Here Are the Most Reviewed Perfumes for Every Single State

Nicole Briese
Feb 03, 2018

Move over Kim Kardashian West! Despite the reality mogul’s best attempts to be top dog when it comes to fragrance, even gifting her enemies with their very own bottles of her newly launched wares, its’s a *different* scent brand that reigns supreme in the US, and it’s a one you most likely misted yourself with back in high school.

Beauty product review siteInfluenster gathered information from more than a whopping 250,000 organic reviews, with the majority of reviewers (45 percent) falling into the 18 to 24 age bracket. From there, they broke down their top fragrance review findings by state (similar to the study Fragrance.com did last year) for Valentine’s Day. While we might have expected Kim Kardashian West’s Crystal Gardenia fragrances (which sold a whopping $10 million in the first day alone), to lead the pack, it was actually a classic old school brand that took home top honors when it came to review count.

In the lead with no less than 15 states giving feedback on one of its perfumes of Love Spell (which took home 15,000 reviews alone ($18)), Noir Tease ($55), PINK With a Splash ($16), Bombshell ($25), Pure Seduction ($11), or Dream Angels Heavenly ($73), was Victoria’s Secret.

That’s right! The same ‘90s scent you loved in high school is still reigning supreme today — at least as far as 30 percent of the country’s sniffers are concerned.

Other honorable mentions included Bath and Body Works, which claimed the top spot in five states with its Pink Chiffon ($73) and Thousand Wishes ($14) fragrances, Dior (noted for both J’Adore, $75, and Miss Dior Blooming Bouquet, $80) and Yves Saint Laurent (Black Opium ($91), Mon Paris ($70).

See what regions seemed to prefer which classics below!

1. Alabama:Chanel Chance Eau Fraiche Eau de Toilette ($85)

2. Alaska: Victoria’s Secret Love Spell Fragrance Mist ($18)

3. Arkansas:Clinique Happy Perfume Spray ($42 to $69)

4. Arizona:Chloé Eau de Parfum ($80)

5. California: Victoria’s Secret Love Spell Fragrance Mist ($18)

6. Colorado:Kat Von D Sinner Eau de Parfum ($65 to $85)

7. Connecticut: Victoria’s Secret Bombshell Fragrance Mist ($25)

8. Delaware:DKNY Be Delicious Eau de Parfum Spray ($32)

9. Florida:Chanel Coco Mademoiselle Eau de Parfum Spray ($75)

10. Georgia:Vera Wang Princess ($23)

11. Hawaii: Victoria’s Secret Pink With a Splash Sweet & Flirty ($16)

12. Idaho: Yves Saint Laurent Mon Paris Eau de Parfum ($70)

13. Illinois: Victoria’s Secret Bombshell Fragrance Mist ($25)

14. Indiana:Dior J’adore Eau de Parfum ($75)

15. Iowa: Victoria’s Secret Bombshell Fragrance Mist ($25)

16. Kansas: Victoria’s Secret Noir Tease Eau de Parfum ($55)

17. Kentucky: Bath & Body Works Pink Chiffon Eau de Toilette ($73), also available as a Fragrance Mist ($14)

18. Lousiana: Victoria’s Secret Dream Angels Heavenly ($73)

19. Maine: DKNY Be Delicious Eau de Parfum Spray ($32)

20. Maryland:Gucci Guilty Eau de Toilette ($65 to $99)

21. Massachusetts: Yves Saint Laurent Black Opium ($91)

22. Michigan:Taylor Swift Wonderstruck Eau de Parfum (from $30)

23. Minnesota: Miss Dior Blooming Bouquet ($80)

24. Mississippi:Ralph Lauren Romance Eau de Parfum Spray ($108)

25. Missouri:Juicy Couture Viva la Juicy Eau de Parfum ($98)

26. Montana: Yves Saint Laurent Black Opium ($91)

27. Nebraska: Victoria’s Secret Bombshell Fragrance Mist ($25)

28. Nevada:Lancôme La vie est Belle Eau de Parfum ($126)

29. New Hampshire: Kat Von D Sinner Eau de Parfum ($65 to $85)

30. New Jersey:Versace Bright Crystal Eau de Toilette Spray ($95)

31. New Mexico: Vera Wang Princess ($23)

32. New York:Viktor & Rolf Flowerbomb ($85)

33. North Carolina: Victoria’s Secret Love Spell Fragrance Mist ($18)

34. North Dakota:Dolce & Gabbana Light Blue Eau de Toilette Spray ($134)

35. Ohio: Victoria’s Secret Dream Angels Heavenly ($73)

36. Oklahoma: Juicy Couture Viva la Juicy Eau de Parfum ($98)

37. Oregon: Viktor & Rolf Flowerbomb ($85)

38. Pennsylvania: Juicy Couture Viva la Juicy Eau de Parfum ($98)

39. Rhode Island: Bath & Body Works Thousand Wishes Fragrance Mist ($14)

40. South Carolina: Bath & Body Works Pink Chiffon Eau de Toilette ($73), also available as a Fragrance Mist ($14)

41. South Dakota: Victoria’s Secret Noir Tease Eau de Parfum ($55)

42. Tennessee: Bath & Body Works Pink Chiffon Eau de Toilette ($73), also available as a Fragrance Mist ($14)

43. Texas: Chanel Coco Mademoiselle Eau de Parfum Spray ($75)

44. Utah: Dior J’adore Eau de Parfum ($75)

45. Vermont:Marc Jacobs Daisy Eau de Toilette ($84 to $102)

46. Virginia: Bath & Body Works Pink Chiffon Eau de Toilette ($73), also available as a Fragrance Mist ($14)

47. Washington: Yves Saint Laurent Mon Paris Eau de Parfum ($70)

48. West Virginia: Victoria’s Secret Pink With a Splash Sweet & Flirty ($16)

49. Wisconsin: Victoria’s Secret Pure Seduction Fragrance Mist ($11)

50. Wyoming: DKNY Be Delicious Eau de Parfum Spray ($32)

Does your signature scent match your state? Tell us over @BritandCo.

(Photos via Frazer Harrison/Getty, Influenster, + Victoria’s Secret)

7 Spring 2025 Beauty Trends To Glow All Season

City Beauty
beauty products

Spring 2025 beauty is all about bold yet wearable, polished yet playful looks. From the return of the lip liner to fresh, nature-inspired nail and eye colors, this season’s trends blend nostalgia with modern minimalism. Expect soft, dramatic eyes, skincare-infused makeup, and lip liner that enhances without overpowering. These trends are all about embracing your natural features in an elevated, beautiful way so you glow, and look your best, all season.

Here are spring 2025 beauty trends to try this season.

City Lips® Defining Liner

Liner Revival

The lip liner trend for spring 2025 embraces bold definition with a fresh, modern twist. This season, it's about pairing rosy nudes with soft, lighter lip colors and rich, warm tones with deep browns and cherry reds for a sculpted, high-impact look. City Lips Defining Liner is our favorite new lip liner. It prevents color fading, smudging, and feathering, so you can keep your look intact all day or night! It’s available in two pretty shades: Blush, a soft, rosy nude that pairs beautifully with pink hues and lighter lip colors, and Willow, a rich, warm-toned nude that complements brown tones and deeper shades.

City Beauty

Multitasking Makeup

The trend toward skincare-infused makeup is making your beauty routine work harder with nourishing ingredients. City Lips Defining Liner features vitamin E, helping to keep the lip line smooth while subtly enhancing its shape for a fuller, more defined look. For the ultimate plump and polish, pair the pigmented liner with City Lips Plumping Gloss — a duo that gives you a naturally voluminous pout, plus extra hydration.

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Pastel Pop

From butter yellow to sage green, this season’s nail trends are embracing soft, yet statement-making hues that bring a fresh pop of color. Alongside these chic shades, almond-shaped nails are offering a sleek, elegant look that flatters your mani aesthetic.

Monserrat Tosca | Dupe

'90s Nostalgia

A softer, smudged take on the classic cat-eye is making waves, with eyeliner staging a bold comeback in full, effortless sweeps. Blue eyeshadow is also back and better. Expect a nod to cool-toned, ’90s grunge eyes, a trend that lends itself to easy, minimalist lines, like a single, clean swipe of liner, proving that less can truly be more.

Claire Craig | Dupe

Lobs, Bobs & Natural Manes

Haircut season is in full swing, and lighter, fuss-free bobs at all above-shoulder lengths, plus natural curls, are making their way in and out of salons for spring. We couldn't be happier for the low-maintenance 'dos!

Katie Mansfield | Dupe

Satin Skin

This understated look highlights healthy, natural skin with a soft-matte finish — radiant, yet never flat or overly glossy.

City Beauty

Glossy lips, instead, shine this season. Upgrade your lip routine this spring with City Beauty’s new City Lips Defining Liner and lip glosses for a refreshed look.

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Um, Anne Hathaway's "Wild" First 'Verity' Footage Is "Mind-Bending"

I've been on the edge of my seat for Anne Hathaway and Dakota Johnson's Verity (even before I saw It Ends With Us), and after hearing about the first look that aired at CinemaCon this week, the internet is even more locked in on the “gothic, psychosexual thriller” (as the film's described by director Mike Showalter) than they've ever been.

Here's what the Verity cast, including Anne Hathaway, Dakota Johnson, and Josh Hartnett, had to say about the new movie from Colleen Hoover.

What is Verity about?

Any Colleen Hoover fan knows the Verity movie revolves around Lowen Ashleigh (Dakota Johnson), who gets hired by Jeremy Crawford (Josh Hartnett) to finish his wife's novels. Renowned author Verity Crawford (Anne Hathaway) is no longer able to write after a tragic accident, but what begins as an exciting project takes a turn for the horrifying when Lowen discovers Verity is hiding a terrible secret.

Anne Hathaway promises 'Verity' is worth "waiting for."

At Amazon MGM's CinemaCon presentation, the Verity cast, Colleen Hoover, and Mike Showalter offered attendees a new look at the movie via video message.

“My character Verity Crawford is an accomplished author with a tragic past,” Anne said, while Dakota joked, “Or is she?”

Josh added, “My character, Jeremy Crawford, is a devoted husband who’s committed to protecting his wife’s legacy.”

“Or is he?” Dakota said again.

“One thing we can say for sure is that seeing Verity in theaters will give fans the shared experience they’ve been waiting for," Anne promised.

And everyone's losing it over the "wild" footage from CinemaCon!

The presentation also included the first trailer for the movie, which showed Verity and Jeremy meeting at a bar — which explains those iconic set leaks of Anne Hathaway and Josh Hartnettrunning through the streets of New York! And when Jeremy's introduced to Lowen and brings her to their giant home, he tells her "she's the only writer who can do this"...and then they begin their own illicit affair. And as they have a hot make out sesh on the couch, Lowen realizes she's kissing Verity and not Jeremy. Wow.

"Just saw the first footage for VERITY starring Josh Hartnett, Anne Hathaway, and Dakota Johnson," @JoeySpielberg says on X. It looks like it’s gonna be good but I honestly couldn’t tell you the plot is but it’s definitely gonna be wild. Seems like a movie you just don’t know what happens next."

"The footage showcases a sexy, mind-bending thriller," @howatdk agrees.

We're sure to see many more shocks and surprises when Verity hits theaters May 15, 2026.

Check out the 10 Most-Anticipated Book-To-Film Adaptations We Can't Wait To See In 2025.

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10 “Wacky” Beauty Products From The 2000s You Totally Forgot Existed

From the ever-popular Bump-It to tasty Lip Smackers, these “wacky” products defined 2000s beauty trends. And while some were total game-changers, others were downright disasters. Despite this, all 10 of these “wacky” beauty products definitely shaped who we are today and inspired our love for all things makeup, hair, skincare, and nails!

Scroll on to see the top 10 beauty products of the 2000s that we loved – and some we can't believe we ever used!

Amazon

1. Hair Bedazzlers

The ultimate way to bling out your look, hair bedazzlers let you snap tiny, sparkly rhinestones into your locks for a very princess-meets-pop-star vibe. Whether you were channeling your inner Britney or just wanted some extra glitz for a girls’ sleepover, this wacky gadget made every strand shimmer.

Amazon

2. Bump-Its

Now this is a classic. Remember those commercials? Nothing screamed "2000s hair" quite like Bump-Its. They were plastic inserts that promised to give your hair (especially your bangs) that effortless poof without endless teasing. We look back at them now and cringe.

Reddit

3. Crackle Nail Polish

We wish this one still existed, TBH. Crackle nail polish was the edgy, rebellious older sister of your regular ol’ nail polish. It created a cool, shattered effect as it dried. Our favorite thing to do was to pick out a silver crackle nail polish to layer over neon pinks or oranges. It’s giving Avril Lavigne energy!

@violentlips

4. Lip Tattoos

Lip gloss, who?! Lip tattoos let you rock everything from pink zebra stripes to a glittery cheetah print on your lips. Why this existed, we don’t know, but they were definitely a fun novelty at the time.

Walmart

5. Makeup “Phones”

Claire’s took so much of our money in the 2000s for these little makeup-packed phones. Beauty met tech (kind of…) with these makeup compacts disguised as flip phones – because what’s more 2000s than touching up your lip gloss while pretending to take a call?

Amazon

6. Bouncy Blush

Not quite a cream, but not quite a powder, bouncy blush was a weirdly satisfying cheek color with a wacky, squishy texture. It made applying blush feel like playing with putty, which made our teenage hearts sing. Half the fun was just poking it in the pan between uses.

Amazon

7. Hair Crimpers

Somehow, hair crimpers snuck their way into 2000s beauty trends, all the way from the ‘80s. They were the go-to styling tool! With just a few squeezes of those zig-zag plates, your hair totally transformed – but if we tried one now, it’d totally make us look like Weird Barbie.

Amazon

8. Lip Smackers

Every 2000s kid had at least five Lip Smackers floating around in their backpack! We were loyal to the classic Dr Pepper, but the brand dropped many more wacky flavors like Coca Cola, Skittles, and Fanta. They truly weren’t just lip balms – they were status symbols at every sleepover and middle school lunch table. Bonus points if you had the jumbo ones.

Amazon

9. Hair Chalk

For those who wanted to be rebels (but didn’t want to totally upset their strict parents), hair chalk was the #1 way to bring bold, colorful streaks to your locks without major consequences. While it did give a cool effect, it really didn’t stay on your strands for very long.

Amazon

10. Sun-In

You were so cool if you brought a bottle of Sun-In to the pool party. This lemon-infused lightening spray was the ultimate DIY highlight hack, but looking back now, all it did was damage our strands. We’ll never forget that smell, either!

Subscribe to our newsletter to revisit more nostalgic beauty, fashion, and home trends!

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Trader Joe’s Shoppers Say This New $9 Night Cream Easily Rivals Luxury Brands

A new Trader Joe’s skincare find just hit shelves, and beauty fans are already reeling about its similarities to more luxury products! The night cream features a handful of ingredients that are commonly found in pricier skincare options, but this TJ’s pick costs a fraction of its suspected competitors.

As a Versed Sweet Relief overnight cream loyalist (I use it every single day without fail), I must say I'm thoroughly convinced to try this new Trader Joe’s item after reading shoppers’ reactions!

Scroll on to discover the all-new Trader Joe’s skincare product worth adding to your routine!

Reddit

Trader Joe’s Night Cream is a brand-new addition to their collection of skincare goodies. In fact, it’s so new that it’s not listed on their website quite yet. Despite its newcomer status, tons of shoppers are already buzzing about the Trader Joe’s Night Cream.

Reddit

One TJ’s fan on Reddit surfaced the new find on the r/TraderJoe’s subreddit, and skincare lovers were super quick to chime in.

Per the post, the Trader Joe’s Night Cream is formulated with Irish sea moss extract, a fermented mushroom complex, ceramides, and sodium hyaluronate. It’s also unscented, which can be super beneficial for sensitive skin in need of moisture.

The TJ’s fan that found the night cream on shelves reported that it is “very thick but dry at the same time. I really had to work it into the skin,” they said. “Very odd consistency.”

Kaboompics / PEXELS

Another shopper that tried the Trader Joe’s Night Cream weighed in on their experience:

“Using it sparingly since I’m quite pregnant and don’t want to mess with sensitive skin but so far it’s quite nice!” they said. “Thick but not greasy in the slightest. I still feel it on my skin when I rinse my face in the AM which means it held up overnight in my dry altitude climate.”

Cottonbro Studio / PEXELS

Several more users compared this new TJ’s formula to other products on the market, mentioning Asian beauty and even retinol for its anti-aging benefits.

“It’s interesting to see all the fermented ingredients in this!” one person commented. “I know that they have been very popular in Asian skincare for years, but I don’t see it that often in the States. I’m excited to try this! Thanks for sharing, I’m going to be on the lookout now.”

“Based on the ingredients list, I suspect this might be a Korean product,” another TJ’s shopper agreed.

“Irish Sea Moss is considered an excellent retinol alternative so if it agrees with one’s skin, not a bad option for those who can’t tolerate or don’t want harsh actives,” one more skincare fan noted.

MARA Beauty

One Redditor confirmed that a single 2-ounce jar of the Trader Joe’s Night Cream cost just $9. Similar moisturizers that leverage sea moss in their formulas (like Wildling’s Moonbounce 2% Bioretinol Irish Sea Moss Plumping Moisturizer and MARA's SeaDream Algae Crème) average around $73, which is insane.

KoolShooters / PEXELS

This TJ’s find could be a great way to try out the sea moss skincare wave without shelling out a fortune! Per episode 87 of The Inside Trader Joe's Podcast, it’s certifiably “high-quality” and “incredibly functional.”

Subscribe to our newsletter to discover more amazing Trader Joe's products!

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Juno Temple Will Star In Apple TV's New Comedy 'The Husbands'

Jenna Bush Hager chose Holly Gramazio's The Husbands as her book club's April pick in 2024 and it became an instant bestseller. Evidently, Apple TV took notice and decided it would be an excellent idea to adapt it into a new drama series! We're fond of adaptations here, so we're elated to this fresh storyline come to life. But, guess what else we're intrigued about?

The Husbands series has already found it's lead star in Ted Lasso and Fargo actress Juno Temple! Her characters are fan favorites, so we're sure she's going to do her lead role in this series justice.

Scroll to learn more exhilarating news about The Husbands series!

What is 'The Husbands' about?

Amazon

The Husbands chronicles one woman's journey as she explores an ever-changing life with different men she's never met before. But this isn't a tale of reckless one-night stands. On the contrary, Lauren will be as confused as readers and viewers because she's not sure what's happening.

It all begins with her return to her home and the realization that a man who's strangely familiar with her is calling himself her husband. Unbeknownst to her, she's been married to Michael for a while despite not knowing who he is. What's even more ironic is that her friends think something's wrong with her because they know who her husband is.

In the midst of trying to decipher this phenomenon, Lauren's shocked when Michael disappears into the attic and a new man returns in his place. As she watches her surroundings change to accommodate life with him, Lauren slowly realizes her attic has created a portal that allows her to live out different fantasies with a revolving door of men. But, she'll have to ask herself what she really wants and if she's willing to hang on to one reality instead of wishing for more.

Has more cast information been released?

Diana Patient

Holly Gramazio, Author of The Husbands

We know Juno Temple will star in The Husbands, but there haven't been more cast announcements just yet (via Variety). There's so many options for the many spouses she could have which makes us want to dream about our own casting wishlist.

Who's the executive producers of the series?

Diana Patient

Holly Gramazio, Author Of The Husbands

According to Apple TV+, writer Miriam Battye (Succession) will be executive producing The Husbands with Craig Gillespie (I, Tonya), and Annie Marter of Fortunate Jack Productions (The Devil All The Time), author Holly Gramazio and A24.

We love when authors are allowed to give their input in TV or film adaptations!

When will 'The Husbands' premiere on Apple TV? 

Production hasn't started on The Husbands TV series yet, but we'll share more information once it's available!

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