Colored Mascara Is Having a Moment — Here’s How to Add It to Your Beauty Routine

1. Sultry Makeup Look

If there's one thing Kaia Gerber's mom had on lock, it was the '90s sultry makeup look. Even today, Cindy Crawford continues to show why she was one of the OG '90s supermodels. You rarely saw her without intentionally tousled hair, a glossy and slightly metallic brown lip, and perfectly outlined eyes. Oh, and we can't forget her signature smile that she passed on to her amazing daughter!

Here's How To Get Cindy Crawford's Sultry Makeup Look

Bobbi Brown Long-Wear Cream Eyeliner Stick

Yves Saint Laurent Candy Glaze Lip Goss Stick

2. '90s Lip

If there's one thing fans could count on singer Brandy Norwood to do, it was sing and play a convincing coming-of-age teenager on Moesha. But, her style was just as noticeable because she always wore the cutest braids and stunning '90s lip combo that's still popular today. Try as I might, I've yet to part ways with this makeup look because it looks good on everyone.

You'll need a dark lip liner, a nude matte lipstick or gloss to complete this look!

Here's How To Get Brandy's Signature '90s Lip

Mented Cosmetics No. 5 Brown Lip Liner

Maybelline SuperStay Matte Ink Lipstick (Loyalist)

e.l.f. Glow Reviver Lip Oil

A little clear gloss goes a long way! The goal is to create a light sheen instead of lips that look dripped in gloss!

3. Brown Lipstick

There's a ton of iconic '90s makeup looks, but it seems like brown lip liner and lipstick had the girls in a frenzy! They couldn't get enough of it then and we're crazy about it now. Jennifer Anniston, America's sweetheart, was known for wearing a simple look that included brown lipstick that complemented her undertones.

All brown lipsticks aren't created equal, so we're sharing a couple of our favorite options!

The Lip Bar Vegan Matte Liquid Lipstick (Savage)

Makeup Revolution Lip Allure Soft Satin Lipstick (Divine Brown)

3. Cherry Red Lipstick

We can talk about red lipstick all day, especially if it has something to do with Winona Ryder's cherry red version! Ever popular today, it's a bold way to liven up your makeup if you plan to keep the rest of your face simple. Plus, you can wear it year-round if you want!

What we've learned is that blue-red lipsticks tend to be more universal, so we're sharing the ones we think will bring your own cherry red look to life.

Here's How To Get Winona Ryder's Cherry Red Lipstick

Juvia's Place The Reds Cherry Velvety Matte Lipstick

Charlotte Tilbury Matte Revolution Hydrating Lipstick (Red Carpet Red)

4. Doll Eye Makeup

We have nothing but the utmost respect for Pamela Anderson's decision to go makeup-free after decades of wearing it. Still, we'll always cherish the way her '90s makeup looks rivaled Barbie's. You'd always see Pamela wearing gorgeous eyeshadow that made you want to play in different palettes until you found the perfect combo to match whatever she wore on her eyes.

In honor of her doll eye makeup, here's a few makeup palettes that are guaranteed to give you a range of shades to choose from!

Colourpop Smoke 'N Roses Shadow Palette

Rare Beauty Discovery Eyeshadow Palette

Anastasia Beverly Hills Soft Glam Eyeshadow Palette

5. Sparkly Highlighter

Last but not least, we have to pay homage to the way Halle Berry looked like a perfect sparkly gem in the '90s. Her pixie haircut seemed to accentuate her cheekbones that had the perfect amount of glitter highlighter on it and we're obsessed with going back to the days where makeup literally glowed.

To achieve a similar look, you're going to need the highlighters we've chosen for you!

How To Get Halle Berry's Sparkly Highlighter Look

Fenty Beauty Killawatt Freestyle Highlighter (Girl Next Door/Chic Phreak)

stila Heaven's Hue Highlighter

Burgundy Lips

Sophie Vongkhamsao, Beauty and Content Specialist, let us know that burgundy is already becoming a fall fashion staple, but she also predicts the color will quickly become part of the everyday makeup look! Gone are the neutral shades of summer — this look exudes mystery and moodiness, which is just what we're going for! Vongkhamsao says, "Whether it’s a deep merlot or a plummy wine shade, this lipstick will offer some warmth to your skin — but make sure to pick a shade according to your skin tone. Concentrate on having a steady hand when applying your lipstick as darker shades can get messy."

To top it all off, Vongkhamsao says to add a deep lip liner to solidify the look and a little bit of lip oil to moisturize the lips. While I love a burgundy lip for day-to-day makeup, this color gets bonus points for fitting a vampy Halloween or cozy Christmas party look, so we expect it to only grow in popularity over the next few months!

Subdued Smokey Eye 

A smokey eye is a classic and timeless staple — and the dramatic look was especially on-trend for Bratsummer. However, Vongkhamsao says a more subdued version of the look will continue to be trendy throughout the colder months!

This fall, more demure smokey eyes will replace the darker, full glam. In order to achieve this, you'll wanna opt for lighter palettes, leaving the cut crease behind and using lighter grey eyeliner and eyeshadow to highlight your eyes. Vongkhamsao recommends avoiding bright eyeshadows and dark eyeliner, and instead using clear mascara to effortlessly flatter your natural look and lashes!

Grungey Girl Fall Eyes

If you're wanting to take more of a risk and opt for a grungey look, then try the espresso eyeshadow trend. Think tumblr-era-goth vibes, but in a more modern way — the la indie sleeze aesthetic really is back with a veangance. Beauty guru, Victoria Lyn, says that you can achieve this look using an eyeliner or liquid shadow to create an effortless smokey eye in black, brown, or even midnight blues.

This is the perfect makeup trend to end your Brat summer and transition into grungy girl fall. Victoria says that warm spices and jewel tones are the most flattering color palettes for the autumn season. Pumpkin tones, black cherry, and espresso shades are gorgeous not only on the lips but also eyes!

I will definitely be testing this look out myself!

Charcoal-Rimmed Eyes

We're seeing charcoal-rimmed eyes more and more of this fall! This look is such an easy way to flatter any eye color, but especially those with blue and brown eyes.

Wanna try the trend yourself? Simply, use a charcoal eye pencil to line the eyes on the top and bottom lid from your inner corner, and flick it out to elongate the shape. This will leave you looking wide-eyed and stunning all fall and winter long!

Dewy Skin

The dewey skin trend was extremely popular in the summer — we're looking at you, Nicola Coughlan — but guess what? It's not going anywhere according to makeup artist Randall Intrabartola. Fashion week after fashion week this year, it's clear this dewy look is sticking around and turning into a trend for fall and winter as well.

I could totally see this trend transforming into somewhat of a "winter-ice-princess" type of look for the colder months ahead! So hold onto your dewy foundations and liquid highlighters, because this is the look for 2024!

Rosy Cheeks

This is yet another summer trend that has definitely trickled its way into fall thanks to Hailey Bieber! She's brought back the rosy cheeks aesthetic in a way we can't escape. And honestly, I'm not mad about it — when cold weather starts to hit, my cheeks get rosy anyway, so why not make it a look?

I think we'll especially start seeing this light pink, iridescent shade like shown above. It's the ideal shade to take you from summer into fall and winter, eventually pairing with darker lipsticks to give a sugar plum kind of look.

French Red Lip

Lastly, my favorite trend has to be the classic, and oh-so-timeless French red lip. This is bright red lip is perfect, because bright red happens to be a fall color that's trending this season in fashion! So, it's the perfect way to top off a cute, red look by wearing a matching lipstick as well.

Apple and Cranberry Cobbler

This egg-free Apple Cranberry Cobbler recipe is infused with vanilla, star anise, and optional bourbon, and served well with a scoop of vanilla ice cream! (via Vanilla and Bean)

White Christmas Truffle Cake

Turn this fluffy sponge cake with white chocolate truffle topping into a stunning dessert centerpiece with edible pearls and a sweet pine decoration.(via Vikalinka)

Slice and Bake Christmas Cookies

These homemade slice and bake Christmas cookies are surprisingly easy to make, taste better than the ones in the tube, and are customizable so you can choose your favorite holiday shapes! (via Crowded Kitchen)

Chocolate Beet Cake

For a healthier spin on Christmas dessert, try this unique Chocolate Beet Cake. It's so moist and delicious, your guests won’t even know you used beets! (via Give Recipe)

Skinny Peppermint Mocha

Try a low-calorie version of this Starbucks favorite you can make at home! (via The Girl on Bloor)

Spiced Mascarpone Cranberry Cake

In charge of dessert this year? This stunning spiced cake will wow your guests in terms of taste and looks. It makes a delicious breakfast too! (via The Original Dish)

Christmas Frosting Board

What a fun idea! Swap your charcuterie for a dessert board where guests can pick and dip! (via Kathryn's Kitchen)

Vegan Chocolate Orange Cheesecake

This no-bake cheesecake, made with cashew and coconut, is so delicious and stunning they won't believe there's actually no cheese. (via The First Mess)

Vegan Mini Chocolate Pies with Pecan Caramel

Mini pies are the perfect Christmas dessert because they're hand-held and bite-sized, plus these feature chocolate, pecan, and caramel flavors! They're also vegan, which just makes us love them even more. (via Brit + Co)

The Best Sugar Cookies

These sugar cookies are so good, they don't really need any embellishments, but would it really be a Christmas party without reindeer cookies?! Save a few to leave out for Santa, too. (via Brit + Co)

Peppermint Macarons with White Chocolate Ganache

Find a new way to enjoy the minty flavor of peppermint with this macarons recipe. Covered in white chocolate, it's a nod to the traditional French pastry. (via Brit + Co)

Chocolate Pumpkin Tart with Gingersnap Crust

Move over white chocolate ganache, because this pumpkintart is ready for its turn in the spotlight. We love that the gingersnap crust helps balance the rich taste of dark chocolate. (via Brit + Co)

Puff Pastry Apple Roses

These roses look good enough to eat – because they are indeed edible! It's the one time you'll enjoy stopping to smell the roses. (via Brit + Co)

Sweet Chai Latte Cupcakes

Turn your favorite morning beverage into a sweet treat with these cupcakes. The flavors and spices make for the perfect holiday season dessert. (via Brit + Co)

Paleo Christmas Cookies

Cookies will never be totally healthy, but there are definitely ways that you can make them healthier. Check out this easy Christmas dessert that's paleo-friendly. (via Brit + Co)

Vegan Apple Cake

If puff pastry apple roses feel like too much of a lite dessert, you'll want to keep this vegan apple cake recipe handy. (via Brit + Co)

Baked Hot Chocolate Doughnuts

We have a *major* sweet tooth for anything that involves gooey chocolate, so combining our love of doughnuts and hot chocolate sounds like a dream come true. (via Brit + Co)

Eggnog with Sugared Rosemary

Who says desserts have to be food? This sweet drink is a classic Christmas dessert, whether you're decorating the tree or curling up for a movie night. Our favorite detail is definitely the sugared rosemary. (via Brit + Co)

Oreo Red Velvet Cheesecake

If you love red velvet cake and you love cheesecake, then this is the dessert for you. The crust, cheesecake filling, and whipped cream come together beautifully so that every bite you take is better than the last! Plus, the Oreos on top are the perfect finishing touch. (via Brit + Co)

Frozen Chocolate Peanut Butter Yogurt Cups

Take a break from traditional Christmas desserts and make candy recipes instead! Who knows, someone may request that you make frozen chocolate peanut butter yogurt cups for their birthday next year. (via Brit + Co)

Mini Gingerbread Cheesecakes

If regular slices of cheesecake are too rich for you, try these mini bite-sized options for your next get-together. They're a little bit spicy, a little bit sweet, and just the right amount of creamy. (via Brit + Co)

Even Santa Will Want A Bite Of These Christmas Desserts!

Peppermint Bark Cannoli

You just can’t get through the snowy season without indulging in some sweet and cool peppermint bark. No surprise, it's amazing in cannolis. (via Sugar and Cloth)

Mott's Gingerbread Cups

These lil cups are a fun, festive, and fabulous treat to make with and for your little ones — or for anyone else, frankly! Just look how cute they are! (via Mott's)

Rum and Eggnog Bundt Cake

We like big bundts and we cannot lie; a slice of this, we can't deny! Flavored with rum and eggnog, this luscious cake is slathered with a generous coating of eggnog cream cheese icing that will make your tastebuds sing. (via Liv for Cake)

Vegan Christmas Cookies Recipe

Packed with nutty almonds and made without butter, eggs or oil, these gluten-free cookies are actually delicious and easy to make. Powdered sugar for the win! (via Veggie Society)

Chocolate Molasses Crinkle Cookies

Serve up a plate of melt-in-your-mouth crinkle cookies with a rich chocolate flavor.(via Whole and Heavenly Oven)

Black Forest Trifle Cake

Get creative with this trifle cake made with Black Forest layers. (via Woman Scribbles)

Coconut Balls

Make it snow with these easy and delicious coconut balls! (via The Fast Recipe)

Eggnog Cheesecake Brownies

With creamy eggnog cheesecake swirling into fudgy goodness, these brownies will make even eggnog naysayers fall in love with the soft and chewy bites. (via A Cookie Named Desire)

Chocolate Peppermint Bundt Cake

We know you’re thinking it because we’re thinking it — be still, my heart! This rich, minty, and chocolatey cake is dripping with glaze and topped with crushed candy canes. Can you say flavor bomb? (via Two Peas & Their Pod)

Champagne Donuts With White Chocolate Glaze

One of the best things about donuts is they can be enjoyed as both a dessert *and* as a sweet breakfast option. The Champagne-infused dough and white chocolate glaze create the ultimate holiday treat. (via Sugar and Cloth)

Apple and Mincemeat Filo Wreath

This swoon-worthy recipe stuffs crisp apples and mincemeat into a flaky filo pastry, resulting in complete dessert heaven. Adorned with cranberries and drizzled with custard, this treat is guaranteed to be a hit at any holiday party. (via Domestic Gothess)

Mexican Wedding Cookies

These tiny snowballs are slightly salty, nutty, buttery, and downright delish. (via Two Peas & Their Pod)

Cranberry Dark Chocolate Biscotti

We hope you’re ready for additional caffeine, because you’ll be brewing an extra cup a day just for an excuse to dip and devour these beauties. Totally addicting, these munchies are packed with nuts and cranberries and drizzled with chocolate. (via Pinch of Yum)

Homemade Marshmallows

Storebought marshmallows will never taste the same after you make these. Dip them in chocolate or add them to your hot cocoa for a truly decadent treat. (via The Real Food Dietitians)

Eggnog Panna Cotta with Spiked Cranberry Sauce

Silky smooth panna cotta may seem like a summery dessert, but when made with eggnog and topped with orange liqueur-spiked cranberry sauce, it's completely festive. (via Sprinkle Bakes)

You Won't Want To Share These Delicious Christmas Desserts

White Christmas Sparkle Cake

If you prefer snowflakes and twinkly lights to bright red and green decorations, you'll love this fluffy vanilla almond cake with cream cheese frosting. (via How Sweet Eats)

You Won't Believe How Tasty These Christmas Desserts Are

Meringue Christmas Wreath Cake

But if you do love colorful decorations, opt for this wreath cake, decked out with nonpareils and candy canes. (via Sprinkle Bakes)

Holiday Sugar Cookie Bars with Cream Cheese Frosting

Instead of rolling out dough to make individual cookies, bake up these bars, and have fun making your own sprinkle design on top. (via Averie Cooks)

Marmalade Thumbprint Cookies

It truly isn’t the holidays without some jam-filled thumbprint cookies to munch on. Though a berry jam is most commonly used, the choice of this orange jam is brilliant. (via The View From Great Island)

Christmas Tree Mousse Cups

You don't have to be an artist to make an adorable tree-shaped dollop of mousse in these chocolate cups. (via My Life Cookbook)

Peppermint Cream Puffs

Bite-size cream puffs are the ideal treat, and with a light peppermint ganache and festive sprinkles, they're holiday-ready. (via Best Friends for Frosting)

Chocolate Peppermint Mousse

We love how fluffy mousse is, and this Christmas dessert (which only needs four ingredients, FYI!!) mixes in peppermint extract for the perfect seasonal flavor. Add some crushed candy canes on top for an extra cute detail. (via Feel Good Foodie)

Funfetti Christmas Cake Roll

Don't be intimidated by the cylindrical shape; this colorful cake is both easy to bake and easy to roll up while hot. (via Passion for Savings)

Italian Pear Cranberry Tart

If the cranberry sauce at your Thanksgiving dinner didn’t satisfy your cranberry needs, this festive tart will. Fresh cranberries are piled into a shortbread crust over a luscious layer of almond cream, and it’s kind of the best thing ever. (via Just a Little Bit of Bacon)

Viennese Crescent Cookies

Popular in Austria, these melt-in-your-mouth Christmas cookies are a simple blend of hazelnuts, butter, and powdered sugar. (via Leite's Culinaria)

We'd Recommend These Christmas Desserts To Everyone

Mincemeat, Marzipan, and Apple Bread Wreath

Filled with mincemeat, marzipan, and apricot jam, this impressive buttery wreath is packed with flavor. And since it's fruity, you can get away with eating it for breakfast. (via Domestic Gothess)

Sugar Cookie Chocolate Crème Brûlée

Have more Christmas cookies than you know what to do with? Use them to top these velvety, chocolate-rich crème brûlées. (via Half Baked Harvest)

Gingerbread Bundt Cake

If you want to get real fancy, haul out your bundt cake pan and try this recipe. The patterned cake looks even more impressive when laden with a shiny glaze. (via The View From Great Island)

Slice and Bake Heart Cookies

These heart-shaped cookies are so much easier to make than you'd think. Impress your Christmas guests with a bout of sugar cookies! (via Crowded Kitchen)

Easy Puppy Chow Recipe

You probably already have everything you need for this DIY dessert recipe: peanut butter (or another nut butter), chocolate chips, Chex cereal, butter, and powdered sugar. The red and green candies are just a bonus! (via Brit + Co)

Tahini Brownies

If you can't handle full-on sweetness, try these brownies that mix in some tahini for a nutty flavor addition. The flaky salt on top adds an edge that you do not want to miss out on. (via Forks and Foliage)

Vegan Peanut Butter Blossoms

Is there a better duo than chocolate and peanut butter? These blossoms feature creamy peanut butter and dark chocolate chips for a rich, smooth take on the classic combo. (via Rachel Mansfield)

Olive Oil Orange Cake

This citrusy, just slightly olive-oily cake will brighten up your winter diet, and the touch of Grand Marnier makes it taste extra-elegant. (via Averie Cooks)

Hazelnut Shortbread with Salted Ganache Sandwich Cookies

Okay, regular Oreos. We raise you one with these uniquely delicious (and super festive!) homemade sandwich cookies! (via Vanilla and Bean)

Sugar Dusted Donut Christmas Tree by Chef Genevieve LaMonaca

For this delicious Christmas dessert, roll 60 (3lbs) white donut holes in 2.25oz green sugar sprinkles, then cover a 5.5 x 13.5-inch foam cone in plastic wrap. Insert your toothpicks (you'll need 60) into the foam, then push donut hole on the toothpick. Start from the bottom and work your way up. Add 1/2 cup peanut M&M’s to fill holes to resemble Christmas ornaments. Top with gold star cupcake topper. Cover with saran wrap until ready to use. Make up to 3 days ahead of time!

Cookies and Milk Shot Glass Dessert

Made in a shot glass, you can make this cookie dessert boozy or kid-friendly. It's play on Santa's milk and cookies, and a cute way to share with friends. (via Clean Cuisine)

Dark Chocolate Peppermint Bark

Chocolate bark makes the perfect gift for everyone on your list. (via Hello Little Home)

Candy Cane Kiss Cookies

Try this peppermint twist on the Hershey's Kiss thumbprint cookies. (via This Wife Cooks)