Why We Love to Read Advice Columns

From popular forums on Reddit, to websites like Ask a Manager, to blogs written by internet personalities, there’s been a boom in the availability and popularity of online advice columns in the last several years. While the availability of anonymous internet strangers willing to offer input on our personal problems is somewhat new, the tactic of casting your experiences into the void and asking for guidance predates even the popular “Dear Abby” and “Ask Ann Landers” syndicated newspaper columns that launched in the 1950s.

Other people’s questions about proposals, career gaffes, in-law etiquette, and child-rearing have always fascinated us (and probably always will). Watching other people get a slew of advice about their personal problems is timelessly compelling. If you’ve found yourself tumbling down a rabbit hole of other people’s tangled problems, know that you’re in good company: The internet, for better or for worse, has become awash in a bevy of armchair psychiatrists. Even The New York Times recently launched a brand-new advice column space headed by novelist, essayist, and critic Roxane Gay.

This trend might have something to do with our continual search for ways to perform our lives differently in online spaces. “Psychoanalyst Donnel Stern reminds us that we become more fully ourselves by witnessing and being witnessed,” says Dr. Michael Alcee, a clinical psychologist practicing out of Tarrytown, NY. “In reading about others, we can more safely explore and experiment with the other sides of ourselves that might be difficult to acknowledge otherwise.” Typing out a question — whether for the consumption of the masses in a free-for-all forum or sending it directly to a so-called “relationship expert” — is a way to narrate our experience. In doing so, we take control of the form that the story takes, deciding on the most important details and making choices about what can be left out. When we tell others our story, we go from being a person a problem is happening to, to a person who is influencing the way that the story happens. Just the simple act of sharing our experience from that driver’s seat narrator perspective can be enough to help us sort through what’s going on.

But it’s the camaraderie of a community of commenters — combined with the opportunity to be an “expert” on somebody else’s life — that attracts the majority of advice forum and column aficionados. As Alcee explains it, these platforms “allow us to witness others and ourselves simultaneously, providing us with a richer and more complex narrative with which to work.” When we recognize a problem that we’re intimately familiar with happening in a stranger’s life, we’re able to peek into the judgments that other people might have about that particular scenario. We can also offer help to people who are going through a struggle we’ve had in the past or warn them away from mistakes we regret.

There’s admittedly a strong aspect of voyeurism in advice column culture. “In addition to the sheer curiosity we have about others’ inner lives,” Alcee admits, “we also get to benefit from finding the very answers or inspiration we are searching for as well.” We can’t help but be fascinated by the intimate, the bizarre, and the downright inexplicable behavior of our fellow human beings. It’s fun to speculate about what we might do in different situations and evaluate our own reactions through the lens of our personal background. Advice columns give us a quick hit of empathy without asking too much out of us: It’s practice in listening, without requiring much of us in return.

For some people, reading advice offered to other people is to flirt with our own trigger mechanisms. “People can definitely go too far in reading into advice columns, forgetting about the importance and value of consulting with oneself and keeping in mind the complexities of your situation,” Dr. Alcee agrees. “It’s important to keep in mind that advice columns are ‘static’ and not tailored to the complex individual situation. They can often be a useful starting point or a new way of thinking about things, but they aren’t panaceas.” And while advice column culture has a vast appeal to those of us who enjoy situational analysis (we’re looking at you, INFJ, INFPs, and ENFPs), it’s critical to understand not only the limits of advice that’s addressed to an audience, but your own limits as well. “People who are prone to strongly doubting themselves — such as those with OCD, perfectionism, hypochondriasis or any other severe anxiety condition — may read too much into advice columns and discount their own experience and inner compass,” cautions Dr. Alcee. “Given that so many common disorders have wide and varied presentations and circumstances, those with depression or in bereavement may find some points helpful and others less applicable.”

Ultimately, voraciously reading advice columns and forums is a habit that doesn’t have to fall into the category of “guilty pleasure.” There’s personal growth to be found in sharing the experiences of others and contributing good vibes and kind advice to strangers through the screen. While it’s not a replacement for a personal therapist, participating in advice column culture gives us a barometer for how society responds to specific problems while offering different ways of thinking about ourselves as individuals deserving of safety and fulfillment. Reading back through the hardships, triumphs, indiscretions, and prudence of others can shed some light on the motivations behind our own behavior. These readings can be a starting point for personal growth, Alcee encourages: “The right advice from the right source can open your eyes and heart to something truly transformative.”

What online advice column or forum do you love to binge-read? Tell us on Twitter @BritandCo!

(Photos via Getty)

With the holidays now approaching almost eerily quickly, you might already be feeling slightly uneasy about the family stresses that are bound to be on your plate (along with delicious Christmas cookies, of course). Spending a lot of time face-to-face with family can dig up old arguments or squabbles that everyone may have forgotten during the rest of the year.

Learn the 8 best ways to support your friend while they're in the middle of family drama

You’re not the only one dealing with the drama, though, and while your own family issues might feel somewhat out of your control, there might be more you can do to take the edge off the stress that your friends are feeling in anticipation of holiday gatherings. Keep scrolling for eight expert tips for how to best offer support to your most stress-ridden BFFs.

1. Listen without judging if your friend reveals an ongoing argument about a family will

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Being a good listener is one of the most basic — and yet most important — things you can do as a friend 365 days of the year, but when tensions run high near the holidays, those listening skills become all the more crucial. You might even consider resisting the urge to speak, like, at all. “Be a good listener and don’t give advice,” licensed marriage and family therapist Katie Ziskind says. “Supporting someone doesn’t mean that you have to fix their problem. Instead, truly being supportive means giving a hug when someone is crying and being a caring friend.”

2. Prep your pal to expect drama if your uncle's invited his new girlfriend and ex to dinner

Rather than reassuring your friend that things at family celebrations may not be as bad as they fear, trust what they know about the situation and help them wrap their head around what’s to come. This should minimize the stress for them in the long run. “If you expect it and it happens, situation normal,” certified life coach Susan Golicic tells us. “If you expect it and it doesn’t, well, then, a bonus!”

3. Help your bestie make a plan in case their fight-or-flight mode gets triggered

Going into any situation with a plan almost always feels better than going in unprepared. Per writer, speaker, and healing expert Alisa Zipursky, a helpful plan might include specific check-in times, a code word that indicates your friend needs extra support, and ideas for creating healthy boundaries with family members who make them feel especially triggered. “The idea is to make asking for help as easy as possible,” Zipursky says. “Making sure a proactive plan is in place well before someone enters the stressful situation can help relieve some of the anticipatory anxiety.”

4. Check in often by sending your friend periodic texts 

Licensed counselor Maria Inoa recommends that you prioritize regular touch-base texts over the course of whatever event is causing your friend the most stress. It’s not about solving the conflicts or taking away their pain. Instead, you can focus on offering gentle reminders that you are thinking of them and are available if they need you.

5. Create a new tradition that revolves around you and and your bestie's favorite Christmas movies

If your friend’s family holiday celebrations don’t exactly inspire positive feelings about the occasion, why not help them establish some better associations? Licensed clinical professional counselor Anna Poss suggests planning a “low-stress, fun way to celebrate with each other before or after the actual holiday.” Get a seasonal movie night or cookie swap on the calendar before everyone leaves town to hang with family. Those cozy vibes may help dull the negative, anxious feelings.

6. Write down words of affirmations for them to look at

Photo By: Kaboompics.com

Grab some pretty stationery and put your love and support on paper for your BFF. “In the note, remind her how strong, courageous, and capable she is,” licensed psychotherapist and life coach Diane Petrella says. “Let her know how much you love and admire her and how grateful you are for her friendship. Write whatever you think your friend needs to hear to feel supported, grounded, and loved.” Remind her to hide the note in her pocket or bag so she can read it whenever she needs a little extra TLC over the course of the holidays. You can even go one step further and send them home with a care package, per therapistShannon Thomas.

7. Invite your friend to your family celebration

If things have gotten so bad with your bestie’s family that she wants to steer clear of their celebrations entirely, you may want to invite her to join you and your crew instead. Even if she opts to decline your invitation, it will mean a lot to her to know that she has choices. If your friend does take you up on the offer, Mountainside Treatment Center‘s family wellness manager Tina Muller recommends that you try to incorporate some of her favorite traditions into your holiday schedule.

8. Keep your phone nearby if your friend needs to talk about everything that happened

Photo By: Kaboompics.com

“Before an event with possible family issues even happens, schedule a time not long after to see the friend,” marriage and family therapist Sarah Epstein suggests. “Now you’ve become the light at the end of the tunnel for them.” Be prepared to be a listening ear over dinner or a workout session so your pal can vent about everything that’s gone on and (hopefully) be ready to move on from there.

How do you and your pals support each other through the not-so-fun parts of the holidays? Tweet us @BritandCo.

(Photo via Getty)

Our favorite dancing queens (Meryl Streep included) might be returning to the big screen for a third encore of Mamma Mia! and we’re already rewatching the first two movie musicals in preparation.

In an interview with Deadline in May of 2023, Mamma Mia! franchise creator and producer Judy Craymer said a third movie musical is in "earliest stages." She also shared that she has come up with a way to bring Meryl Streep back again.

"I don't want to over-egg it," she said of the unofficial news, "but I know there's a trilogy there…and I do think Meryl should come back, and if the script is right, she would, I think, because she really loved playing Donna."

"Of course I want to do it," Streep said during the 2024 Cannes Film Festival (via Deadline). Sounds promising to us!

Is Mamma Mia 3 happening?

Universal Pictures

Yes, Mamma Mia 3 is in its early planning stages! Christine Baranski just told The Hollywood Reporter that she's met with producer Judy Kramer, and that Kramer has plans for the third movie. "She gave me the narrative plotline of how it’s going to happen," Baranski says. "That’s all I can say! But, it’s not like, 'Oh, I wish it could happen!' Judy Kramer makes things happen. She made number two happen, and it was a phenomenal hit. I wouldn’t put it past Judy Kramer to get everybody back together."

Universal Pictures

A third installation was first mentioned way back in 2020, during a Collider interview with Mamma Mia! star Amanda Seyfried. Seyfried said she was on board — and at the time, she thought the rest of the star-studded cast would be too.

"Listen, every single person in that movie would say yes in a heartbeat because we want to hang out with each other," Seyfried told Collider at the time. "That's what we talked about last time, like did we ever think that we'd end up here again on an Island in Croatia?"

When will Mamma Mia 3 come out?

Universal Pictures

We don't have an official answer about when to expect this highly anticipated sequel. The project is in the "earliest stages," according to creator and producer, Judy Craymer. Cher also revealed to Entertainment Weekly that everyone is "talking about it," but she doesn't "know when they're going to do it."

Has casting information been shared about Mamma Mia 3?

Jonathan Prime/Universal Studios

While nothing's been made official, Amanda Seyfried just said something that made my heart skip a beat. She told ABC News she loves Sabrina Carpenter's music and dropped this admission: "If Sabrina Carpenter wants to play my daughter, I’ll make it happen."

But before she admitted that, the actress said something else that made me raise my eyebrows. "Everybody says it’s gonna happen, but I mean, I haven’t seen a script."

Cher is also eager to return to the beloved franchise and is rooting for Meryl to make an appearance again. "I keep saying, 'Meryl, you've got to come back,'" she said (via Entertainment Weekly). She also said she's told her, "'It'll be fun. You'll have a good time. You'll be able to sing.'"

I don't know what it'll take, but hope someone gets a script in Amanda Seyfried, Cher, and Meryl Streep's hands ASAP!

What is the first Mamma Mia about?

Universal Pictures

The first film follows Donna (Streep) and Sophie (Seyfried) as mother and daughter living on a remote Greek island. When Sophie is about to marry Sky (Dominic Cooper), she sets out to learn who her real father is after discovering it could be one of three men (played by Pierce Brosnan, Stellan Skarsgard, and Colin Firth).

Who does the second Mamma Mia follow?

Universal Pictures / NBCUniversal

Mamma Mia 2takes viewers back to 1979, where young Donna (Lily James) embarks on a series of adventures throughout Europe following her Oxford University graduation. On her journeys, she makes the acquaintances of Harry, Bill and Sam – the latter whom she falls in love with. In the present day, pregnant Sophie dreams of renovating a taverna while reuniting with her mother's old friends and boyfriends on a Greek island island.

TBH, we’re pretty happy that Mamma Mia! is far from over, and we can’t wait to see what the franchise has in store for us next. Stay updated on all the latest entertainment news with Brit + Co.

This post has been updated.

For those of us who have dry skin, the time is here for us to triple our moisturizing efforts unless we want to deal with inevitable patches or itchiness. I've already noticed my combination skin is embracing its flaky and textured era, so I've been slowly stocking up on my favorite thick moisturizers to help calm things down.

Since I'm a busy mom, I've been relying on Amazon Prime delivery to get them shipped straight to my front door. Right now I only have three facial moisturizers I swear by, but I'm also sharing two body products that keep my eczema-prone extremities hydrated.

Keep reading for the luxuriously thick moisturizers you need to add to cart ASAP.

My Favorite Face Moisturizers For Dry Skin

Jasmine Williams/Brit + Co

Kiehl's Ultra Facial Cream

I've been using Kiehl's Ultra Facial Cream for the past 3 years and it's been a miracle for my confused skin. IMO, it's not greasy despite having a richer texture than I'm used to. It actually feels soothing to me and I think that has everything to do with the 4.5 percent Squalene and Glacial Glycoprotein that's in it.

I typically use a hyaluronic acid serum in addition to this, but this facial cream is my go-to moisturizer.

Why Other Customers Love It

Amazon

Other customers have a lot to say about this thick moisturizer, but the standout Amazon reviews are:

  • "By profession I'm a cosmetologist so have decades of experience not only with hair products, but also with those concerning skin care. I've tried almost every item on the market and this is my favorite. It isn't heavy, yet provides plenty of moisturization. My face feels so soft! I'm a senior citizen and my skin tends to be dry, but just a little of this smoothes and hydrates it. You don't even need a primer. Makeup glides on."
  • "This is the only moisturizer that doesn’t break out my extremely sensitive skin. I have rosacea and other products burn my skin and make my face even more red. I’ve been using this and it’s the only thing I can use."
  • "This moisturizer feels great on the skin! I have mixed oily and dry skin and it has done so well. I recently switched from Tula to this brand and I have not regretted it. It does not cause breakouts and I feel like my face is hydrated the whole day. i would definitely recommend."
  • "Nice product that gives some sun protection. A little thicker consistency than regular moisturizer but the convenience of not using sunscreen for daily errands. My DIL gave me this once for a birthday & I have been using ever since."

Amazon

La Roche-Posay Triple Repair Moisturizing Cream

Okay, this moisturizer is a little pricier than the others I've mentioned, but it's La Roche-Posay! If you're looking at me with a blank stare, I'll do my best to explain. This is hands-down one of the best skincare brands I've come across in my 30s because a handful of their products have a seal of approval from the National Eczema Association.

It has shea butter and niacinamide in it, which are double threats against icky environmental elements that cling to dry skin. Plus, you can use it on your face, body and hands!

Why Other Customers Love It

Amazon

Here are some of the best reviews on Amazon about this luxurious moisturizer:

  • "This lotion has literally no fragrance. It leaves my skin feeling soft with a subtle glow without being greasy. It is also extremely hydrating. I have very sensitive skin, and the fact that babies can use it too is what made me decide to try it."
  • "The first application was wild. It’s thick and feels pretty slippery on the surface. But the next morning, I didn’t want to stop touching my face. The flakes became way more manageable and allowed me to continue the retinitis treatment. I’ve been using this for a few weeks, and my skin texture has improved tremendously. It is great that you can use it on your body as well. I lather it on at night and then put a very light layer on under my sunscreen in the morning. It doesn’t make me look greasy if I let it soak in before applying makeup."
  • "It instantly alleviated my dryness, leaving my skin radiant, glowy, and remarkably hydrated. As we transition into the winter months, I’m confident this cream will be a lifesaver against the harsh, windy weather we often experience in the Midwest."
  • "As someone with sensitive and acne-prone skin, this has been a game changer. I can't imagine going without this product since starting tretinoin and tazarotene. I use it as a final step in my routine to seal in moisture and any active ingredients. La Roche-Posay has consistently made sensitive-skin-friendly products. I'm not sure how you may react to the high shea butter content, but my skin doesn't seem to have any issues with it. The thickness is unlike any lotion I've tried. 10/10 would recommend."

Amazon

Olay Complete+ Rich Moisturizing Cream

Having sensitive skin isn't a death sentence for your face. It just means your skin is picky and only wants the best products to touch it, so technically it's like having a superpower. If you're still not convinced, let Olay's Complete+ Rich Moisturizing Cream persuade you.

It has vitamin B3, vitamin E, and ceramides in it that work together to provide all day hydration. Also, these powerhouse ingredients work together to promote healthy cell turnover so your gorgeous moisture barrier is in tip-top shape. P.S. It's recommended by the Skin Health Alliance.

Why Other Customers Love This Facial Moisturizer

Amazon

Check out what these Amazon customers had to say:

  • "I have extremely sensitive skin and this doesn't irritate my skin. I've tried and given up using many products (I'm 71). This cream makes my skin (face and neck) soft and hydrated. I use it several hours before bed and again in the morning. I alternate using it with another face skin care product."
  • "I find this to be every bit as moisturizing, creamy, and long-lasting as any of the more expensive face creams that are all the rage these days. I have tried many of the face serums, creams, and lotions and do not think any of them work any better than this Olay Face Cream."
  • "My mom used Olay products and her skin was immaculate! I started using it in my 30s and switched to other more popular, more expensive brands. I should have never stopped using it. I love this new moisturizer too! It feels amazing and makes my face look so smooth! I'm back Olay!"
  • "Tried this because my husband’s dermatologist has the most beautiful skin. I asked the dr what he used and this was it. After using so many different moisturizers for years I always had red rough skin. Now after all these years the redness is gone!! Its definitely worth giving it a try."

My #1 Favorite Body Moisturizer For Dry Skin 

Jasmine Williams/Brit + Co

Palmer's Shea Formula Body Lotion

Since it's a little colder, I need something that's going to keep my skin moisturized without triggering eczema flareups. One of the top moisturizers that gets the job done is Palmer's Shea Formula Body Lotion.

I personally opt to get the value size of this because it lasts a little over a month for me. Why? Well, a little goes a long way because this dermatologist-approved formula is thick. But once I rub it into my skin, it provides the silkiest shine I've ever seen. Besides shea butter, it has Marula, oatmeal, grapeseed oil, and vitamin E in it to provide the radiance I love so much.

It's usually $16 on Amazon, but it's currently on sale for $13!

Why Other Customers Love It

Amazon

According to Amazon, over 5,000 customers have purchased Palmer's Shea Formula body lotion this month. Also, it has a 4.6 rating which means I'm not the only one who loves using it. Here's my favorite 5-star reviews:

  • "As someone who battles dry skin year-round, finding a reliable moisturizer has always been a challenge—until I discovered Palmer's Shea Formula Raw Shea Body Lotion. This lotion has been a game-changer for me, and I'm thrilled to share my experience."
  • "The smell of this is amazing, makes my skin silky and smooth. great everyday lotion & the smell is subtle enough that it doesn’t overwhelm when I put my perfume on. My skin is plenty hydrated using this and I don’t notice any stickiness once it dries down."
  • "So we are on our 4th bottle now. Loving the product? Yassss!"
  • "We live in far Southern Az, where it is extremely dry (except during the monsoon). So we have had to start using skin lotions to make our skin feel better. This stuff is really great! And it lasts quite awhile."

Another Body Moisturizer I Love Using For Dry Skin

Amazon

Aveeno Skin Relief Moisturizing Lotion

If I feel like switching things up, I'll buy Aveeno's Skin Relief Moisturizing Lotion. It has a triple oat (oat flour, extract, and oil) and shea formula that work wonders for anyone who knows how it feels to have dry skin you suddenly have to scratch all the time. It's basically tough on things that cause dry skin, but gentle on the sensitivity of it!

Why Other Customers Love It

Amazon

This lotion actually has a slightly higher rating than Palmer's and has been purchased over 6,000 times this month. The only reason it's not my first go-to is because I have fond childhood memories of Palmer's. Aside from that, Aveeno is pretty d—n amazing!

Customers are saying:

  • "My derm recommended it, my skin is now so soft, not dry anymore as long as I keep applying daily."
  • "Love this lotion. I am super sensitive with lifelong relatively dry skin, and also super picky about my lotion quality and what I need."
  • "I've tried high end lotions and they have nothing on this stuff! This lotion is incredibly soothing, providing instant relief and long-lasting hydration that keeps my skin feeling soft and smooth all day. The formula is gentle, fragrance-free, and absorbs quickly without leaving any greasy residue, making it perfect for daily use. I’ve noticed a significant improvement in my skin’s texture and overall comfort since I started using it."
  • "I’ve tried so many - This is the Only lotion that keeps the moisture in my skin. I put it on in the morning and my skin is still soft and dewy at night and even the next morning."

Need recommendations for the best face wash to use? We have 10 geared towards each skin type!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

There's nothing ~normal~ about how much we love Normal People's Paul Mescal & Daisy Edgar-Jones. While it turns out we're not getting a Normal People season 2 (yet), the two actors are starring in some of 2024's biggest blockbusters (Twisters and Gladiator II, namely), and we've been soaking up their presences ever since.

Paul recently exhibited his ongoing friendship with Daisy at the Gladiator II premiere in Los Angeles. While he approached Brittany Broski on the red carpet for an interview, he recognized her from her recent 'Royal Court' interview with Daisy:

"You were with Daisy!" he chimed in excitingly. We just love this power duo!

Enda Bowe/Hulu

Daisy Edgar-Jones also revealed that she's remained incredibly close to Paul Mescal after their time on Hulu's Normal People. "Paul is one of my lifetime best friends," she says. "He’s an incredibly grounded person and I am too, I think, so it’s nice to be able to have those touchstones and those people you can laugh about it with and be lighthearted with. We met when I was 20 and Paul was 22; I’m so excited to see where we’ll be at 32, 42, and what life will bring us."

But the coolest thing is that not only is Normal People special for Paul and Daisy, but they've also been able to see the effect of the show on its fans.

"The thing I love people saying the most is, 'It made me contact my ex,'" Daisy continues. "Especially when much older people say, 'I just wanted to reach out to the person I was with when I was 17 just to say you were a big part of my history and thanks for being part of who I am, the tapestry of my life.' And that I really love, because I’m a massive romantic."

Daisy recently revealed they bonded over their training for Twisters and Gladiator II.

"I did running lessons — isn’t that crazy?" she told Variety. "Actually, Paul [Mescal] and I were laughing about it, because he was training for 'Gladiator II' and I was training for 'Twisters,' and obviously he had to be huge and I was like, 'Don’t worry, I’m going to be right up there with you.'"

Let us know your favorite Normal People moment in the comments and check out 5 Leading Ladies We'd Love To See In A Paul Mescal Rom-Com.

This post has been updated with additional reporting by Meredith Holser.

Winter is all about showing off frosty finishes and cozy shades while adding a touch of glamour to your everyday look. From cinnamon roll makeup to frosted finishes and pink hues, this list of 44 beauty finds will provide you with everything you need to achieve the hottest looks of the season. Colorful eyeshadow palettes, matte primers, and luxe setting sprays are all waiting down below, providing you with the flawless finish you deserve this winter. Ensure your makeup is on point for every festive event and fireside gathering this season with these Amazon gems that create the most stunning looks.

Thanks for reading about our favorite finds from across the internet! FYI: We participate in affiliate programs and may get a share of the revenue from your purchase.

This Makeup Palette With Waterproof Shades

Amazon

The winter pink trend is circulating around the internet, and this makeup palette is a must-have for achieving the look. With nine different shades to choose from, this palette offers intense pigmentation and a smudge-resistant formula that you will swear by.

See it on Amazon

This Lipstick That Stays Put All Day

Amazon

You can always count on this lipstick to keep your look in place through all your summer fun. The high-impact color works to stay put through any activity.

See it on Amazon

Peel Off This Lip Liner Stain for Long-Lasting Color

Amazon

This long-lasting lip liner stain will keep your pout perfectly defined all day and night. It uses hyaluronic acid and vitamin E to nourish your lips. You put the liner on and leave it on for 20 minutes, then remove it for a smudge-proof color.

See it on Amazon

This Bronzer Brings a Natural Glow

Amazon

This bronzer is the secret to looking like a Bridgerton duchess. The buildable liquid formula brings a natural finish, while the creamy formula melts into your skin. Whether you plan on spending your summer in the garden or by the lake, this gem is guaranteed to make a statement.

See it on Amazon

This Face Primer Made With Hyaluronic Acid

Amazon

This face primer has been a TikTok favorite for years. With each use, it provides your skin with a luminous glow and dewy finish. This must-have beauty gem is infused with hyaluronic acid and agave extract, allowing it to double as a skincare find.

See it on Amazon

This Lipstick With a Velvety Touch

Amazon

Follow the matte trend with this lipstick that has a velvety finish and lightweight design. This product can stay in place for up to 12 hours, providing you with a highly augmented look that effortlessly glides across your pout.

See it on Amazon

This Brow Gel Infused With Peptides

Amazon

Not only does this brow gel assist in sculpting your brows, but it also doubles as a brow-enhancing serum that will promote hair growth. The tinted formula fills in your brows, creating a voluminous, full look that will also hold your winter brows in place.

See it on Amazon

This Finishing Powder Made With Anti-Aging Ingredients

Amazon

That flawless winter finish is easy to achieve with this finishing powder, which blurs pores and creates a matte complexion without drying out the skin. This product includes skin-loving ingredients like hydrolyzed collagen, perfect for all skin types.

See it on Amazon

Add a Touch of Radiance With This Glowy Illuminator

Amazon

Meet this glowy illuminator, a versatile luminizer that gives you a dewy, glass skin look. Wear it alone, mix it with foundation or tinted SPF, or apply it over makeup for a radiant glow. Infused with Plant-Derived Glycerin, Vitamin C, and Rose Hip Seed Oil, it effortlessly hydrates, brightens, and moisturizes your skin.

See it on Amazon

This Face Mask With an Irresistible Scent

Amazon

This iconic face mask is a viral pick amongst beauty enthusiasts. The hydrating formula is made with rose petals and restorative oils, working to exfoliate the skin while keeping it hydrated and plump. It's a must-have for achieving the viral dewy look that everyone loves in the winter.

See it on Amazon

This Concealer With Skincare Ingredients

Amazon

This concealer can brighten your skin, even after a long winter night. The lightweight, hydrating formula feels invisible on the skin, while the hyaluronic acid adds moisture to your face. It's known to blur fine lines and create a natural, well-rested look each morning.

See it on Amazon

This Foundation Is Smudge-Proof

Amazon

Indulge in the viral vampy look with this foundation, which has a matte finish and transfer-proof formula. It can stay in place for up to 24 hours and offers a smooth, even finish that feels invisible on your skin.

See it on Amazon

These Eye Masks for Winter Self-Care

Amazon

Revitalize your under-eyes with these eye masks that are packed with a potent niacinamide serum. Whether you're struggling with dark circles or puffiness, these masks can deliver intense hydration that also leaves the skin looking plump and bright.

See it on Amazon

This Eyeliner Pencil for a Smokey Eye

Amazon

The viral smokey eye is a timeless look, and thiseyeliner pencil makes it easy to achieve. The creamy formula seamlessly glides across the skin, creating a bold look that can last up to 24 hours. Plus, it's infused with vitamin E and jojoba oil for hydrating results.

See it on Amazon

This Water Cream Creates a Radiant Complexion

Amazon

Dewy skin is the name of the game, and this water cream is your answer. This water-based skincare gem is made with squalane and other nourishing ingredients, offering a silky finish that your skin will fall in love with.

See it on Amazon

This Mascara for Fluttery Lashes

Amazon

Whether you're looking to create the viral frosted look or you just want to step out of your comfort zone, this mascara is a staple this season. Its waterproof design makes it practical, while the white, fast-drying formula offers an eye-catching look that will garner a ton of compliments.

See it on Amazon

This Luminizer Blends in Seamlessly

Amazon

Add a frosty shimmer to your cheeks, brow bones, and inner eye corners with this luminizer. The creamy, bendable formula makes it easy to add to your makeup routine, adding a subtle glow that will last all day and night.

See it on Amazon

This Cleansing Oil Melts Off Your Makeup

Amazon

Makeup wipes are so last season. Winter is all about using this cleansing oil that can melt away your makeup in seconds. It's formulated with nourishing ingredients, leaving your skin refreshed and radiant with each use.

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This Eyebrow Pencil for Precise Application

Amazon

The best part about this eyebrow pencil is that it has a dual-sided design that includes a spoolie brush for blending. This waterproof pencil allows for precise application, making it easy to customize the fullness of your brows each day.

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This Waterproof Eyeliner Comes in Vibrant Shades

Amazon

Follow the colorful winter trend with this waterproof eyeliner that comes in a vibrant blue shade. This pencil offers up to 36 hours of wear, creating a pop of color that is perfect for this season's colorful eyeliner trend. It creates a dramatic look that will complement your makeup this season.

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This Eyeshadow Palette With Shimmers and Mattes

Amazon

Influencers are raving about this eyeshadow palette, which is a must-have for creating the viral frosted makeup look. With nine shades ranging from silver to midnight blues, this waterproof palette offers highly pigmented options that will stay fresh from day to night.

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This Eyeshadow With a Touch of Shimmer

Amazon

A sultry smokey eye is one step away with this eyeshadow by Urban Decay. The highly pigmented formula and intense color offer a one-of-a-kind look that you can always count on. With various shades to choose from, it's easy to find your favorite match.

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This Primer Potion for Crease-Free Eyeshadow

Amazon

That frosty look is easy to create, thanks to this primer potion that serves as an eyeshadow primer for the winter. This product can enhance your favorite eye looks, ensuring crease-free wear that is essential for all of your frosted looks.

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This Setting Powder Creates a Soft-Focus Look

Amazon

Lock in your favorite winter looks with this setting powder, essential for blurring out your pores and imperfections. This powder is known for its soft-focus finish, perfect for adding a touch of winter magic to your favorite makeup looks.

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These Bronzing Drops Infused With Vitamins

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Show off that bronzy look in the wintertime with these bronzing drops, essential for following the cinnamon roll makeup trend. The drops are infused with vitamin E, offering a sun-kissed finish that will bring warmth to all of your favorite makeup looks.

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This Face Primer for That Coveted Dewy Look

Amazon

Believe it or not, this face primer will boost your skin's radiance like never before. The lightweight formula serves as the perfect base for the rest of your products, offering a gentle glow that is a must-have for the dry months of the year.

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This Lipstick With a Satin Finish

Amazon

There's nothing as timeless as a red lip, and this lipstick is a long-lasting option you won't want to scroll past. The satin-matte finish has a subtle shine, allowing you to show off your pout while making a statement all day and night.

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This Lipstick With a Bold Statement

Amazon

TikTokers have been raving about the vampy makeup trend, and this lipstick is a must-have for following the look. This creamy, richly pigmented lipstick offers a bold color that lasts, with a luxurious feel that won’t dry out your lips.

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This Setting Spray With Raving Reviewers

Amazon

Infused with skin-loving ingredients like hyaluronic acid, this setting spray remains at the top of must-have beauty products on Amazon. The lightweight design adds a ton of dewiness to your face, while the hydrating ingredients work their magic all day long.

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This Eyeshadow Doubles as a Highlighter

Amazon

Add an icy touch to your everyday makeup routine, starting with this eyeshadow that doubles as a highlighter. The moisturizing formula is a must-have for the dry weather, while the shimmering shade creates an ethereal look that is striking and stunning.

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This Mascara With a Pop of Pink

Amazon

Perfect the pink trend with this mascara, which has the most stunning rose finish. This mascara will not only define your lashes but curl and lengthen them with each use. It's smudge-proof and long-lasting, perfect for any winter look.

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This Lip Liner Seamlessly Glides On

Amazon

With this lip liner from Anastasia Beverly Hill, the perfect matte lip is one step away. The thin design allows for precise application, while the long-wearing formula makes it a staple for a busy day around town.

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This Eyeshadow With a Liquid Formula

Amazon

Chrome is back and this eyeshadow is a must-have for creating the most iconic winter monochrome looks. With a long-lasting, glittery finish, this liquid eyeshadow creates a futuristic finish that blends in with all of your favorite products.

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This Concealer Is Waterproof

Amazon

If you struggle with tired eyes, this concealer is the answer to your winter struggles. Not only does it provide you with a full-coverage finish, but it also hides dark circles, fine lines, and redness. It's a must-have for anyone who struggles with dull skin.

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This Toner With a Milky Formula

Amazon

Soothe your skin with this toner that has a milky formula and lightweight design. This product can lock in moisture, calm redness, and strengthen the skin, serving as the perfect solution for sensitive skin in the wintertime.

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This Highlighter Enhances Your High Points

Amazon

Glow from morning to night with this highlighter with a soft matte finish and subtle shimmer. The bendable formula is perfect for applying on top of other products, reflecting the light perfectly to enhance the high points of your face.

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This Eyeshadow Stick Makes a Statement

Amazon

There's nothing more icy than this eyeshadow stick that is creamy and long-lasting. The highly pigmented color creates a bold statement, while the creamy design makes it easy to blend and combine with your other favorite products.

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This Eyeliner Pencil for a Defined Look

Amazon

Achieve a warm, cinnamon-inspired eye with this eyeliner pencil, which is infused with caffeine for a smooth application. This eyeliner is bendable and rich in color, bringing warmth and depth to all of your favorite looks.

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This Face Powder Comes With a Puff

Amazon

The best part about this face powder is that it has an extra-fluffy puff accessory that makes it easy to apply and blend into the skin. This product is a must-have for setting the makeup in place and evening out the skin tone with each use.

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This Lipstick for the Matte Lip Trend

Amazon

When in doubt, you can always count on this lipstick to create a luxurious look that your lips will love. The silky matte finish is creamy and nourishing, while the hydrating ingredients like hyaluronic acid work to prevent dryness.

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This Bronzer Powder Lights Up Your Look

Amazon

Bronze your skin like never before with this bronzer powder that adds the perfect touch of warmth. The lightweight powder adds a sunlit finish to your skin, perfect for bringing life to your winter makeup.

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This Blush Tint With a Buildable Formula

Amazon

Dark blush is trending all season, and this blush tint is the perfect place to start. This weightless beauty gem has a watercolor finish that is sheer and buildable, allowing you to customize your look each day. Plus, it has a ton of dark hues to choose from.

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This Eyeshadow Palette With 12 Shades

Amazon

With 12 different mattes and shimmers to choose from, this eyeshadow palette is a must-have for the viral smokey eye look. Whether you use these highly pigmented shades to create soft day looks or intense evening looks, they will gain compliments everywhere you go.

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Try a Vegan Beauty Item With This Saie Dew Blush

Amazon

This Saie dew blush gives cheeks a natural flush with a lightweight formula that can be built up for a deeper wash of color. The cream blush is easily blendable for streak-free application.

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