Women Are Stronger Than Men and Even Science Says So

Munn shared with TODAYthat she didn't initially plan to show her scars on the set. The campaign was focused on her recovery post-breast cancer diagnosis, but the makeup artist had a hard time covering up the scars throughout the shoot. She explained that she took a look in the mirror and thought, "I’m done being insecure about my scars." From there, she took the idea to show them off to the SKIMS team — and the rest is history.

And while she was scared to be so vulnerable on camera, this was ultimately a really empowering move for Munn. She elaborated that there are "so many women that have these same scars" who feel just as insecure as she did about them — and she really hopes those women see this ad. "Skims is so iconic and associated with beauty and sex appeal, and cancer really doesn't have that same connotation," she said. "So I just really hope that other women who have gone through my same path feel a little better after seeing it."

The star also took to Instagram to give a behind-the-scenes explanation of her experience. She reiterated that she was "done being insecure" about her scars. "Every mark life has left behind on my body is proof of how hard I fought," she wrote. "I hope other women who have been self-conscious about their scars see these photos and feel all the love I’m sending."

She also shared that SKIMS will donate 10% of their bra sales (except bralettes) to Susan G. Komen® — a charity dedicated to finding a cure for breast cancer — from October 23-31 in stores and online. "It’s really meaningful to be part of an initiative that supports research and helps countless individuals impacted by breast cancer," she said.

All of this comes on the heels of Munn's announcement earlier this year that she was diagnosed with breast cancer. She revealed the diagnosis came after recently tested negatively for well-known breast cancer genes and had normal results from her annual mammogram — but her doctor to check her Breast Cancer Risk Assessment Score. The test showed Munn had a 37% risk of breast cancer, so she pushed for more answers that eventually lead to her diagnosis.

Since then, Munn shared with PEOPLE that she had 4 surgeries in 10 months and underwent medically-induced menopause — all the while juggling being a new mom with husband John Mulaney. She shared, "I'm lucky. We caught it with enough time that I had options. I want the same for any woman who might have to face this one day."

After that March announcement, it's clear Munn is dedicated to raising awareness for women's health — and particularly their options. While chatting about the SKIMS campaign, Munn told TODAY, "You've got to go your doctor and you inundate them with information and you don't stop until they give you the test you need."

If you want to test your own risk for breast cancer, the National Institute of Health has resources here.

Despite the fact One Tree Hill might not have been considered the golden child at the time, the series has garnered a cult following since its on-air days, drawing fans to Wilmington, North Carolina for its anniversary celebration, and nearly breaking the internet when news of a sequel series leaked online.

"It's very, very early development," Burton says. "And so what has been really cool for us? And when I say us, I mean the entire cast, like everybody and our old crew, they're all really proud of the work that we did back then too. And so to see the public support this little show we made 20 years later, that's so special and it's so rare. And I love that, even though that news was leaked, Netflix gets to see that public outpouring of support. That's cool. So, fingers crossed we'll make it to the next step."

Burton was in her twenties for the majority of OTH, and while she (alongside other female cast members of the show) have since vocalized the mistreatment they experienced from showrunner Mark Schwahn, the challenges of her twenties don't overshadow the accomplishments.

"I was not afraid to say difficult things in my twenties," she says. "And what I can tell other people in their twenties is that the long game will pay off. If you say the difficult thing and you say the truth, and you don't mask and you don't make up an alternative narrative, people will eventually realize that you were right."

Although the people pleaser in all of us might not want to rock the boat, she praises young people who refuse to accept toxicity: "We definitely have a feistier generation coming up than what I grew up in."

With her fiery attitude and sharp sense of humor, I have no problem believing Burton was one of the feistiest women of her generation, and she now finds herself advocating for a new phase in her own life: perimenopause. The actress is currently partnering with OLLY for their new Mellow Menopause supplements, bringing awareness to a conversation that should have been happening all along.

Burton never really had a menstrual cycle until she started birth control, which messed with her hormones and led to a Xanax prescription she never needed. And as she aged, she moved from having pain during her period to having it during ovulation. "I felt like there was something really wrong with me because no one had explained that could happen," she says. "So the more we can throw out what the symptoms are, I think the calmer people will be in their exploration of their own bodies."

Knowledge and education are power, and Burton firmly believes the more you understand your body, your hormones, and your emotions, the safer you'll feel. But that's only one silver lining she's found.

"I've talked about the feminine rage that I feel like I've earned," she says. "That Kesha song 'Joyride' came out this summer. She says, 'I've earned the right to be like this.' And I was like, 'Yeah, of course.' I think we spend our twenties experimenting. We spend our thirties kind of, like, establishing our careers and what our goals are. And then our forties are about knowing who we are and owning it. And if biology wants to come out swinging, I think we're in a place where we can control that and we can handle it."

That isn't to say perimenopause hasn't come without its unexpected moments, like having to convince others she really was experiencing perimenopause, despite being "too young." "The more research I did, and then in talking to my doctor, my instinct was right," she reveals. "I was beginning the [menopause] journey, and rather than try to hide it or treat it like a deficit, I get to own it. Now I get to treat it and I get to help other women navigate it. And that feels so much better when you're going through a bad thing, but you know that you're helping someone else through it. It doesn't feel as scary."

But while it's important to be vocal about our experiences, I also can't help but point out how it feels like men never have to talk about aging — they just get to do it and no one bats an eye. "Yeah, I think it's important to act like a man," Burton jokes. She remembers when her husband (actor Jeffrey Dean Morgan) embraced his natural gray hair, no one in the industry considered him too old for Hollywood.

"In fact, people thought he was hotter," she says. "So I wanted to act like a man in that journey [and embrace my own gray hair]. And so the different reaction I had was a little bit startling, but also made me laugh...I want to treat this chapter of my life as my expertise chapter. I know what I'm doing. I've been training for 20 years, 25, it's been a lot and I wanted to acknowledge that I know what I'm doing and when I talk about my body, I want to know exactly what I'm talking about."

And part of that expertise is knowing herself inside and out. On the days Burton doesn't feel like herself, whether because of hormones or mental health, she emphasizes how important it is to actually communicate those feelings. "It has been vital for me to communicate, not just with my husband, but with my teenage son," she says. "I want him to grow up to be the kind of man that's supportive of the women in his workplace and the women in his life. You know, we all talk about how we need to educate our daughters, but we also need to educate our sons."

And looking back on her own teenage years, Burton reveals her experience with perimenopause has actually reinforced the values she identified during that period in her life. "I think being a teenager and seeing these people who were gods [in the industry], seeing how insecure and unhappy some of them were really tipped me off right away," she says. "Success is being okay in your little bubble, being okay in your bedroom at night when you're alone by yourself. And so my goals have always kind of centered on, 'Do I feel okay when I'm all by myself?' and menopause is one of those things that can rattle that safety for people."

"It's about knowing who you are so much that no one else can take it away from you," she continues. "And whether it's your work or a sh—ty boyfriend or whatever, you have to know yourself so well that no one can take it away, and menopause can mess with that sometimes. And I'm gonna fight like hell to keep who I am."

When's the best time to do holiday shopping?

The best time to do holiday shopping really all depends on your personal shopping goals. Do you want to get a jump on items you know will sell out soon? Do you want to save the most money possible? Do you want to focus on handmade, personalized gifts? These factors will undoubtedly influence your holiday shopping schedule.

Shopping early can be advantageous for all of the aforementioned goals. A lot of retailers start promoting their holiday products early on, giving you ample time to snatch up that limited-time lip kit or fancy water bottle you’ve been eyeing way before the holidays.

Plus, some of the best deals for holiday shopping happen ahead of Black Friday and Cyber Monday – in 2023, Experian observed a surge in early spending in October, thanks to early discounts, a trend likely to continue in 2024.

Finally, shopping early can be especially helpful if your plan is to focus on handmade or personalized gifts, giving the artisan you buy from (or yourself, if you’re DIY-ing your gifts) plenty of time to craft the item with love and care.

Gallup reported in 2023 that one in four shoppers start shopping as early as September, a trend likely to continue in 2024 – so you might already be embarking on your shopping spree!

If right now is just still too darn early for you to start holiday shopping, Black Friday and Cyber Monday are some of the best times to shop since so many retailers offer their largest discounts of the entire year. Plus, the late November-early December timeline can feel a bit more appropriate for the gifting season opposed to late October-early November, when everyone’s still recovering from Halloween.

The only thing to consider during this time is the shipping timelines for the items you purchase – but most retailers will typically advise their specific shipping schedules, so you don’t risk your goodies arriving late.

Where should I shop for gifts?

You have three main options when it comes to where to shop for holiday gifts: online, in-store, and via our amazing gift guides. Of course, each method has its advantages and disadvantages.

Shopping in-store offers a tangible experience: the opportunity to hold specific items in your hands and gauge exactly what they’ll be like when you give them as a gift. The pitfall with shopping in-person is that it typically requires a commute and journeys through potentially very busy malls and shopping strips, which can add to the already-stressful holiday experience.

In-store shopping can be more physically exhausting, but it’s all about preference! Sometimes strolling through the stores that get all dolled up for Christmas is the best part of the season.

Per Google, 65% of those planning to shop for the holidays say they will shop online more. Shopping for gifts online can be super helpful since you can centralize your findings in your browser’s bookmark tab or via virtual cart(s). Plus, shopping online can pose more opportunities for saving some money: lots of retailers typically offer discount codes for online users, especially if you sign up for their digital marketing channels (like email and text) and make a purchase.

Shopping online isn’t just shopping, either. The internet can be a stellar research tool to help you vet whether certain products are worth it, where they can be bought, and when they’ll be available. In fact, Google reported that more than half of U.S. holiday shoppers who went into a store last year say they looked up product reviews online and/or located an item in-store by checking it online.

Last but not least, scrolling gift guides has to be our favorite place to shop for gifts – and not just because we write and publish them.

At their very core, gift guides help streamline the holiday shopping process, alleviating the stress that bubbles up when you’re wondering what the heck to shop for in the first place. Our gift guides are backed by real people, real experiences, and real opinions from our editorial team. We only promote products that we really love and believe in, oftentimes ones we’ve tested and reviewed ourselves.

We have gift guides for just about everyone on your list, with more on the way! Check ‘em out:

• Gifts for Him
• Gifts for Her
• Gifts for Foodies
• DIY + Handmade Gifts
• White Elephant Gifts
• Gift Sets

What are the best kinds of gifts to give?

The best kinds of gifts to give are thoughtful gifts that consider the giftee’s interests, wants, and needs. These gifts can be sentimental, practical, or both simultaneously. What matters most in a gift is that it’ll be meaningful to them past just the holiday season, whether it’s helping them get through daily tasks, reminding them of a memorable trip or event, or giving them small doses of joy.

“Shoppers are increasingly looking for personalized and unique gifts that reflect the recipient's personality and interests,” says Mia Anderson, Owner of ChicSew. “With the rise of online shopping, many consumers are opting for curated gift boxes or experiences that add a special touch.”

Gift boxes, personalized items, books of interest, self-care goodies, and even gift cards can all be thoughtful gifts depending on the recipient. If you have no clue what your giftee is into, it’s not a bad idea to ask them what they want the most!

“My idea of a great gift is something that is in tandem with the recipient's interest and offers something new to the person, be it learning a new skill, enjoying a calming activity, or simply spending quality time with the family,” says Alfred Christ, Sales Manager & Marketer at Robotime. “This season, we encourage shoppers to shift their focus on quality and the memories their gifts will create and not just merely material aspects.”

When is Black Friday?

Black Friday is always the Friday after Thanksgiving. This year, Black Friday lands on November 29.

When is Cyber Monday?

Cyber Monday is typcally the Monday after Thanksgiving. This year, Cyber Monday will land on December 2. Oftentimes, retailers and brands extend their online offers through the week (coined Cyber Week) after the event. Salesforce reported that 67% of shoppers in 2024 plan on shopping during Cyber Week!