How (and Why!) We Created a Gigantic Coloring Wall at Re:Make

In our Take 5 series, sponsored by Verizon, we ask women in business about unexpected challenges, their inspirations, recent wins, and how the free Verizon Small Business Digital Ready Program has helped propel their business forward. Here, we meet Therise Edwards, founder/CEO of Teshley Solutions, an education consultancy firm that helps students and families navigate the complexities of the education system K through 12.

What is an unexpected business challenge that you faced and how did you overcome it?

I wouldn't call myself a FAFSA (Free Application for Student Aid) expert, but I ended up having to know a lot more about it than I ever anticipated. FAFSA is what administers Pell Grants, which is what a lot of colleges base their financial aid on. I knew about the application changes, and some were excellent, but they made a series of critical errors and a lot of parents were scrambling. It was not my intent to have this as my area of focus; it just became a necessity.

What's a recent small win for your business?

Recent small wins are my collaborations. I formed partnerships with one organization that focuses on students with special needs. I hosted a webinar with the executive director of that organization. I formed a partnership with members from an insurance company on planning and paying for college. That was my first corporate sponsorship. And I've got a series of events coming out because others actually reached out to me. One of them I met through another networking platform, but I got to that platform from one of the sessions that I did with Verizon Small Business Digital Ready Program.

How did you start to collaborate with external partners?

Just changing my strategies and my approach, and just being more secure and more emphatic in making connections. It ends up being this continual cycle.

Is there a woman in business that you admire or that you look up to?

I have two. Leontyne Anglin, who runs a nonprofit called Beyond Expectations. She works with a small pool of students, but she just gives them enormous exposure and opportunity. She's brilliant with collaborating with individuals and businesses and really bringing the students what they need. And then the other on a bigger scale is Cate Luzio, founder and CEO of Luminary, who taught her Business Plan Bootcamp through the Verizon Small Business Digital Ready Program. She is just a dynamo. She is just so supportive of women entrepreneurs. She's awesome.

How did the Verizon Small Business Digital Ready Program help propel your business forward?

All of the collaborations and partnerships with the exception of one all came from joining the Verizon Small Business Digital Ready Program. I’ve taken all of the free classes and the one on projections and pricing, something every entrepreneur struggles with, was very helpful. There have been so many of them. Sometimes you're completely ignorant in a category so you take the class and it's like, okay, that's good to have. But then sometimes you sign up for it and it's like, oh, yeah, I did know 90 percent of that, but this other 10 percent is going to be very, very helpful.

Learn more about the free Verizon Small Business Digital Ready Program and Teshley Solutions.

Illustration by Daniela Jordan-Villaveces

In our Take 5 series, sponsored by Verizon, we ask women in business about unexpected challenges, their inspirations, recent wins, and how the free Verizon Small Business Digital Ready Program has helped propel their business forward. Here, we meet Rita Suzanne, a marketing strategist for health and wellness businesses who learned to network, connect with other entrepreneurs, and build her business online and IRL.

What's an unexpected business challenge that you've had to face and how did you overcome it?

The hardest thing for me was my sister passed away and I ended up taking custody of my nieces. I ended up being a single mom of four kids. This is the thing that transitioned my whole entire life. I stopped doing web design and started my podcast Mom Owned and Operated. I wanted to reconnect with other moms and figure out how they were able to run their businesses and raise a family and take care of themselves because I wasn't able to do all three at the same time. Through that journey, I realized that I really needed to connect with other people and how important it was for my business. It helped me to create that community that I was yearning for that I didn't realize that I needed.

What's a recent small win for your business?

For me, the win was just pivoting back to something that I actually wanted to do. Also, I’ve started to say no to things that I no longer want to do.

Who is a woman in business that you look up to and why?

I have always admired and looked up to Amy Porterfield [author of Two Weeks Notice]. I listened to her all the time when I was starting out. I think that she's amazing and I love her stuff. She just seems like a very genuine person.

Is there a resource that has made an impact on you as an entrepreneur?

I listen to a lot of audio books. One of my favorites that has been huge for me is You Are A Badass by Jen Sincero. I was told when I first started my business, by a friend who was a business coach, that I have a mindset problem. Ten years ago, I had no idea even what “mindset” was. Sincero’s book helped me to see what she meant by “mindset” and helped me adjust that mindset and fix some of the things that I didn't realize were broken.

How has the Verizon Small Business Digital Ready Program helped propel your business forward?

There are a lot of things that I have loved about it. There are local networking and training opportunities, and that has been great, and the online training is very valuable. It's a great resource. I find that marketing needs a three-tiered approach, meaning you need to network it locally, socially, and then also have a very comprehensive online approach to your marketing. One of the Verizon Small Business trainings that I took was all about taking advantage of your local resources. I found that to be extremely valuable because often people think they need to just focus on social media. I don't think that people focus enough on their local community.

Learn more about the free Verizon Small Business Digital Ready Program and Rita Suzanne.

Illustration by Daniela Jordan-Villaveces

As we dive into gifting season, I’d argue that gifting something old can oftentimes be a lot better than gifting something new. Sure, that Black Friday deal is gonna help yousave some money on a brand-new gaming set for him – but you can reserve heapsmore once you step foot in a thrift store.

Discover 10 new ways to incorporate thrifted gift ideas into your holiday haul this year!

Tips For Finding Thrifted Gift Ideas

Cottonbro Studio / PEXELS

I’d say keeping an open mind about your potential finds before venturing off to your local secondhand store is super important for executing these thrifted gift ideas.

If you’re shopping for a candle holder to gift with something too specific in mind, you may find yourself in an endless and unsuccessful search for the “perfect” piece. Instead, be open to combing through the knick-knack shelves and clothing racks – you never know what you may find!

Use the 10 thrifted gift ideas ahead to directly guide your gift-making journey, or let each one inspire you to find your own gift!

Roman Odintsov / PEXELS

1. Use thrifted jars to put homemade jam, spice mixes, or snacks in.

Mason jars and other kitchen-y vessels are some of the most common items at the thrift. Pick up several this season, clean them off, then use them for holding homemade food goods to gift! You could even use some to put plant cuttings in.

Anna Shvets / PEXELS

2. Fill up thrifted vessels like mugs, vases, and bowls to pour candles in.

Making your own candles is actually super easy once you have the materials. Just melt some candle wax with some (or no) fragrance over a fixed wick that you've placed in a thrifted container. Everyone loves a cozy lil' candle!

Yaroslav Shuraev / PEXELS

3. Thrift and gift a pre-loved jewelry box alongside a new or handcrafted jewelry piece.

This thrifted gift idea will really impress, especially if you're able to find a unique jewelry box, or one in your giftee's personal style. As far as jewelry goes, you could make your own beaded necklace or earring set, or check out our favorite statement earringsfor inspiration.

Bon Bons Studio / PEXELS

4. Add matches and a striker to a small vessel for a unique match holder.

A box of 300 matches goes for about $10 online, and a dozen striker stickers are about $6. Get the most out of your dollar by thrifting a ton of small vessels (like a shot glass or shallow teacup dish), adding the matches and strikers to them, then gifting out multiple to friends and coworkers.

Karolina Grabowska / PEXELS

5. Thrift a velvet garment to cut into strips for handmade bows.

You can transform a $2 shirt into countless bows )for making hair clips and/or gift toppers) by following a simple bow-making tutorial. Sometimes you can even find unused gift bags and boxes in between the aisles to save on wrapping.

Laura James / PEXELS

6. Thrift cookie tins for all the holiday treats you’ll make (and gift) this season.

Cookie tins and food storage containers are always hiding out at the thrift store. Snag a few and wash them thoroughly before stuffing them full of sweet treats (I always go with puppy chow/muddy buddies) to share! You can also use cookie tins and plastic containers as complete gift wrapping for anything small.

Valerie Voila / PEXELS

7. Find some candlestick holders or candelabras, clean them off, then gift them with a few candlesticks.

'Tis the era of candlesticks. Candelabras are hot right now, and you're bound to find some on the thrift store shelves. Add them to cart, clean them off, then gift them with a pair of candlesticks tied with a ribbon bow for a cute touch.

Disha Sheta / PEXELS

8. Thrift a picture frame and use it to hold a collage, a painting, or a photo that’s special to the recipient.

It's not hard to find old picture frames or prints that are still intact. Framing a photo you have of a favorite memory with your gift recipient or a place they love could really hit home and win their heart over! This example with pressed leaves and flowers is adorable, too.

Cottonbro Studio / PEXELS

9. If your giftee is a fashionista, scour the thrift store racks for some cool and unique pre-loved garments.

You could even package a few as a ‘style bundle.’ Bonus points if they’re winter-friendly! Just make sure you give everything a good wash before gifting them.

Timur Weber / PEXELS

10. Use thrifted bottles to put homemade infused liquors in.

Just add any flavor combination you’d like (lemon + vodka, jalapeño + tequila, candy cane + vodka, coffee grounds + vodka) to some clean, thrifted, and airtight glass bottles – the more elegant the better – and let it steep for up to a month for a single-batch spirit.

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This post has been updated.