Google’s Top Trending Fashion Searches of 2018 Might Shock You

1. Barrel Jeans

We have a love/hate relationship with barrel jeans because some of them can make us look frumpy. That's not a word we like to use often so that should be a hint at how complicated this fashion trend is for us. Still, we saw an increased interest in this and can't be mad at how great some people styled it.

Our favorite outfits included a plain button-up top, balloon jeans, flats, and a cute coat to accessorize it.

Try this style:H&M High Rise Barrel Leg Jeans

2. Oxford Loafers

Wearing loafers is never a cause for burning down the fashion industry, but we didn't think the clunky versions would be a shoe of choice for anyone. Some of us can't forget wearing penny loafers with our school or church outfits, but we never thought we'd see modern versions of a shoe we were forced to wear.

P.S. Can you picture the plaid dress or skirt with thick white stockings stuffed into black penny loafers? Or, is that just us?

Try this style:Dr. Martens Adrian Virginia Leather Tassel Loafers

3. Mary Jane Flats

Fashion trends aren't supposed to make us sigh and roll our eyes before admitting we love them, but Mary Jane flats elicited that response from us. We truly didn't know we'd see them so much in 2024, but they were another surprising popular style.

P.S. We have a pair in our closets too so you're not alone.

Try this style:Old Navy Mary Jane Square Toe Ballet Flats

4. Metallic Studs Galore

This really shocked us because we thought people were leaning towards minimalism. As far as anyone can see, there isn't anything subtle about strategically placed metallic studs on a garment or shoe. But, guess what? The girls loved it.

We can't say that we gave into the hype, but we're glad people enjoyed playing around with gaudy pieces last year. For all we know, someone will still love wearing this trend in 2025.

Try this style:Madewell The Greta Ballet Flat

5. Sequins Everywhere

We don't think this trend went out of style, but we saw how many people rushed to wear sequins during the holidays. We even gave in to it ourselves and we're kind of proud of it. However, we remember how annoying it was when some of our sequins popped off and rolled away into some unknown abyss.

Try this style:ELOQUII x Kate Spade New York Sequin Column Dress

6. Mini Bubble Skirts

Some of us were unable to participate in this fashion trend because of the way we're shaped, but we weren't complaining. This is probably the most confusing trend that we kept seeing, making us question what year we were living in.

Somehow, mini bubble skirts were one of the trendy styles to wear in 2024, but we really wish they would go back to wherever they crawled from. Sorry, not sorry!

Try this style:A New Day Bubble Hem Mini Skirt

7. Androgynous Neckties

It's not that we hated this trend back in the day, but we didn't think people would start wearing neckties again. It's one of those trends that felt easy to forget until you saw someone wearing one.

Try this style:Luckyvestir Tie

1. 'Mocha Mousse' Kitten Heel Boots

Don't fight it — this style is back and better than ever. "We have all seen that Pantone has named 'Mocha Mousse' [color of the year], cementing that brown has surpassed black as the go-to neutral," Brandt muses. As for why she believes kitten heels boots will be a popular style in 2025, she believes it's a "super wearable" choice "for the colder weather months."

Check 'em out:Steve Madden Stasia Taupe Suade Kitten Heel Boots

2. Elevated loafers and flats on par with 'Quiet Luxury'

Did you really think we were done with quiet luxury? This is a trend that "focuses on classic design and high quality materials," according to Hall. After the success of, well, Succession, people aren't ready to let this trend go — and I don't blame them! Hall says, "We’re seeing a movement away from runway and status brands of the past several years, and instead, consumers have been drawn toward the echo of vintage style."

Hall also feels like people are looking to add comfort instead of "overabundance" to their wardrobes. He explained that after the pandemic, "comfort has prevailed as a predominant factor in shopping for footwear." You'll want to steer clear of gaudy designs with this shoe trend, instead reaching for "shoes with premium construction and materials" that don't have "noisy logos."

If you want a little bit of height, Sockel says "chunky loafers became a go-to for achieving the 'Prep School' aesthetic." She also saw that "ballet flats were a top request, with 38% of shoppers seeking ways to style them."

Check 'em out:Thursday Boots Penny Loafers

3. Low profile sneakers

This year saw the rise of the 'errand' or everyday sneaker. Hall says, "In contrast to the chunky sneaker silhouette, low-profile sneakers have been trending in 2024, and expect to see that trend continue in 2025."He adds that they're "defined by the upper confirming closely to the foot and lack of support around the ankle" making them "exceptionally versatile".

Both he and Brandt agree that the "iconic Adidas Sambas" are the driving force behind this with the latter adding, "But as they can be hard to come by, I’m seeing some alternate sneakers take the stage — particularly the Adidas SL72, and Onitsuka Tigers, especially the Mexico 66s."

If you need inspo for how to style them! Hall has a couple of tips because "the timeless low-profile look isn't going anywhere." He feels pairing them with "bell bottoms or flare-legged jeans" because they "create a long, clean line."

Check 'em out:Dolce Vita Notice Stitch Sneakers

4. Colorful shoes

The world already feels like a mess sometimes — why not be bold and have fun with your outfits?! While you continue leaning into the red and burgundy shades that continued to trend this year, Hall feels that "turquoise, fuchsia, and yellow tones will brighten up this spring from the past couple of seasons of neutrals."

Another outfit tip he has is to "opt for white and soft ecru shades in the rest of the outfit" as this will "help these bold colors speak for themselves."

Check 'em out:Dolce Vita Kanika Mid Heels

5. T-Strap Shoes

If you're still watching The Great Gatsby, you may be familiar with what Gillette Sowislo calls the "new shoe profile." In other words, she feels they're "an update on the Mary Jane trend we've been seeing for a few seasons."

We couldn't get enough of the revival of this that trend so it's going to be exciting to see you and other shoppers rock them with your 2025 outfits. Honestly, Sowislo is sure that "this versatile design can be found in flats, heels, and wedges."

Check 'em out:Manolo Blahnik Assala 105 Leather Point-Toe Pumps

6. Wooden Platform Shoes

Wooden platform shoes are having their comeback moment; more notably clogs. Sowislo says, "Since Chloe designer Chemena Kamali decked out the front row of her show in matching wood-bottomed platform sandals, the trend for boho-inspired shoes has risen. These can look like the playful platforms she debuted or be a more practical pair of everyday clogs."

Sockel added, "Looking ahead, we [Stitch Fix] predict a shift toward heeled shoes—think chic booties, clogs, and sandals—that pair seamlessly with oversized jeans and a simple tee for an effortlessly polished “Easy Street” look."

Check 'em out:Dansko Professional Clogs

e.l.f. No Budge Retractable Eyeliner

This is by far the best drugstore eyeliner out there. Designed with a convenient retractable (no-sharpen!) tip, it's super easy to take on the go for any touch-ups. Plus, the color payoff and wearability of each shade is insanely impressive.

If you're looking for an eyeliner that, no matter the circumstances, does not budge, this $5 is the perfect pick-me-up. You can find it in a handful of different colors to suit your makeup needs.

Promising review: "I can’t believe I’ve been trying to make felt tipped eyeliners work for so long. Usually I put on felt tipped eye liner and it barely shows up, maybe my eye lids are watery or oily. So naturally within a hour or two it doesn’t even look like I’ve put on eye liner. This is not the case with this elf eye cream retractable liner. It actually shows up right away, it also lasts for hours. Even after 8 hours there was still some on my eyes, although I did need to re apply in some spots. It also didn’t smudge. For it to last at all and not smudge is amazing for me."

Nivea Body, Face, & Hand Moisturizing Cream

Though some people may see this $10 tinned cream as truly "old school,"many others still hold it near and dear for its ability to moisturize and heal dry skin in need of nourishment.

The thick, non-greasy formula is chockfull of provitamin B5 that really sinks deep into the skin. The best part is it's really gentle, so you can use it on your face, body, and hands.

Promising review: "Nivea is a great product. My parents always had a tin of it around. I've continued the tradition. It is a wonderful thick cream that moisturizes well. Great value for the price, as a little goes a long way. Softens rough skin."

TONYMOLY Petit Bunny Lip Gloss

This adorable bunny-shaped lip gloss is enriched with vitamin E for soft lips and a pinch of pigment so your pout gets a nice wash of color. It comes in a convenient stick form that's super easy to travel with!

Right now, 6 different shades of this gloss are on sale for $6 (originally $8). Snag one before the sale's over!

Promising review: "I am really happy with this product. The tint is very pretty, and not too pigmented. I am very picky about the texture of my lip glosses and lip balms and this one is lovely."

Versed Sweet Relief Night Mask + Face Balm

B+C Affiliate Writer, Meredith, truly cannot get enough of this stuff from Versed. It's a thick, moisturizing face balm that really nails down the 'slugging' skincare trend without totally swamping your skin. It is fairly oily and shiny after one application, so she recommends using it only at night – and you'll wake up with a glowy complexion!

Its $10 (was $18) formula is loaded up with bacuri and kokum butters and apricot kernel oil that are all dedicated to protecting the skin barrier. Though these ingredients may sound intimidating, the product is still wonderfully gentle overall for any skin type.

Promising review: "I have very sensitive skin and LOVE this as an overnight moisturizer. It's thick but a little goes a long way. The winter where I live is very dry. I use it every night before bed, my skin feels great in the morning! It's neutral smelling but I prefer that."

Mielle Organics Rosemary Mint Strengthening Shampoo

This $7 (was $10) shampoo will set all your hair growth goals so right. It's made with rosemary and mint essential oils that help stimulate the scalp for better growth, along with biotin that ensures your locks don't lose moisture during the washing process. Snag the coordinating conditioner to get the full benefits (read an editor's review here)!

Promising review: "This shampoo is my favorite. It has a nice smell and gives my thinning hair a lot of volume and softness. Lathers well. Packaged well, no leaks. Hair loss has slowed down some. I will definitely continue to use."

e.l.f. Cosmetics Glossy Lip Stain

This $6 (yes, $6!) lip stain is unlike most lip stains in the way that it boasts a fun, glossy formula. Where some leave-on lip stains may dry up and make your lips look crusty AF (hate that), this one nourishes your pout, all the while leaving a nice wash of color behind.

This e.l.f. product stole the heart of B+C Affiliate Writer, Meredith, for its natural look, comfortable wear, and undeniable affordability. Its low price of $6 makes it so easy to try out the lip stain trend without going all-in! There are also so many shades to pick from, so you're sure to find one that suits you perfectly.

Promising review: "This was the first time buying any thing that was being called a lip stain. I didn’t want to spend a lot since I wasn’t sure if I would like them or if they worked the way people said they did. This goes on very easy and I have only used it a few times now, but it did last for a number of hours and did not come off when I ate or drink anything. I have thinner lips, but I like at this at least helps them show up more and when I don’t want to wear a lot of color, this is a soft neutral."

Method Pure Peace Body Wash

This $8 body wash smells like heaven, truly. With notes of peony, rose water, and pink sea salt, it's perfectly feminine and clean and feels like a total treat in the shower or bath. Though fragranced, it's still gentle on the skin and provides a good amount of moisture after each use!

This body wash from Method also boasts a unique biodegradable formula made with plant-based cleansers that contains zero parabens or phthalates to ensure healthy skin 24/7.

Promising review: "I was hesitant to buy this as I was not sure about how the scent would be. I am pleasantly surprised.
It has a simple rose smell, but it's mild and lacks that perfumey, cloying sort of smell that can happen with floral scents. Very simple, like I'm rubbing roses on myself. Not super strong, it lingers but doesn't feel like it's following you around all day either."

Essence Lash Princess Mascara

This $5 mascara definitely doesn't feel like it's $5. It undeniably volumizes and lengthens your lashes in a few simple swipes, all without those pesky clumps you might expect from a more affordable product.

The brush itself features an easy-to-use conic shape that lets you access the entirety of your lashes for a cohesive look, too!

Promising review: "What a little hidden gem this is. I first saw this on a you tube video and decided to try it. The bottle is adorable, but the contents will blow you away. It's probably the best mascara or one of the best that I have ever used. It was very inexpensive so even though the woman on the you tube video was saying how great it was, I wasn't expecting it to be all that great, but was still curious. I'm really glad I bought it, because it is the best mascara from a company no one probably even knows of because it is not mainstream. Buy it! I think you will love it!!"

Cocokind Mymatcha All-Over Moisture Stick

Infused with caffeinated matcha, this one-of-a-kind $9 moisture stick is perfect for combatting everything from dry lips to tried under eyes. Its formula is 100% vegan and super gentle on the skin, so people of any skin type can try it out.

The wide shape of this balm-like moisture stick allows you to cover a good amount of real estate on your face or any dry patches elsewhere. It has a very slight matcha-y scent, too, for all you matcha fiends out there!

Promising review: "I have used these moisturizing sticks since I was pregnant with my son 7 years ago. I used them all over my face in the harsh winter months working at a ski resort and now under my eyes as a sleepy mama to a toddler. Great for preventing windburn and easy for kids to use. I can throw this in my son’s book bag for school when he plays outside in -30 degree weather and don’t have to worry about it getting all over his hands or leaking. No funky ingredients. No synthetic fragrances. We love it."

Wet Brush Original Detangler Hair Brush

The Wet Brush is a team favorite around here. It's gentle, lightweight, and oftentimes comes in the cutest colors and patterns to make our hair care routines more fun.

If you're still using your old, ratty hair brush, the flexible bristles on the Wet Brush will feel like a total treat on your head. They help minimize breakage while still effectively detangling your locks. We're simply obsessed with this $7 rainbow colorway, too!

Promising review: "It glides through my hair effortlessly, detangling without pulling or causing breakage. The bristles are gentle yet effective, making it perfect for both wet and dry hair. Plus, the color is so pretty! If you struggle with knots or just want a great everyday brush, this one is a must-have!"