Raise your hand if you've felt victimized by the rush to follow through on new year's resolution ideas! Now, raise your other hand if you finally feel like you're coming alive during fall! Great, we're feeling the same — and we promise it has nothing to do with our love for Halloween. Instead, the TikTok viral 'October Theory' may be the reason why it feels like we can breathe after another unprecedented year. But, is it viable or just another trend that everyone's going to forget about before the year is over (remember the lucky girl syndrome)? Also, what is it?
We chatted with psychotherapist, Kristie Tse, LMHC and traditional astrologer, Talisa Zampieri to get their hot takes about what the 'October Theory' is, whether you should pay attention to it, and how it may (or may not be) impacted by the stars.
What is the October Theory?
Vlada Karpovich
There are tons of TikTok videos that describe this theory in detail, but user @mindandbodymams describes it best. She says, "Because October is leading up to the ending of the year, people start looking at their lives and deciding what things need to be set into motion." She explains that this could look like making changes to your relationship, or starting a new job — it could even look like you starting a new hobby or letting go of a few bad habits.
Regardless, this all boils down to one thing: October is the perfect time to take a look at your goals and implement them before the end of the year.
Why is setting goals for the new year difficult for some people?
Ava Dillon
Thinking about the possibilities for the new year is so exciting, often leaving people inspired to make vision boards, write detailed resolutions, and dream big about what's to come. However, not everyone is thrilled about jumping headfirst into that energy. "Setting goals at the beginning of a new year can pose challenges for some individuals due to various psychological factors. For many, the pressure to start fresh and achieve immediate results can feel overwhelming, leading to procrastination or anxiety," explains Tse. As the clinical director and founder of Uncover Mental Health Counseling, she specializes in helping clients make empowered decisions during different seasons of their lives.
Other things like "past experiences of unmet resolutions can also create a sense of skepticism or defeatism," adds Tse. "Additionally, societal and familial expectations may cloud individual desires, causing internal conflict about what truly matters to them." According to Forbes, 62% of people feel like they have to participate in the new year's resolution trend. What's even more surprising is that over half of women "feel slightly more pressured to set a resolution" than 60% of men!
Tse surmises these very reasons ultimately makes things "feel daunting" which can hinder "goal-setting efforts." She says, "As a psychotherapist, I recognize that these barriers are deeply rooted in personal and cultural narratives, which can often dictate one's ability to set and achieve goals."
Is there a psychological reason why October feels like a fresh start?
Orione Conceição
Some people welcome fall with open arms — and subsequently the 'October Theory' — because it seems to promise a much needed reset. You're not alone if you feel this way, and Tse says there's a reason for this. "Many individuals feel that October symbolizes the beginning of their new year due to the psychological transitions associated with changing seasons. The start of autumn represents a shift from the energetic and social atmosphere of summer to a more introspective and reflective time."
Think about how excited you get to watch the leaves turn from green to rich hues of golden yellow, orange, and crimson. As they fall from their respective branches, this process can signify things that we may need to let go in order to make room for fresh things to grow. "The onset of fall can trigger an internal reset, prompting people to reassess their goals and intentions. Psychologically, this period might coincide with academic calendars or fiscal years, influencing how some structure their personal timelines," she continues.
Not only that, but Tse's seen how beneficial fall is because it can "help clients refocus and energize their commitment to personal growth and change." The more they do this, the more they start "aligning more naturally with their internal rhythms compared to the culturally enforced January start," Tse observes.
What about astrologically?
Orhan Pergel
Not only is it October right now, but it's also Libra season! So while there's plenty of psychology to support your stance on fresh starts right now, could it also be written in the stars? Intuitive tarot reader and founder of Two Wander, Talisa Zampieri thinks so. She says that Libra is a cardinal sign, and that because all cardinal signs (Aries, Cancer, Libra, and Capricorn) fall on equinoxes and solstices, they're therefore "initiators of new seasons and change."
If you're not familiar with Libras in particular, no worries! Zampieri says, "Air signs are the connectors, visionaries, and communicators of the zodiac." She says this is because Libras are ruled by Venus, a "relational planet that governs our values." So the Libras in your life — and thus Libra season in general — may be more "focused on ideals, other people, and finding alignment."
Zampieri elaborates that Libra season actually illuminates the areas in our lives — usually specific to areas of our birth chart that we have Libra placements — that need to find that balance and alignment again. She says, "The general effect of Libra season is one of trying to rebalance where the scales have been tipped too far in one direction, beautifying our life, and coming to harmony."
Starting to sound similar to October Theory? We thought so, too! Not only are we able to cosmically recognize where w we might need to shift our focus during this time, but Zampieri also highlights another shift. She says that "around October 22 we shift into Scorpio season, which is the master alchemist and transformer."
Feeling the pull towards finding change and balance? Check. Actually acting on that pull? Check. The October Theory is practically tattoed in the fabric of the stars.
How can someone embrace the 'October Theory' in real time?
Megan Ruth
Though a 'theory' can sound quite rigid and academic, this isn't something that requires you to dismantle your life and start with a completely different set of rules to live by. It's actually simpler than you think. "To embrace the 'October theory' in goal setting, start by assessing the changes you feel during this season. Use this transitional time to reflect on personal achievements, unfulfilled aspirations, and areas of growth," Tse suggests.
For example, let's say one of your goals was to stop relying on delivery services like Instacart or Uber Eats as much. We know life gets busy, causing us to backtrack on our cooking goals. But instead of kicking yourself for not being consistent with making homemade dinner recipes, you can start by asking yourself what kind of meals you want to eat. That could be all the encouragement you need to wander your grocery store aisles more successfully — and more empowered!
Tse says, "Create small, meaningful goals that resonate with your true desires, rather than what may have been imposed externally. Consider incorporating themes of autumn — like letting go and transformation — into your objectives, which can offer a symbolic motivation." She encourages you to "release habits that no longer serve you or cultivate new practices that align with the person you aim to become."
The more you shut out outside noise and check in with yourself, the more you'll be able to become clear about things you truly want.
How can different zodiac signs set goals that feel authentic during this time?
Darina Belonogova
From an astrological POV, there are things we can do to make sure our goals feel aligned to us. Zampieri says, "The ways each sign can lean into this theory in a way that feels authentic to them is by looking at which astrological house Libra (and Scorpio) fall for them in their natal chart and aligning with its themes."
For example, she points out that for Libra risings, "this this transit is occurring in their 1st house of self, which amplifies the focus on self-development." On the other hand, Sagittarius risings will be affected differently. "This is their 11th house of friendship and so they can focus on their community and aspirations, etc."
If you're a Libra, one of your goals may be to get serious about your fitness goals or setting boundaries that feel true to you. If you're a Sagittarius, you may be focused on exploring friend date ideas that allow you to bond with your best friends — or you may even be exploring the potential for friendship breakups, letting go of the relationships that no longer serve them.
The point is, regardless of your sun sign, you have Libra somewhere on your birth chart. Once you recognize this area — and what that area represents — you'll be able to facilitate change more specific to your needs.
How can people stay consistent when pursuing new goals?
cottonbro studio
Pursuing new goals sounds fun until you realize you have to stay consistent, right? We've all been there to a degree — but there are ways to work around it, according to Tse. "Implementing structured daily rituals can create a strong foundation for consistency. Setting specific times for activities integrates them into your routine naturally," she says. This can look like setting alarms on your phone so you can allot time for whatever you want to do. But, why does this help us stay on track? "Tracking progress visually, like with a calendar, reinforces commitment," Tse shares.
If you're still struggling with procrastination, Tse says you can ask friends and other people you look up to for help, because "having someone to share successes and challenges with can keep motivation high." However, don't let your ambitious nature convince you that you have to tackle everything at one time. The last thing we want you to experience is burnout, so Tse has three key boundaries you can set in place:
- Break the journey into smaller, manageable tasks to prevent feeling overwhelmed.
- Connect each goal to a larger purpose or personal value to maintain passion.
- Embrace setbacks as learning opportunities and adjust the approach, rather than viewing them as failures.
How can you remain authentic throughout yet another internet trend?
Polina Tankilevitch
Still on the fence about what goals you should be pursuing? Zampieri says to avoid what doesn't resonate with you. "If starting afresh now makes you feel good and you like to work under a deadline, set those new goals," she says excitedly. But, she's not convinced it's something you have to do if you're not 100% sure about the 'October Theory.'
"If you are naturally more drawn inward during this time of year and prefer to wind down instead, do that (particularly Scorpio risings as this is their 12th house natally which is more introspective). Don't let the internet pressure you into anything," she insists.
This is especially true if all the talk about setting new goals ahead of next year is triggering anxious thoughts. Zampieri says, "If someone feels negatively affected by the 'October Theory,' they can try to regain some perspective by looking back to last year instead," she Zampieri says. "Sometimes it is easier to see how far we've come by reflecting on where we were this time a year ago. Alternatively, someone can focus on the rhythm of the seasons instead: nature is naturally preparing to hibernate now and so can we."
Just because the 'October Theory' has gone viral doesn't mean your life will be incomplete if you're not participating in it. It's an interesting concept, but you should ultimately choose whatever feels closely aligned with where you are in life. No journey is linear, so don't worry about this timeline — but if you do need a boost, then this trend has you covered.
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