These Are the 50 Most Searched 2017 Halloween Costumes on Google

As Halloween draws near, time is running out to figure out what you’re going to be come October 31. We’ve already gotten plenty of inspo from celebs like Lauren Conrad (check out her spot-on Cruella de Vil!) and retail sites like eBay, but if you’re *still* stumped for costume ideas, never fear: Google, the end-all, be-all of search engines, is here to end your struggle with its annual list of the most searched costumes on the net. While some, like Wonder Woman and It’s Pennywise are no brainers, others are a bit more surprising — who knew so many people wanted to be a chicken? Check out what made the cut below to find out what trends to get in on, or, if you’re more into being unique, what to steer clear of!

Most searched google costumes of 2017

1. Wonder Woman

2. Harley Quinn

3. Clown

4. Unicorn

5. Rabbit

6. Witch

7. Mouse

8. Pirate

9. Zombie

10. Dinosaur

11. Princess

12. Moana

13. Ninja

14. Superhero

15. Mermaid

16. It

17. Batman

18. Monster

19. Vampire

20. Doll

21. Belle

22. Skeleton

23. Joker

24. Chucky

25. Pumpkin

26. Cheerleader

27. Angel

28. Spider

29. Minnie Mouse

30. Star Wars

31. Bear

32. 1980s

33. Ghost

34. Fairy

35. Devil

36. Lion

37. Mario

38. Little Red Riding Hood

39. Dragon

40. Chicken

41. Catwoman

42. Mickey Mouse

43. Power Rangers

44. Police Officer

45. Gray Wolf

46. Daenerys Targaryen

47. Paw Patrol

48. 1990s

49. Deer

50. LEGO

What do you plan to be for Halloween? Fill us in over @BritandCo.

(Photos via Brit + Co)

If you follow along on B+C, you’ve seen and admired our canine model, Turkey Temple (one of my favorite pet names, TBH). He is definitely a turkey by trade but clearly not by species. It seems like an obvious choice, but this was Turkey’s first time dressing up as a turkey for Halloween. Spooky season might be over, but it's *always* a good idea to dress your dog up for Thanksgiving if they don't mind!!

Keep reading for the cutest and easiest DIY dog turkey costume!

I’ve been making a lot of pet costumes this year, but this one has been high on my list for a long time. With some felt and One-Wrap Velcro, we created this pet costume in no time at all. Does your pet have a goofy name? Try dressing them up as their name, and make sure you snap photos and share them with us on Instagram! Oh, and don't forget to check out our 46 Cute Dogs Guaranteed To Make You Smile, too!

How To Make A Dog Turkey Costume

Tools And Materials:

  • red, orange, yellow and white felt
  • cardboard
  • One-Wrap Velcro
  • pen
  • fabric scissors
  • hot glue gun

Instructions:

1. Draw large, long oval feathers on your yellow felt. Stack the yellow felt on top of the orange felt and cut them both out. Next, draw a curved rectangular shape on the white felt and cut it out.

2. Hot glue the white rectangular shapes to the feathers, then glue the feathers to one another to create a fan shape.

3. Glue a horizontal strip of cardboard to the back of the feathers to help them stand upright.

4. Hot glue a piece of felt to each edge of the feathers and attach a strip of One-Wrap Velcro that is long enough to wrap around your dog’s belly.

5. Cut out a gobble from red felt and attach some One-Wrap Velcro.

Draw 12 long feathers on your yellow felt. Stack the yellow felt on top of the orange felt and cut out your feathers. Cut 12 white curved rectangular pieces to accent the feathers.

Glue the white pieces to the feathers and then glue the feathers to one another into a fan shape.

Attach a long strip of cardboard to the back of the feathers to help them stand up straight once the dog turkey costume is assembled.

Hot glue a piece of felt to each edge of the feathers and attach a strip of One-Wrap Velcro that is long enough to wrap around your dog’s belly.

Draw a gobble onto a piece of red felt, cut it out and glue it to a small piece of One-Wrap Velcro.

Hey Turkey — here’s your turkey costume!

Attach the gobble to your dog by wrapping the One-Wrap Velcro around the collar.

Cutest turkey I ever did see!

Follow us on Pinterest for more cute DIYs like this dog turkey costume!

This post has been updated.

St. Patrick’s Day is coming soon, and I’m already so pumped for it, thanks to a slew of fun fast food treats. From Wendy’s new Thin Mints Frosty and Dairy Queen’s Mint Oreo Blizzard to the return of McDonald’s famed Shamrock Shake, I’m geared up for all things green.

If you’re also celebrating St. Paddy’s with a sweet treat, you’re gonna want to try out this Starbucks secret menu drink that has the perfect green tint. It’s filled with white chocolate and matcha – but not in the way you’d think. Plus, it's a tasty departure from your expected mint flavors around this time of year!

Scroll on to discover the Starbucks secret menu order that’s perfect for sipping on St. Patrick’s Day!

@_starbuckssss

Essentially an iced white chocolate mocha made with blonde espresso topped with matcha cold foam and brown butter sprinkles, one Starbucks barista revealeda tasty (and festive!) new way to enjoy the chain’s offerings in lieu of St Paddy’s: the Pot Of Gold!

Starbucks

The spirited drink starts with 4 pumps of white mocha sauce, which is then combined with 2 blonde espresso shots. Starbucks’ blonde espresso has a smoother effect than their traditional shots, so expect this sip to bring on the sweetness!

Starbucks

From there, you can order the drink with your choice of milk – and it’s a total bonus that Starbucks is no longer charging extra for alternative milks like oat, almond, coconut, and soy milk!

Starbucks

The next step is to order the drink with the chain’s vanilla cold foam, adding 2 scoops of matcha powder in the process.

Note: this secret menu item was shared before Starbucks reformulated their matcha powderto be unsweetened, but the cold foam should still have some sweetness, thanks to the vanilla.

Starbucks

Finally, the Pot Of Gold matcha drink is complete, boasting a satisfying layer of green on top of a golden latte. The barista who came up with the drink topped their bev with Starbucks’ brown butter sprinkles, which is in cafes for a limited time alongside their pistachio-flavored coffees.

If your local Starbucks is out of the brown butter sprinkles, a dusting of cinnamon or chocolate curls could also be so tasty!

Starbucks

With this secret menu hack, you’ll be sipping your way through a delightful sweetness and plenty of caffeine from both the matcha powder and espresso shots. If you prefer to have less jitters in your drink, you could easily order it ‘half-caff’ or with decaf espresso shots.

For quick reference, here’s how to order the Pot Of Gold drink. Ask for:

  • A grande iced latte
  • With 2 blonde espresso shots (or your preference for ‘half-caff’ or decaf)
  • With your choice of milk
  • Topped with Vanilla Sweet Cream Cold Foam with 2 scoops of matcha powder
  • Add brown butter topping

And voila! This drink is such a fun way to ring in St. Patrick’s Day. If you’re craving an iced blended beverage, I also tracked down some pretty delicious-looking secret menu drinks for a Lucky Leprechaun Frappuccino and a Pot Of Gold Frappuccino.

Check ‘em out – and happy St. Paddy’s!

Subscribe to our newsletter for more Starbucks hacks!

We love Halloween here at Brit + Co, I mean really love it. And we also embrace the celebrations in all of their forms, from IRL blow-out bashes to WFH office parties. If you've got a virtual Halloween party to attend on Zoom with your remote team or friends across the country, here's how to get dolled up for the best costuming and celebrating from a Zoom-y distance. Keep reading for fun ways to dress up with wigs, makeup, and festive tops without having to worry about what you've got on the bottom — basically, the costume version of a mullet. Happy Halloween!

Brit + Co

Pirate

Ahoy, matey! Just grab a red scarf, eyepatch, striped shirt and a fishtail side braid for this classic and super easy costume.

Brit + Co

Flamingo

This makeup is on point. Here's how to DIY this feathery look.

Brit + Co

Unicorn

Fulfill your magical dreams with this DIY unicorn costume.

Brit + Co

Cleopatra

Stand out with a costume that's part-Ancient Egyptian, part-badass babe. With some eyeliner and well-chosen accessories, you'll be able to craft up a Queen-of-Egypt-inspired Halloween costume that's sure to blow your Zoom party guests away.

Brit + Co

Rosie the Riveter

White button down and red polka dot headscarf, easy peasy. For the hair, pin up half of your hair and twist it up into a bun. Then take the rest of your hair and create another bun a little lower on your head. Top the look off with the scarf, and you'll be riveting in no time. :)

Brit + Co

Princess Leia

Best buns on the planet! Create this iconic hairdo with this easy hair hack.

Brit + Co

Elsa

Does Frozen still melt your heart? Be everyone's favorite snow queen with this DIY costume.

Brit + Co

Holly Golightly

Top off your top knot with a tiara, then add a LBD, pearls, coffee and sunnies.

Brit + Co

Angry Bird

We've seen this costume before, but this look is too dang cute to pass up. Especially when all you need is a yellow wig and some craft supplies. Draw out the face onto felt and cut it out, then glue the head piece to a headband. Everything else can be taped to the wig.

Brit + Co

Creepy Clown

Whether you're going for a clown or a mime vibe, this kinda creepy, kinda cute look will achieve all of your Halloween dreams.

Brit + Co

Day of the Dead

Dress up as a Dia de los Muertos sugar skull with this easy DIY tutorial.

Brit + Co

Lady Gaga

It's been quite some time since Gaga donned her signature bow, but we'll never get enough of it. Head to our Hair Bow tutorial here for the full how-to.

Brit + Co

Pumpkin

Okay, this may be really, really basic, but it is a Halloween staple. Plus, it's the one time of year you can wear all orange, all the time. Grab an orange wigand go!

Brit + Co

Queen of Hearts

Ace this Queen of Hearts costume with ared wig or red spray dye!

Brit + Co

Frenchie From Grease

Here's an excuse to break out that cute pink wig in your closet. Add a Pink Ladies jacket and bubble gum and you're ready for beauty school!

Brit + Co

Strawberry Shortcake

You can go with the full Strawberry Shortcake costume or just order a pink wig and bonnet— then add freckles and a pink top and you're Zoom ready!

Brit + Co

Pop Art

If you are looking to really up your costume game and stand out on Zoom, go for this pop art makeup look. Pop on some comic leggings (totally WFH-friendly!) and yellow wig too.

Brit + Co

Vampire

Don a black lip and eye makeup, then use that same eye makeup or black face paint to create a faux widow's peak. Spooky!

Brit + Co

Jem

We are as obsessed with our '80s cartoon characters as we are with wig costumes. For bright pink tresses, Jem is an absolute must!

Brit + Co

Cruella de Vil

This fierce villain oozes style, even if she is totally evil. Use spray hair dye on half of your head, then top off the look with red gloves, a faux fur coat, cigarette holder and a little Dalmatian. Oh, and that evil cackle is essential.

Brit + Co

Kitty

Every girl's backup costume is also the perfect Zoom costume. We made our ears by attaching black foam ears to a headband, but you can easily find a readymade option at just about any store this time of year. Get the full Black Cat makeup tutorial right here.

Brit + Co

Witch

Don a black witch hat and follow this makeup tutorial for this spooky cool green witch.

Brit + Co

Black Swan

The hair hack here is that slick top knot and the crowning tiara, though the key to the whole scene is obviously those crazy eyes. Here's a great tutorial right herefor gals who want to go all out.

Brit + Co

Minion

Learn how to get the look of the cutest minion costume ever!

Brit + Co

Katy Perry circa 2014

Or go for any of Katy Perry's Dark Horse video costumes with these Brit + Co DIYs.

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Brit + Co

Mad Hatter

This Mad Hatter costume is pretty easy to replicate. Grab a brown jacket from your closet, orange wig and top hat. The thread holster is made by stringing thread spools onto yarn and draping it over the shoulder. The makeup is an understated version inspired by the original, but really easy to recreate. And yes, those are fake eyelashes as eyebrows!

Brit + Co

Mime

You can just stay on mute!

Brit + Co

Pippy Longstocking

Recreate Pippy's completely insane pig tails with this easy DIY trick.

Brit + Co

Barbie

Your co-workers will immediately get the idea once you show up with your pink visor, watercolor swimsuit and bike shorts outfit! They may even get a little jealous!

Brit + Co

Poison Ivy

"That girl is poison" best describes former botanist turned green seductress Poison Ivy. See how you can DIY this costume here!

Brit + Co

Gamora from Guardians of the Galaxy

Maybe you prefer to be a bada**, take no prisoners green goddess like Gamora from the Guardians of the Galaxy franchise. For fun, you can try your hand at method acting by acting like her during your virtual Halloween party. Just try to keep the sarcasm on the lighter side.

Brit + Co

Minions

To make things more fun, you and a few co-workers can dress up as Minions! It's a DIY-costume that's inexpensive and funny.

Brit + Co

The Sanderson Sisters

Hocus Pocus is basically life for the Brit + Co team so it only makes sense to show up to your virtual Halloween party wearing one of the above costumes!

Planning any virtual Halloween gatherings? Share your costumes with us @BritandCo!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial

It's been 17 years since Gossip Girl first premiered on The CW, thus opening our eyes to the scandalous lives of Manhattan's elite and introducing us to a new generation of stars like Blake Lively and Leighton Meester.

In the six seasons the show was on air, it captivated fans and critics alike, serving up week after week of delicious drama and continuously upping the ante for TV show fashion. ("So many designers were lining up to be a part of it — they wanted their stuff on Blake or Leighton," costume designer Eric Daman told Vanity Fair.) Click through to find out what the Gossip Girl cast has been up to since the show's success, and where they are today.

Dimitrios Kambouris/Getty Images for Michael Kors

Blake Lively (Serena van der Woodsen)

Of all the Gossip Girl cast alumni, Blake Lively is arguably the most well-known. Not only has she gone on to major roles in movies — including The Age of Adaline, The Shallows, All I See Is You, and most recently, It Ends with Us— but she's also married to fellow actor Ryan Reynolds (married in 2012).

Blake shares four beautiful daughters, James, Inez, Betty, and the youngest (born in 2023) whose name has not been announced publicly with Ryan. True to her Gossip Girl character, she's quite the fashionista! In her spare time, she likes to hang out with her BFFs, who just so happen to include Taylor Swiftandthe Sisterhood of the Traveling Pants ladies.

Frazer Harrison/Getty Images

Leighton Meester (Blair Waldorf)

Leighton Meester has a career that would make even her cunningly ambitious Queen B character proud. Since Gossip Girl's end in 2012, she's acted in films including Life Partners, The Judge, The Weekend Away, and most recently, EXmas. She even recorded and released songs such as "Good Girls Go Bad" with Cobra Starship and the solo effort "Somebody to Love," and even starred on Broadway in Of Mice and Men back in 2014.

Leighton is married to actor Adam Brody (The O.C., Jennifer's Body, Gilmore Girls) as of 2014. She has two kids – one daughter and one son.

She has been heavily involved in philanthropy while taking on acting projects, primarily volunteering and campaigning with Feeding America and the Los Angeles Food Bank.

Dominik Bindl/Getty Images

Taylor Momsen (Jenny Humphrey)

Long gone are the days when Taylor Momsen played Dan Humphrey's sweet (and a bit messed up) little sis, Jenny. The actress left the Gossip Girl cast in 2010 in order to pursue her dreams of a music career, and all these years later, she's still doing just that as the frontwoman of the uber-successful rock group, The Pretty Reckless. With four records under their belt, the four-member band has supported bands like Evanescence, Soundgarden, and Guns N' Roses, and has toured in numerous cities and music festivals.

Momsen has typically kept her dating life on the down-low. She is currently single and appears to be putting all of her energy into her band.

Pascal Le Segretain/Getty Images

Penn Badgley (Dan Humphrey)

Everyone’s favorite Gossip Girl — er, guyPenn Badgley, followed in his on-screen sister's footsteps after the show ended, pursuing his musical interests with rock band MOTHXR. The band's most current project, Centerfold, was released back in 2016.

Badgley has since acted in several movies and TV shows including Easy A, The Paper Store, and Here Today, but his most notable work has been on the ongoing book-based Netflix series, You. He plays Joe Goldberg, a charming bookkeeper with eerily odd characteristics, especially when it comes to love.

Badgley currently has a podcast titled Podcrushed, which explores the awkwardness of adolescence and revisits guests' best (and worst) middle school memories. He cohosts with Nava Kavelin and Sophie Ansari. One episode even features ex-Gossip Girl co-star, Leighton Meester!

Badgley is married to singer and doula Domino Kirke as of 2017. Kirke already had a child from a previous relationship. Badgley and Kirke had their first son together in 2020.

Vittorio Zunino Celotto/Getty Images for Diesel

Ed Westwick (Chuck Bass)

Ed Westwick tapped into his angsty side post-Gossip Girl, starring as Tybalt in a 2013 adaptation of Romeo & Juliet. Since then, he has fought crime as Kent Grainger on Wicked City, played a crime lord on Snatch, and sold double-glazed windows on White Gold. Is there any role he can't play? Most recently, Westwick stars in the movie DarkGame.

With a background in music, Westwick also currently sings in the bandFor You. Their most recent release is the song "Tailspin," and they're set to release a new single "Here Comes Trouble" in March 2024.

Westwick had been dating model and actress Amy Jacksonsince 2021, with the pair getting happily engaged during a ski trip in January 2024.

Leon Bennett/Getty Images for MBJx DAVID YURMAN

Chace Crawford (Nate Archibald)

Following his stint as a wealthy Upper East Sider on Gossip Girl, Texas native Chace Crawford tried his hand at playing a greedy oil worker on ABC's short-lived TV series, Blood & Oil. He's had several film roles since – you can catch him in movies like Undrafted, Eloise, Nighthawks, even voice-actingin Belle. Most recently, Crawford stars as The Deep on The Boys.

Crawford has previously dated Carrie Underwood, Rachelle Goulding, and Rebecca Rittenhouse, though he is currently single as a Pringle.

Jon Kopaloff/Getty Images

Jessica Szohr (Vanessa Abrams)

Jessica Szohr, who played Dan Humphrey's BFF slash on-again, off-again girlfriend (needless to say, we were confused too), has been a lot busier than her character was after season four, when she was all but written off the show.

In the years since Gossip Girl, the actress scored several roles on TV shows such as Complications, Kingdom, Twin Peaks and The Orville. She even starred in Taylor Swift's music video for "22" back in 2013!

Jessica also welcomed a daughter with her longtime boyfriend in early 2021.

Jessica currently hosts a podcast called "XOXO" that dives deep into the Gossip Girl cast, crew, and behind-the-scenes moments. Some notable episodes have featured Zuzanna Szadkowski (Dorota), Aaron Tveit (Tripp van der Bilt), Kelly Rutherford (Lily van der Woodsen), and Michelle Trachtenburg (Georgina Sparks).

Jemal Countess/Getty Images

Michelle Trachtenberg (Georgina Sparks)

Since her stint as the "bad girl" Georgina Sparks, Michelle Trachtenberg landed roles on shows like Criminal Minds, NCIS: Los Angeles, Sleepy Hollow, and Sister Cities among other numerous series and movies. She even reprised her role as Georgina for the 2021 remake of Gossip Girl on HBO Max!

She managed to keep her personal life largely out of the tabloids, including her dating life. The last update on her relationship status was in 2023, and that she was dating her talent agent, Jay Cohen. She reportedly previously dated Shawn Ashmore, Joshua Radin, and Jason Segel.

Unfortunately, Michelle passed away on February 26, 2025.

Pascal Le Segretain/Getty Images

Kelly Rutherford (Lily van der Woodsen)

Besides being a New York Fashion Week icon (we'd expect nothing less of Lily van der Woodsen's alter ego!), Kelly Rutherford has popped up in several TV shows over the years, including Quantico, Jane the Virgin, and Dynasty.

She also frequently travels to France and Monaco, where, after years of custody battles with her second ex-husband, Daniel Giersch, she has extensive visitation rights to see her two children, who reside there with their father.

"Yes, it was a challenging time. It was a heartbreaking time," she told People. "But I focus on the good most of the time, I really do," she says. "I'm very thankful of where we are. I have a great relationship with my kids."

When she's not with her kids or working on a project, Kelly is dropping iconic 'fit pics on her Instagram account.

Jamie McCarthy/Getty Images

Matthew Settle (Rufus Humphrey)

Matthew Settle, who played rockstar dad Rufus Humphrey, continued acting after the Gossip Girl cast dissolved. He hasn't been on any other TV shows other than one episode of Criminal Minds: Beyond Borders in 2016. He mostly stuck to movies, acting in titles like Ouija, Marshall the Miracle Dog, and Valentine: The Dark Avenger.

Settle is also a dad of two children, having welcomed his first with actress and model Naama Nativ in 2009. He had divorced her in 2011 and went on to have a second baby with girlfriend Maria Alfonsin in 2015.

Jamie McCarthy/Getty Images

Zuzanna Szadkowski (Dorota Kishlovsky)

Though Blair's loyal maid and, ultimately, best friend, wasn't technically a main character, there's no denying that it would have been a different show without her unwavering presence! Zuzanna Szadowski has dabbled in film and television since then, appearing in shows such as Girls,The Good Wife, and Modern Love.

In 2010, she partnered with Sam Weisman to open The Sam Weisman Studio, an acting school (now closed).

Oh, and did we mention she just so happens to be one of Leighton Meester's real-life BFFs?

Which Gossip Girl cast member is your fave? Tweet us @BritandCo!

This post has been updated with additional reporting by Meredith Holser.

Whether or not you understand Web3, there’s one thing you should know: it’s a massive opportunity for almost anyone — if you’re willing to have some growing pains. In this episode, you’ll learn why Web3 just doesn’t have big investors, it’s also a game-changing chance for women and non-binary individuals to get in early where they are typically left out.

Kevin Rose shares his lessons for growing Moonbirds to $500 million in just four months, and Mila Kunis explains how she has used Web3 to launch passion projects and create value for fans like never before.

In this episode, we cover:

(06:30) Meet Kevin Rose and Mila Kunis
(07:36) What is Web3, and how will it shift power to the people
(09:06) How blockchain keeps people honest
(12:20) Analogies to further explain blockchain
(18:03) Kevin's Doge experiment in 2014
(22:10) Mila's introduction to crypto
(25:00) Mila's passion project using NFTs in animation
(31:01) Why Hollywood didn’t get it right
(32:04) Mila's next project with the NFT community
(37:56) The PROOF Collective
(40:47) Explanation of the Moonbirds NFTs
(45:46) How women and non-binary folks have been excluded from financial and tech opportunities
(50:00) How to encourage marginalized folks to get involved in Web3 and the advantages of a diverse team
(55:00) Gatekeeping in the web3 community
(1:00:15) Big picture on web3 and ideas for keeping lower-income folks engaged
(1:04:00) Why NFTs and crypto should be seen more as a hobby

Where to find Mila Kunis:
• Twitter: https://twitter.com/milakunisv
• Instagram: https://www.instagram.com/MILAKUNISV/

Where to find Kevin Rose:
• Twitter: https://twitter.com/kevinrose
• Instagram:https://www.instagram.com/kevinrose/
• Website: https://www.kevinrose.com/
• Podcast: https://www.proof.xyz/

Where to find First In Line and Brit Morin:
• Twitter: https://twitter.com/brit
• Instagram: https://www.instagram.com/brit/ & https://www.instagram.com/firstinline/
• TikTok: https://www.tiktok.com/@firstinline_pod
• Website: https://firstinlinepod.com/