8 Social Media Hacks To Help Your Brand Stand Out, According To Our Social Media Pro

Mallory Levy leads a busy creative life in NYC as head of social for Brit+Co. She wrapped 2023 with a dreamy forest wedding and bucket-list honeymoon to Australia and is back to work creating clever and often hilarious posts for our Brit + Co followers, from snappy recipe Reels to inspiring quotes to celebrity interviews and more. Where does she get her inspiration to bring you the best social content?

“I’m lucky to be within walking distance of world-class museums, theater, and cool events, like fashion week. The inspiration is endless!” she says. “Social media can get overwhelming at times, but I often come away feeling more inspired than anything else. It’s a great way to connect with other creators and find new inspiration, which fuels my creativity to deliver fresh, engaging social media content every day.”

Mallory’s secret to bringing her inspiration to life? She uses Adobe Express, the all-in-one AI content creation app, to ideate and design colorful and engaging content on-the-go. “The features on the all-new Adobe Express mobile app make editing and collaborating on projects easier than ever!” she says. “Because we’re a remote team, I’m very rarely at my desk, so being able to ideate and create, or make adjustments, when I’m out and about is truly game-changing.”

Adobe Express makes designing easy and fast for anyone – even if you’re not a pro – with thousands of beautiful, professionally designed templates and a massive selection of assets for your Instagram and TikTok content, flyers, logos, and more. Plus, Adobe’s Firefly generative AI technology, which allows you to create the perfect image, edit with ease, and generate and customize amazing text effects with styles or textures that really stand out. All these features are now available on the mobile app.

In this fresh, new Reel, Mallory shares a day in her colorful life as she creates standout visual assets for Brit+Co’s social channels using the generative AI features in the new Adobe Express mobile app. Check it out below!

What a fun, creative job, right? “My day-to-day is genuinely such a blast. I love having the creative freedom to run with my ideas and infuse some of my own humor and pop into our content,” says Mallory. “Most of my friends and family don’t believe that this is what I get to do every day!”

Looking to improve your social content game? Here are tips for saving time and making an impact on social media for your work, side hustle, or to build your personal brand.

1. Engage with your audience: Engaging your audience with content that resonates can lead to higher reach and visibility. Thanks to Mallory’s constant performance monitoring, we know our B+C follower loves to treat herself and her besties, she’s super creative, indulges in celebrity news (especially nostalgia TV), and gets joy from entertaining, travel, food, and decor. Knowing this, Mallory creates fun, interactive posts like polls and quizzes, and always keeps our content fresh and interesting using the massive library of fonts, photos, and design assets in Adobe Express.

“I’m always out and about filming fun content for TikTok and our other video platforms,” says Mallory. “Adobe Express makes it so easy to add clips, music, and captions (and record voiceovers!) so I can edit it all together in real time.”

2. Generate anything you can imagine: AI has become a powerful tool for content creators, helping them enhance their creative work and simplify tasks. Leveraging the right AI tools can help you work and create high-performing content faster! The new Adobe Express mobile app is packed with AI goodness that makes complicated tasks simple. For example, speech to animation lets anyone easily animate extraordinary characters using their own voice. Adobe’s Firefly generative AI, which is designed to be safe for commercial use, helps creators ideate, generate, and edit stunning images and turn text and headlines into attention-grabbing designs – all on-the-go and in just a few taps. And the Adobe Express Generative Fill feature even lets you insert, remove, or replace people, objects, backgrounds and more with just a description.

“The AI tools are fantastic,” says Mallory. “Even the most obscure ask in the Text-to-Image feature will yield dozens of options. My favorite hack is to include “hand drawn” or “illustrated” in the prompt box to get a more authentic/stylized result.”

3. Embrace trends: Hopping on social trends quickly can boost your visibility and relevance. Constant collaboration ensures our team is on top of what people are talking about – and Mallory takes that to social media to make sure our POV is part of the conversation. The ever-changing nature of marketing and social media can make it hard to keep up! With the Adobe Express TikTok Creative Assistant tool on the desktop version, you can easily ideate and search what’s trending, so you’re in-the-know and able to reach more followers and stand out with your creative take on the latest trends. Then head to the mobile app to quickly schedule or post the content directly to your necessary social platforms! More on that below.

4. Keep it short and sweet: Attention spans on social are short, so it's best to keep your content concise and to the point. Use clear and concise language and don’t be too fussy (sound like the real person you are!). Break things up with text with photos, emojis, and bullet points to make your content more scannable.

5. Create a consistent visual style: While our audience can have slight nuances across our social channels, Mallory makes sure our content is instantly recognizable. Using tools like brand kits in Adobe Express (shown below) can help you easily stay consistent and on brand, easily saving and applying colors, fonts, filters, and imagery to any asset to create a cohesive look and feel across assets – and in a fraction of the time.

6. Repurpose content: Repurposing our top-performing content into different formats or for different platforms helps stretch the impact of a post and helps us test performance. Sometimes a post that didn’t perform well in the past kills months later!

7. Schedule ahead: In today’s on-demand world, consistency is key to keeping your social audience engaged. Develop a content calendar and schedule posts in advance to ensure a steady stream of content. With easy-to-use tools like the Adobe Express Content Scheduler, you can quickly plan, preview, schedule, and publish in a few clicks to all your social media channels and on-the-go.

8. Leverage data: Use analytics tools to track the performance of your social media content and identify trends, patterns, and audience preferences. Analyzing data can help you achieve a successful content strategy and focus on creating content that inspires, delights, and keeps your audience coming back for more!

Download the all-newAdobe Express mobile app today to try out all the innovative and fun features, including Adobe Firefly generative AI—a one-stop shop for all your content needs!

Video Direction & Editing by Mallory Levy.

In our Take 5 series, sponsored by Verizon, we ask women in business about unexpected challenges, their inspirations, recent wins, and how the free Verizon Small Business Digital Ready Program has helped propel their business forward. Here, we meet Therise Edwards, founder/CEO of Teshley Solutions, an education consultancy firm that helps students and families navigate the complexities of the education system K through 12.

What is an unexpected business challenge that you faced and how did you overcome it?

I wouldn't call myself a FAFSA (Free Application for Student Aid) expert, but I ended up having to know a lot more about it than I ever anticipated. FAFSA is what administers Pell Grants, which is what a lot of colleges base their financial aid on. I knew about the application changes, and some were excellent, but they made a series of critical errors and a lot of parents were scrambling. It was not my intent to have this as my area of focus; it just became a necessity.

What's a recent small win for your business?

Recent small wins are my collaborations. I formed partnerships with one organization that focuses on students with special needs. I hosted a webinar with the executive director of that organization. I formed a partnership with members from an insurance company on planning and paying for college. That was my first corporate sponsorship. And I've got a series of events coming out because others actually reached out to me. One of them I met through another networking platform, but I got to that platform from one of the sessions that I did with Verizon Small Business Digital Ready Program.

How did you start to collaborate with external partners?

Just changing my strategies and my approach, and just being more secure and more emphatic in making connections. It ends up being this continual cycle.

Is there a woman in business that you admire or that you look up to?

I have two. Leontyne Anglin, who runs a nonprofit called Beyond Expectations. She works with a small pool of students, but she just gives them enormous exposure and opportunity. She's brilliant with collaborating with individuals and businesses and really bringing the students what they need. And then the other on a bigger scale is Cate Luzio, founder and CEO of Luminary, who taught her Business Plan Bootcamp through the Verizon Small Business Digital Ready Program. She is just a dynamo. She is just so supportive of women entrepreneurs. She's awesome.

How did the Verizon Small Business Digital Ready Program help propel your business forward?

All of the collaborations and partnerships with the exception of one all came from joining the Verizon Small Business Digital Ready Program. I’ve taken all of the free classes and the one on projections and pricing, something every entrepreneur struggles with, was very helpful. There have been so many of them. Sometimes you're completely ignorant in a category so you take the class and it's like, okay, that's good to have. But then sometimes you sign up for it and it's like, oh, yeah, I did know 90 percent of that, but this other 10 percent is going to be very, very helpful.

Learn more about the free Verizon Small Business Digital Ready Program and Teshley Solutions.

Illustration by Daniela Jordan-Villaveces


Nicole Kidman is, as the kids say, mothering. She's giving fans plenty of movies and TV shows to pick from while we wait for the next seasons of Big Little Lies and Nine Perfect StrangersA Family Affair, Expats, The Perfect Couple (and the AMC intro, of course). Her newest movie Babygirl comes from A24, and the steamy drama is mixing work and pleasure. Pour yourself a glass of wine for this one, folks.

Scroll down to learn more about Babygirl — and to watch the HOT new trailer!

What is the plot of Babygirl?

A24

Babygirl Plot

In Babygirl, Nicole Kidman plays Romy, a powerful CEO struggling to hold her perfect persona together. Her marriage to Jacob has never provided with much pleasure, despite the fact he's caring and artistic. But when Romy meets a young intern named Samuel, and feels immediately drawn to him, the two begin a torrid affair.

And filming scenes with Harry Dickinson got so intense, Kidman said she literally had to take breaks. “There were times when we were shooting where I was like, ‘I don’t want to orgasm any more,'” she told the Sun. “Don’t come near me. I hate doing this. I don’t care if I am never touched again in my life!”

But the fact the movie was made by women empowered Kidman — and gave her a sense of freedom. "Doing this subject matter in the hands of the woman that wrote the script, that's directing it and is a really great actress herself — we became one in a weird way, which I'd never had with a director before," Kidman says in a statement. "When you're working with a woman on this subject matter, you can share everything with each other.”

"I really decided in the beginning, I want to make a sexual film, just as sexual as all these films that I've always admired so much," adds writer-director-producer Halina Reijn, "but now I'm going to do it completely through female eyes. What does that mean and what does that look like?”

When is the Babygirl release date?

A24

Babygirl Release Date

Babygirl made its premiere at the Venice Film Festival, but you can watch the movie in theaters December 25, 2024.

Who's in the Babygirl cast?

A24

Babygirl Cast

The cast of Babygirl includes Nicole Kidman, Harris Dickinson, Sophie Wilde, and Antonio Banderas.

What has Nicole Kidman said about making Babygirl?

Amy Sussman/Getty Images

In an interview with Vanity Fair, Nicole Kidman revealed Babygirl is the most "exposing" film she's done because she's “made some films that are pretty exposing, but not like this.”

“It left me raggedm" Kidman says. "At some point I was like, I don’t want to be touched. I don’t want to do this anymore, but at the same time I was compelled to do it...This is something you do and hide in your home videos. It is not a thing that normally is going to be seen by the world.”

“I felt very exposed as an actor, as a woman, as a human being,” she continues. “I had to go in and go out like, I need to put my protection back on. What have I just done? Where did I go? What did I do?”

What does babygirl energy mean?

A24

"Babygirl" is a term of endearment that's usually applied to a man (you've probably heard it describe Pedro Pascal or Paul Mescal). When someone is giving babygirl energy, they're kind, cute, and disarming. And considering Babygirl plays with power dynamics, we could be guessing who the "babygirl" in question is up until the very end.

Watch The 'Babygirl' Trailer Here!

www.youtube.com

- YouTube

There were SO many moments that made our jaws drop here:

  • The thumb in the mouth
  • The pink skirt moment
  • NICOLE CRAWLING ON ALL FOURS?!
Yeah, this is one you won't wanna watch with your parents, friends. 🥵

Are you looking forward to seeing Nicole Kidman onscreen again? We might have to wait until December to see Babygirl, but there are plenty of incredible Fall Movies coming our way.

This post has been updated.

In our Take 5 series, sponsored by Verizon, we ask women in business about unexpected challenges, their inspirations, recent wins, and how the free Verizon Small Business Digital Ready Program has helped propel their business forward. Here, we meet Rita Suzanne, a marketing strategist for health and wellness businesses who learned to network, connect with other entrepreneurs, and build her business online and IRL.

What's an unexpected business challenge that you've had to face and how did you overcome it?

The hardest thing for me was my sister passed away and I ended up taking custody of my nieces. I ended up being a single mom of four kids. This is the thing that transitioned my whole entire life. I stopped doing web design and started my podcast Mom Owned and Operated. I wanted to reconnect with other moms and figure out how they were able to run their businesses and raise a family and take care of themselves because I wasn't able to do all three at the same time. Through that journey, I realized that I really needed to connect with other people and how important it was for my business. It helped me to create that community that I was yearning for that I didn't realize that I needed.

What's a recent small win for your business?

For me, the win was just pivoting back to something that I actually wanted to do. Also, I’ve started to say no to things that I no longer want to do.

Who is a woman in business that you look up to and why?

I have always admired and looked up to Amy Porterfield [author of Two Weeks Notice]. I listened to her all the time when I was starting out. I think that she's amazing and I love her stuff. She just seems like a very genuine person.

Is there a resource that has made an impact on you as an entrepreneur?

I listen to a lot of audio books. One of my favorites that has been huge for me is You Are A Badass by Jen Sincero. I was told when I first started my business, by a friend who was a business coach, that I have a mindset problem. Ten years ago, I had no idea even what “mindset” was. Sincero’s book helped me to see what she meant by “mindset” and helped me adjust that mindset and fix some of the things that I didn't realize were broken.

How has the Verizon Small Business Digital Ready Program helped propel your business forward?

There are a lot of things that I have loved about it. There are local networking and training opportunities, and that has been great, and the online training is very valuable. It's a great resource. I find that marketing needs a three-tiered approach, meaning you need to network it locally, socially, and then also have a very comprehensive online approach to your marketing. One of the Verizon Small Business trainings that I took was all about taking advantage of your local resources. I found that to be extremely valuable because often people think they need to just focus on social media. I don't think that people focus enough on their local community.

Learn more about the free Verizon Small Business Digital Ready Program and Rita Suzanne.

Illustration by Daniela Jordan-Villaveces

Yellowstone season 5B is here! Twisters might have been THE summer movie of 2024, but the western vibes aren't going away, even after the Glen Powell movie has left theaters. The second half of Yellowstone season 5 returned to Paramount November 10 and it did not disappoint. 16.4 million viewers tuned into the premiere over a variety of networks — making it the most-watched season premiere in the show's history.

And it's a major season for one very specific reason: Kevin Costner isn't returning as John Dutton. The star decided to exit the series after season 5's eighth episode premiered in January 2023, but as big of a change is this is, Costner is still an executive producer on the series, giving it a familiarity fans will appreciate.

Yellowstone has always been dramatic, but in the Yellowstone season 5 first look, you can just feel the tension from fan favorites like Beth Dutton, Monica Long, and Kayce Dutton. And no wonder: the Duttons' family drama is coming to a head, and it looks like someone might not make it out alive. Read up on everything you need to know about the new season of Yellowstone, and check out why Paramount+'s New Drama Landman Is Perfect For Yellowstone Fans.

Keep reading for everything you need to know about the final season of Yellowstone.

Is Kevin Costner in Yellowstone season 5 part 2?

Paramount

No Kevin Costner is not in the second half of Yellowstone season 5, and we find out the fate of his character John Dutton immediately. When Beth and Kayce find John dead in the bathroom, Beth immediately suspects foul play and blames it on Jamie. Well, Kevin is finally speaking on his character's end, and told The Michael Smerconish Programon November 11 that he actually didn't know the show had premiered the night before.

“I’m going to be perfectly honest. I didn’t know it was actually airing last night,” he says. “That’s a swear-to-God moment. I’ve been seeing ads with my face all over the place and I’m thinking, ‘Gee, I’m not in that one.’ But I didn’t realize yesterday was the thing...I heard it’s a suicide, so that doesn’t make me want to rush to go see it.”

But even if Kevin isn't over the moon about watching his character die, he doesn't have any bad blood with the writers. “They’re pretty smart people,” he continues. “Maybe it’s a red herring. Who knows? They’re very good. And they’ll figure that out.”

Well, the actor told Entertainment Tonight that he STILL hasn't seen the season 5 premiere as of November 17. “I didn’t watch it, so I don’t really have any thoughts about it,” he said. Due to delays from the writer's strike, and a tug-of-war between Paramount saying Kevin couldn't film new episodes and Kevin saying creator Taylor Sheridan took too long to write the scripts, the actor chose to leave the series, reportedly in part to promote his Horizon movie franchise.

“I gave this thing five seasons,” the actor told The Hollywood Reporterthis summer. “I was really happy to do it. And I don’t need drama. So, let’s just take that drama away, let’s take the guessing [away]. The fans have been way too good to me. And my obligation is to go on and continue to make things that mean something to them.”

See our interviews with the 'Yellowstone' cast!

@britandco Who run the world ?! #kellyreilly#yellowstone#bethdutton#tv#tvshow#premiere#nyc#newyork♬ original sound - Brit + Co

Wendy Moniz spilled on working with everyone's favorite lady Kelly Reilly (Beth Dutton).

@britandco John Emmet Tracy told us all about filming the final season of #Yellowstone 🐴 #johnemmettracy#ellissteele#nyc#redcarpet#premiere#newyork#newyorkcity#fyp♬ original sound - Brit + Co

While John Emmet Tracy gave us the best advice for dealing with crazy families during the holidays!

@britandco You’re welcome 😌 #yellowstone#cowboy#cowboyboots#fashion#premiere#fyp#ianbohen♬ original sound - Brit + Co

And we couldn't pass up the opportunity to ask Ian Bohen the best way to take off cowboy boots ;).

What is Yellowstone season 5 about?

Paramount

Yellowstone Season 5 Plot

The series introduced us to the Duttons, a powerful family in charge of America's biggest contiguous cattle ranch. Every season has been gritty and powerful, and in the fifth season, we've seen John become Montana's governor and make Beth his chief of staff. But with Jamie trying to take the power away from his dad, the Duttons are fighting each other like we've never seen — especially when Jamie and Beth start considering how to get away with murder.

Luke Grimes recently told Entertainment Weekly how pleased he is with the finale, and Kelly Reilly revealed creator Taylor Sheridan actually told her the ending to the series while they filmed season 1.

“I read the last episode the day before we started filming,” Luke says. “I couldn't be happier. I think it's a perfect ending for the show for every character. It's just a testament to what a good writer Taylor is, and it's a very, very profound, beautiful ending. I can't wait to sit down and watch it one day.”

Is Yellowstone season 5 part 2 out yet?

Paramount

Yellowstone Season 5 Part 2 Release Date

Yes, Yellowstone season 5 part 2 premiered on Paramount November 10, 2024. You can watch new episodes every Sunday.

The series filmed in Montana during the summer of 2024.

Who's in the cast of Yellowstone season 5?

Paramount

Yellowstone Season 5 Cast

The cast of Yellowstone season 5 includes Kelly Reilly, Wes Bentley, Luke Grimes, Kelsey Asbille, Brecken Merrill, Finn Little, Cole Hauser, Gil Birmingham, Wendy Moniz, and Mo Brings Plenty.

Where can I watch season 5 part 1 of Yellowstone?

Paramount

The first half of Yellowstone season 5 is now streaming on Peacock.

Will there be a season 6 of Yellowstone?

Paramount

It's always hard to say goodbye to a beloved show, but despite reports that Yellowstone would end with season 5, it looks like we could be getting a Yellowstone season 6 after all. Deadline confirmed that negotiations are happening for a potential continuation, which would focus on Kelly Reilly's Beth and Cole Hauser's Rip.

Reilly told Entertainment Weekly ahead of the season 5 premiere that "Beth is more like a wild animal this season than ever. When I read the scripts, it made me think [that] she is, for the first time, maybe afraid she will lose it for [her dad]."

"It's dark, brutal and desperate stuff — gaining power, losing it, defending and fighting," she continues. "It's bloody and at times beautiful in how it breaks them into their core selves." The setup for a potential season 6 will totally depend on how season 5 ends — and how it affects Beth, Rip, and the rest of the family.

Are you excited for Yellowstone season 5 part 2? Read up on The First Cast Member For Yellowstone's 2024 Spinoff, The Madison for more about our new favorite universe.

This post has been updated.

'Tis the season to make those Christmas wishlists and start checking them twice (and then again, and again...). While there are always those toys that promise kids hours of fun, all too often, the brand-new gadgets and gizmos end up cast aside before you even take down the tree. Luckily, we've done the research and rounded up 41 of the best toys on Amazon that kids won't get bored of. From arts and crafts to outdoor fun, these gift ideas will keep children of all ages entertained beyond the holidays.

Thanks for reading about our favorite finds from across the internet! FYI: We participate in affiliate programs and may get a share of the revenue from your purchase.

This Balance Bike Gives Wheels to the Littlest Family Member

Amazon

The phrase "just like riding a bike" gets even easier with this simple yet genius balance bike. This thoughtfully designed bicycle helps develop young toddlers' coordination while nurturing independence. Now, even the littlest family members can keep up with the older kiddos!

See it on Amazon

The Possibilities Are Endless With This Pikler Triangle Set

Amazon

Got an energetic toddler? This best-selling pikler triangle set has endless possibilities for climbing, rocking, sliding, and more. Your child can have new ways to play independently, and you can finally drink your coffee in peace. Win-win!

See it on Amazon

This Cute Monster Is The Perfect Snuggle Buddy

Amazon

Katie The Pink Monster may just become your little one's new best friend. Made with memory foam, this plushie goes way beyond being a cuddle buddy. It can double as a pillow and even has a sleeve to store a journal.

See it on Amazon

This Play Barn Creates Hours of Imaginative Play

Amazon

Imaginative play is the best kind of play, and this wooden barn and animal set will foster hours upon hours of it. If you have an animal-loving kid, they'll love playing farm with the horse, pig, cow, and more. Plus, it's a great way to practice making animal sounds!

See it on Amazon

This Tablet Fosters Creativity Without the Mess

Amazon

If you've got a future artist on your hands, this LCD doodling tablet will let them get creative without getting messy. With over 17,000 five-star reviews, this tablet is lightweight and perfect for traveling. The long battery life and blue-light-free screen will instantly make it a favorite in your home.

See it on Amazon

This Organizer Bin With a Genius Design

Amazon

If you've little ones with a million toys that are always making a mess, then you know the struggle that comes with getting them to tidy up. This organizer bin is a game-changer, perfect for small toys since not only does it have large storage space, but it also doubles as a playing mat so that when your kids are done playing, everything can cleaned up at once, saving you the hassle and stress.

See it on Amazon

These Road Magnetic Tiles Are Perfect for Car Lovers

Amazon

Take everyone's favorite magnetic tiles up a notch with this magnetic road expansion pack. If your kiddo has tons of toy cars and loves building, this gift will hit the jackpot of joy. As one rave reviewer writes, "Truth be told, the grown-ups had fun with it, too!"

See it on Amazon

This Kids' Camera Is the Real Deal

Amazon

Your aspiring photographer will squeal with delight when they open up this digital camera on Christmas morning. With multiple settings and fun frames, a front and back-facing camera angle, and a durable design, this little camera will help your child capture all their favorite moments. As a bonus, you'll get to see the world through their eyes when you upload the photos!

See it on Amazon

This Musical Instrument Set Is Cute and Functional

Amazon

Fuel your little Mozart's musical abilities with this adorable wooden instrument set. This hand-painted 100% natural wooden set comes with everything your child needs to practice making joyful tunes. This five-star reviewer says, "These instruments are very well made. Definitely will hold up through multiple child use. The colors are beautiful too... If you have a busy baby who needs some stimulation, I would purchase this immediately."

See it on Amazon

Dream of Summertime With This Outdoor Sensory Table

Amazon

Whether you're lucky enough to live somewhere warm year-round or you want to dream of summertime fun, this water and sand table will get your kids excited for outdoor fun. With the ability to hold up to 5.5 gallons of water and an umbrella to block out the sun, this sensory table will let your littles splash and explore to their heart's content.

See it on Amazon

This Indoor Tent Will Be Their Favorite Hideaway

Amazon

From a book nook to a play fort, this beautiful indoor tent can transform in multiple ways to become your kids' go-to spot for cozy fun. Designed with easy assembly, this play tent also comes with a tassel garland, string lights, and a floor mat to make it feel extra comfy and magical.

See it on Amazon

This Kid-Friendly Kitchen Set Teaches Real-Life Skills

Amazon

Pretend play is fun, but getting kids involved in your activities is where the real magic happens. This Montessori-inspired kitchen set comes with kid-friendly cooking utensils like knives, a cutting board, a peeler, and more to help teach your tiny sous chef the joys of making yummy food. An added perk is that they may be more willing to eat what you cook together!

See it on Amazon

Build Their Dress-Up Wardrobe With This Costume Set

Amazon

Nothing beats the fun of playing dress-up, and this costume set is sure to let imagination run wild for hours on end. Your littles can pretend to be firefighters, chefs, doctors, and more with this extensive, easy-to-wash set. This reviewer raves, "The costumes are nice quality, simple to take on and off, and the box to store them in fits it all! Highly recommended!"

See it on Amazon

This Mini Karaoke Machine Is What Tween Dreams Are Made Of

Amazon

Can you really beat a karaoke machine as a Christmas present? Turns out you can if it's a mini karaoke machine. This compact Bluetooth machine is lightweight and portable so that your pop-loving tween can take it anywhere. Perfect for all the parties to come in the new year, this tiny machine has five voice effects and a loud, clear sound to belt out all the best hits.

See it on Amazon

This Kinetic Sand Kit Smells (Almost) Good Enough to Eat

Amazon

Sensory play isn't just for the littlest ones – big kids will love this Kinetic Sand ice cream play kit. With one pound of scented sand and six tools, this play kit lets kids mix and match to make delicious-looking pretend treats. The sand doesn't dry out so it'll provide never-ending fun, like this reviewer writes: "My daughter loves this kit! It was super cheap and has kept her busy for hours. The scented sand smells great."

See it on Amazon

This Paint-By-Sticker Kit Will Be the Latest Obsession

Amazon

Paint-by-number who? This paint-by-sticker kit is the new kid in town and it's sure to be a hit. Any sticker-obsessed kid can create up to 10 pictures, one sticker at a time, for hours of focused fun. With over 18,000 five-star reviews, you know it's going to be a good one.

See it on Amazon

This Play Kitchen Is the Cutest Ever

Amazon

Have you ever laid eyes on a more adorable play kitchen? Kids will never forget the year Santa brought this wooden play kitchen. With realistic features, a colorful design, and plenty of accessories, this kitchen will spark joyful play for years to come.

See it on Amazon

These Satisfying Fidget Toys to Relieve Stress

Amazon

This pack of 18 stretchy strings are so satisfying to play with, especially if you’re often restless. They’re not only fun and satisfying to play with but they also work wonders in reducing stress and improving concentration! Whether you're tackling a busy day at work or simply need a moment to relax, they’re surprisingly handy.

See it on Amazon

This Busy Book Keeps Toddlers Entertained Anywhere

Amazon

From car rides to restaurants and everything in between, it can be tough to keep toddlers busy on the go. Luckily, this busy book will keep them entertained no matter where you go. With 26 activities like animal matching, color identifying, and dressing skills, this portable busy board helps your toddler develop fine motor skills, problem-solving, and hand-eye coordination. Road trips have never been so quiet!

See it on Amazon

Dazzle Your Craft Lover With This Gem Art Kit

Amazon

If you have a creative kid who's always looking for new hobbies, this gem art kit is the perfect gift. With everything needed to get started and over 3000 gems, the opportunities to get creative are endless. Your craft-loving child will have a twinkle in their eye as they create sparkly projects galore.

See it on Amazon

This Shape Sorting Cube Keeps Babies Entertained for Hours

Amazon

This simple shape sorting cube is a best-seller for a reason: Babies love grabbing the bright, chunky blocks and exploring how to fit them through the elastic bands. They'll get hours of curiosity-fueling fun while learning valuable fine motor skills.

See it on Amazon

This Toy Coffee Maker Turns Any Kid Into a Barista

Amazon

When parents are coffee-obsessed, children are bound to follow suit. This play coffee maker set will turn your little mini-me into a barista in no time. With realistic sounds and effects, this toy coffee maker will keep them entertained while letting them take part in your daily caffeine ritual. (Just keep the real coffee for yourself, of course).

See it on Amazon

These Walkie-Talkies Are Classic Fun

Amazon

Who doesn't remember playing with walkie-talkies as kids? These classic walkie-talkies would be the perfect stocking stuffer for older kids. With high-quality sound, an LED flashlight, and a range of up to three miles, these walkie-talkies are great for outdoor play, camping, and everyday fun.

See it on Amazon

This Doll Carrier Is Made for Big Siblings

Amazon

Big siblings will love copying mom and dad with this doll carrier of their own. As you walk around with baby strapped to your chest, they'll get to do the same with this adorable (and realistic!) doll carrier. With several cute patterns and adjustable straps, this lightweight carrier will be the best holiday surprise.

See it on Amazon

This Water Doodle Mat Is Fail-Proof Entertainment

Amazon

Can't you just see the hours of entertainment that come with this water doodle mat? Kids will finally get to color all over the floor but without the mess! This genius coloring kit comes with reusable water pens, drawing templates, and a canvas mat waiting to be filled. You might just want to get in on the fun, too!

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Encourage Open-Ended Play With These Stacking Blocks

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Open-ended toys let kids' imaginations and problem-solving skills flourish, and this 36-piece building stone set proves that. From babies to big kids, everyone in the family will love stacking and building with these durable wooden blocks.

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Toddlers Can Splash Away in This Color Changing Sink

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There's nothing babies and toddlers love more than splashing or imitating parents, so this innovative color-changing sink will surely be a winner. Fill it with warm water and watch as the included accessories change colors, teaching kids about temperature and letting them practice dishwashing. As this reviewer says, "Wanna steal the show? Order this sink!"

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Upgrade Flashcards With This Audible Learning Set

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Forget the boring regular flashcards and upgrade to this fun audible flashcard set instead. Babies and toddlers will be picking up new words in no time thanks to this interactive toy. With 126 cards containing 252 sight words, this engaging flashcard set is both educational and entertaining — a win all around!

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Any Science Lover Will Obsess Over This Magic Kit

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Make this the Christmas morning of your budding scientist's dreams: This National Geographic Science Magic Kit comes with 50 unique science experiments and magic tricks to nurture curiosity and foster creative fun. Just prepare for the magic shows to come, of course!

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These Stepping Stones Promote Coordination

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There aren't too many toys that can be used a million different ways indoors or outdoors, but these stepping stones can. From creating obstacle courses to practicing balance, kids can get creative as they enhance their coordination skills. A round of "don't touch the lava," anyone?

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This Wooden Railroad Set Is Surprisingly Compact

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All aboard! This portable train set is perfect for taking on road trips, play dates, or visits with family. This 17-piece wooden set comes with everything needed for your little engineer to "choo choo" to their heart's content.

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This 3D Printing Pen Is An Unforgettable Gift

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It doesn't get any cooler than this 3D doodling pen. Your artsy tween can level up their drawings with this safe and innovative 3D printing pen. They'll be amazed to watch their creations come to life before their eyes — and honestly, you will be, too!

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This Tonies Box Is an Instant Win

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If your toddler could make a wishlist, this Tonies audio box would surely be on it. Meet your family's new storytime superstar: With numerous compatible character figures that sing songs and play stories, this audio player is a screen-free alternative to keep littles entertained for hours.

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These Water Wow Books Are the Best Parenting Hack

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Sure, it's a gift for them, but it's for you, too! These reusable Water Wow activity pads are a parent's best friend during long travel days and restaurant visits. Simply fill the included pen with a little water, and let your kiddos go to town coloring — no mess in sight!

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This Dance Mat Gets the Wiggles Out

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Now this is a gift the whole family will love: This LED dance pad was made for family dance parties, with built-in music and light-up cues to make it a game. Everyone will be begging for a turn before all the other presents are even opened.

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This Indoor Scavenger Hunt Is a Great Last-Minute Stocking Stuffer

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Make rainy days a million times more fun with this indoor scavenger hunt game. Toddlers and little kids will love running around the house, finding toys and other household items, and you'll be off the hook for planning an activity.

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This Friendship Bracelet Kit Is The Gift That Keeps On Giving

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Whether you have a little Swiftie or a kid with countless besties, this friendship bracelet kit is going to result in some serious, excited squeals. This 5,000-piece set comes with everything needed to get started, along with instructions, so your kiddo can make bracelets for all their best friends. (And if you're lucky, you might get one, too!)

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This Hover Ball Can Be Used Indoors

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Finally, a ball that kids can play with indoors! This hover soccer ball is guaranteed to provide some major family fun for years to come. Gone are the days of boredom with this LED ball that can glide on any smooth surface, and the added bumper means no broken vases in sight.

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This Race Car Painting Set Is Multiple Activities in One

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This wooden race car painting kit is the best of both worlds: It lets kids get creative painting designs on the four included cars, and then they can race them all around the house. This reviewer sums it up: "Easy enough to assemble so small kids do not get frustrated, fun painting, decals were ideal - and these cars scooted all over the floor well!"

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This Bouncy Animal Toy Will Definitely Get Some Giggles

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Watch out! Your active toddler will be bouncing off the walls — literally – with this fun bouncy animal toy. Choose from a giraffe or dinosaur for a holiday surprise that will elicit the biggest smiles. Take it from this rave review: "This animal hopper is one of my best purchases for my toddler! She’s been obsessed with animals lately and always tries to ride her little stuffed animals, so I figured this would be a perfect fit, and it is. It was so easy to get it in shape, and the quality is amazing."

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This Pair of Silicone Kitties That Are Super Squishy

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Relieve stress with these silicone kitties that are so much fun to play with! They are very soft and squishy, so you can touch, squeeze, poke and pinch them or their tummies to relax and focus on whatever it is you need to do - you mind won’t be consumed by the thoughts of payday or spring anymore!

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