The Best Products To Perfect Your Minimal Makeup Routine

natural minimal makeup products

Last year, we finally learned to perfect our five-minute Zoom face — and to be honest, that's the most amount of time we want to spend on our makeup routine now! With beauty trends embracing natural-looking makeup more than ever, it's even easier to feel confident in our skin with only the subtlest enhancements of our favorite features. Whether you also want to keep things simple, or are always pressed for time, use these products to build a minimal makeup routine focused on face framing, lightweight coverage, and a touch of color, and you'll be out the door in no time.

Merit Clean Lash Lengthening Mascara ($26)

A new cult-favorite, this mascara only requires a swipe or two for lengthened and curled, yet totally natural, lashes.

Honest Beauty Honestly Healthy Serum-Infused Lash Tint ($20)

This serum comes in both clear and tinted formulas for subtle daily enhancement and major long term benefits.

Glossier Boy Brow ($16)

The original brow gel is all you need to give your brows a natural-looking boost in just a few swipes.

Benefit Cosmetics Brow Microfilling Pen ($25)

If you prefer a pen application, or you have sparse brows that need a little more help, Benefit's three-tipped microfilling pen makes it easy to fill your brows in, in an instant.

ILIA True Skin Radiant Priming Serum ($52)

Even if you'll only be applying lightweight formulas, ILIA's priming serum will tackle your skincare needs and makeup prep needs at once.

Supergoop! CC Screen 100% Mineral CC Cream SPF 50 ($39)

No matter how minimal, your morning routine needs to incorporate SPF. For a little color correction in addition to your daily sunscreen application, try this light CC cream.

Laura Mercier Tinted Moisturizer Oil Free Natural Skin Perfector SPF 20 ($47)

A cult-classic for a reason, this lightweight moisturizer is all you need to get out the door with a touch of coverage.

FENTY BEAUTY by Rihanna Bright Fix Eye Brightener Concealer ($25)

Unlike full-coverage formulas, this sheer concealer will blend right into both bare skin and tinted moisturizers when you need a little under-eye brightening.

ILIA Multi-Stick Cheek & Lip ($34)

A multi-purpose stick is an easy way to add a natural flush to your minimal makeup routine.

e.l.f. Monochromatic Multi Stick ($4)

For a lighter consistency and a more affordable price range, try e.l.f.'s slightly shimmery multistick.

MILK MAKEUP Matte Cream Bronzer ($18)

In the summer especially, bronzer can be your single step to a glowy cheeks and enhanced eyes.

Cover FX Custom Enhancer Drops ($42)

Dab a little highlighter on your cheeks and inner eye for an instantly-brightened face.

Charlotte Tilbury Instant Look In A Palette Stoned Rose ($75)

Minimal makeup is open to interpretation — if you can get the job done from one palette and a few brushes, it definitely still counts.

Versed Silk Slip Tinted Lip Oil ($10)

Whether it's the last step or the only step of your minimal makeup routine, a subtle swipe of (hydrating) color on your lips is sometimes all you need to feel pulled together.

Burt's Bees Tinted Lip Balm ($5)

A swipe of tinted chapstick: The definition of minimal.

What do you think about the minimal makeup routine? Let us know on Twitter!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Move over expensive MAC haul — I've discovered the best drugstore lipstick that rivals my $20+ purchases. I love finding dupes for my beauty lovers who can't continuously drop a huge amount of money on new products that eventually expire. Since I'm 100% against using old makeup, I'd rather chat your eat off about the affordable drugstore finds I'm using consistently these days.

IMO, the best drugstore lipstick is the Maybelline Super Stay Matte Ink Lipstick! Coming from one of the OG beauty brands, it's formula was surprising because I almost expected it to fail. It sounds silly, but trying drugstore brands used to be a hit or miss before social media started demanding that all makeup products stop being subpar.

Since this lipstick passed the test, here's everything you need to know about it — including why I l keep buying it and all the other best drugstore lipsticks I love!

What is Maybelline Superstay Matte Ink used for?

Jasmine Williams

Anyone can say that their lipstick is THE BEST, but that's not always true. So, what's the tea on the Super Stay Matte Ink formula? According to the brand's notes on Amazon, here's what you can expect to this lipstick to do:

  • Glide on easily because of the "unique arrow application"
  • Provide a "perfectly matte" finish
  • Remain "smudge-free" for up to "16 hours"

It sounds like a lot of fluff if you've never tried the formula before, so I scrolled through the comment section to see what other customers think.

What are other customers saying about it?

Maybelline

Most of the customer reviews I read through on Amazon are extremely thorough so here are the ones that stood out the most:

  • "I am really hooked on this lipstick! It's very long wearing and it's super gentle on my lips...Let me address some common complaints among other reviewers and why I think they're wrong...Oil takes this stuff off quite easily, so do some makeup wipes...Secondly, I do agree that this product is very sticky. I have found that I can put my Mac lipgloss on over top and now it's not sticky anymore!"
  • "I’ve purchased this longevity wand type lipstick a few times and I like the texture and staying power. Sometimes I put another glossy lipstick over if it seems drying however it stays very nicely for the day."
  • "This is my first time purchasing this brand. When I say it last all day, it doesn't come off until you take it off! Some might see this as bothersome, but having it stay on until I need it off is the greatest thing."
  • My Favorite Review: "I put it on at around 3:30 pm and fell asleep with it on cause it was a busy night, it was still on the next morning. I had to use multiple makeup remover wipes and wash my face with a good makeup remover to get it off."

My Review For Maybelline Superstay Matte Ink Lipstick

Jasmine Williams

I used to be terrified of wearing 'nude' lip colors because I thought they would be too much of a contrast against my complexion, but watching a few YouTube tutorials nipped my fear in the bud. I make the 'Seductress' shade work for me by lining my lips with a dark brown liner. Once I did that, I immediately fell for the way it looks on me. It's to the point where I actually can't stop wearing lip combo — it's so easy to apply and takes less than two minutes to set!

How long does Maybelline Superstay Matte Ink Lipstick last?

Before I started applying gloss over my nude lip combo, I wanted to test two very important things:

  1. If this matte lipstick could pass the smudge-proof test. I've tried other brands, and they haven't always stayed in place — especially when eating or drinking something — so I was skeptical.
  2. How long it actually lasts, smudge-proof or not. I mean, who among us hasn't gotten home after an evening out to find their lipstick basically nonexistent?

Like one of the customer reviews suggests, this lipstick has come off a little while eating things like pasta or pizza, so it's not 100% "smudge-free." Given that, I only had to reapply this lipstick once throughout an 8-hour day — which isn't a huge deal to me because it takes less than 30 seconds to reapply it. The best way I get it to stay put is by applying lip gloss and a teeny amount of setting spray over it.

Target

Maybelline Super Stay Matte Ink Lipstick

Lately, I've even been adding the Maybelline Lifter Gloss in the shade 'Stone' as a way to truly lock in the color. It highlights the 'Seductress' shade of the Maybelline Super Stay Matte Ink Lipstick which is a huge plus for me.

For less than $12, I think it's absolutely worth buying multiple times!

More Best Drugstore Lipsticks

Target

The Lip Bar Vegan Matte Liquid Lipstick

When I'm in the mood for a universal red lipstick that has the best color payoff, I always turn to The Lip Bar's 'Bawse Lady.' She's a gorgeous blue-red that highlights all undertones without making anyone looked washed out.

Target

Revlon Colorstay Limitless Matte Lipstick

I discovered Revlon's Colorstay formula while browsing for a deeper lipstick for fall and it does not disappoint! It's another vegan product that has triple hyaluronic acid and upcycled cranberry extract in it so it literally feels like you're not wearing anything on your lips!

Target

Milani Color Fetish Matte Lipstick

The word 'Fetish' may be off-putting, but don't write this lipstick off because of the name — ha! I typically wear this when I don't want to wait for a liquid lipstick to dry. It's super velvety and also contains hyaluronic acid in it to help keep lips moisturized.

Target

Nyx Professional Makeup Smooth Whip Matte Lip Cream

Last but not least, Nyx has never let me down in the lip department before. If I'm truly shopping on a budget, I'll reach for the Smooth Whip Matte Lip Cream because it glides on my lips like butter. That's not to say I know what it feels like to rub butter all over my lips, but you get what I mean! It's soft and has a gorgeous color payoff that makes me feel like it's comparable to the best lipstick I swear by.

Have you tried Maybelline's Super Stay Matte Ink lipstick before? Let us know in the comments and subscribe to our newsletter for more beauty finds!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

If I'm completely honest, there are very few celebrity couples I care about the way I care about Tom Holland and Zendaya. Aside from the fact this couple is like a walking friends-to-lovers plotline IRL, and are both power houses on their own, these two actors and philanthropists are just unstoppable together. They also keep their relationship pretty private. Here's the latest news on it.

The Latest News On Tom Holland And Zendaya's Relationship

Image via Alberto E. Rodriguez/Getty Images for Disney

July 2016 — Tom Holland And Zendaya Join Spider-Man: Homecoming

Tom Holland and Zendaya met and became friends when they were cast in the MCU's Spider-Man: Homecoming. Tom had already made an appearance in Captain America: Civil War, but the new Spider-Man movie was a huge deal for both Marvel fans and the couple themselves! Not only did Tom Holland and Zendaya spend time together on set, but they also hung out at the pool together during their free timeand goofed around during San Diego Comic Con.

Image via Carlos Alvarez/Getty Images

November 2016 — Tom Holland And Zendaya Are On The Cover Of The Hollywood Reporter

Tom Holland and Zendaya basically broke the internet when they graced the cover of The Hollywood Reporter's Nov. 2016 issue. The shoot was filled with plenty of classic Hollywood throwbacks, but I have always *loved* the blue dress Z wears on the cover. "Over the moon with my first cover," Tom writes on Instagram. "So grateful that I got to share it with the one and only @zendaya. Thanks mate for helping me out."

"Honored to share it with the very best...Spider-Man himself @tomholland2013," Zendaya says in her post. "Thank you for this beautiful cover @THR."

Image via Kevin Winter/Getty Images

May 7, 2017 — Tom Holland And Zendaya Attend The MTV Movie And TV Awards

At the 2017 MTV Movie And TV Awards, Tom Holland and Zendaya premiered a clip from Spider-Man: Homecoming...and Tom did a flip onstage and then asked Zendaya to homecoming.

Image via Robert Marquardt/Getty Images for Sony Pictures

July 13, 2017 — Tom Holland And Zendaya Are Reportedly Dating

In July 2017, a source seemingly confirmed what many fans had been wondering for months: that Tom Holland and Zendaya had been dating. Considering the two other sets of Spider-Man leads (Tobey Maguire and Kirsten Dunst and Emma Stone and Andrew Garfield) both dated, it felt like this was one relationship that was bound to happen.

"They started seeing each other while they were filming Spider-Man," the insider tells People. "They've been super careful to keep it private and out of the public eye but they've gone on vacations with each other and try and spend as much time as possible with one another."

"They're both really ambitious and they challenge each other — but, most importantly, they make each other crack up," says another insider. "They seem to have a really similar sense of humor and love joking around together."

Tom Holland and Zendaya actually took to Twitter (now X) to tackle the rumors. "Wait wait...my favorite is when it says we go on vacations together HA! I haven't been on a vacation in years!" Zendaya says, to which Tomreplies, "Does the press tour count[?]"

Image via Frazer Harrison/Getty Images

August 8, 2017 — Zendaya Shuts Down Dating Rumors

"We are friends," Zendaya tells Variety. "He's a great dude. He's literally one of my best friends. This past how many months we've had to do press tours together. There's very few people that will understand what that's like at 20 years old."

Image via Noam Galai/Getty Images for New York Magazine

May 8, 2018 — Tom Holland Supports Zendaya's Iconic Met Gala Appearance

Zendaya showed up to the 2018 Met Gala (which had the theme Heavenly Bodies) as Joan of Arc, and it's quickly become one of her most iconic and recognizable carpet looks. Tom loved it just as much as we did and wrote on Instagram, "All hail the queen. Killing it mate."

Image via Theo Wargo/Getty Images

July 2019 — Tom Holland And Zendaya Have A Very Chaotic Press Tour For Spider-Man: Far From Home

For Spider-Man: Far From Home in 2019, Tom Holland, Zendaya, and Jacob Batalon did dozens of junkets together, and many of the interviews have gone viral — like Tom and Jacob finally meeting their favorite Watch Mojo hostandthe cast playing games with Jimmy Kimmel. Junkets are always fun to watch, and this one is no exception!

Image via Cindy Ord/Getty Images for SiriusXM

July 2, 2021 — Tom Holland And Zendaya Are Seen Kissing

After years of denying they were dating, Tom Holland and Zendaya really and truly broke the internet when pictures of them kissing in a car showed up on social media. This was such a vital moment that I remember exactly where I was when I found out.

"THEY ARE END GAME DREAM COUPLE," one X user tweeted. "I don't know if I want to be Tom Holland to kiss Zendaya or be Zendaya to kiss Tom Holland," another user joked.

Tom Holland and Zendaya were later seen attending a friend's wedding...and sitting very close to each other.

Image via Tom Holland/Instagram

September 1, 2021 — Tom Holland And Zendaya Make Their Relationship Instagram Official

On Zendaya's 25th birthday, Tom Holland posted the sweetest picture from the Spider-Man makeup trailer on Instagram. "My MJ, have the happiest of birthdays," he says in the caption. "Gimme a call when [you're] up xxx."

Image via Michael Loccisano/Getty Images

November 17, 2021 — Tom Holland And Zendaya Open Up About Their Relationship

In an interview with GQ, Tom Holland opened up about his relationship with Zendaya and how their relationship to fame has impacted everything. "One of the downsides of our fame is that privacy isn’t really in our control anymore, and a moment that you think is between two people that love each other very much is now a moment that is shared with the entire world,” he says of their July 2 kiss. “I’ve always been really adamant to keep my private life private, because I share so much of my life with the world anyway...We sort of felt robbed of our privacy.”

“It was quite strange and weird and confusing and invasive,” Zendaya agrees. “I think loving someone is a sacred thing and a special thing and something that you want to deal with and go through and experience and enjoy amongst the two people that love each other."

“Our relationship is something that we are incredibly protective of and we want to keep as sacred as possible," Tom later told The Hollywood Reporter. "We don’t think that we owe it to anyone, it’s our thing, and it has nothing to do with our careers.”

Image via Emma McIntyre/Getty Images

December 15, 2021 — Zendaya Posts A Tribute To Tom Holland As Spider-Man

Before Spider-Man: No Way Home hit theaters, Zendaya posted a pair of photos featuring Tom in his superhero costume on set, and in a costume as a kid. "My Spider-Man," the caption reads. "I’m so proud of you, some things never change and good thing♥️." Adorable!

Image via Aurelien Meunier/Getty Images

February 22, 2022 — Tom Holland Says He'd Love To Be In Euphoria

Zendaya shattered records when she became the youngest person to win the Emmy for Outstanding Lead Actress in a Drama Series for Rue in Euphoria. Tom also made headlines related to Euphoria when he said he'd be interested in making a cameo in the series. "I would be in Euphoria. I think I would be a really good Maddy," he jokes during a BuzzFeed puppy interview. "I'm a big Euphoria fan. I love the show and I love season 2. I visited a lot while they were shooting it and I really, really enjoyed it...I would love to guest star or just be an extra in it. Or maybe I am and you just don't know."

Image via Momodu Mansaray/Getty Images

April 20, 2022 — Zendaya Talks About Tom Holland's Support During Euphoria

"I think it's great to have that support and love around you, because you need that," Zendaya tells Entertainment Tonightduring Euphoria's Emmy For Your Consideration event. "This isn't an easy job, so it's good to have that to free you up from it every now and then."

Images via Dimitrios Kambouris/Getty Images for TIME and Carlos Alvarez/Getty Images

June 1, 2022 — Zendaya Celebrates Tom Holland's Birthday

For Tom's 26th birthday, Zendaya posted a rare photo of her with Tom, captioning the post, "Happiest of birthdays to the one who makes me the happiest <3."

Image via Frazer Harrison/Getty Images

March 20, 2023 — Zendaya Wears A Ring With Tom Holland's Initials

I am always in favor of cute, meaningful, and minimalist jewelry, and apparently, Zendaya is too! When Zendaya's nail artist posted a video of the actress' new ballet pink manicure, fans quickly noticed the "TH" ring Z was wearing.

Image via Ethan Miller/Getty Images

April 27, 2023 — Tom Holland And Zendaya Go To An Usher Concert

2023 was the year of concerts for everyone, including celebrities! While Zendaya attended CinemaCon to promote Dune 2, she also went to an Usher concert with Tom Holland. "Childhood dreams come true, going to an @usher concert," Zendaya said on her Instagram story (via People).

Images via Frazer Harrison/Getty Images and Pascal Le Segretain/Getty Images

May 4, 2023 — Tom Holland And Zendaya Attend An NBA Game

Tom Holland and Zendaya had another date night in May, complete with the perfect athleisure, popcorn, and relaxed smiles.

Image via Xavi Torrent/Getty Images

January 12, 2024 — Tom Holland Confirms His Relationship With Zendaya Is Still Going Strong

After Zendaya unfollowed everyone on Instagram ahead of her new movie Challengers (Blake Lively pulled a similar move before her film A Simple Favor, as did Taylor Swift before Reputation), rumors started swirling that the pair had called it quits. When asked whether they had broken up, Tom says (via TMZ), "No, absolutely not."

Image via Frazer Harrison/Getty Images

January 14, 2024 — Tom Holland Says He Loves Watching Spider-Man: Homecoming With Zendaya

During the 2024 Critics Choice Awards, Tom Holland told Extra how much he loves rewatching his first Spider-Man movie, especially when he watches it with Z. "Zendaya and I will, every now and then, watch Spider-Man 1 and reminisce about being 19 and making those movies again," he says. "I love those movies, and I love savoring those moments, so I try not to watch them as often as I would maybe like to because it’s so special. It's such a luxury, such a gift to be able to sit down and sort of relive your youth.”

Image via Tom Holland/Instagram

January 23, 2024 — Tom Holland Shows Zendaya Some Love

Since Tom Holland and Zendaya are very private, they don't often post about their relationship on social media. But when Zendaya debuted a new look at Paris Fashion Week, Tom Holland couldn't help but post a pic of Z to his Instagram story with three heart-eye emojis. We share the same sentiment, Tom, what a coincidence!

Image via Joe Maher/Getty Images

February 15, 2023 — Tom Holland Supports Zendaya's Dune 2

The London premiere of Dune 2 was *very* eventful. Zendaya basically broke the internet by wearing a Mugler "Machinenmensch" robot suit (before changing into this chic black dress from Mugler by Casey Cadwallader), a certain actress spoiled her appearance in the movie by showing up to the carpet, and Tom Holland and Zendaya were spotted at the afterparty together. I love the care and attention Tom shows Zendaya (I, too, would be overwhelmed if I was surrounded by paparazzi like in this video of the couple), and I hope they got to unwind after a crazy night!

Image via Tom Holland/Instagram

February 21, 2024 — Tom Holland *Also* Supports Zendaya's Challengers

After the new trailer for Challengers dropped, Tom Holland shared it to his Instagram story, promising the movie looks just as good as we're hoping. "You ain't ready for this one!" he says alongside the trailer.

Image via Chung Sung-Jun/Getty Images

February 21, 2024 — Zendaya Says Tom Holland Has The Best "Rizz"

When asked who has the best "rizz" (short for charisma) in the Dune 2 cast, Zendaya immediately pivots and makes the answer more personal! "Everybody's kind of got their own [rizz]," she tells Buzzfeed. "I think someone who has beautiful charisma, not on the Dune cast, but...it works for me, is Mr. Tom Holland."

"I'm more shy and kind of quiet, so it takes a little bit more to pull me out of my shell but he's great at just talking to people and getting to know people," she continues. "He's just naturally very good at that. Or as for me, I've definitely had to pull it out of me a little bit. He's got that natural gift."

Image via Matthew Stockman/Getty Images

March 17, 2024 — Tom Holland And Zendaya Watch A Tennis Game

Ahead of Zendaya's spring movie Challengers (in which she plays a tennis pro-turned-coach opposite Mike Faist and Josh O'Connor), she watched the BNP Paribas Open Men's Final at Indian Wells Tennis Garden. Alongside Tom Holland and her assistant Darnell Appling, who she frequently calls her brother, Zendaya got comfy in a cream-colored tennis skirt, tank top, and zip-up hoodie ensemble. Spring really is here!! My favorite part of the afternoon is when Tom Holland and Zendaya sang along with Whitney Houston's "I Wanna Dance With Somebody."

Image via James Gourley/Getty Images

April 9, 2024 — Zendaya Raves About Tom Holland

In her Vogue cover story for May 2024, Zendaya talks a lot about how fame has affected both her life and Tom Holland's. “His [career] changed overnight. One day you’re a kid and you’re at the pub with your friends, and then the next day you’re Spider-Man,” she says. “I definitely watched his life kind of change in front of him. But he handled it really beautifully.”

That star power was evident in 2022, when Tom Holland and Zendaya spent the afternoon at the Louvre in Paris...and almost broke the internet. “You just kind of get used to the fact that, 'Oh, I’m also one of these art pieces you’re going to take a picture of. I just gotta be totally cool with it and just live my life,'" Zendaya continues. (She also says that when the museum let them walk around after-hours, "it was like Night at the Museum.”)

This spring, Zendaya can't wait to see Tom Holland in his London production of Romeo & Juliet: "[I] could not be more proud. I’m going to try to see as many shows as I possibly can.”

Image via Gareth Cattermole/Getty Images

April 10, 2024 — Challengers Premieres In London

Tom Holland showed up for the London premiere of Challengers, and got to support Zendaya in the sweetest way. In this video captured at the premiere, you can see Tom and Z share a hug and a kiss on the cheek during the evening. Even the smallest gesture can mean a lot during a busy night, and I love how in sync Tom Holland and Zendaya are!

The latest viral clip about Tom Holland and Zendaya also has to do with Challengers. During another Challengers press tour stop, Zendaya's overjoyed to be presented with a bouquet of gardenias. “These are my favorite flowers!” she exclaims. When asked if Tom Holland buys her flowers, she points at the camera and jokes, “I hope he's watching!”

While not every girlfriend necessarily wants a bouquet, every couple definitely has to figure out each other's love languages so they can get to know each other better — and apparently A-listers are the exact same!

Arnold Jerocki/Getty Images for LVMH x Vogue x NBC

August 31, 2024 — Zendaya And Tom Holland Match On A Day Date

After a summer starring in Romeo and Juliet, Tom Holland took a late-summer stroll with Zendaya in Calabasas, California. They also ended up wearing matching white tanks (Zendaya styled hers with trousers and ballet flats, while Tom opted for cargo-esque joggers and white sneakers) for the ultimate twinning moment.

Bero

October 15, 2024 — Tom Holland Launches A New Company With Unexpected Help From Zendaya

After going sober in 2022, Tom Holland announced on October 15 he was launching a non-alcoholic drink company called Bero. “When I got sober, I started exploring the world of non-alcoholic beers and realized there was space for me to fit in,” Tom says in an interview with Forbes. “My first year sober was really difficult, and had I had Bero, I think it would have been easier.”

“Zendaya hates beer, like, absolutely hates beer," he continues. And when she helped with the taste testing, a joke helped guide the overall brand. "She does not drink beer at all, and the first round of testing she was like, ‘Wow, these are really tasty’, and I was like, ‘Well, that's probably not a good sign.'"

And at the launch event for Bero in New York City, Tom and Zendaya wore matching shades of burgundy! Z stunned in a floor-length leather dress while Tom paired a short sleeve sweater with black trousers.

On

October 15, 2024 — Zendaya Reveals Why She'd Never Take A Dance Class With Tom Holland

While speaking to Teen Vogue for her partnership with On, Zendaya reveals she'd probably avoid dance classes with Tom Holland because "he's too good, it would piss me off," she jokes. "I would want to take someone who could be equally as bad as me."

"Kayaking, I would choose Tom because I think that, if I can remember correctly, with the kayak, you have to be in sync with the person," she continues. "And I think it would be hilarious because we are both very controlling and we both want to be in charge. So it would be funny to watch us be like, no, we're going to go this way. No, we're going to go that way. And I think it would be a good story after the fact."

Keep checking back here for the latest news on Tom Holland and Zendaya's relationship, and see what Taylor Swift and Travis Kelce are up to as well!

This post has been updated.

We've been talking about discovering the best drugstore mascaras, matte lipsticks and brow gels, but did you know you're supposed to replace your makeup products annually? This is one of those things TikTok gets right because beauty doesn't have an immortal shelf life. If you're getting the ick thinking about that trusty concealer you've used the last few years, we don't blame you!

Before you start rage or panic-cleaning, I chatted with the experts to understand what to replace — and when you should replace them! After hearing from Shawnelle Prestidge (Makeup Artist and Founder/CEO of PRESTIDGE beauté) and Joey Healy(Advanced Esthetican and Founder of Joey Healy Eyebrow Collection), I feel way more confident with my beauty cabinet. Here's what you need to know!

TL;DR

  • You can find a product's PAO (period after opening) date — AKA expiration date — on the back of the packaging.
  • Mascaras and eyeliners have the shortest shelf lives, and they should be replaced around every 3 months.
  • Foundation and concealers should be replaced once a year.
  • Lipsticks can be replaced once a year, but lip glosses can last up to 18 months.
  • Powder-based products can last a year and a half to two years.
  • Nail polishes are good for up to three years.
  • Fragrances start to break down after five years.

How can someone check the expiration date for their makeup?

Rachel Weeks

How many times have you picked up your order from Sephora or Ulta without looking at every detail of your makeup products? We're guilty of being more concerned about adding something to our routine too so don't feel like you're being called out! If you're not 100% sure how to start being mindful about something's shelf life, Prestidge and Healy want to let you in on a little secret.

"It's actually pretty simple. There's something called a PAO symbol, which stands for 'period after opening.' You'll find it on the exterior of makeup products — sometimes on the product itself but always on the box," he says. Wondering what it looks like? Healy says, "The PAO symbol looks like a small jar with a number followed by the letter 'M,' which stands for months. For example, '3M' means three months, '6M' means six months, and '12M' means twelve months."

Prestidge also adds, "Brands often print batch codes that consumers can input into websites like CheckCosmetic to determine the production date." If you've yet to open your product, Healy says "A good rule of thumb is to assume it will last about twice as long. So, if the PAO says '6M,' the product is good for six months after opening and likely up to twelve months if unopened."

Do some makeup products have a longer shelf life than others?

Tima Miroshnichenko

Based on what Healy shares, it's evident different makeup products have longer shelf lives than others, and there are plenty of different factors that determine why. "Products like mascara and eyeliner, which are used around the eyes and tend to be liquids or creams, typically have the shortest shelf life due to their risk of bacterial growth. You should replace them every three months," he says. Excuse us while we collectively clutch our pearls.

Now that we've caught our breath, we can breathe a sigh of relief because Healy says that's the only products we have to replace a little quicker. "Foundation and concealer, which are also liquids, can usually last up to a year. Lipstick is good for about a year, while lip gloss can last around 18 months," he shares. Still, Prestidge feels you should be especially mindful of liquid and cream products because their shorter lifespans are attributed to "their high water content which fosters bacteria."

For those of us who love other face products, we have an even longer time to replace them. "Powders, like brow powders, bronzers, and blushes, have a much longer shelf life — usually a year and a half to two years," Healy explains. Prestidge says this is because "they contain fewer ingredients prone to bacterial growth." And for good measure, Healy shares we can keep nail polish for "three years before it becomes dry and clumpy," and fragrances for "five years before they start to break down."

What are the top signs it's time to replace makeup?

Element5 Digital

Not always good at keeping track of when you bought your makeup? No worries — there are some key signs you can recognize that your makeup is likely expired. Healy points out you'll be able to see that "the formula may have shifted or separated, or the product may have dried." More often than not, both he and Prestidge agree expired products will often smell rancid. "For example, brow gel can smell musty if it's been sitting unused for a year. If you're unsure, it's better to throw it out," encourages Healy.

Not only that, but Prestidge says to pay attention to your product's color. "If the product's color shifts, it's a a sign it's degraded," she says. Also, your skin will let you know when expired products are irritating it. "If you notice itching, redness, or breakouts after using a product, it might be expired, she alerts.

To avoid this, go an extra step further by using a "label maker to note the purchase date on your products, or keep a record in your phone," suggests Healy. This will help lessen the chance you're using something that's full of harmful bacteria.

What can happen if someone keeps using expired makeup?

Polina Tankilevitch

There are some things we'd love for you to be rebellious about, but using old makeup isn't one of them. Healy feels the same way and says, "Using expired makeup increases your risk of infection and irritation, which can lead to unsanitary conditions and even bacterial contamination."

The last thing we want is for you to get sick because you didn't want to let go of something. While symptoms may not always be as severe — Prestige says you could see allergic reactions, redness, or acne — Healy reminds us that "at the worst, it could result in serious infections that require treatment." This could look like developing styes or pink eye if you're "using old mascara or eyeliner," according to Prestidge.

Plus, your makeup won't give you the look you're going for if it's expired. "Expired products may no longer perform as intended, compromising coverage, color, or longevity," she says. Healy's ultimate advice? "Always be cautious, check for the PAO symbol, and replace products when needed."

Beauty Products You Need To Replace Every 3 Months

Amazon

Lancôme Lash Idôle Volumizing Mascara

If you're going to replace your mascara, you need a comparable alternative that's going to give your lashes the length and volume you're used to having. Be sure to add this one to your cart today!

Amazon

Urban Decay Glide-On Eye Pencil

Knowing that eyeliners go near your precious eyes, you'll want something that has a waterproof and smudge-proof formula like Urban Decay's Glide-On Pencil. You'll get up to 24 hours of wear that'll make you glad you decided to go for this option.

Beauty Products To Replace Every One To Two Years

Amazon

ILIA True Skin Serum Foundation

If you're going to wear foundation, you should opt for something that feels like your skin. The medium coverage feels weightless and has a good dose of niacinamide and allantoin in it to help improve your texture over time.

Amazon

e.l.f. Hydrating Camo Concealer

Get all the benefits of a high quality concealer without the luxury price with this $7 formula. It's hydrating so you're less likely to experience any creasing when you're trying to set it with your favorite powder.

Amazon

Revlon ColorStay Suede Ink Lipstick

Give those lips a boost of color with Revlon's ColorStay Suede Ink Lipstick! You're going to get the best wear out of this no-transfer shade that has powerful pigment that doesn't cost more than $15.

Amazon

NYX Professional Makeup Fat Lip Oil

Want juicy lips that don't feel sticky? You have to get this fat lip oil. You'll get up to 12 hours of wear that doesn't require you to reapply it which sounds like the very thing we could all use.

Amazon

IT Cosmetics Bye Bye Pores Pressed Powder

Headed to an event and want an airbrushed look that makes jaws drop? You'll be hard-pressed not to have this pancake-type powder. It visibly minimizes your pores while also soaking up excess oils.

Amazon

Physician's Formula Butter Bronzer

This yummy bronzer had us at hypoallergenic. It's going to give you a sun-kissed glow that'll make people wonder if you've been vacationing during colder months, but you don't have to share your inexpensive secret if you don't want to.

Amazon

Covergirl Trublend So Flushed Blush

You need a blush that's going to work with your makeup and not against it. Instead of spending a fortune on something you're not sure will work, give Covergirl's Trublend product a spin. You'll get amazing pigment that lasts throughout the day and won't irritate your skin.

Browse our Amazon Storefront for more fun beauty buys!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Tom Holland and Zendaya are the "it" couple right now, and they're both at the top of their game. Tom Holland took a recent break from acting and has been doing phenomenal charity work with his Brothers Trust foundation, while Zendaya's had hit after hit with Euphoria, Dune 2, and Challengers. And it looks like the couple, who met doing Spider-Man: Homecoming, could be doing another new Marvel movie. Here's everything we know about Spider-Man 4.

When is Spider-Man 4 coming out?

Matt Kennedy/Sony/Marvel

Spider-Man 4 (which remains untitled) will hit theaters on July 24, 2026. Shang-Chi and the Legend of the Ten Ringsdirector Destin Daniel Cretton will take over from Jon Watts, who directed the first three movies.

One important thing to note about this release date is that it comes after Avengers: Doomsday, which a lot of fans are hoping will see Peter Parker come face-to-face with Robert Downey Jr.'s Doctor Doom. Will the Avengers (and MJ) finally remember Peter? Will he be able to help the Fantastic 4 defeat Doom? Will this movie start a whole new trilogy? Tune in next July to find out!!!

Is Tom Holland's Spider-Man 4 coming?

Emma McIntyre/Getty Images

Yes, we're getting a Spider-Man 4! Tom Holland finally confirmed the news during an October 22 appearance on The Tonight Show, and in true Tom fashion, already revealed a huge piece of news: the movie will start shooting next summer. "Everything’s good to go — we’re nearly there,” he said. “Super exciting. I can’t wait!”

Before the movie was confirmed, producer Amy Pascal told Variety (when asked if they're making a fourth film), “Of course, we are."

It might feel like a new movie conflicts with the fact Spider-Man: No Way Home set up an MCU without Tom Holland's Peter Parker, especially since Tom said he needed to take a break from acting after The Crowded Room "broke" him. ("I’m now taking a year off, and that is a result of how difficult this show was," he tells Extra.)

However, Tom's also been very vocal about how much Spider-Man means to him, and how much he loves the movies. He also told Variety at The Crowded Room premiere in 2023 that he was already “having meetings” about the next installment.

“The simple answer is that I’ll always want to do Spider-Man films,” Tom tells Deadline at the Sands Film Festival. “We have the best in the business working toward whatever the story might be. But until we’ve cracked it, we have a legacy to protect...The third movie was so special in so many ways that we need to make sure we do the right thing.”

What has Tom Holland said about returning as Peter Parker?

Jay Maidment/Sony Pictures/Marvel

Tom Holland recently revealed that he's actually already read a script for Spider-Man 4 — and that he loved it! “We have a creative and we have a pitch and a draft, which is excellent,” he tells the Rich Roll Podcast (via Variety). “It needs work, but the writers are doing a great job. I read it three weeks ago and it really lit a fire in me. Zendaya and I sat down and read it together and we, at times, were bouncing around the living room like this is a real movie worthy of the fans’ respect.”

“One of the things is that, with Marvel, your film is a small cog in a large machine,” he continues. “That machine has got to keep running. You have to make sure you can fit into that timeline at the right time to benefit the bigger picture. That’s one of the challenges we’re facing. The time in which we need to get that done is a tall order but definitely achievable with the people we have working on it now.”

Peter Parker is one character fans take very seriously, and I know that with Tom and Zendaya at the front, this movie is going to be just as special as Spider-Man: No Way Home!

Will Zendaya be in Spider-Man 4?

JoJo Whilden/Sony Pictures/Marvel

Considering Euphoria season 3 starts filming in January (and based on the season 2 filming schedule could wrap by the summer), it's totally safe to assume Zendaya will return for Spider-Man 4. And fans are hoping for even more characters they love! "Hopefully Kingpin, Scorpion, Daredevil and Black Cat," says one Reddit user.

Forbes has also recently reported Sydney Sweeney could be joining the cast of Spider-Man 4. Sydney was in Madame Web earlier this year, and after rumors she booked the role thinking she was joining the MCU, this newest Tom Holland film would give her the opportunity to do just that. We could see her as Gwen Stacy, or as Felicia Hardy/Black Cat. Considering we've already gotten an extensive plotline surrounding Peter and Gwen in Andrew Garfield and Emma Stone's universe, I'm hoping we'd see her as Felicia!

Has Spider-Man 4 started filming?

Columbia Pictures/Sony Pictures/Marvel

Spider-Man 4 will start filming in "next summer" according to Tom Holland, which we're taking to mean the summer of 2025.

What will be the title of Spider-Man 4?

Columbia Pictures/Sony Pictures/Marvel

We don't have an official name for Spider-Man 4 yet, but fans are already coming up with new ideas. Some fan titles include The Spectacular Spider-Man,Spider-Man: Homeless, and Spider-Man: Home Again. I'd love for Spider-Man 4 to continue with the "home" theme, but switching things up with a brand new title would provide a fresh feel we haven't gotten before. I'm excited to see what Marvel goes with!

What are the Tom Holland Spider-Man movies in order?

Columbia Pictures/Sony Pictures/Marvel

Tom Holland has three Spider-Man movies, but he also shows up in some other MCU titles. If you want to watch all the movies Tom Holland plays Peter Parker, here's how you should watch them:

  • Captain America: Civil War
  • Spider-Man: Homecoming
  • Avengers: Infinity War
  • Avengers: Endgame
  • Spider-Man: Far From Home
  • Spider-Man: No Way Home

What do you want to see in Tom Holland and Zendaya's Spider-Man 4? Let us know in the comments!

This post has been updated.

Dudes — do you own a flannel? Well, we're pretty sure that you do, so behold SIX different ideas for easy costumes for men using that one shirt! You're welcome. Even if you have a different Halloween party every day of the week, you'll have different costumes you can wear to each one. Not only are they made with things you already own, but they're also pretty comfortable if we do say so ourselves.

To make these epic Halloween costumes, we picked up this basic red flannel from our local thrift store for $5 and paired it with a bunch of basic clothes most men already have. Scroll on to see how we made these super easy (last-minute even!) halloween costumes!

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Thanks to Zane for rocking all of these looks!

The Brawny Man Halloween Costume

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Men, get those muscles and those pearly whites ready for this flannel shirt costume! In our eyes, the Brawny Man has everything we're looking for. He’s got that tough muscle bod to swoop us off our feet, the square jaw line to melt our hearts and the perfect dark hair that we just can’t wait to run our fingers through.

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First, shop the (hilarious) Muscle Shirt. Think of it like a push-up bra for your entire torso. Cut off the lower arm section of the muscle suit so you can roll up the flannel sleeves and get down to business. Don't forget to grab a pack of Brawny paper towels to complete the costume!

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Don't panic if you start saying things like, “Oh gosh, is that some dirt over there on your vanity mirror? Girl, I’ve got you. Let me fix that.”

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We're giving this two thumbs' up because it's such an easy costume for men!

Al Borland Halloween Costume

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Remember this 90s sidekick from Home Improvement? Go as him or just any tool-belt-loving fella ;).

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This is a super easy costume for men because if you're a workman, you probably already have the flannel, boot cut jeans, and work boots! The key to getting this look right, however, is all about the accessories. We purchased this basic tool belt from Amazon. Fill it with your tools (or a flask) to really get you in the Halloween spirit.

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We all hate measuring to hang up your favorite framed pieces of wall art. Don’t worry, Al is here to save the day!

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If you don't want to commit to a full bushel of a beard, we understand. We picked up this fake beard and find the look quite comical. You can trim it to get a look that you like best.

Larry The Cable Guy Halloween Costume

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“I'm happier than a tornado in a trailer park!" There's nothing better than a man who can make you laugh. Larry the Cable Guy has a particular kind of humor, but the one thing we can always count on him for is his sleeveless flannel shirts. I guess he must always be running warm.

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Get ready to release some anger, because you’ll need to rip off the sleeves for this look. (Meaning that if you're planning on using all of these costumes, you might want to save this one for last). Pair your sleeveless flannel with boot cut jeans, boots and a trucker-inspired baseball cap.

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This look says, “My cooking is probably subpar, but I can make you laugh while we try to cook together.” ;)

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Larry's signature look is his goatee-mustache combo. We weren't going to subject Zane to actually shaving for this costume, so instead we created the look with a fake goatee stick-on beard and a brown eyebrow pencil. Easy as pie.

The Hipster Halloween Costume

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Does your beer brewing side hobby need your constant attention?

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Zane completely dressed for this costume himself from his own wardrobe. Pair your flannel with a V-neck tee, cuffed slim-fitting jeans and your best pair of leather loafers. Accessories are a must — think thick-rimmed glasses, beanie hat and a cold beer. PBR or Tecate will do the trick, since you are already in the process of creating the perfect beer yourself ;)

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Need man bun styling tips? Or man braids if your hair is long enough.

Marty McFly Halloween Costume

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Okay, real talk – can you believe the year Marty traveled to in his time machine was 2015? How time flies (even if the cars don't).

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Marty’s iconic look is all about the layers, so be sure to add a jean jacket and that signature puffy vest over the flannel. Pair with boot cut jeans and the whitest pair of 90’s (dad) sneakers you own.

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Zach let us borrow his board but you can find an inexpensive skateboard on Amazon too.

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Keep the hair simple. We went for a side part and wind-blown vibes — traveling through time is windy, right?

Wind-blown Man Costume

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We’ve all had those bad umbrella days…All jokes aside, this look was our absolute favorite to create. We are just dying over the fact that no wind or fan was used in creating this photo.

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We had Zane dress in a normal everyday outfit, then added some wind-blown tweaks. You will want to stick wire down the inside of your tie to give it a rippled shape and then safety pin it to corner of the flannel. We also pinned up the bottom corner of the shirt and taped on some wind-blown newspaper ads to the knee of the pants. Most importantly, you’ll want a broken, inside-out umbrella to complete this costume.

And that's a wrap!

How do you feel about these flannel costumes? Let us know in the comments, and don't forget to tag us in all your flannel costumes on Instagram!

How do you feel about these flannel costumes? Let us know in the comments, and don't forget to tag us in all your flannel costumes on Instagram!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This post has been updated.