Whether you’re planning on crafting the perfect basket for a loved one, or you have no idea where to start, here is a guide that will help you get on the right track.

What Are Boo Baskets?

Reine Jalloul

Boo baskets are Halloween or fall-themed gift baskets typically filled with candy, seasonal decorations, and fun crafts that you can surprise your significant other with to celebrate the season. While videos of this trend usually show people giving their baskets to their “boo” (pun intended), it’s not limited to just your partner. You can also make one for your friends, your parents, your kids, or even your pets if you wanted to!

What Do You Put In a Boo Basket?

Sarah Barna

Just about anything can go in a boo basket! If you’re creating a basket that’s specific to your loved one’s interests, the possibilities of what you can include are endless. But based on countless TikTok videos and Instagram reels posted about this trend, the general formula for a basket that I’ve noticed includes a cozy item, a mug, a fall-themed drink mix, snacks or candy, a stuffed animal, and (of course) a basket big enough to fit everything!

First, The Basket

Amazon

Technically, any big basket or container could be used to hold your boo basket items. However, if you’re the kind of person that likes to go all out when gift-giving, I would recommend a Halloween-themed basket like the Andemie Halloween Collapsible Organizer from Amazon. Not only does this basket come in multiple colors and patterns, you can easily flatten the basket and store it anywhere you want, so you can reuse it next fall.

Candles, Body Care, Sweaters & More … A Cozy Girl’s Galore!

Cora Pursley

Everyone has their own preferences when it comes to getting all relaxed and comfortable, especially on a chilly, rainy fall day. Personally, there are three essential elements to my lazy days – an oversized sweater, some gourmand scented body care, and a candle that makes my entire apartment smell like walking into a bakery. If this sounds like you, here are some of my favorites.

Etsy

This sweater from the LoveStitchesCo shop on Etsy has quickly become a staple to my “lounging around” outfits this season, and for a good reason. For only $26, this sweater is made out of 100 percent cotton, has a wide size range available (S to 3XL), and can be customized to whatever color you’d like. Plus, the embroidered design is absolutely adorable; who doesn’t love ghost kittens?

Sol de Janeiro

As the weather gets colder, many people (like myself) opt to swap their perfumes and scented lotions from fruity and tropical notes to warm and edible notes like vanilla, caramel, honey and chocolate. If you’re looking to spoil your boo basket recipient who likes these kinds of scents, Sol de Janeiro recently released a limited edition body cream in one of their best-sellers, Cheirosa 71. Fragrance notes of caramelized vanilla, white chocolate and toasted macadamia nut will have you smelling like a snack (literally), while moisturizing ingredients like macadamia seed oil and tucumã butter will keep your skin feeling silky smooth.

Bath & Body Works

If you’re a candle lover, then you already know that the best place to find candles for every season is at none other than Bath & Body Works. Sure, there are plenty of pumpkin scented candles to try, but if you’re looking to include something in a boo basket that screams fall, Autumn Chai is the perfect option. This three-wick candle has notes of cinnamon chai, French vanilla, and caramel – a great combination if you’re looking for something cozy, but not too overwhelming.

Drink Mixes

Target

Hot chocolate is one of the quintessential cold weather beverages, but if you want to be more creative with your drink choice, Target’s Favorite Day brand has a spooky-themed hot cocoa mix that would be a great addition to your boo basket. One box comes with two cocoa mixes and a marshmallow confetti mix shaped like beakers you can find in a science laboratory, and when combined with warm milk, changes to an orange or green color. How cool is that?

And Of Course, A Mug To Match

Target

You got the perfect fall drink for your boo, but what mug would go with it the best? At this stage, I think this is where you get something that is the most personable to your boo basket recipient. You could include a mug that matches their career or their favorite hobbies and interests. If you want to play it safe and stick with a Halloween theme, this 15 oz ghost mug from Target is spook-tacular!

Plushies Make Everything Better

Warmies

Who says that stuffed animals are just for kids? Not only are they fluffy and come in all shapes and sizes, giving a stuffed animal to your loved one is one of the best ways to show that you care about them. As a plushie connoisseur, my go-to pick for a boo basket would be any plush, like this pink llama from Warmies. Each cuddly buddy is lavender-scented and also serves as a microwaveable heating pad that can be used to relieve stress or soothe muscle aches and pains.

Don’t Forget the Candy

Target

No Halloween basket would be complete without candy! From chocolates to gummy worms and sour WarHeads, there are so many options to choose from that it can seem overwhelming to pick just one. And if your boo basket recipient has any dietary restrictions, it can be even more difficult to find something that fits that person’s needs. My twin sister has been vegan for almost five years, and before we both moved out from our parents’ house, these dark chocolate coconut bars from Unreal were a staple snack for the whole family. Not only are these bars certified vegan and gluten-free, each bar only contains three grams of sugar and three ingredients – coconut, cassava syrup and dark chocolate. As someone who isn’t vegan, trust me when I say that when you try these, you won’t want to go back to the name-brand chocolate.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This article has been updated.

If you haven't yet seen the Netflix phenomenon Stranger Things, first of all, whaaat? And second of all, head to Netflix right now (after reading this post I mean) for a serious binge. Stranger Things is amazing for so many reasons. It's not only suspenseful and exciting, but it's also perfectly cast with the sweetest child actors and is wonderfully nostalgic.

Despite the fact we're waiting for Stranger Things 5 (and potentially Eddie Munson) to arrive on Netflix, the first season will always have a special place in our hearts. There is something that's iconic, nostalgic, and classic about it and we just cannot get enough. If you feel the same way, add this Stranger Things costume to your Halloween costume rotation!

Eleven 'Stranger Things' Costume

Brit + Co

Of all the outfits, I was most nervous about Eleven’s pink dress. I really lucked out finding this one at my local thrift store. I tucked a white collared shirt I found from the Brit + Co closet underneath.

Brit + Co

The striped crew socks were from Uniqlo (alternate here) and former visual designer Rosee brought her own sneakers and jean jacket. I tried putting a bald cap on Rosee, but instead of looking mysterious like Eleven, it just looked awkward. We decided to put a blonde wig on her and kept it looking messy and fake to perfectly encapsulate Eleven's faux hair.

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Leggo my Eggo.

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“No.”

Mike Wheeler Costume

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I got Mike’s vintage polo shirt and jacket at a thrift store. Former UI Designer/Engineer Scott brought his own jeans and sneakers. To convince people of your Mike-ness, grab a PARTY ZONE Short Black Wig from Amazon.

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Meet Mike Wheeler. He’s the type of person who would go to the Upside Down for his friend. Plus, he toasts the best Eggos ever.

Lucas Sinclair Costume

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I dressed former VP of Strategy, Baldwin, in a vintage striped polo and a maroon jacket, both of which I found at a thrift store, and in a black backpack. Baldwin brought his own jeans, boots and modeling chops. I didn’t add Lucas’s camo headband this time, but you can easily find a scrap of camo fabric at any fabric store to tie around your forehead.

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Meet Lucas Sinclair. He’s a skeptical but fiercely loyal friend. He also has great tree-climbing and binocular skills.

Dustin Henderson 'Stranger Things' Costume

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Dustin’s vintage t-shirt and jacket were awesome thrift store finds. I bought former Editor Trevor a Curly Wig and Mesh Trucker Hat on Amazon. Trevor brought his own sneakers and shoes. We struggled a little with creating Dustin’s missing teeth, but in the end, we stuck some black construction paper over Trevor’s front teeth. The construction paper lasted for the photoshoot, but for a long Halloween night, you may want to try something else. If you find a great way to black-out front teeth, let me know!

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Meet Dustin. He’s known for his expert compass reading and sweet toothless grin.

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Stop fighting guys!!!

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Friends don’t lie.

Barb and Nancy Costume

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Oh, Barb… she may be one of the most tragic characters in Stranger Things. For the most part, it seemed like she only had Nancy looking out for her. Though flawed, Barb and Nancy’s friendship was super strong, and you can tell that they really cared for each other.

Barb Holland Costume

Brit + Co

Amazingly, Barb’s costume was the trickiest to put together. I went to three different stores before finding these high-waisted jeans at Ross. I bought Barb’s ruffled pink button-down from a thrift store and you can grab a red RicHyun Natural Layered PixieWig and Dollger Clear Lens Non Prescription Eyewear from Amazon. Former Planner Micaela brought her own white sneakers and Barb-ness.

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“Nance, seriously, you’re going to be so cool it’s ridiculous.”

Nancy Wheeler Costume

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Nancy has a lot of variation in her wardrobe, but for this costume, I decided to go with the outfit we see her wear to school in the first episode. I found Nancy’s striped sweater, skirt, and white tights at Forever 21. I got the black flats from a thrift store. Former Beauty Editor Misty pinned back former Associate Creative Director Roxy’s bangs and gave her rosy cheeks and berry lips to complete Nancy’s sweetheart look.

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“Barb? Barb?”

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“Ooh, all my boys are here.”

Steve Harrington Costume

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At the beginning of Stranger Things, I was put off by Steve Harrington. I was like, “Nancy, he’s a tool!” But as the show progressed, Steve grew on me more and more. For his costume, I just bought this blue crew-neck sweater from a thrift store. Our model Johnny brought his own jeans, sneakers, and coiffed hair.

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“You’re an idiot, Steve Harrington.” “You’re beautiful, Nancy Wheeler.”

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Hey, who’s the guy taking pictures of us?

Jonathan Byers Costume

Brit + Co

For Jonathan’s broody look, you can use the same PARTY ZONE Short Black Wig from Mike's costume. Misty added oil to the wig and trimmed parts of it to make it look greasy and emo. I also bought a t-shirt and dark sherpa jacket from a thrift store. Former Channel Marketing Associate Sean brought his own sneakers and jeans.

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“I don’t like most people…”

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“Well I was just starting to think you were okay…”

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Team Steve or Team Jonathan?

Group 'Stranger Things' Halloween Costume

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Let’s get the whole gang together!

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The demogorgon!!!

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Eggos on Eggos on Eggos.

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How will you and your gang dress up for Halloween? Tag us with you Stranger Things costumes on Instagram and check out our Pop Culture Halloween Costumes, TV Halloween Costumes, and other Group Costumes on our Halloween page!

Netflix

DIY Production + Styling: Irene Lee

Makeup: Misty Spinney and Micaela Friedman

Photography: Kurt Andre

Models: Rosee Canfield, Scott Gamble, Baldwin Cunningham, Trevor Tillman, Johnny Walker, Roxy Taghavian, Sean Griffis, and Micaela Friedman

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This post has been updated.