Why Shobha Philips is On a Mission to Make “Nude” Bras Way More Inclusive

Why Shobha Philips is On a Mission to Make "Nude" Bras Way More Inclusive

Ever found yourself super frustrated that you can't actually find a nude bra that matches your skin tone? As a woman of color, I know I've personally tried out all sorts of alternates to nude — gray, blue, purple — none of which have anything in common with the color of my skin, but do seem to hide well under a white tee.

Recently, fashion-forward designers and entrepreneurs have sought to revolutionize the definition of nude by offering more inclusive everything — from shoes to slips to bras. Shobha Philips is one such pioneer, and her company Proclaim is at the forefront of the nude revolution.

Anjelika Temple here, Co-Founder and Chief Creative Officer of Brit + Co, longtime wearer of incorrectly-colored-nude undergarments, and Proclaim's newest customer ;) Read on to learn all about Proclaim founder Shobha Philips' story and mission, and prepare to look at "nude" in a whole different light.

Anjelika Temple: To kick things off, tell us a little more about where you're from.

Shobha Philips: I am from St. Louis, born and raised. I went to school in Minnesota where I studied Marketing and International Business. I was never a fan of Midwest winters and escaped to San Francisco for 10 years. I recently made the move to LA to continue to grow the business.

AT: Have you always been interested in fashion?

SP: I have always loved fashion. I'm a very visual person and like playing with colors and patterns. I also appreciate the unique power of clothes to transform people and tell a story.

AT: Tell us more about your career path before founding Proclaim.

SP: I was in corporate positions in supply chain and market research before starting Proclaim. While I was working full time, I was researching the fashion industry and manufacturing on nights and weekends. It took almost two years of researching, reaching out to people and making connections to bring Proclaim to life. As an outsider in the industry and being a small player, it wasn't easy to find the right suppliers and production partners. Plus, with my vision of creating an ethical, transparent supply chain, the process was even more complicated.

AT: Okay, we're ready for the origin story! Tell us all about Proclaim. What is your WHY?

SP: I started Proclaim because I was tired of not being able to find a nude bra that matched my brown skin as an Indian woman. For years the fashion industry has chosen to ignore me and millions of women that don't have the skin color that is ubiquitously known as nude. It was something I was aware of for as long as I can remember. I knew I wanted to be a part of the movement to revolutionize nude, but if I was going to do this, I wanted to do it right. Beyond inclusivity, there are so many issues in the fashion industry that are long overdue for change, specifically its negative effects on people and the environment. Proclaim is ethically made, inclusively designed intimates for women of all shapes, sizes and skin tones. Our pieces are made from eco-friendly fabrics and made locally here in Los Angeles.

AT: What gave you the confidence to take the leap and disrupt the definition of "nude"?

SP: I always knew I wanted to start my own company and once I decided this was the problem I wanted to tackle, I couldn't wait to get started. I couldn't fall asleep that night, I just had so many ideas running through my head. I think that was when I knew this was really my passion. There is never a right time to start, and it definitely felt scary, but at some point, I realized you just have to take the leap. I've learned you have to get comfortable with that uneasy feeling in entrepreneurship because it comes up all the time.

AT: I've read all about how ethical production and sustainability are core to your brand. Tell us more about how on earth you turn plastic bottles into super soft bras.

SP: It was important to me that environmental impact was considered with each decision I made. I choose to use eco-friendly fabrics including Tencel, which is made from eucalyptus bark, and Recycled Polyester, which is made from recycled plastic bottles. In short, plastic water bottles labeled with the #1 on the bottom are the same chemical make-up as polyester, which is called PET, or technically known as polyethylene terephthalate. I think it's important to note that this material is BPA-free. In the recycling process, the bottles are sterilized and turned into small flakes. These flakes are then heated and pulled to form strings of yarn which are knit into our recycled polyester (rPET) fabric. Our fabric is woven and dyed in the Los Angeles area.

AT: What do you love most about making things and putting them into the world?

SP: I love making something tangible that people can feel good about and feel good in. Hearing from customers that they've found their new favorite bra is probably the best feeling.

Favorite Quote: Question everything.

Trivia About You: I have a twin sister.

Go-To Karaoke Song: Say My Name

Favorite Trend: Conscious consumerism

Late Night Snack: Popcorn

Currently Reading: The news

AT: What does your support system look like? How does your community help you thrive?

SP: I've met so many other female founders in the fashion industry and they have been my support system through all of the ups and downs of entrepreneurship. Knowing women who are going through the same things who I can bounce ideas off of, get advice from, or just vent is everything. I would not be where I am today without the tribe of women I have met along the way.

AT: On that note, who are some other badass fashion babes our readers should know about?

SP: There are not many visible women of color in the ethical fashion space. Dominique Drakeford and Aditi Mayer are two women who have amazing style and are using their platforms to bring awareness to things like ecological equity and social justice in the fashion industry – issues that affect women of color.

AT: Back to bras! I love that your line is totally wireless. What made you make that decision? Have you found that women are starting to ditch traditional underwire? (I know I have!)

SP: I am all for wire free bras. I think in the last few years women have really questioned and rejected the ubiquitous underwire, padded bra that we've all been told we need to wear to be desirable or attractive. Women are embracing styles that highlight their natural shape and above all are comfortable.

AT: When someone wears a Proclaim bra for the first time, how do you want them to feel?

SP: Seen. For many women, it is their first nude bra that actually matches their skin tone or comes in their size (our sizing goes from S-3X). I also want women to feel good about wearing a bra that is ethically made.

AT: What's coming up next for Proclaim?

SP: More inclusive nudes! There are so many wardrobe staples that need to be made in everyone's skin tone.

Shop Proclaim's collection of ethical + inclusive Tencel Bralettes over wearproclaim.com. And to stay up-to-date on the nude revolution, follow @wearproclaim on Instagram.

Deciding to become a more conscious consumer is one of the bestNew Year’s resolutions you can make this year. Being thoughtful about your purchasing power is an especially wise move because every action we take, no matter how big or small, impacts people and the planet. Have you been rethinking your relationship with material things, but not sure how to initiate the breakup? We’ve listed six ideas to help pave your path to helping mitigate climate change, empower communities around the world, and truly give back to society.


Buy Only What You Need

It sometimes feels as though there’s no bigger dopamine hit than a shopping spree. That instant gratification you receive when you buy something new and shiny is oh so rewarding. However, it can be counterintuitive if you want to downsize your carbon footprint and reduce the amount of greenhouse gas, specifically carbon dioxide, generated from your activities. The next time your favorite denim brand emails you about their big sale, ask yourself. “Do I really need another pair of jeans?”. Your answer may surprise you and your wallet.

If It’s Broke, Fix It

Vacuums conk out, buttons fall off clothing, and shoes scuff. Stuff happens. Instead of immediately replacing your less than perfect items, try upcycling them. Today, it’s so easy to get caught up in always wanting the latest, greatest 2.0 version of something. Fight that urge and do the world’s landfills a favor by breathing a second (or third) life into the earthly possessions you already own. You may also surprise yourself and discover that you’re handier than you think!

Photo by Alexandra Gorn on Unsplash

Research Where Things Come From

So often as consumers, our material wants and desires are driven by appearance, price, and accessibility, which can cloud our judgment about making ethical decisions. As a truly conscious consumer, consider the social, environmental, and health impacts of purchasing something before you drop some cash on it.

  • Visit the websites of brands you find yourself gravitating toward, and read the “About Us” section to learn about the brand’s mission and how their products are made, who makes them and where they come from.
  • Question claims made by companies that aren’t transparent with their explanations. For instance, if they say they use “sustainable practices,” but don’t offer examples of how they do that, reach out to their team and ask for more information. Being a conscious consumer is about being brave and standing up for what you believe in.
  • Super low prices can be a red flag of unethical business practices. Unleashing your inner Sherlock Holmes is essential to using your purchasing power for good, but be prepared to ditch your shopping cart if your findings don’t align with your values.

Educate Yourself On Ingredients

You don’t need to earn a degree in chemistry, but knowing what chemicals and compounds to proactively avoid when shopping for many consumer goods will only help you and your loved ones in the long run. Phthalates, parabens, oxybenzone, DEA, formaldehyde, fragrance, toluene, triclosan, SLS, PEGs and BHAs are some ingredients in makeup and skincare that give many people and organizations cause for concern. Glyphosate in pesticides and perfluorinated compounds in plastic packaging are also ingredients that make many people wary. The Think Dirtyapp and The Environmental Working Group website are wonderful tools to help you better understand and decode all these hard to pronounce words and more.

Consumer industries for everything from beauty products to cleaning supplies and home goods have been incorporating terms like “green,” “clean,” and “non-toxic” jargon into their marketing pitches for a while now. While this can be incredibly helpful, a truly conscious consumer goes the extra mile to ensure they’re not being duped by the power of greenwashing, a deceptive marketing practice of making an organization’s items appear to be people and planet friendly.

Seek Out Certifications And Labels

For any consumer goods’ company to prosper in today’s economy, being associated with ethical and sustainable certifications and labels are table stakes at this point. While the list of labels is constantly growing, here are some of the top ones to keep an eye out for:

  • B Corp: This certification ensures that a business is committed to using their profits to create good in the world. These companies are held at high standards and continually assessed to make sure they’re valuing their employees and the planet as much as the profits.
  • Fair Trade: Fair Trade certified brands and businesses that follow the 10 Principles of Fair Trade created by the World Fair Trade Organization also put people and the planet first. They help create solutions to issues including the overuse of natural resources, women’s empowerment, refugee livelihoods, human rights, inequality, and sustainable farming. Fair trade also champions the dignity of workers, farmers, artisans, and communities around the world.
  • USDA Organic Certified: When you buy food with this label, you can rest assured it has been made without pesticides and toxic fertilizers.
  • Leaping Bunny Certified: Products that carry the Leaping Bunny seal of approval have demonstrated to regulators that they don’t engage in animal testing, nor to they purchase ingredients from other companies that do.

Share Your Knowledge

Kudos to you for taking the extra time and energy to be a global ally. Your awareness of how your consumption impacts society is a choice you made. Be your own hype woman

around friends and family, especially with ones who might not be as “in the know,” and share some ideas and examples of ways they, too, can adopt a more conscious consumer mindset. Remember, the goal is not to seek perfection with every purchase and action you make, but to strive to make better choices when you can so they add up to a lot in the long run.

Robin Doyle is the founder of the fair trade and ethically sourced beauty marketplace Beautyologie.com. She’s worked in beauty editorial and PR for 25 years and loves hanging with her two teenagers and traveling the world. Say hi at @Beautyologie on Insta!

As a skincare lover, the skincare industry’s growth continues to amaze me – in 2024, it was valued at $115.65 billion, and is only expected to expand to $122.11 billion in 2025. Even if you’re not looking at the numbers, it’s likely you’ve noticed a boom in the presence of skincare expertise and products buzzing on social media. As time goes on, people are learning more and more about what it takes to take care of their skin, and naturally, certain trends in the skincare realm transform.

While slugging and glass skin routines took center stage in 2024, an entirely new slew of skincare trends are on the rise for 2025. Since I’m a firm believer that you don’t have to shell out a fortune to take care of yourself – especially your skin – I’ve tracked down the best (affordable!) drugstore productsfor every 2025 skincare trend, should you choose to give ‘em a try this year.

Scroll on for 2025’s top skincare trends, plus the 17 best drugstore products you can use to achieve them.

Shiny Diamond / PEXELS

1. Upcycled ingredients

Alec Batis, CEO and co-founder of Sweet Chemistry, confirmed to Popsugarthat upcycled ingredients will be “gaining significant traction” in 2025.

Upcycled ingredients favor the health of the environment since they repurpose elements that might otherwise be considered as waste. Univar Solutions notes that olive oil, coconut, and coffee are a few of the most popular upcycled ingredients for producing skincare formulas like scrubs, oils, and cleansers.

In conjunction with this first 2025 skincare trend, I predict that eco-friendly skincare products will continue to rise, which not only includes 100% vegan and animal cruelty-free formulas (shout out e.l.f.), but also products with recycled packaging (Lush is my go-to) or ones with “refillable” features, like the ones below.

Amazon

Vegan and cruelty-free: e.l.f. Holy Hydration! Face Cream

This lightweight $13 face cream hydrated with evening niacinamide, nourishing hyaluronic acid, and boosting peptides. It even provides an extra layer of protection against harmful UV rays with SPF 30.

Ulta

Vegan and cruelty-free: Pacifica Vegan Collagen Overnight Recovery Cream

This $12 face cream is fully vegan and cruelty-free. It's packed with moisturizing ingredients and even antioxidants that work against free radicals that cause pore blockages and breakouts.

Amazon

Refillable: Aveeno Calm + Restore Nourishing Oat Facial Cleanser Refill Pouch

This $15 refill pouch of Aveeno cleanser takes it real easy on the skin with a milky gel texture and a gentle formula that's suitable for all skin types.

Kaboompics / PEXELS

2. Peptides on peptides

Peptides have grown to be a total holy grail ingredient when it comes to skincare. They can encourage collagen production, strengthen and protect the skin barrier, and even out skin tone, in addition to other benefits.

While tons of luxury skincare brands like Caudalie and Drunk Elephant have embraced peptides in their products, the trend has trickled down to plenty of drugstore mainstays, too. Cetaphil and CeraVe offer some truly affordable formulas that provide the same benefits as the ones you’d pay $50+ for.

If you’re looking for stronger, healthier skin in 2025, these products are the way to go.

Amazon

For improved firmness, texture, and tone: Cetaphil Healthy Renew Anti Aging Face Serum

This gentle peptide formula does all the things a higher-end product would – for only $15!

Amazon

For a stronger skin barrier: CeraVe Skin Renewing Night Cream

Made with three essential ceramides and peptides, this $16 night cream helps renew and strengthen your skin's barrier overnight.

Amazon

For anti-aging: Good Molecules Super Peptide Serum

This $12 serum is packed with several different kinds of peptides to help target fine lines and wrinkles. If anti-aging products are your jam, you've got to try this.

Cottonbro Studio / PEXELS

3. All things anti-wrinkle

Howard Sobel, MD, told Popsugarthat preventative Botox treatments are in "tremendous demand,” especially among Gen Z-ers. These treatments typically have to do with all things anti-wrinkle.

Though there’s no drugstore solution for injectables like Botox, there’s no shortage of affordable formulas geared toward preventing wrinkles before they drive deep. Most notably, products with retinols can help your skin generate more collagen and elastin, providing a stronger structure against wrinkles and fine lines.

Check out the best drugstore formulas below.

Amazon

Neutrogena Rapid Wrinkle Repair Face Moisturizer Cream

This $22 bottle filled with potent retinol and hyaluronic acid helps hydrate the skin and target wrinkles for a more youthful appearance.

Amazon

Differin Acne Treatment Gel + Retinoid Treatment

This popular $19 (pack of two) pick employs retinol to encourage a faster cell turnover rate, which can help prevent new acne from forming and even out texture like fine lines and wrinkles.

Amazon

Eucerin Pro-Retinol Night Cream

For just $13, this retinol-infused night cream helps hydrate your skin and reduces the look of fine lines while you sleep.

Kaboompics / PEXELS

4. Mineral sunscreen > chemical sunscreen

Also known as physical sunscreen, mineral sunscreen will eclipse chemical sunscreen formulas in popularity this year. Bobbi Brown, renowned makeup artist and founder of both Bobbi Brown Cosmetics and Jones Road Beauty, recently told Harper’s Bazaarthat it’s “going to be big in 2025.”

While chemical sunscreen formulas tend to soak into the skin to block harmful UV rays, mineral sunscreen formulas include physical components that sit on top of the skin to prevent UV damage. This element can be especially beneficial for people with sensitive skin!

Not all mineral sunscreens are made the same, though. It’s common for formulas to leave a white cast after application, as well as have ingredients that aren’t necessarily kind to the environment. Look for sunscreens with SPF 30 or more, zinc oxide in the formula, plus labels indicating that they’re “reef-safe.” As far as the white cast goes, these drugstore mineral sunscreens also leave your skin protected from the sun’s rays without a noticeable trace.

Amazon

Neutrogena Clear Breakout-Free Liquid Sunscreen

This $15 tube is non-comedogenic, meaning it won't clog pores that lead to pesky breakouts.

Amazon

CeraVe Ultra-Light Moisturizing Lotion

CeraVe's sunscreens are so good. This $16 lotion adds an extra dose of skincare with hyaluronic acid and ceramides, in addition to the SPF 30.

Amazon

Hawaiian Tropic Weightless Hydration Sunscreen

This $21 pick sits on the skin so lightly, but still provides beneficial sun protection with SPF 30.

Olha Ruskykh / PEXELS

5. Décolletage care

The décolletage area – AKA your neck and chest where the skin is thinner and typically harder to treat with skincare products – will shift into the limelight when it comes to 2025 skincare trends.

The décolletage area can be especially sensitive to sun damage, pigmentation, and dryness, and skincare fiends of all kinds will be attuned to caring for it in 2025. You don’t necessarily need décolletage-specific products to help lift, smooth, and firm the skin there.

Products with hyaluronic acid, peptides, and chemical exfoliants like AHAs that you typically use on your face will also keep the area bright, tight, and healthy. Check out these drugstore finds that’ll treat your neck and chest right.

Amazon

The Ordinary Hyaluronic Acid 2% + B5, Multi-Depth Hydration Serum

This tiny (but mighty) $10 bottle packs a punch for your skin by hydrating, plumping, and smoothing out unwanted texture and wrinkles.

Amazon

COSRX AHA + BHA Treatment Toner

Chemical exfoliants like AHA and BHA help refresh your skin by dissolving dead skin cells, giving newer, fresher skin the opportunity to soak in all the benefits from the rest of your skincare routine. This $19 toner formula works well for your face and décolletage area.

Amazon

6. Passive patches

I predict that the abundance of pimple patch peel videos on everyone’s Instagram discover pages won’t be going anywhere in 2025. Not only are pimple patches super satisfying by nature (that peel though!), they’ve become the ultimate skincare accessory, thanks to brands like Starface. Plus, breakouts are always going to be a skin concern, no matter who you are (or your skin type).

Pimple patches aren’t the only patches on the skincare market, though. Patch brands like Frownies have engineered their products to smooth and lift everything from forehead wrinkles to smile lines. Beloved brand Hero Cosmetics even just launched a new big patch for body breakouts.

Any kind of skincare patch allows you to passively treat your personal skin concerns, which plays into the 2025 trend Harper’s Bazaar calls “the simplification of self-care.”

So, don’t be afraid to rock a patch or two! These drugstore finds will give you the perfect peel.

Amazon

Hero Cosmetics Mighty Patch Original

Ah, a classic. These $20 hydrocolloid patches effectively draw out impurities from whiteheads and help protect active breakouts from the elements (dirt, dust, germs, and grime) by providing an impenetrable barrier.

Amazon

Starface Hydrocolloid Pimple Patches

These stylish $11 patches do the same exact thing, though you'll feel uber-cool wearing 'em since they're star-shaped.

Amazon

Hero Cosmetics Mighty Body Patch

If you tend to break out on your bod, these $15 XL-sized patches immediately come to the rescue.

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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

We're all about celebrating our bodies, all the shapes, sizes, and parts — and this week is all about boobs, breasts, ta-tas! I'm personally a huge fan of patterns inspired by breasts and have the sweatshirt to prove it ;)

Here's a quick little list of our fave boobtastic gifts to give your very breast friends.

Boob Sweatshirt

Embrasser Art Print

$16.89

Boobs Phone Case

$28.79

Happy boob week!

I'm pouring the champagne (or sparkling grape juice) and whipping up some mini donuts because Valentine's season means it's time to cozy up with the true love of my life: these new TV shows. January got us in the romantic mood with series like Hallmark's first ever dating series Small Town Setup, but these February TV shows celebrate all kinds of relationships, milestones, and adventures...and they're even getting me in the mood for spring!

Here are the 14 best new TV shows coming in February.

The 67th Grammy Awards — On CBS February 2, 2025

Emma McIntyre/Getty Images for The Recording Academy

I truly don't remember the last time the Grammy Awards were this stacked. Sabrina Carpenter, Chappell Roan, Beyoncé, Taylor Swift, Billie Eilish, Charli XCX, The Beatles. It's going to be a night to remember!

The Grammys will air February 2.

The Kardashians Season 6 — On Hulu February 6, 2025

Hulu/Disney

These iconic sisters (plus momager Kris) are tackling 2025 and all the relationship, internet, and family drama to come. That's right: Kourtney, Khloé, Kim, Kendall, and Kylie are back!

The Kardashians returns on February 6 and stars Kris Jenner, Kourtney Kardashian, Khloé Kardashian, Kim Kardashian, Kendall Jenner, and Kylie Jenner.

Sweet Magnolias Season 4 — On Netflix February 6, 2025

Netflix

Nothing says love like your best female friendships, and Sweet Magnolias season 4 proves it! According to showrunner Sheryl J. Anderson, season 4 will examine "the twists and turns of romance, the complexity of friendship, the surprises that pop up in life," she tells TUDUM, "and how all these things make us more grateful for the people who love us."

Sweet Magnolias season 4 premieres February 6 and stars JoAnna Garcia Swisher, Brooke Elliott, and Heather Headley.

Super Bowl LIX — On Fox February 9, 2025

Gregory Shamus/Getty Images

There's one question on everyone's mind as we get closer to the big game: will we see Travis Kelce take home another Super Bowl trophy? And the question on my mind? WHO'S THE HALFTIME SHOW? Stay tuned to find out!

The Super Bowl airs on February 9.

Cobra Kai Season 6 Part 3 — On Netflix February 13, 2025

Netflix

It all comes to a close for Miyagi-Do and Cobra Kai in the Cobra Kai finale — which will take place 40 years after the 1984 All Valley Karate Tournament. Talk about timing!

Cobra Kai season 6 ends on February 13 and stars Ralph Macchio, William Zabka, Martin Kove, Xolo Maridueña, Jacob Bertrand, Mary Mouser, Tanner Buchanan, Peyton List, Gianni DeCenzo, Courtney Henggeler, Vanessa Rubio, Dallas Dupree Young, Yuji Okumoto, Alicia Hannah-Kim, Griffin Santopietro, and Oona O'Brien.

Next Level Chef Season 4 — On Fox February 13, 2025

Fox

If you're sick of cooking shows, I promise you you'll want to give this series a shot. Gordon Ramsey hosts the competition, which pits three teams against each other. The twist? Each episode the teams are assigned to one of three kitchens, each with wildly different resources.

Next Level Chef season 4 premieres February 13 and is hosted by Gordon Ramsey.

Love Is Blind Season 8 — On Netflix February 14, 2025

Netflix

Nothing says Valentine's Day like a reality dating show. And nobody's doing it like Love is Blind. This series — in which couples get together without seeing one another — is perfect for anyone who's totally sick of the modern & normal approaches to dating (just me?).

Love is Blind season 8 drops on February 14 and is hosted by Vanessa & Nick Lachey.

SNL50: The Anniversary Special — On NBC February 16, 2025

Will Health/NBC

In honor of SNL season 50, get a special glimpse at seasons past (including audition tapes!!) with this 3-hour anniversary special. Who knows what kind of guest appearances and musical acts we'll see!

SNL50: The Anniversary Special premieres February 16.

The White Lotus Season 3 — On HBO and Max February 16, 2025

Fabio Lovino/HBO

Remember how I said these new TV shows will get you in the mood for spring? Well The White Lotus season 3 will definitely have you dreaming of your first 2025 vacation. (Although hopefully it'll have way less drama). This season takes us to Thailand and introduces us to a slew of new characters who are all hiding something.

The White Lotus season 3 premieres February 16 and will star Leslie Bibb, Jason Isaacs, Michelle Monaghan, Carrie Coon, Parker Posey, Patrick Schwarzenegger and Blackpink’s Lisa Manobal.

Yellowjackets Season 3 — On SHOWTIME And Paramount+ February 16, 2025

Showtime

If you thought Yellowjackets was crazy in the past, you haven't seen anything yet. Season 3 will tackle the idea of merging our favorite soccer team's past and present selves, and creator Ashley Lyle gave Vanity Faira glimpse into the new story, teasing, "How do you change while you are in your core, in your essence, the same person you always were? How much are you hiding that, and how long are you able to do that, is a question that we’re playing with this season."

Yellowjackets season 3 premieres February 16 and stars Melanie Lynskey, Christina Ricci, Tawny Cypress, Lauren Ambrose, Sophie Nélisse, Jasmin Savoy Brown, Sophie Thatcher, Samantha Hanratty, Courtney Eaton, Liv Hewson, Steven Krueger, Warren Kole, Kevin Alves, Sarah Desjardins, Simone Kessell, Elijah Wood, Joel McHale, and Hilary Swank.

SAG Awards — On Netflix February 23, 2025

Matt Winkelmeyer/Getty Images

Awards season is in full swing! The SAG awards celebrate all your favorite actors and actresses, and the fact the show is streamed on Netflix makes it easier than ever to tune in.

The SAG Awards will air on February 23 and are hosted by Kirstin Bell.

1923 Season 2 — On Paramount+ February 23, 2025

Lo Smith/Paramount+

This new TV show FINALLY brings us back to the Duttons after season 1 ended with the Yellowstone ranch in danger, Alex and Spencer split up, and Teonna running for her life. February 23 can't come soon enough — and I'm hoping it doesn't take long for this family to reunite.

1923 season 2 premieres February 23 andthe cast includes Julia Schlaepfer, Harrison Ford, Helen Mirren, Brandon Sklenar, Michelle Randolph, Darren Mann, Jerome Flynn, Aminah Nieves, and Isabel May.

Grosse Pointe Garden Society — On NBC February 23, 2025

Steve Swisher/NBC

This new TV show follows four members of a local garden club who get more than they bargained for when they all become tangled up in a secret murder. Turns out the only thing harder than maintaining the perfect garden is maintaining the perfect image.

Grosse Pointe Garden Society premieres February 23 and stars Melissa Fumero, Aja Naomi King, Ben Rappaport, AnnaSophia Robb, Alexander Hodge, Nancy Travis, Matthew Davis, and Felix Wolfe.

House of David — On Prime Video February 27, 2025

Nikos Nikolopoulos/Prime

You might think you know the story of King David, but you've never seen it told like this. When King Saul's pride leads to his fall, and loss of power over his kingdom, the young David becomes poised to take his place. And he's in for more heartbreak, love, and violence than he could have bargained for.

House of David premieres February 27 and stars Michael Iskander, Ali Suliman, Ayelet Zurer, Stephen Lang, Martyn Ford, Indy Lewis, and Yali Topol Margalith, Ethan Kai, Sam Otto, Oded Fehr, Louis Ferreira, Davood Ghadami, Ashraf Barhom, Alexander Uloom, and Aury Alby.

Which February TV show are you excited for this year? Check out the 25 New TV Shows You NEED To Watch In 2025 too!

Want to get a year-round radiance? Now is the perfect time to upgrade your beauty routine. Whether you are looking to have a glowing base for makeup, help protect and grow your hair, or improve the skin all over your body, these finds are going to be crucial in giving you a radiant look from wintertime to summertime. From luxe facial serums to hair-thickening treatments to splurge-worthy LED masks, this list has a little something for every concern and budget.

Thanks for reading about our favorite finds from across the internet! FYI: We participate in affiliate programs and may get a share of the revenue from your purchase.

Get Younger-Looking Skin With iRestore LED Face Mask Light Therapy

Amazon

How would you like to have firmer and younger-looking skin in six to twelve weeks from now? Completely transform your routine with this iRestore LED face mask light therapy. There are a lot of choices for LED masks out there, but iRestore is an industry leader with 360 LEDs, which is over 2x the number of LEDs compared to other brands. This mask comes with an adjustable fit, enhanced eye protection, and a design that hovers over the face for utmost comfort. Enjoy Red, Infrared, and Blue Light Therapy that targets effective treatment for your skin concerns. You're going to love having this mask in your beauty arsenal.

See it on Amazon

Even the Skin With BeautyStat Triple Action One-Step Daily Exfoliating Peel Pad

Amazon

If you struggle with uneven skin tone, fine lines, enlarged pores, or textured skin, this is the product for you. This triple action one-step daily exfoliating peel pad from BeautyStat is going to help gently exfoliate your skin. Lactic acid stays on the skin surface to provide immediate radiance, and time-released salicylic acid gently and naturally exfoliates all day, while polyglutamic acid binds water to the skin to prevent dryness.

See it on Amazon

Mizani 25 Miracle Nourishing Hair Oil Softens and Add Shines

Amazon

Get gorgeous, soft, and shiny hair courtesy of the Mizani 25 miracle nourishing hair oil. This nourishing, lightweight, leave-in oil comes with 25 benefits to leave hair soft, shiny, and easy to style. The hair oil goes a long way; only two drops are needed to blend evenly through the hair. You'll love how this product rejuvenates dull and dry hair, leaving you feeling radiant.

See it on Amazon

This Makeup Palette with All Your Beauty Essentials

Amazon

This Laura Geller New York palette includes a bronzer, two highlighters, blush, and three eyeshadows, all in stunning neutral tones to give you a pretty, glam finish in one compact package.

See it on Amazon

This Pore Mask For Unrecognizable Skin

Amazon

Formulated to refine and refresh your pores, this Pore Mask leaves your skin free from impurities with one quick use. Use this mask weekly to transform your skin into a glass-like finish that will become a complexion that you will love.

See it on Amazon

This Foundation Can Do It All

Amazon

It's time to toss those makeup products that are drying and irritating for your skin and upgrade to K-beauty, which will make a difference in no time. This Foundation not only hydrates your skin but leaves a natural, lightweight finish that will stay on all day and night. The cherry on top is the SPF 50,+ which is a must-have for the warmer seasons ahead.

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Get Your Glow On With This Beauty Wand

Amazon

Go ahead and add these e.l.f. cosmetics beauty wands to your cart because they won't last long! With a foolproof cushion tip applicator, this wand makes achieving a glowy, radiant makeup look easier than ever. Get it as a contour, highlighter, or blush – it's the best affordable dupe for the viral Charlotte Tilbury wand. One reviewer says, "These blend out SO easy, and you can make it as sheer or as dark as you want. It's very buildable. I use my fingertips or a brush, and both work beautifully."

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Wake Up Gorgeous With MISSHA Time Revolution Night Repair Face Serum

Amazon

This MISSHA time revolution night repair face serum is going to have you waking up with stunning and glowing skin. The serum utilizes an extreme biome complex with 10 probiotics, undergoing triple fermentation for potent rejuvenating powers. Each drop is carefully crafted through high-pressure extraction, ensuring highly concentrated and pure extracts. This moisturizing serum enhances elasticity, radiance, and firmness overnight, initiating skin recovery within 10 hours of use.

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A Mini Travel Kit of Beauty Essentials for Hydrated Skin

Amazon

This mini travel kit is a great way to sample products that are sure to give you a hydration boost. The set includes a variety of skincare essentials, from a hyaluronic cream to an avocado cleanser, so it's easier than ever to figure out what works best for you. One reviewer says, "I can tell you 100% these live up to the hype and will buy this again."

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Get Illuminated Skin With Glow Recipe Niacinamide Dew Drops Face Serum

Amazon

For a radiant glow at any point in the year, try the Glow Recipe niacinamide dew drops face serum. Containing the holy grail of hydration, hyaluronic acid reveals supple, bouncy, and dewy skin. This hydrating serum has a thin, buildable texture, making it suitable for even the most oily skin types.

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Smooth and Brighten Under Eyes With Womaness Eye Opener Anti Aging Eye Cream

Amazon

Do you struggle with dark and puffy under eyes? Try adding this eye opener anti aging eye cream from Womaness to your routine. This brightening and illuminating dark circle eye cream includes the powerfully hydrating HyaClear 7 (hyaluronic acid derivative), and Bakuchiol to help tackle fine lines and wrinkles. You're going to love how this miracle product makes you look refreshed and rejuvenated.

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Glow Up With Lumene Nordic-C Glow Boost Essence Serum

Amazon

Get your glow on with the Lumene Nordic-C glow boost essence serum. This serum enhances your skin's natural radiance and provides a hydrating boost for a vibrant, youthful appearance. A triple threat, the serum is enriched with a potent blend of 3 types of hyaluronic acid and polyglutamic acid, providing long-lasting hydration and leaving your skin feeling smooth, refreshed, and revitalized.

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This Kopari Marine Clean Purifying Gel Cleanser Is Dual-Action

Amazon

Meet your new favorite dual-action cleanser. This Kopari marine clean purifying gel cleanser is a gentle gel-to-foam cleanser. Made with amino acids for hydration, moisture-retaining Vitamin B5, and nourishing marine algae extracts, this is great for all skin types. Designed to replenish the skin instead of stripping the skin barrier, this effortlessly purifies and melts makeup away.

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Plump the Skin With Volition Beauty Celery Green Cream

Amazon

Reap the benefits of a lightweight gel moisturizer with the Volition Beauty celery green cream. This cream is made with peptides to visibly firm the skin and reduce the appearance of fine lines, hyaluronic acid to replenish moisture, and celery to help blur and smooth the skin. This is a must-have in your skin routine if you want a radiant glow.

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Support the Skin's Structure With Margaret Dabbs London Pure Exfoliating Hand Wash

Amazon

Nourish your hands with this Margaret Dabbs London pure exfoliating hand wash. This beautiful foaming, rich, and indulgent hand wash is packed with botanical extracts that leave the skin cleansed, hydrated, and replenished. Jojoba beads gently exfoliate, nourish, and support the skin’s healthy structure. Calendula cleanses and calms the skin, buriti, and white water-lily hydrate and encourages elasticity and collagen renewal, and turmeric helps maintain skin health.

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Fight Skin Redness With Tower 28 SOS Intensive Rescue Serum

Amazon

Sensitive skin is going to love love love the Tower 28 SOS intensive rescue serum. This lightweight serum is made with hypochlorous acid to help calm your skin, support the skin barrier, and keep flare-ups at bay. If you have red and irritated skin, this serum is going to be a serious lifesaver.

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Get Fuller-Looking Hair With NUTRI-OX Starter Kit for Color-Treated Thinning Hair

Amazon

Want glamorous, thick, luscious hair? Skip the hassle of extensions and grow your hair naturally with the NUTRI-OX starter kit for color-treated thinning hair. Made specifically for colored hair, this clinically tested kit comes with shampoo, conditioner, and a densifying tonic, all designed to help grow your hair thicker and fuller.

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The Nakery Face Cleanser Resurfaces and Rejuvenates

Amazon

A good cleanser is a real game-changer. If you want to resurface and rejuvenate your skin, you're going to want to add this face cleanser from Nakery to your shopping cart. This collagen-infused facial wash is formulated to delicately eliminate impurities and unveil a luminous, youthful complexion.

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Joico Defy Damage Protective Shield Protects From Heat

Amazon

Listen, if you're going to be using heat on your hair, you need this Joico defy damage protective shield. This serum shields from heat, UV, and environmental damage. Use just one pump before blow drying to make hair 4x stronger against breakage during styling. Not only does this protect against color fading, but it will leave hair soft, shiny, and healthy-looking.

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Fight Against Signs of Aging With Shiseido Ultimune Power Infusing Concentrate

Amazon

This Shiseido ultimate power infusing concentrate helps you fight against signs of aging. This lightweight, potent formula amplifies hydration and boosts radiance in just three days. The serum increases the skin’s capacity to hold water and prevents elastin degradation to help give you plumper and smoother skin.

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Reap the Benefits of a Solawave 4-in-1 Radiant Renewal Facial Wand Bundle

Amazon

This Solawave radiant renewal facial wand bundle is going to be one of your new go-to products in your skincare routine. The 4-in-1 wand helps reduce the appearance of fine lines, dark circles, blemishes, and facial puffiness. This bundle also comes with a lightweight, non-greasy serum that deeply hydrates, enhances performance, and delivers powerful anti-aging benefits.

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The SH-RD Protein Cream Is a Must for Dry Hair

Amazon

Promote shine and bounciness with this SH-RD protein cream. This leave-in hair conditioner contains easily absorbable protein that works at a molecular level to repair, restore, and revitalize brittle hair. The cream is enriched with rosemary extract for long-lasting moisture and Vitamin B5 to enhance cuticle elasticity. The hydrolyzed silk protein coats the hair, preventing breakage and forming new bonds while providing fortifying protection. Your dry hair is going to be looking happy and healthy.

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Treat Your Skin to Skynn Studio Hydramoist Moisturizer

Amazon

Skin can get dry and flaky any season. Don't let your skin suffer; invest in this hydramoist moisturizer from Skynn Studio. This delivers long-lasting hydration with a light formula that absorbs quickly, keeping your skin moisturized and supple throughout the day without feeling greasy. The moisturizer is formulated to protect your skin from harmful environmental radicals, helping maintain a healthy, youthful complexion by neutralizing the effects of pollutants and stressors.

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Enhance Dull Skin With BLITHE Pressed Serum

Amazon

Kiss dull skin goodbye. This BLITHE pressed serum is going to leave skin hydrated, moisturized, and glowing. Made with apricot extract and niacinamide, this serum offers radiance and brightening properties. This leaves dull skin looking enhanced and helps correct any dark spots.

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Repair Hands With a Patchology Rosé Fingers Renewing Hand Mask

Amazon

Do you have cracked, dry hands? Repair them with the Patchology rosé fingers renewing hand mask. These strawberry-scented hydrating hand mask gloves strengthen the skin’s barrier, leaving hands soft, refreshed, and protected from stressors. Infused with shea butter, resveratrol, and strawberry oil, these hand masks provide intense hydration and anti-aging benefits.

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Moira Butter Bliss Lip Balm Hydrates Lips

Amazon

Keep your lips kissable thanks to the Moira butter bliss lip balm. This butter balm in a clear, sparkly shade is going to be the perfect amount of glam. This balm is cruelty-free, vegan, paraben-free, sulfate-free, phthalate-free, and gluten-free, so you can feel good about wearing this on top of looking good.

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ASUTRA Indian Healing Clay Mask Can Be Used on Face and Hair

Amazon

A 2-in-1 miracle product? Yes, please. This ASUTRA Indian healing clay mask can be used on both your face and in your hair. This clay can help to minimize the appearance of pores, scars, wrinkles, and acne and helps to soften and tone your skin. It can also help with deep cleaning your scalp and hair, making it a truly multi-use product.

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Replenish Skin Moisture With SiO Beauty Eye and Smile Lift Anti-Wrinkle Patches

Amazon

Stop aging in its tracks. If you want to diminish the look of fine lines and wrinkles, you'll want to try these SiO Beauty eye and smile lift anti-wrinkle patches. These innovative silicone patches offer a dual-action treatment that moisturizes and rejuvenates your skin overnight. The unique blend of compression and hydration technology revives tired skin, revealing a firmer, more youthful complexion with consistent use.

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Remove Impurities With DIME Beauty Gentle Jelly Cleanser

Amazon

Give your skin a deep cleanse with this DIME Beauty gentle jelly cleanser. Made to gently cleanse and nourish skin, this cleanser face wash hydrates and soothes as it delicately removes excess oil, dirt, impurities, and makeup. The unique formula contains a blend of naturally-derived surfactants like coconut, Vitamin E, and lycopene, which nourish skin and help fight free radicals.

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Thinning Hair Needs divi Scalp Serum

Amazon

Want to help promote a healthy scalp and get fuller-looking hair? You're going to need this scalp serum from divi. This is designed to nourish your scalp and promote a fuller, healthier-looking head of hair. In a 12-week study, 90% of participants saw improvement in hair fullness, and 87% noticed increased hair density. The serum is formulated with powerful ingredients like amino acids, caffeine, peptides, and rosemary oil.

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This Alpyn Super Peptide & Ghostberry Moisturizer Is Barrier-Boosting

Amazon

Restore your skin barrier with this Alpyn super peptide & ghostberry moisturizer. This super cream helps snap skin back to a more youthful appearance. Ghostberry, ceramides, and hyaluronic acid help replenish and restore the look of a dry, compromised barrier. A mix of 14 peptides, including snap 8, helps to visibly relax the appearance of lines and wrinkles.

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Get Smoother Skin Overnight With Olay Retinol 24 Face Moisturizer

Amazon

How would you like to wake up looking younger? This Olay retinol 24 face moisturizer will have you waking up with smooth, bright skin. This fragrance-free, hydrating, and clean gel formula feels smooth and absorbs quickly with no sticky or tacky feeling.

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Get Healthy Skin With the House of Grō Touch Hydrating Body Serum

Amazon

Treat your whole body to the House of Grō touch hydrating body serum. This one-of-a-kind body serum is going to nourish your skin. The adaptogenic power duo Chaga and Snow Mushroom join forces to deeply nourish, smooth, and hydrate skin while the roller applicator promotes circulation.

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Protect From Color Fading With Pureology Color Fanatic Leave-in Conditioner

Amazon

Dying your hair is expensive, so protect your hair against color fading with this Pureology color fanatic leave-in conditioner. This leave-in spray detangles, protects, and adds shine to dry, damaged, frizzy, and color-treated hair with key ingredients: camelina, coconut, and olive oils.

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Use This Stream2Sea Hydrate Lip Balm Set Daily

Amazon

If you want to keep your lips hydrated, be sure to wear this Stream2Sea hydrate lip balm set on a daily basis. A set of three, this lip balm set is infused with coconut oil and aloe vera extract to nourish and moisturize lips in the harshest of conditions. This is perfect to use year-round.

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Get Daily Hydration From the VT COSMETICS Daily Soothing Mask

Amazon

Watch your skin transform in just 30 days when you use this VT COSMETICS daily soothing mask every day for a month. This non-sticky ampoule essence is a daily hydrating formula with nutrient-rich essential ingredients that are absorbed quickly, leaving your combination skin refreshed, nourished, and glowing.

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Glow On With the Sunday Riley C.E.O. Glow

Amazon

It is time for you to get your glow on. This Sunday Riley C.E.O. glow is going to have your skin looking more radiant than ever. This face oil is infused with pure Vitamin C and calming turmeric to deliver cold-pressed, nutrient-rich extracts into your skin for a brighter-looking, glowing complexion.

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Get Silky Skin With Naturium The Smoother Glycolic Acid Exfoliating Body Wash

Amazon

How would you like to have silky smooth skin all over, all year long? You're going to want to add Naturium, the glycolic acid exfoliating body wash to your shower routine. Formulated with an AHA blend including glycolic, lactic, pyruvic, and tartaric acids, this cleanser sloughs off dead skin cells while red algae hydrate for softer, smoother, and more supple-looking skin.

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erborian Skin Therapy Multi-Perfecting Bi-Phase Night Oil-Serum Is Super-Charged

Amazon

Super-charge your skin with this super-charged skin therapy multi-perfecting bi-phase night oil-serum from Erborian. The powerful ingredients work to deliver seven benefits by helping in the appearance of fine lines and wrinkles, luminosity, skin texture, complexion evenness, suppleness, plumpness, and nourishment.

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Get Glass Skin With COSRX Snail Mucin Sheet Mask

Amazon

Do you want to achieve the gorgeous look of glass skin? Try to incorporate the COSRX snail mucin sheet mask into your routine. It might sound weird, but snail mucin is a miracle worker for enhancing moisture and instantly soothing damaged skin. Infused with 35,000 ppm of snail mucin, this has a 7x higher concentration than other snail mucin facial masks on the market, making it the perfect choice if you want glowing skin.

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This BYOMA Hydrating Milky Toner Makes Skin Dewy

Amazon

Get dewy skin with this BYOMA hydrating milky toner as part of your arsenal. This ultra-soothing face toner works to quench dry skin while restoring sensitized and sensitive skin barriers. Skin is instantly transformed, looking and feeling soft, supple, dewy, and radiant all day long.

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Even Your Skin With Beauty of Joseon Glow Serum

Amazon

Uneven skin tone can really diminish your radiance. If you want a stunning glow and even skin tone, you're going to need this Beauty of Joseon glow serum. Made of 60% propolis, 2% niacinamide elixir, the energy of propolis, and the revitalizing essence of niacinamide, this will keep your skin strong and hydrated.

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