How a $9 Mascara Gave Me the Long, Thick Lashes of My Dreams

I am absolutely obsessed with all things eyelashes. I’ve tried enhancing serums, heated curlers, and even had my lashes dyed and permed. Mascara is always the final step in my routine that seals in those long, curled lashes I worked so hard to achieve, but it can take forever to find my just-right formula. Some are too thick, some are too thin, and some are too expensive. But when a friend introduced me to her secret weapon for perfect lashes at a budget-friendly price, well, I had a Goldilocks-worthy “aha” moment.

Rimmel London Lash Accelerator Endless Mascara ($9) makes my lashes look like falsies. It’s so good that I’ve been loyally swiping it on for seven years. A girlfriend recommended it to me in college and swore that the biotin- and keratin-rich formula had boosted the length of her lashes after wearing it every day. I was convinced and scooped it up. After applying it for the first time, I was instantly hooked on how long, separated, inky, and curled it made my lashes — and it never, ever smudged (even in the ultra hot Phoenix heat where I was living at the time).

I love the look of my lashes with this mascara thanks, in large part, to the long, hard-bristled brush. It works much like a fine-toothed comb, allowing me to get close to the base of my lashes and really separate them out.

After I’ve fanned out my eyelashes, the long-wearing, super dark formula sets and locks in the lift I have from using my eyelash curler. It glides onto my lashes easily without clumping, but is still lightweight enough to bulk up after a second coat. Oh, and my friend was right — I swear, I noticed my lashes really did get a little longer and thicker after wearing for a few months. Now, several years later, I am still obsessed AF with this affordable drugstore gem.

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Some of us have sensitive tear ducts that seem to get triggered if the wind blows a little too hard — which can make it so tough for those of us who love a good liquid eyeliner. Suddenly, you look like you were just sobbing about a breakup, when in reality your allergies just got the best of you, leaving streaks of eyeliner and mascara.

However, it IS possible to find the best liquid eyeliner to wear that's long-lasting, waterproof, and perfectly pigmented. Skip the hard-to-grip and smudgy products for these 7 incredible options I found. Trust, you'll barely have to reapply them throughout the day, leaving your makeup flawless for hours and hours!

The Best Liquid Eyeliner Ever! 

Target

e.l.f. Expert Liquid Eyeliner (Set of 2)

This is virtually unheard of, but this is probably the best liquid eyeliner you're ever going to wear. 88% of Target's customers recommend it, feeling you're getting the best quality for your money. Though it doesn't have the highest long-lasting rating, it still gets the job done when wearers need it to.

What are customers saying about it?

e.l.f. Cosmetics

From Target:

  • "i got this eyeliner like a few months ago and let me tell you its the best eyeliner I've ever got, its so easy to apply and good for beginners and STAYS ALL DAY."
  • "goes on easily and dries with no cracks to create a flawless look"
  • "I've used this liquid eyeliner for years- really can't beat the price!"

From e.l.f. Cosmetics:

  • "It's a good liner but it does fade after about four hours so you have to touch it up."
  • "It's a great eyeliner especially for hooded eyes."
  • "I have tried many and these just seem to stay put and stay smooth for a long time over so many other brands."

Amazon

NYX Epic Ink Liner

There's a reason why this is considered the best liquid eyeliner on Amazon. It's the overall pick as it's been purchased over 30,000 times and has a 4.5 rating! Also, Amazon noted it's something most customers keep which speaks volumes. So, what makes it so great?

It's a matte, waterproof formula that's going to give you a long-lasting effect and it has a super short precision tip to make your lines look on point. Whether you're going for a cat-eye look or something to complete your Halloween costume, this is your best bet!

Other Popular Liquid Eyeliners

Amazon

Maybelline Hyper Easy Liquid Pen No-Skip Eyeliner

Aside from NYX's Epic Ink Liner, Maybelline's liquid eyeliner is another popular pick on Amazon. It has a similar precise tip that ensures it'll glide on easily — even if your hand isn't the steadiest. It's also hooded eye-friendly (IYKYK) which should bring a sigh of relief to anyone who's tired of seeing smudged eye makeup.

Amazon

Stila Deluxe Stay All Day Waterproof Liquid Eyeliner

This Stila waterproof liquid eyeliner is perfect for all-day wear! You can create so many looks, from lightly outlining your eyes to packing on the drama. Plus, Amazon customers love how this eyeliner allows them to get "super smooth, fine lines" with "no smudging or bleeding." Incredible!

Sephora

Glossier Pro Tip

Can I get a little commotion for his vegan liquid eyeliner? It's totally gonna become another beauty staple soon. It's easy to use and has a buildable formula that doesn't waste time drying. Did I mention it's also long-lasting? In the words of my favorite social media sound, "You better get one of these!"

Sephora

Anastasia Beverly Hills Waterproof Matte Liquid Eyeliner

It seems like the top-rated liquid eyeliners have one thing in common: they're waterproof. And this option from Anastasia Beverly Hills is no exception to that! Plus, this one claims to be highly-pigmented — which doesn't seem like a reach if you know how good Anastasia Beverly Hills' products are.

P.S. There's no parabens, phthalates, or mineral oils in it.

Sephora

One/Size by Patrick Starr Point Made Waterproof Liquid Eyeliner

Rounding this list out is this amazingly vegan liquid eyeliner by One/Size! I've already made a case for their setting spray so it doesn't surprise me that this makes other customers happy too. It glides on super smooth and fits comfortably in your hand so you won't experience a classic case of butter fingers when applying it.

It's also free of the following:

  • Parabens
  • Formaldehydes
  • Formaldehyde-releasing agents
  • Phthalates
  • Mineral oil
  • Retinyl palmitate
  • Oxybenzone
  • Coal tar
  • Hydroquinone
  • Triclocarban
  • Triclosan

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

St. Patrick’s Day is coming soon, and I’m already so pumped for it, thanks to a slew of fun fast food treats. From Wendy’s new Thin Mints Frosty and Dairy Queen’s Mint Oreo Blizzard to the return of McDonald’s famed Shamrock Shake, I’m geared up for all things green.

If you’re also celebrating St. Paddy’s with a sweet treat, you’re gonna want to try out this Starbucks secret menu drink that has the perfect green tint. It’s filled with white chocolate and matcha – but not in the way you’d think. Plus, it's a tasty departure from your expected mint flavors around this time of year!

Scroll on to discover the Starbucks secret menu order that’s perfect for sipping on St. Patrick’s Day!

@_starbuckssss

Essentially an iced white chocolate mocha made with blonde espresso topped with matcha cold foam and brown butter sprinkles, one Starbucks barista revealeda tasty (and festive!) new way to enjoy the chain’s offerings in lieu of St Paddy’s: the Pot Of Gold!

Starbucks

The spirited drink starts with 4 pumps of white mocha sauce, which is then combined with 2 blonde espresso shots. Starbucks’ blonde espresso has a smoother effect than their traditional shots, so expect this sip to bring on the sweetness!

Starbucks

From there, you can order the drink with your choice of milk – and it’s a total bonus that Starbucks is no longer charging extra for alternative milks like oat, almond, coconut, and soy milk!

Starbucks

The next step is to order the drink with the chain’s vanilla cold foam, adding 2 scoops of matcha powder in the process.

Note: this secret menu item was shared before Starbucks reformulated their matcha powderto be unsweetened, but the cold foam should still have some sweetness, thanks to the vanilla.

Starbucks

Finally, the Pot Of Gold matcha drink is complete, boasting a satisfying layer of green on top of a golden latte. The barista who came up with the drink topped their bev with Starbucks’ brown butter sprinkles, which is in cafes for a limited time alongside their pistachio-flavored coffees.

If your local Starbucks is out of the brown butter sprinkles, a dusting of cinnamon or chocolate curls could also be so tasty!

Starbucks

With this secret menu hack, you’ll be sipping your way through a delightful sweetness and plenty of caffeine from both the matcha powder and espresso shots. If you prefer to have less jitters in your drink, you could easily order it ‘half-caff’ or with decaf espresso shots.

For quick reference, here’s how to order the Pot Of Gold drink. Ask for:

  • A grande iced latte
  • With 2 blonde espresso shots (or your preference for ‘half-caff’ or decaf)
  • With your choice of milk
  • Topped with Vanilla Sweet Cream Cold Foam with 2 scoops of matcha powder
  • Add brown butter topping

And voila! This drink is such a fun way to ring in St. Patrick’s Day. If you’re craving an iced blended beverage, I also tracked down some pretty delicious-looking secret menu drinks for a Lucky Leprechaun Frappuccino and a Pot Of Gold Frappuccino.

Check ‘em out – and happy St. Paddy’s!

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ICYMI, eyeshadow sticks are trending upwards lately, and it’s for good reason. Not only are the sticks super practical (Hello simple application!), but you can apply your latest eye look on the go and with ease. After all – who has room for an entire eyeshadowpalette and brushes in their bag? Not us!

If you’re thinking “OMG I must add this to my makeup routine,” we totally relate. Nowadays you can find eyeshadow sticks just about anywhere, but we’ve rounded up our faves to give you the best glam ever.

Laura Mercier RoseGlow Caviar Stick Eye Shadow ($32)

With over 2,000 five star reviews, it’s no wonder this eyeshadow stick makes the list. If you’re looking for a little glitz, creamy shadow is guaranteed to give you a fabulous look that lasts all day long.

Bobbi Brown Long-Wear Cream Shadow Stick ($32)

If simplicity is in your nature, then you need to check out Bobbi Brown’s nude shadow collection. Not only do they have tons of color options, but their formula is built to last through all of your day in the life shenanigans.

elf NO BUDGE SHADOW STICK ($5)

Yes, you read that right. Get one of the best shadow sticks on the market for only $5.

about-face Shadowstick ($14)

If you’re looking for a great white eyeshadow, then look no further. about-face’s Oxide Shadowstick will definitely give you the bright, clean look you’re going for.

IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick ($25)

This super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area, and is available in matte and pearl finishes. Sounds like a win-win to us.

Nudestix Magnetic Eye Color ($27)

We’ll be channeling our fave nepo baby (yes, we do mean Sofia Richie Grainge) with this product.

Sephora Collection Sephora Colorful® Waterproof Eyeshadow & Eyeliner Multi-Stick ($14)

There are so many fabulous colors to choose from in this collection. BRB while we go buy them all. 💸

Iconic London Glaze Dual Ended Eyeshadow Crayon ($30)

Get 2-in-1 with this stunning eyeshadow duo. No more lugging around eyeshadow palettes for you!

Are you all about bold makeup or prefer keeping things clean and simple? Let us know in the comments below!

Discover all the latest beauty trends with Brit + Co.

Image courtesy of Gustavo Almeida / PEXELS.

It's been 17 years since Gossip Girl first premiered on The CW, thus opening our eyes to the scandalous lives of Manhattan's elite and introducing us to a new generation of stars like Blake Lively and Leighton Meester.

In the six seasons the show was on air, it captivated fans and critics alike, serving up week after week of delicious drama and continuously upping the ante for TV show fashion. ("So many designers were lining up to be a part of it — they wanted their stuff on Blake or Leighton," costume designer Eric Daman told Vanity Fair.) Click through to find out what the Gossip Girl cast has been up to since the show's success, and where they are today.

Dimitrios Kambouris/Getty Images for Michael Kors

Blake Lively (Serena van der Woodsen)

Of all the Gossip Girl cast alumni, Blake Lively is arguably the most well-known. Not only has she gone on to major roles in movies — including The Age of Adaline, The Shallows, All I See Is You, and most recently, It Ends with Us— but she's also married to fellow actor Ryan Reynolds (married in 2012).

Blake shares four beautiful daughters, James, Inez, Betty, and the youngest (born in 2023) whose name has not been announced publicly with Ryan. True to her Gossip Girl character, she's quite the fashionista! In her spare time, she likes to hang out with her BFFs, who just so happen to include Taylor Swiftandthe Sisterhood of the Traveling Pants ladies.

Frazer Harrison/Getty Images

Leighton Meester (Blair Waldorf)

Leighton Meester has a career that would make even her cunningly ambitious Queen B character proud. Since Gossip Girl's end in 2012, she's acted in films including Life Partners, The Judge, The Weekend Away, and most recently, EXmas. She even recorded and released songs such as "Good Girls Go Bad" with Cobra Starship and the solo effort "Somebody to Love," and even starred on Broadway in Of Mice and Men back in 2014.

Leighton is married to actor Adam Brody (The O.C., Jennifer's Body, Gilmore Girls) as of 2014. She has two kids – one daughter and one son.

She has been heavily involved in philanthropy while taking on acting projects, primarily volunteering and campaigning with Feeding America and the Los Angeles Food Bank.

Dominik Bindl/Getty Images

Taylor Momsen (Jenny Humphrey)

Long gone are the days when Taylor Momsen played Dan Humphrey's sweet (and a bit messed up) little sis, Jenny. The actress left the Gossip Girl cast in 2010 in order to pursue her dreams of a music career, and all these years later, she's still doing just that as the frontwoman of the uber-successful rock group, The Pretty Reckless. With four records under their belt, the four-member band has supported bands like Evanescence, Soundgarden, and Guns N' Roses, and has toured in numerous cities and music festivals.

Momsen has typically kept her dating life on the down-low. She is currently single and appears to be putting all of her energy into her band.

Pascal Le Segretain/Getty Images

Penn Badgley (Dan Humphrey)

Everyone’s favorite Gossip Girl — er, guyPenn Badgley, followed in his on-screen sister's footsteps after the show ended, pursuing his musical interests with rock band MOTHXR. The band's most current project, Centerfold, was released back in 2016.

Badgley has since acted in several movies and TV shows including Easy A, The Paper Store, and Here Today, but his most notable work has been on the ongoing book-based Netflix series, You. He plays Joe Goldberg, a charming bookkeeper with eerily odd characteristics, especially when it comes to love.

Badgley currently has a podcast titled Podcrushed, which explores the awkwardness of adolescence and revisits guests' best (and worst) middle school memories. He cohosts with Nava Kavelin and Sophie Ansari. One episode even features ex-Gossip Girl co-star, Leighton Meester!

Badgley is married to singer and doula Domino Kirke as of 2017. Kirke already had a child from a previous relationship. Badgley and Kirke had their first son together in 2020.

Vittorio Zunino Celotto/Getty Images for Diesel

Ed Westwick (Chuck Bass)

Ed Westwick tapped into his angsty side post-Gossip Girl, starring as Tybalt in a 2013 adaptation of Romeo & Juliet. Since then, he has fought crime as Kent Grainger on Wicked City, played a crime lord on Snatch, and sold double-glazed windows on White Gold. Is there any role he can't play? Most recently, Westwick stars in the movie DarkGame.

With a background in music, Westwick also currently sings in the bandFor You. Their most recent release is the song "Tailspin," and they're set to release a new single "Here Comes Trouble" in March 2024.

Westwick had been dating model and actress Amy Jacksonsince 2021, with the pair getting happily engaged during a ski trip in January 2024.

Leon Bennett/Getty Images for MBJx DAVID YURMAN

Chace Crawford (Nate Archibald)

Following his stint as a wealthy Upper East Sider on Gossip Girl, Texas native Chace Crawford tried his hand at playing a greedy oil worker on ABC's short-lived TV series, Blood & Oil. He's had several film roles since – you can catch him in movies like Undrafted, Eloise, Nighthawks, even voice-actingin Belle. Most recently, Crawford stars as The Deep on The Boys.

Crawford has previously dated Carrie Underwood, Rachelle Goulding, and Rebecca Rittenhouse, though he is currently single as a Pringle.

Jon Kopaloff/Getty Images

Jessica Szohr (Vanessa Abrams)

Jessica Szohr, who played Dan Humphrey's BFF slash on-again, off-again girlfriend (needless to say, we were confused too), has been a lot busier than her character was after season four, when she was all but written off the show.

In the years since Gossip Girl, the actress scored several roles on TV shows such as Complications, Kingdom, Twin Peaks and The Orville. She even starred in Taylor Swift's music video for "22" back in 2013!

Jessica also welcomed a daughter with her longtime boyfriend in early 2021.

Jessica currently hosts a podcast called "XOXO" that dives deep into the Gossip Girl cast, crew, and behind-the-scenes moments. Some notable episodes have featured Zuzanna Szadkowski (Dorota), Aaron Tveit (Tripp van der Bilt), Kelly Rutherford (Lily van der Woodsen), and Michelle Trachtenburg (Georgina Sparks).

Jemal Countess/Getty Images

Michelle Trachtenberg (Georgina Sparks)

Since her stint as the "bad girl" Georgina Sparks, Michelle Trachtenberg landed roles on shows like Criminal Minds, NCIS: Los Angeles, Sleepy Hollow, and Sister Cities among other numerous series and movies. She even reprised her role as Georgina for the 2021 remake of Gossip Girl on HBO Max!

She managed to keep her personal life largely out of the tabloids, including her dating life. The last update on her relationship status was in 2023, and that she was dating her talent agent, Jay Cohen. She reportedly previously dated Shawn Ashmore, Joshua Radin, and Jason Segel.

Unfortunately, Michelle passed away on February 26, 2025.

Pascal Le Segretain/Getty Images

Kelly Rutherford (Lily van der Woodsen)

Besides being a New York Fashion Week icon (we'd expect nothing less of Lily van der Woodsen's alter ego!), Kelly Rutherford has popped up in several TV shows over the years, including Quantico, Jane the Virgin, and Dynasty.

She also frequently travels to France and Monaco, where, after years of custody battles with her second ex-husband, Daniel Giersch, she has extensive visitation rights to see her two children, who reside there with their father.

"Yes, it was a challenging time. It was a heartbreaking time," she told People. "But I focus on the good most of the time, I really do," she says. "I'm very thankful of where we are. I have a great relationship with my kids."

When she's not with her kids or working on a project, Kelly is dropping iconic 'fit pics on her Instagram account.

Jamie McCarthy/Getty Images

Matthew Settle (Rufus Humphrey)

Matthew Settle, who played rockstar dad Rufus Humphrey, continued acting after the Gossip Girl cast dissolved. He hasn't been on any other TV shows other than one episode of Criminal Minds: Beyond Borders in 2016. He mostly stuck to movies, acting in titles like Ouija, Marshall the Miracle Dog, and Valentine: The Dark Avenger.

Settle is also a dad of two children, having welcomed his first with actress and model Naama Nativ in 2009. He had divorced her in 2011 and went on to have a second baby with girlfriend Maria Alfonsin in 2015.

Jamie McCarthy/Getty Images

Zuzanna Szadkowski (Dorota Kishlovsky)

Though Blair's loyal maid and, ultimately, best friend, wasn't technically a main character, there's no denying that it would have been a different show without her unwavering presence! Zuzanna Szadowski has dabbled in film and television since then, appearing in shows such as Girls,The Good Wife, and Modern Love.

In 2010, she partnered with Sam Weisman to open The Sam Weisman Studio, an acting school (now closed).

Oh, and did we mention she just so happens to be one of Leighton Meester's real-life BFFs?

Which Gossip Girl cast member is your fave? Tweet us @BritandCo!

This post has been updated with additional reporting by Meredith Holser.

Home design is not what it used to be. As popular looks start to make everything feel the same, it’s becoming harder to stand out, create the right style for your home, and maximize value — unless you know exactly what your house needs. When you have insider knowledge about the newest looks, best technologies, and DIY approaches, home design truly becomes an incredibly rewarding experience.

To help guide you through the process, Chip and Joanna Gaines joined Brit Morin on the First In Line podcast to share their invaluable wisdom and experience, and designer Emily Henderson also joined the chat to walk you through the new rules of home design.

Lesson #1: Trends will become less and less important as homemakers prioritize cultivating a consistent emotional experience within their homes.

"When someone spends time in your space, you want it to feel like home," Gaines told Morin on the new podcast episode. She continued, "A home is an emotional space, allow it to flow emotionally."

In recent years, Joanna Gaines confessed to steering home design clients away from trends and anything that feels too cookie-cutter. "The trends we are headed toward are more individual. [They're] unique styles that you can't necessarily pinpoint as, 'that's modern, that's eclectic, that's farm.' It's more like, 'it feels right,' and it feels right because it's truly the story of the people designing the space."

Lesson #2: If you want to make your home more unique, swap out light fixtures and add thrifted art to refresh your space.

NYTimes best-selling author and design star Emily Henderson has the cheat code to a fast and affordable home zhush: cull Craiglist, Facebook Marketplace, antique malls, and thrift stores for unique light fixtures and wall art to immediately change your space. "As a mom, practicality comes into design. But with art and lights, you can be more free in those areas."

She adds, "Art is personal and it's hard to find. But if you are thrifting or going to flea markets, it is the fastest way to make your house interesting." She shares that during the pandemic, so many of us started buying our home goods from the same websites and brands, and that's given rise to many of us living in pretty generic-looking homes. She cautions that we also might be making design choices that are too safe.

On the topic of art, Morin had to ask, "Are gallery walls still cool anymore?" To which Henderson replied, "If it's good art, it always works."

Lesson #3: As we emerge from the tough season the pandemic carried with it, home design will become more layered and deeply reflective of a moodier turn inward.

"Any time we have hardship, or any time we are pressed, beauty can rise from that. And creativity. When people get pinched, the beauty that comes from that is really amazing and fascinating," Gaines remarked. She predicts we'll start to see moodier home design choices, particularly with color choice. Think navy, deep greens, dark and moody plaids.

Chip Gaines adds, "The whole world experienced a traumatic reality. We've all felt caged up. So I hope this new season we're entering is a return to nature — something truly unifying."


Like fashion, you have to wear your home design choices confidently. Be sure to check out the rest of the episode for even more pro trips and to find out which design rules are meant to be broken. Below, we've shared helpful timestamps for our episode highlights so you can easily find the topic you want to hear most. Don't forget to rate and subscribe to First In Line wherever you get your podcasts!

(04:16) What’s new with Chip and Joanna and why they got into exteriors
(05:53) How Joanna makes rentals and flip homes feel like a home
(09:11) How anyone can now get involved in flipping homes and rentals
(13:19) Why a home needs to flow emotionally and why style should be consistent
(15:10) The most popular exteriors
(16:37) Why Joanna tries to steer her client away from trends
(17:11) The trends Joanna likes currently
(18:19) Why Chip hopes the new season is one that brings us closer to nature
(20:53) How Chip and Joanna started out with renovation and interior design
(23:34) Ways you can dip your toe into the real estate market and why it’s a great time to get involved
(28:18) How Emily got into interior design
(31:04) Emily’s early experiments with design and natural knack for it
(35:59) When to break the rules of design
(38:05) The new rules of design
(40:02) The most expensive choices to reverse
(41:27) Why Emily is a big fan of everything that’s in style now
(44:22) Why theme rooms are not timeless, and why cookie cutter might not last
(47:02) Thinking outside the box when it comes to wall hangings
(49:30) Why redesigning can be a positive for some, but unnecessary for others
(54:10) Why Emily isn’t big into tech in homes
(56:15) Brit’s techy home and features that help conserve water and energy
(1:04:26) Sustainably renovating on a budget
(1:08:23) The pros and cons of investing in a rental home and things to consider
(1:15:46) Emily’s final tips for getting started