After a long day, few things are as satisfying as slathering skin in soothing, results-driven, serum-soaked masks. While traditional sheet masks have been a major staple in everyday and self-care Sunday routines, nowadays things are starting to get a whole lot more advanced. Within the past few months, the beauty world has seen the introduction of smart masks. Designed to create an elevated experience (through infrared light, advanced self-timer formulas, and galvanic current), these at-home treatments promote better penetration, longer-lasting results, and an all-around tech- savvy approach to caring for your complexion. Ahead, we introduce you to the four masking products changing the way we pamper our skin.
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From social media feeds packed with lifestyle influencers to stacked shelves at stores like Sephora and Ulta, there's no shortage of skincare products being shoved in our faces on a daily basis.
Ever since the development of targeted products like oils, serums, and creams, plenty of people have embraced a multi-step skincare routine, too.
The problem is that while using high-quality products can help aging skin appear more youthful and healthy for years to come, applying them in the correct order is just as crucial for maximizing their effectiveness.
So, whether you're just starting an anti-aging regimen or want to refine your current one, here's the ideal skincare order to combat aging.
Here's every step you need for your anti-aging skincare routine!
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1. Cleanse
The first step in any good skincare routine is cleansing. In the morning, opt for a lightweight cleanser that's gentle and water-based to freshen up your skin. This option from CeraVe is great for most "normal" skin types. Or, at night, you can use an oil cleanser to help remove makeup and sunscreen from throughout your day.
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2. Exfoliate
Once you're finished cleansing, you'll want to exfoliate, which is key to maintaining radiant skin. By getting rid of dead skin cells, exfoliating regularly will speed up skin turnover, reduce the appearance of wrinkles, keep your pores clear, and enhance the absorption of your anti-aging skincare products.
You can choose between chemical exfoliators, such as glycolic or lactic acid serums, which contain alpha hydroxy acids (AHAs), or physical exfoliators, which use gentle abrasives like sugar or coffee to buff away dead skin. We like the La Roche-Posay Ultra-Fine Scrub for Sensitive Skin!
Target
Peels and wash-off masks — like this option from LOOPS — also fall into this category and should always be applied to clean skin. This is particularly important for chemical peels since they require a specific pH level to properly exfoliate, meaning layering them on top of other products may reduce their effectiveness.
To cash in on the benefits of exfoliation without going overboard, do this step two to three times a week, either in the morning or at night. Keep in mind that over-exfoliation can damage your skin barrier.
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3. Apply Serums
Next, move on to applying your serums. These lightweight formulas contain high concentrations of active ingredients designed to combat wrinkles, boost collagen, and increase overall skin health.
For the best anti-aging benefits, we recommend using a vitamin C serum in the morning to brighten your complexion. The Olay Super Serum (one of our anti-aging faves!) has Niacinamide, Vitamin C, Collagen Peptide, Vitamin E, and Alpha Hydroxy Acid — covering a ton of bases for you with one product!
Later, at night, use a retinol serum to encourage cell turnover and reduce fine lines. It's important to note that if you're using retinol, sunscreen should always be applied because it can make your skin more sensitive to the sun's rays.
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4. Moisturize
After serum application, you can help lock in hydration and seal the benefits of your previous products by putting on moisturizer. You can search for moisturizers that are formulated with active ingredients like ceramides, collagen, or hyaluronic acid to strengthen your skin barrier. The Kiehls Ultra Facial Cream is definitely a moisturizer favorite among B+C staff!
During the daytime, opt for a lightweight moisturizer that has SPF to protect against UV damage. And before bed, you can lather on a richer anti-wrinkle cream that has peptides or ceramides to support skin repair.
If you happen to use facial oil, you can always mix a few drops into your moisturizer to create a quicker skincare routine. Otherwise, apply facial oils after you moisturize.
Sephora
5. Use Eye Creams
Last but not least, eye cream is a critical final step for any good anti-aging skincare routine. The delicate skin around your eyes is typically the first to show signs of aging.
Use a lightweight formula that's hydrating but doesn't feel heavy during the daytime. And just like your evening moisturizer, you can apply a richer eye cream at night. Looking for something to use? The Summer Fridays Jet Lag Overnight Eye Serum is one of our favorite eye creams!
When selecting an eye cream, look for products with hyaluronic acid to hydrate and plump or retinol to smooth fine lines and increase collagen production. Plus, for an extra boost, wear an eye mask a few times a week to refresh tired eyes.
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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
I don't know whether to treat my period acne as guests or annoying pests. I'm familiar with balancing my hormones, but even that seems to be a great mystery when painful breakouts appear on my forehead or chin. Even relying on a face wash fromFarmacy Beautyisn't always a match for their stubbornness.
But esthetician Danielle Gronich wants to dispel the idea hormonal acne's impossible to treat. Plus, she's exposing the truth about ingredients that could be causing flareups 👀. Known as The Acne Guru, Gronich has over 10 years of experience treating cystic acne, and is the founder of both the San Diego Acne ClinicCLEARSTEM Skincare.
Ready for our acne to be in great hands?
Scroll to learn The Acne Guru's top 4 tips for treating stubborn hormonal breakouts
What's the biggest myth about hormonal acne?
Taylor Nicole/Dupe Photos
I love relying on TikTok to find cute matcha drink recipes to remake, but I know some of the skincare advice shared on the app shouldn't be followed. But there's one thing in particular Gronich isn't a fan of.
"The biggest myth about hormonal acne is that you have to be on birth control in order to solve it. This myth is all over social media, but I believe it comes from the medical world not really understanding hormones and having to rely on prescriptions to override them."
Would you believe me if I told you she's not wrong? I've been on birth control off and on since I was teenager, but I've yet to see it get to the root of my acne problem!
What are different types of hormonal acne?
Anna Nekrashevich/Pexels
Did you know not all hormonal acne stems directly from your period? According to Gronich, "there are many different triggers" for it with "the most common ones being stress and high sugar or processed foods" because they "impact our hormones." However, that's not all!
"Also extremely common is PCOS, estrogen dominance, progestin-related acne from certain birth control controls like the hormonal IUD, and then there is another type of hormonal acne caused by the vitamins and supplements we take," she adds. Going a step further, Gronich says "certain vitamins and supplements can spike testosterone or interfere with other enzyme processes that throw off our hormones."
I guess this is why my doctor always recommends I consult with her before taking random tablets so I'm not disrupting anything in my body!
Why do I see breakouts on my forehead, cheeks, or chin sometimes?
Polina Tankilevitch/Pexels
Remember the face mapping tool we were introduced to years ago? There's truth to them which is why Gronich created a Pore-Clogging Ingredient Checker for you to get more insight about what you're putting on your skin. But back to what your breakouts are trying to tell you!
Given Gronich's experience, she knows "different areas of the face can represent different parts of the body." She sees "hormonal acne most on the chin and jawline" because "we have the deepest hair follicles there." Want to know what this means for our body's reaction to certain foods and products?
"Dairy has insulin-like growth factor hormone so many people who consume dairy regularly get hormonal acne right on their chin. Some people are taking too much vitamin B 12 which throws off their hormones and you see it on the jawline," she says.
Then there's our relationship with using a ton of beauty products. Gronich is firm about telling "people to remove pore-ingredients from their skin care ad makeup" because "acne that's all over your face" is the direct result of "something that's being put all over your face." Not being aware of what we're using "will flare with our PMS cycle, so we accidentally think it's hormonal," accodring to her. But nope!
"...it can also just be caused by those hidden pore-clogging ingredients," she states.
Okay, how do I treat what feels like hormonal acne?
Yan Krukau/Pexels
No matter your skin type, there's a few ingredients you can use to treat hormonal acne over time. "People can treat their hormonal acne with mandelic acid, and spot treatments like sulfur," Gronich shares. She also says, "Benzoyl peroxide can be a useful tool as well but must be used carefully so as not to over strip the skin. Don't take this advice lightly because I accidentally created more issues when I used this haphazardly.
If you don't want to use Benzoyl peroxide, she says you try "ice rolling." The amount of times you can use this tool depends on your skin type. "...if you are oily, you can use these treatments every day."
How do I treat dark spots left over from hormonal acne
Ron Lach/Pexels
Gronich's tips for treating dark spots are making me rethink my shower habits because I've been doing the opposite of what's considered helpful for my skin. She says, "Avoid using hot water in the shower as it continually inflames the skin and further damages the delicate scar tissue!" Furthermore, you can "use anti-inflammatory products," according to her.
"Serums that contain hyaluronic acid can be very helpful, as well as gentle massaging to activate circulation which stimulates our wound healing response in the skin. Red light therapy can also be fantastic for scarring, along with professional micro needling treatments," she remarks.
The best things you and I can do are being mindful of what we eat, supplements we take, and what we put on our faces. Also, a lot of patience goes a long way when treating hormonal acne.
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Just like how our relationships, careers, and hobbies shift over time, so should our skincare routines.
Since our skin naturally changes as we get older, what worked for us during high school and college probably isn't as effective now. So, if you're 40 or over, it's time to refresh your skincare regimen.
At this point in your life, your routine should center around protecting your skin barrier, staying hydrated, and maintaining an even tone. And if you also want to minimize fine lines, that's totally okay.
There's no shortage of products out there, either, but it's the right ingredients that will help you maintain a youthful complexion. So, here's exactly what beauty products and skincare you should use if you're in your forties or older.
Scroll to find out which skincare you should definitely use if you're 40+!
1. Sunscreen
Sephora
Sunscreen is non-negotiable at any age, but especially if you're getting older. Not only does it protect your skin from harmful UV rays, which can lead to skin cancers, but it also prevents visible signs of aging like wrinkles, dark spots, and lower skin elasticity.
For the best protection, pick out a broad-spectrum sunscreen to shield your skin from UVA and UVB rays. Make sure to wear it every single day, even if you're just going about your daily activities.
2. Retinol
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Next up is retinol, a form of vitamin A that's one of the most researched and impactful ingredients if you're looking to reduce skin aging signs.
It can smooth fine lines, treat dark spots or hyperpigmentation, and improve skin texture. Moreover, this skincare ingredient can help unclog your pores and prevent breakouts! Need we say more?
You can buy retinol in over-the-counter products or stronger, prescription-strength formulas. If you're new to this product, though, it's best to start slow. Use it a couple of times a week as you let your skin adjust because it can cause irritation or peeling in the beginning.
Additionally, retinol should only ever be applied at night since it increases sensitivity to the sun.
3. Niacinamide
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Niacinamide, otherwise known as vitamin B3, is a favorite in the skincare world. It can reduce fine lines, even out skin tone and texture, and boost skin elasticity.
Plus, this ingredient may calm down redness while brightening your complexion and encouraging moisture retention.
That's why it's a particularly great choice for people with dry or sensitive skin. It works well with other active ingredients like retinol and vitamin C as well, meaning it can easily be incorporated into your routine with serums.
4. Vitamin C
Sephora
Speaking of vitamin C, this antioxidant also works wonders when it comes to brightening your complexion and dealing with hyperpigmentation. If you have sun damage and dark spots or dark under-eye circles, vitamin C can reduce their appearance.
To get the most out of this ingredient, add it to your morning skincare routine. You can apply a vitamin C serum or cream first before putting on moisturizer and sunscreen.
5. Caffeine
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Another way to give your skin a pick-me-up is caffeine. This antioxidant has a tightening effect on the skin and could lessen the appearance of sun damage. Not to mention, it can reduce puffiness and brighten around your eyes.
Buy a caffeine-infused eye cream (we love this one!) and incorporate it into your morning regimen to give your skin an energizing boost.
6. Hyaluronic Acid
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If you're looking to hydrate and soothe irritated skin, hyaluronic acid (HA) is the way to go. Despite having "acid" in its name, it's very gentle and attracts moisture to your skin, ensuring it stays plump and smooth.
Hyaluronic acid is versatile in that it can be used in the morning or evening. The next time you're at the store, search for moisturizers, serums, or sunscreens that include it as an ingredient. Or, put on a hyaluronic acid serum before other treatments, like retinol, to lock in moisture.
7. Peptides
Sephora
Peptides, which play a key role in increasing collagen production, are naturally found in our skin. Some topical peptides may help temporarily relax winkles; meanwhile, others promote skin turnover for a fresher complexion.
You can find peptides in everything from serums and moisturizers to toners, too, making this ingredient very convenient to add to your skincare routine.
8. Ceramides
Sephora
Finally, ceramides are critical for keeping your skin barrier well-hydrated and strong. They lock in moisture for up to 24 hours, protect against irritation, and improve overall skin texture. So, ceramides are considered a must-have in any skincare regimen.
Look for ceramides in cleansers, moisturizers, and sunscreens to work them into your routine.
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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
Florence Pugh's Netflix Drama Is Coming Soon — & Your AP English Teacher Will Def Approve
Mar 14, 2025
No matter how much you love reading, classic books can feel incredibly intimidating. The language can be hard to understand and the story can be hard to follow. Sometimes I've had to reread the same page multiple times to figure out what's going on. But with prestige TV and more grounded storytelling, book-to-movie adaptations like Wuthering Heights and Anne With an E are giving us new looks at stories that have been around for hundreds of years. And now we can add East of Eden to the list!
Adapted from John Steinbeck's 1952 novel, the story serves as a recreation of the Biblical story of Cain and Abel, marked by family relationships and generational betrayal. Netflix is bringing us a limited series, and the best part is that it'll be led by We Live in Time actress Florence Pugh. Whether East of Eden is one of your favorite books, or you've never picked it up, this is one TV show you're going to want to tune into.
Here's everything we know about Florence Pugh's East of Eden, coming to Netflix soon.
'East of Eden' on Netflix brings the "shocking" story to a new generation.
Amazon
East of Eden follows "the multi-generational Trask family saga explored from the perspective of the standout female character Cathy Ames," according to TUDUM. The story ranges from the Civil War to World War I and mainly revolves around brothers Adam and Charles, and Adam's sons Caleb and Aaron.
This Great American Novel deals with everything from guilt and freedom to love and acceptance, with the consistent desire for greatness that a lot of Americans feel at one point in their life or another.
Universal Pictures
The seven-part TV show will be written by Zoe Kazan (She Said), whose grandfather Elia Kazan wrote the script for the original 1955 movie adaptation. “In the process of bringing this family saga to life, the resonance of my own familial connection to the material has not been lost on me,” Kazan told TUDUM. “But it is Steinbeck’s writing — personal, shocking, profound, and free — that has kept me enthralled by East of Eden since I first read the book as a young teen.”
“Zoe’s thoughtful and artistic vision pays homage to her grandfather's revered film adaptation while beautifully honoring and introducing new audiences to a true canon of American literature,” Peter Friedlander, Netflix's Vice President of Scripted Series said. “She is an inspiring, creative force and we can not wait for everyone to see what she and Jeb, alongside the brilliant cast led by Florence Pugh, bring to screen.”
The 'East of Eden' cast features your favorite actors.
Marleen Moise/Victor Boyko/Robert Okine/Getty Images
The East of Eden cast has some of the best contemporary actors around, including:
- Florence Pugh (Dune 2, Thunderbolts*) leads the cast as Cathy Ames
- Christopher Abbott stars as Adam Trask
- Mike Faist plays Charles Trask
- Hoon Lee stars as Lee
- Tracy Letts plays Cyrus Trask
- Martha Plimpton plays Faye
- Ciarán Hinds stars as Samuel Hamilton
- Joseph Zada stars as Cal Trask
- Joe Anders plays Aron Trask
When can I watch East of Eden?
East of Eden is coming to Netflix soon, and the New Zealand Herald reports the show's aiming for an "early 2026 release." Check back here for more news on the official release date!
Where is East of Eden being filmed?
Florence Pugh and the rest of the East of Eden cast have been filming around New Zealand, including Harbourside, Scottish Hall, and Ōamaru Squash and Badminton Club (via New Zealand Herald) even though the story is set in California. The first set leaks appeared on the internet in January 2025, and show off everything from Florence's incredible costumes to plenty of horses.
Stay tuned for the latest East of Eden news, and if you're still thinking about Flo's stint in We Live in Time, check out why The We Live in Time Ending Is Actually More Hopeful Than Heartbreaking.
This post has been updated.
Who doesn’t love finding a great deal – especially when everything is under $15? Amazon is serving up the best bargains of the week, from beauty essentials to home goods and fashion finds. All shoppable at unbeatable prices, these 12 Amazon finds won’t break the bank if you’re searching for something stylish, practical, or just downright fun.
Scroll on for our top 12 best Amazon deals of the week!
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Paula's Choice Skin Perfecting 2% BHA Liquid
This $14 liquid exfoliant is beloved for its ability to deliver smoother, more even skin with consistent use. It's more gentle (and more effective!) than physically exfoliating your skin, which can oftentimes do more harm than good.
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Bliss Block Star SPF 30 Invisible Daily Tinted Sunscreen
SPF is the star of your skincare routine, and this $11 (was $25) makes applying it every day super easy with a sheer, evening tint and silky-smooth feel.
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Newcosplay Super Soft Throw Blanket
Cozying up just became so much better with this $13 (was $20) pick. The ribbed texture definitely gives it a luxe vibe, but for less. Love!
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2-Pack 10-Ounce Overnight Oats Containers
Meal preppers, unite! These 10-ounce containers are perfect for overnight oats, yogurt bowls, or just sectioning out snacks to eat on throughout the workday. Snag the sleek yet durable duo for just $15!
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Hair Wax Stick
This convenient wax stick keeps your flyways at bay for the most seamless slicked-back buns or ponytails. Shoppers love this $5 (was $7) pick because its sleeking effects last all day long!
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DreamSky Wooden Digital Alarm Clock
Step up your bedside table decor with this gorgeous $15 (was $17) alarm clock – it fits right in with any home decor style!
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The Gym People High Waist Workout Shorts
These high-waisted $15 (was $23) biker shorts can stretch across tons of different occasions, from workouts to grocery store runs or just lazing around at home! You'll fall in love with them because they feature some convenient side pockets that can easily fit your phone or other small essentials you want to keep close.
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Bedsure Satin Pillowcase
This skin- and hair-friendly satin pillowcase is going for just $8 (was $13) to protect you from breakouts and broken locks. Shoppers adore how smooth it is to the touch, adding a very bougie feel to your bedtime routine for not much money.
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Sojos Classic Polarized Aviator Sunglasses
Spring's out, so that means the sun's out! You might as well protect your peepers in style with these $13 (was $20) sunnies that come in endless different colorways to match each and every outfit. We love this green pair for a playful pop of color!
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e.l.f. Squeeze Me Lip Balm
This $4 – yes, $4! – lip balm keeps your lips lookin' and feelin' super moisturized when they need it most. It also provides a sheer tint of color, so you could easily rock a layer of it with or without makeup. Such an affordable makeup bag upgrade!
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Grace & Stella Pimple Patches
Our favorite skincare hack is slapping a pimple patch on any pesky breakout that emerges. These patches at least make the experience super cute, plus you can get 36 of 'em for just $5!
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Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.