This Is the Cool New Eyelash Craze That’s Taking Over Instagram

1. Hair Bedazzlers

The ultimate way to bling out your look, hair bedazzlers let you snap tiny, sparkly rhinestones into your locks for a very princess-meets-pop-star vibe. Whether you were channeling your inner Britney or just wanted some extra glitz for a girls’ sleepover, this wacky gadget made every strand shimmer.

2. Bump-Its

Now this is a classic. Remember those commercials? Nothing screamed "2000s hair" quite like Bump-Its. They were plastic inserts that promised to give your hair (especially your bangs) that effortless poof without endless teasing. We look back at them now and cringe.

3. Crackle Nail Polish

We wish this one still existed, TBH. Crackle nail polish was the edgy, rebellious older sister of your regular ol’ nail polish. It created a cool, shattered effect as it dried. Our favorite thing to do was to pick out a silver crackle nail polish to layer over neon pinks or oranges. It’s giving Avril Lavigne energy!

4. Lip Tattoos

Lip gloss, who?! Lip tattoos let you rock everything from pink zebra stripes to a glittery cheetah print on your lips. Why this existed, we don’t know, but they were definitely a fun novelty at the time.

5. Makeup “Phones”

Claire’s took so much of our money in the 2000s for these little makeup-packed phones. Beauty met tech (kind of…) with these makeup compacts disguised as flip phones – because what’s more 2000s than touching up your lip gloss while pretending to take a call?

6. Bouncy Blush

Not quite a cream, but not quite a powder, bouncy blush was a weirdly satisfying cheek color with a wacky, squishy texture. It made applying blush feel like playing with putty, which made our teenage hearts sing. Half the fun was just poking it in the pan between uses.

7. Hair Crimpers

Somehow, hair crimpers snuck their way into 2000s beauty trends, all the way from the ‘80s. They were the go-to styling tool! With just a few squeezes of those zig-zag plates, your hair totally transformed – but if we tried one now, it’d totally make us look like Weird Barbie.

8. Lip Smackers

Every 2000s kid had at least five Lip Smackers floating around in their backpack! We were loyal to the classic Dr Pepper, but the brand dropped many more wacky flavors like Coca Cola, Skittles, and Fanta. They truly weren’t just lip balms – they were status symbols at every sleepover and middle school lunch table. Bonus points if you had the jumbo ones.

9. Hair Chalk

For those who wanted to be rebels (but didn’t want to totally upset their strict parents), hair chalk was the #1 way to bring bold, colorful streaks to your locks without major consequences. While it did give a cool effect, it really didn’t stay on your strands for very long.

10. Sun-In

You were so cool if you brought a bottle of Sun-In to the pool party. This lemon-infused lightening spray was the ultimate DIY highlight hack, but looking back now, all it did was damage our strands. We’ll never forget that smell, either!

1. Upcycled ingredients

Alec Batis, CEO and co-founder of Sweet Chemistry, confirmed to Popsugarthat upcycled ingredients will be “gaining significant traction” in 2025.

Upcycled ingredients favor the health of the environment since they repurpose elements that might otherwise be considered as waste. Univar Solutions notes that olive oil, coconut, and coffee are a few of the most popular upcycled ingredients for producing skincare formulas like scrubs, oils, and cleansers.

In conjunction with this first 2025 skincare trend, I predict that eco-friendly skincare products will continue to rise, which not only includes 100% vegan and animal cruelty-free formulas (shout out e.l.f.), but also products with recycled packaging (Lush is my go-to) or ones with “refillable” features, like the ones below.

Vegan and cruelty-free: e.l.f. Holy Hydration! Face Cream

This lightweight $13 face cream hydrated with evening niacinamide, nourishing hyaluronic acid, and boosting peptides. It even provides an extra layer of protection against harmful UV rays with SPF 30.

Vegan and cruelty-free: Pacifica Vegan Collagen Overnight Recovery Cream

This $12 face cream is fully vegan and cruelty-free. It's packed with moisturizing ingredients and even antioxidants that work against free radicals that cause pore blockages and breakouts.

Refillable: Aveeno Calm + Restore Nourishing Oat Facial Cleanser Refill Pouch

This $15 refill pouch of Aveeno cleanser takes it real easy on the skin with a milky gel texture and a gentle formula that's suitable for all skin types.

2. Peptides on peptides

Peptides have grown to be a total holy grail ingredient when it comes to skincare. They can encourage collagen production, strengthen and protect the skin barrier, and even out skin tone, in addition to other benefits.

While tons of luxury skincare brands like Caudalie and Drunk Elephant have embraced peptides in their products, the trend has trickled down to plenty of drugstore mainstays, too. Cetaphil and CeraVe offer some truly affordable formulas that provide the same benefits as the ones you’d pay $50+ for.

If you’re looking for stronger, healthier skin in 2025, these products are the way to go.

For improved firmness, texture, and tone: Cetaphil Healthy Renew Anti Aging Face Serum

This gentle peptide formula does all the things a higher-end product would – for only $15!

For a stronger skin barrier: CeraVe Skin Renewing Night Cream

Made with three essential ceramides and peptides, this $16 night cream helps renew and strengthen your skin's barrier overnight.

For anti-aging: Good Molecules Super Peptide Serum

This $12 serum is packed with several different kinds of peptides to help target fine lines and wrinkles. If anti-aging products are your jam, you've got to try this.

3. All things anti-wrinkle

Howard Sobel, MD, told Popsugarthat preventative Botox treatments are in "tremendous demand,” especially among Gen Z-ers. These treatments typically have to do with all things anti-wrinkle.

Though there’s no drugstore solution for injectables like Botox, there’s no shortage of affordable formulas geared toward preventing wrinkles before they drive deep. Most notably, products with retinols can help your skin generate more collagen and elastin, providing a stronger structure against wrinkles and fine lines.

Check out the best drugstore formulas below.

Neutrogena Rapid Wrinkle Repair Face Moisturizer Cream

This $22 bottle filled with potent retinol and hyaluronic acid helps hydrate the skin and target wrinkles for a more youthful appearance.

Differin Acne Treatment Gel + Retinoid Treatment

This popular $19 (pack of two) pick employs retinol to encourage a faster cell turnover rate, which can help prevent new acne from forming and even out texture like fine lines and wrinkles.

Eucerin Pro-Retinol Night Cream

For just $13, this retinol-infused night cream helps hydrate your skin and reduces the look of fine lines while you sleep.

4. Mineral sunscreen > chemical sunscreen

Also known as physical sunscreen, mineral sunscreen will eclipse chemical sunscreen formulas in popularity this year. Bobbi Brown, renowned makeup artist and founder of both Bobbi Brown Cosmetics and Jones Road Beauty, recently told Harper’s Bazaarthat it’s “going to be big in 2025.”

While chemical sunscreen formulas tend to soak into the skin to block harmful UV rays, mineral sunscreen formulas include physical components that sit on top of the skin to prevent UV damage. This element can be especially beneficial for people with sensitive skin!

Not all mineral sunscreens are made the same, though. It’s common for formulas to leave a white cast after application, as well as have ingredients that aren’t necessarily kind to the environment. Look for sunscreens with SPF 30 or more, zinc oxide in the formula, plus labels indicating that they’re “reef-safe.” As far as the white cast goes, these drugstore mineral sunscreens also leave your skin protected from the sun’s rays without a noticeable trace.

Neutrogena Clear Breakout-Free Liquid Sunscreen

This $15 tube is non-comedogenic, meaning it won't clog pores that lead to pesky breakouts.

CeraVe Ultra-Light Moisturizing Lotion

CeraVe's sunscreens are so good. This $16 lotion adds an extra dose of skincare with hyaluronic acid and ceramides, in addition to the SPF 30.

Hawaiian Tropic Weightless Hydration Sunscreen

This $21 pick sits on the skin so lightly, but still provides beneficial sun protection with SPF 30.

5. Décolletage care

The décolletage area – AKA your neck and chest where the skin is thinner and typically harder to treat with skincare products – will shift into the limelight when it comes to 2025 skincare trends.

The décolletage area can be especially sensitive to sun damage, pigmentation, and dryness, and skincare fiends of all kinds will be attuned to caring for it in 2025. You don’t necessarily need décolletage-specific products to help lift, smooth, and firm the skin there.

Products with hyaluronic acid, peptides, and chemical exfoliants like AHAs that you typically use on your face will also keep the area bright, tight, and healthy. Check out these drugstore finds that’ll treat your neck and chest right.

The Ordinary Hyaluronic Acid 2% + B5, Multi-Depth Hydration Serum

This tiny (but mighty) $10 bottle packs a punch for your skin by hydrating, plumping, and smoothing out unwanted texture and wrinkles.

COSRX AHA + BHA Treatment Toner

Chemical exfoliants like AHA and BHA help refresh your skin by dissolving dead skin cells, giving newer, fresher skin the opportunity to soak in all the benefits from the rest of your skincare routine. This $19 toner formula works well for your face and décolletage area.

6. Passive patches

I predict that the abundance of pimple patch peel videos on everyone’s Instagram discover pages won’t be going anywhere in 2025. Not only are pimple patches super satisfying by nature (that peel though!), they’ve become the ultimate skincare accessory, thanks to brands like Starface. Plus, breakouts are always going to be a skin concern, no matter who you are (or your skin type).

Pimple patches aren’t the only patches on the skincare market, though. Patch brands like Frownies have engineered their products to smooth and lift everything from forehead wrinkles to smile lines. Beloved brand Hero Cosmetics even just launched a new big patch for body breakouts.

Any kind of skincare patch allows you to passively treat your personal skin concerns, which plays into the 2025 trend Harper’s Bazaar calls “the simplification of self-care.”

So, don’t be afraid to rock a patch or two! These drugstore finds will give you the perfect peel.

Hero Cosmetics Mighty Patch Original

Ah, a classic. These $20 hydrocolloid patches effectively draw out impurities from whiteheads and help protect active breakouts from the elements (dirt, dust, germs, and grime) by providing an impenetrable barrier.

Starface Hydrocolloid Pimple Patches

These stylish $11 patches do the same exact thing, though you'll feel uber-cool wearing 'em since they're star-shaped.

Hero Cosmetics Mighty Body Patch

If you tend to break out on your bod, these $15 XL-sized patches immediately come to the rescue.

I believe that practically everyone has had their own personal "Channing Tatum awakening" at one point or another. For me, that came in 2006 when he starred as Tyler Gage, alongside Jenna Dewan as Nora Clark, in Step Up. What's hotter than a troubled, handsome, and surprisingly talented hip-hop dancer falling in love with a ballerina? I rest my case.

That's why it was thrilling to find out the pair began dating in real life and tied the knot on July 11, 2009. But then, after having a daughter together, Channing and Jenna announced they were getting separated in 2018, and plenty of fans were devastated.

Their divorce was reportedly only finalized in September 2024. Regardless, that hasn't stopped 44-year-old Channing from getting back out on the market.

First, on October 30, 2023, the news broke that he'd gotten engaged to Zoë Kravitz, an American actress and filmmaker most well-known for her portrayal of Catwoman in The Batman and directing Blink Twice, which also starred Channing as Slater King.

Yet, one year later, in October 2024, Channing and Zoë called off their engagement and split up after spending three years together. Since then, the actor has seemingly begun seeing a younger model, 25-year-old Inka Williams.

Channing and Inka attended a pre-Oscars party hosted by the Creative Artists Agency (CAA) at The Living Room in Los Angeles on February 28. They've also been seen together around town. One source confirmed the pair were "seeing" each other when speaking to People after reportedly meeting through mutual friends.

"She's great. She has her own life. She's young but seems older," the source said of Inka.

"Channing's doing well. [Inka] makes him happy. He's reuniting with Zoë later this spring for another movie project. It shouldn't be too awkward; they ended things on okay terms."

Inka, who was born in Melbourne, Australia, and raised in Bali, Indonesia, is signed to IMG, a top global modeling agency. She previously said that her childhood in Bali shaped her into a "very compassionate person," and she later moved to London to grow her career.

In addition to modeling, the 25-year-old also launched her own fashion brand, known as She Is I, in 2019. Her mother often made her clothing when she was a young girl, and she viewed the business venture as a way to continue her mom's "legacy in design and bring back to life her amazing relations from the '90s."

"I always knew one day I would try my best to create those timeless pieces from her wardrobe! I still wear the pieces she made and wore through the '80s, '90s, and 2000s," Inka wrote on her brand's website.

Channing and Inka both have yet to comment on public speculation about their supposed relationship. Nonetheless, she did post a story from the beach on her Instagram @inkawilliams, with the words "I love you" written on top of the sand.