Amazon’s Early Prime Day Deals Are On Fire – 16 To Shop Now Before They’re Gone

prime big deal days 2024 early deals

Amazon’s famedBig Deal Days is set to return on October 8-9, but you don’t have to wait until then to get your shop on! There are tons ofearly Prime Day deals to scoop up right now, from beauty and fashion to home goods and appliances that’ll literally save you hundreds. This Prime member-exclusive savings event also comes at the perfect time ahead of the holiday season, so you have the chance to check everyone off your list with plenty of time to spare before December’s here.

Since we’re all about saving, here are the absolute best early Prime Big Deal Days deals to start shopping now!

Early Beauty Deals

Amazon

SheaMoisture Smoothie Curl Enhancing Cream

$10, was $12, with option to save 10% more with Subscribe + Save

This luscious curl cream works for a wide range of curly hair types. From enhancing subtle waves to making sure tight coils stay in place, it sure is effective for such a low price. In addition to helping curls hold, this product reduces frizz and creates "brilliant shine."

Amazon

COSRX Snail Mucin 96% Power Repairing Essence

$17, was $25

This multi-hyphenate serum (4.6 out of 5-stars rating, Amazon best-seller, and viral fave) is beloved for a reason. It's super gentle on the skin, all while delivering unparalleled hydration and moisture when you really need it. Even if you're not looking for a skincare restock, someone on your holiday shopping list will love this as a stocking stuffer!

Amazon

Divi Hair Scalp Serum

$36, was $48

We're all about hair care, and this scalp serum for thinning hair has our approval. The formula targets scalp health specifically, helping to "strengthen hair, fight frizz, and prevent breakage." Your journey to healthier-looking hair (or as one Amazon shopper put it, "thicker and longer" strands) starts with this Prime Day deal!

Amazon

Hempz Smoothing Herbal Koa & Sweet Almond Body Moisturizer

$19, was $28

Hempz makes some of our all-time favorite body lotionssince they're super hydrating. Give your bod the TLC it's been craving as temperatures cool down with this sweet-smelling formula made with thick, nourishing shea butter! Shoppers love it for its ability to maintain "supple and irresistibly soft" skin.

Amazon

Wavytalk Ionic Hair Dryer

$32, was $55

This salon-quality hair dryer is small, but mighty. It's powered by a 1875-watt motor, 3 temperature settings, and 2 airflow speeds to help you achieve the exact style you're looking for. It's earned 4.5 out of 5 stars from Amazon shoppers for being a great value, efficient at drying, and quiet during operation.

Early Fashion Deals

Amazon

Anrabess Open Front Knit Lightweight Cardigan

$34, was $70

If your fall and winter 'fits are craving something a bit more (and some extra warmth), this on-sale longline cardigan is the perfect light layer to throw on. It comes in 24 stunning colors to match your personal style. The open collar and front pockets make it look super sophisticated – even though it's currently 51% off. 👀

Amazon

Promover Wide Leg Yoga Pants

$26, was $35

Comfy enough for a light yoga session, but stylish enough to wear to the office, it won't take long for these wide-leg pants made from a "durable, buttery soft, 4-way stretch, breathable fabric" to become your absolute favorite pair. The wide waistband ensures comfort all-around, plus you can stow away your phone and other small items in the deep front pockets when you're on-the-go.

Amazon

Dream Pairs Wide Calf Knee High Boots

$43, was $60

Riding boots are all the rage this time of year. Gift yourself (or another fashionista in the family) this adorable knee-high pair to be totally on-trend! The moto-inspired buckles and zipper accent give 'em some much-needed edge, which you can style up or down depending on your mood. Whether you pair them with a mini skirt or jeans, you'll enjoy the cozy insoles and durable chunky heel.

Early Kitchen Deals

Amazon

Nutribullet Pro+ Personal Blender

$100, was $130

This Pro+ personal blender from Nutribullet delivers "more extraction power, more convenience, and more functionality" than their original model, saving you effort and time in the kitchen where it's needed the most. The best part is it doesn't take up nearly as much real estate on your counters like a traditional blender would (small space-friendly)! Save 23% now, ahead of October's Prime Day event.

Amazon

Philips 3200 Series Fully Automatic Espresso Machine

$600, was $1,000

Splurge, anyone? This insanely luxe at-home espresso machine crafts the perfect cup with 6 pre-set beverage options, an efficient milk frother, and an adjustable bean grinder to achieve the ideal brew. It sounds intricate, but is actually super easy to use with high-visibility buttons and dishwasher-safe components for easy cleanup. Upgrade your current coffee routine for a whopping $400 off right now.

Amazon

Carote Pots And Pans 11-Piece Set

$60, was $120 with option to use 10% off coupon

These gorgeous pots and pans are such an easy kitchen upgrade, especially since they're half-off. They're uniquely designed with detachable lids and handles to seamlessly fit inside your cabinets, saving ample space. The non-stick cookware surface delivers "rapid and even" heat to any dish you please! This set would also make a stunning gift to someone who's just moved to a new spot.

Amazon

Ninja Foodi 11-In-1 Air Fryer Pressure Cooker

$130, was $200

This 6.5-quart air fryer and pressure cooker does much more than air fry and pressure-cook. It's fitted with 11 different settings that range from steaming to broiling, and even dehydrating. It's gonna be a massively worthwhile kitchen upgrade if you tend to cook for the whole family or large potluck groups. If you're craving more easy meal ideas, it comes equipped with a 45+ recipe guide!

Early Home Deals

Amazon

Hatch Restore 2 Sunrise Alarm Clock

$170, was $200

This science-backed sunrise alarm clock is a total game-changer in supporting your natural circadian rhythm. It can send you to bed with a variety of white noise settings and nature sounds, then will wake you up calmly with a gentle light that mimics the rising sun. Tons of Amazon shoppers attest to its transformative properties – and the fact that it looks gorgeous on a nightstand.

Amazon

Urevo Under Desk Treadmill

$180, was $330

With 5 layers of anti-slip belt, 8 silicone shock absorbers, and 2 soft rubber pads, this under-desk treadmill provides a comfortable experience for getting your daily step goal in. The "powerful motor" is surprisingly quiet, so you won't have to worry about noisy distractions. The included remote control makes adjusting the speed easy, up to 4 miles per hour.

Amazon

Blueair Large Room Air Purifier

$245, was $350

This top-rated air purifier cleans up to 3,048 square feet in 60 minutes, removing "at least 99.97%" of tiny airborne particles like smoke, dust, and dander to keep the air in your home feeling (and smelling) fresh. The coordinating mobile app makes it super easy to monitor the device's performance, and will even notify you when it's time for a filter change! Its compact size allows you to place it out of the way of traffic for a seamless experience.

Amazon

Dyson V8 Plus Cordless Vacuum

$350, was $470

This Dyson deal is too good. Known for its high power and ability to clean every nook and cranny, this cordless vacuum is such a powerhouse. It comes with 3 attachments to target your desired space, and can operate up to 40 minutes on a full charge.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Amazon recently announcedthat another Prime Day event is coming our way in October: Prime Big Deal Days! The upcoming shopping event comes just a few months after Prime Day(which occurred on July 16-17), and we’re looking forward to even more savings, especially as the holiday season approaches.

Here’s everything you need to know about the October Prime Day event!

What is Prime Big Deal Days?

Amazon

Prime Big Deal Days is similar to Amazon’s Prime Day event, but it occurs on separate dates. The 48-hour shopping event is exclusive to Prime members, offering savings and low prices across 35 product categories. Fashion, beauty, and holiday goodies are just a few of the categories we’re always excited to shop!

Amazon noted a few big brands will be part of the upcoming event: Barbie, Squishmallows, Play-Doh, Disney, Clinique, Too Faced, Florence by Mills, Cider, Aéropostale, NEST New York, Lenox, Lodge, Coach, KitchenAid, JBL, and LEGO.

When is Prime Big Deal Days 2024?

Amazon

According to Amazon, Prime Big Deal Days will happen on October 8-9, 2024. The event ran from October 10-11 in 2023, and it was hosted on October 11-12 the previous year.

What are the best things to buy during Prime Big Deal Days?

Amazon

Holiday gifts, fall and holiday decor (like Christmas trees), big-ticket items (like air purifiers, Amazon devices, Apple electronics, and electric toothbrushes), and everyday essentials (like batteries, paper towels, toilet paper, and beauty goods) are all great things to buy during Prime Big Deal Days.

The deals event will reportedly include "40% off winter fashion must-haves like sweaters and puffers from Amazon Essentials, deals on Halloween costumes and accessories for the family starting at $5, and exciting savings on electronics from top brands like Beats, Samsung, and Fujifilm."

Scroll on for our Amazon faves that have been on deal before!

How can I shop Prime Big Deal Days?

Amazon

You can shop Prime Big Deal Daysonline at Amazon.com to find deep discounts on thousands of products.

Per Amazon, the 2024 event will take place in 19 countries: Australia, Austria, Belgium, Brazil, Canada, France, Germany, Italy, Japan, Luxembourg, Netherlands, Poland, Portugal, Singapore, Spain, Sweden, United Kingdom, Turkey, and the United States.

Do I need a Prime membership to shop Prime Big Deal Days?

Amazon

Yes, you must be a Prime member to take advantage of the deals part of Prime Big Deal Days.

A Prime membership offers exclusive discounts year-round, plus super fast shipping times. A regular Prime membership costs $14.99 per month, or $139 per year if you pay annually.

You can also sign up for a free trial, or get a discounted membership if you’re a student between 18-24 years old.

Stay tuned here for updates on this year's October Prime Day event, and check out our Amazon storefront for editor-approved favorites in beauty, fashion, home, and more!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This post has been updated.

Athleta just teamed up with USA gymnastics icon Simone Biles for a stunning limited-edition collection packed with empowering activewear pieces. The collaboration hails from Athleta’s Power of She Collective, which “aims to connect, celebrate, and empower game-changing women.” Featuring 5 pieces for women, 2 pieces for girls, and a practical belt bag, you’ll love this edit if you’re all about being active. Shop our top faves from Athleta x Simone Biles below!

Athleta

Athleta x Simone Biles Sateen Bomber

This casual-yet-sporty bomber jacket is "sleek with subtle shine" and boasts a relaxed fit that allows you to easily layer pieces underneath. It has a zip-up front with plenty of pockets on the sides for stowing away your everyday necessities.

Athleta

Athleta x Simone Biles Elation Ultra High Rise Shine 7/8 Legging

The shine on these 7/8-length leggings is reminiscent of Simone and Team USA's uniforms, and they're all about comfort. They're crafted using Athleta's Powervita fabric, which is "buttery soft with support that feels like a gentle hug." The three-layer waistband ensures these leggings stay put, no matter what kind of movement you're doing.

Athleta

Athleta x Simone Biles Vital Shine Bra

This matching bra has a simple v-shaped neckline and a playful back cutout to let your body breathe. The support it offers is best for low-impact activities like yoga or walking. You'll love the innovative sweat-wicking design that "pulls sweat away from the body to the surface of the fabric so it can evaporate."

Athleta

Athleta x Simone Biles All About Shine Puff Large Belt Bag

This coordinating zippered belt bag travels anywhere with you super conveniently! The adjustable, detachable straps allow you to find the perfect customized fit, and the shiny exterior will turn heads wherever you take it.

Athleta

Athleta x Simone Biles Purpose Shine Crop Bra

Somewhere between a cropped tank and a sports bra, this piece offers nice support for low-impact workouts, all while looking so good doing it.

Athleta

Athleta x Simone Biles Transcend Top

This long sleeve top boasts a "second-skin" material that moves with your body without distractions. It's made from Athleta's "lightest-feel yoga fabric" to make it feel like you barely have anything on. Sweat-wicking and oh-so soft, you'll want to don it for every single workout!

Athleta

Athleta x Simone Biles Girls All Day Half Zip Hoodie

Athleta and Simone Biles dropped two pieces for girls. The first is this cozy half-zip hoodie covered in the signature navy blue color. The plush stretch fleece material it's made of has a "soft, brushed interior" to always keep things warm and comfy.

Athleta

Athleta x Simone Biles Girls Chit Chat Shine Short

These girls' biker shorts are made from the same super-comfy shine material as the 7/8 leggings and sports bras, making for a fun, eye-catching effect. The 3-inch inseam lays perfectly to pair well with t-shirts and sweaters alike.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

No matter how you feel about Kim Kardashian, her beloved underwear and shapewear brand, SKIMS has some of the coziest loungewear essentials I've ever worn. I originally tried the Maternity High-Waisted Brief 2-Pack during my second trimester and fell in love with how supported my growing baby bump was. And when I was recovering during postpartum, I consistently relied on the Cotton Rib Legging.

But as much as I love SKIMS, the pieces can be pricey. Though I've definitely found they're worth it, I'm all for saving money on a good Amazon dupe. So, instead of shelling out a ton of cash to cozy up this fall, here are some incredible SKIMS dupes that are perfect for autumn.

SKIMS

Nordstrom

Soft Lounge Long Slip Dress ($80)

This lounge dress is great for the days you want to lounge in bed without feeling restricted by pants, or if you wanna put on an effortlessly chic — but totally comfy — look for you next BFF date. It's one of SKIMS' bestselling dresses that glides over all your curves and it comes with shoulder straps you can easily adjust.

Amazon

Amazon

REORIA Women's Basic Sexy Lounge Slip Long Dress ($30)

But, who wants to pay $80 for a dress? The cost has honestly kept me from adding that cozy little number to my cart.

LUCKILY, this bodycon dress has a 4.5 rating on Amazon and only costs $30! You'll get the same effect as the dress above without the shocking price. Both dresses are made out of over 90% modal fabric, with only a little bit of added spandex for stretch, so you're getting virtual the same exact experience for much less.

SKIMS

Nordstrom

Stretch Cotton Rib Leggings ($56)

I talked about these leggings before, but I can't help but mention them again. Although I just complained about paying $58 for a dress, I gladly purchased these for my postpartum body. They're incredibly soft and have a nice stretch that doesn't feel like they're cutting off my circulation.

Amazon Dupe

Amazon

Casual Work Out Set ($20)

But, you can buy this cute workout set that features the cropped tank top and matching leggings that are similar to what SKIMS has on-site! The biggest difference is that the Amazon leggings are made of mostly polyester, whereas the SKIMS leggings are mostly cotton. That means the SKIMS pair will likely be more breathable and less likely to snag or pill. Still, this is a great deal for more than half the price.

SKIMS

Nordstrom

Outdoor Midi Thigh Bodysuit ($80)

I technically refer to this as a romper, but that's neither here nor there! This bodysuit replaced my maternity body shapewear once I realized I'd gone up a few sizes, and it's been in my closet ever since.

It does have a snug fit, so you may want to go up a size to get a little more room.

Amazon

Amazon

Yoga Workout Romper ($15)

Frankly, this workout romper fits better thank the SKIMS option, IMO — and it's nowhere near $80. In my experience, the bodysuit is true-to-size, unlike its SKIMS counterpart, which was definitely an added bonus.

It could be me, but the nylon and spandex blend seems to feel better on my skin too! That being said, this option doesn't have any cotton in the blend, so it may not be as breathable.

SKIMS

Nordstrrom

Soft Lounge Mock Neck Dress ($92)

Similar to SKIMS' bestselling tank dress, this option is just too good for fall! It has the same amazing slinky texture that customers love, and it can easily be worn to lounge around at home, or dressed up for an evening out! I can totally picture it with a leather jacket and some black tall boots!

Amazon

Amazon

Casual Mock Turtleneck Dress ($20)

But you don't need to spend $92 to get the look. Though the color options are different, both dresses are made of mostly modal fabric (with some spandex for stretch). Customers love this dress because it's "super comfortable" and is made of "great quality."

I'm not against buying anything from SKIMS — like I said, I have plenty of times before — but I think it's okay to buy dupes when you're on a budget! Based on my personal experience, I can barely tell the difference between my SKIMS and Amazon pieces, so that should say a lot!

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Header image via SKIMS

For all the coffee lovers out there, nothing is more frustrating than a lukewarm sip of what was once a piping hot cup of joe. Enter the coffee mug warmer – your BFF for keeping every cup at the perfect temperature. Coffee mug warmers are so handy, whether you're deep into the workday or relaxing with a good book during the weekend. There are so many to choose from, and these 7 top-rated warmers ensure your brew stays warm to the very last drop.

Amazon

Cafzed Coffee Warmer

This $22 (was $24) coffee mug warmer has plenty of customizable options to help you find your perfect temperature and time settings throughout the workday or weekend. It has 6 adjustable temperature settings that span from 130°F to 180°F, plus you can set its auto shut-off timer anywhere from 1-12 hours. The on-device screen and buttons offer easy visibility, and the extra long cord ensures you can place the warmer anywhere you like. It currently comes in 8 different colorways, but not that it does not come with a coordinating mug.

Amazon

Nextmug Temperature-Controlled Self-Heating Coffee Mug

This coffee mug warmer boasts a rating of 4.3 out of 5 stars for its sleek look and easy operation. It currently goes for $100 (was $130) and comes in 9 colorways. This warmer features 3 temperature settings: warm (130°F), hot (140°F), or piping (150°F), all adjustable with a single discreet button. It heats up in mere seconds, saving you from multiple trips to the microwave, which ultimately ends up scorching your coffee. The stylish ceramic matte finish mug holds 17 ounces of liquid and even comes complete with a "spill-resistant" lid that limits deskside messes.

Amazon

Cosori Coffee Mug Warmer & Mug Set

With this $40 product, you can choose from the warmer and mug set or just the warmer to suit your personal needs. It's unique in that the 304 food-grade stainless steel mug retains heat more effectively than a traditional mug would, and it was carefully designed to be spill-proof and waterproof – one less thing to worry about! The mug's heat-resistant handle and rubber sleeve prevent annoying burns, even as the warmer gets as hot as 230°F. The temperature panel is easy to read and control with three simple buttons!

Amazon

House Gem Mug Warmer

The sleek wood finish on this $26 coffee mug warmer is to die for, but it's also available in black and white if this color isn't your exact vibe. It heats up quickly to 3 temperature settings: 176℉, 150℉, and 130℉ and suits most mugs and vessels with its waterproof heating plate that measures 5.2-inches in diameter. With a 4-hour auto shut-off and 2-12 hour heating timer, you can be sure your drink will stay warm all day long. This pick even has a unique LED light display that clearly communicates each temperature grade, alongside a small screen that shows the exact numbers.

Amazon

Vobaga Mug Warmer

Available in 5 different vibrant colors, this $25 (was $40) coffee mug warmer is perfect for minimalists that like their decor to be nothing but aesthetically-pleasing. It does not come with mug, though you can shop a coordinating one for just $15. It's equipped with 3 temperature settings: 104℉, 131℉, and 149℉, all controllable with just one button. The heating plate shuts off automatically after 4 hours of continual use, and the 59-inch cord allows you to make easy adjustments along your desk, bedside, or dining table.

Amazon

Pusee Mug Warmer

This cat-shaped warmer is just too cute! It comes in 11 different colors for just $24 and offers 3 temperature settings: 113℉, 131℉, and 158℉. It will shut off automatically after 8 hours – just long enough to get through the workday! It doesn't come with a coordinating mug, though it fits most flat-bottomed mugs and cups. The BPA-free silicone shell helps prevent accidental burns and provides a non-slip surface so that it won't slide around on your desk's surface. The paws can also be used as a handy phone stand!

Amazon

Ikago Smart Heated Coffee Mug Warmer & Mug Set

This $60 (was $70) coffee mug warmer boasts a 4.7 out of 5-star rating on Amazon for its ease of use and great value. The 15-ounce ceramic mug and warmer set also comes complete with a matching lid and coffee spoon, which enhance the sipping experience even more. The smart LED display shows the actual temperature of your drink, as well as the desired setting, which range from 105°F to 175°F. This pick also helps save energy with an auto shut-off function that's triggered when there's no cup on it, restarting when the cup is back.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Oh, the ’90s. It’s no secret that we’re pretty obsessed with that grungy, boy-bandy, utterly fabulous decade, so why should we leave Halloween out? And from TV show throwbacks to movie homages to an ode to the school supply everyone coveted, we’ve got a ’90s costume look for every taste. Read on for our faves!

Ursula

Brit + Co

If the live action The Little Mermaid taught us anything, it's that Ursula may be a villain, but she's a stylish one. Sea witch for the win. (via Brit + Co)

American Girl Dolls

American Girl/Mattell

American Girls were THE toy of the 90s, and they make for a super easy Halloween costume. You probably have a lot of the pieces already, like a plaid dress for Samantha, a floral skirt & cardigan for Kit, or a blue dress for Kirsten.

Baywatch

Brit + Co

Or should we say Bae watch? Consider this the perfect 90s costume if you live anywhere that still feels like summer. TBH, we're jealous! (via Brit + Co)

Poison Ivy

Brit + Co

Throw it back to the simpler time when Uma Thurman rocked these flame tresses and George Clooney was Batman. (via Brit + Co)

Lisa Turtle

Brit + Co

Channel Saved By The Bell's Lisa Turtle — Bayside’s leading fashionista — for this pitch-perfect look. Grab your craziest patterns, boldest colors, and lots of hairspray. (via Brit + Co)

Kelly Kapowski

Brit + Co/NBC

This is the ultimate '90s costume because if you think about it, Kelly was one of the ultimate ’90s it-girls! Rock her super cute and accessible look, right down to that feathered hair. (via Brit + Co)

Doug and Patty Mayonnaise

Brit + Co

This couple’s costume is perfect for fans. Have a trio? Just add in a few more characters. We call dibs on Mr. Dink! (via Brit + Co)

Clueless

Brit + Co

Let’s be honest: You totally dreamed about that closet for days after watching this classic. (Who could blame you?!) Now’s your chance to take Cher’s look for a spin. (via Brit + Co)

Bananas in Pyjamas

Brit + Co

Take a stroll down Cuddles Avenue with this fun look. Bonus: You’ll be staying toasty warm if you head out to trick or treat! (via Brit + Co)

Lizzie McGuire

Brit + Co

Calling all Disney Channel fans! This Lizzy x Miranda duo is sure to spark some serious ’90s nostalgia, and we’re all for it — chokers, butterfly clips, and all. (via Brit + Co)

Wayne and Garth

Brit + Co

This is one of the best BFF or couple's costume if you ask us. You're also almost guaranteed to have everything you need in your closet. “Excellent!” (via Brit + Co)

The Lion King

Brit + Co

If there’s one animated Disney movie that was on repeat through your childhood, we're pretty sure it was The Lion King. Can YOU feel the love tonight? (viaBrit + Co)

Forrest Gump and Lieutenant Dan

Brit + Co

Halloween is like a box of chocolates… oh, you know the rest. (via Brit + Co)

Lisa Frank and a Unicorn Costume

Brit + Co

Remember when Lisa Frank accessories were all the rage? We miss it. Bring her rainbow flair back with this '90s costume. (via Brit + Co)

Castaway

Brit + Co

If you totally cried when Wilson the volleyball floated away from Tom Hanks, this costume idea is for you! (Psst: This one debuted on the Today Show!) (via Brit + Co)

Hocus Pocus

Brit + Co

Honor one of the best Halloween movies ever with this Sanderson sisters outfit for you and your two besties. (via Brit + Co)

Toy Story

Brit + Co

Grab your best pal, your sibling, or your partner and reenact your beloved toy gang. FYI: No scary kids allowed! (via Brit + Co)

Mary Kate And Ashley

Brit + Co

Were you a Mary-Kate or an Ashley? With this costume, you get to pick your choice of twin to play for the night. (via Brit + Co)

Pokémon

Brit + Co

Misty, Brock, and Ash — the gang’s all here! Just lean on your furry friends to serve as Pokémon to bring the entire look together and serve as a '90s costume and pet costume. (via Brit + Co)

Teenage Mutant Ninja Turtles

Brit + Co

Heroes on the half shell are the ideal group costume. Pro Tip: Treat your pals to takeout pizza and use the empty box as a prop! (via Brit + Co)

Rugrats

Brit + Co

Calling all redheads! Here’s your chance to play the most famous trouble-causing toddler around. (via Brit + Co)

Kim Possible

Brit + Co

“Call me, beep me, if you wanna reach me.” You know the drill! (via Brit + Co)

Which '90s costume are you excited to rock this Halloween? Check out our Pinterest and our Halloween pages for all the costume inspo you need.

This post has been updated.