OMG, Hallmark’s First-Ever Dating Show 'Small Town Setup' Is Coming So Soon
Chloe Williams serves as B+C’s Entertainment Editor and resident Taylor Swift expert. Whether she’s writing a movie review or interviewing the stars of the latest hit show, Chloe loves exploring why stories inspire us. You can see her work published in BuzzFeed, Coastal Review, and North Beach Sun. When she’s not writing, Chloe’s probably watching a Marvel movie with a cherry coke or texting her sister about the latest celebrity news. Say hi at @thechloewilliams on Insta and @popculturechlo on Twitter!
"What would you do if your entire family, and your hometown, set you up to find love?" That's the question Ashley Williams poses in the first Small Town Setup trailer, coming to Hallmark+ in 2025. And if anyone has the answer, I have no doubt it's Hallmark — if anyone knows about warm, cozy, and sappy romance it's them! Even if you're not a huge reality dating show fan (or if you couldn't stop watching Reese Witherspoon's Love in Fairhope) this is one January TV show you won't want to miss.
Here's everything we know about Hallmark's dating show Small Town Setup, hosted by Ashley Williams.
'Small Town Setup' puts you right in a Hallmark movie.
All six episodes of Small Town Setup premieres on Hallmark+ on Thursday, January 2, 2025, and is hosted by Ashley Williams, who you'll recognize from movies like Falling Together and Two Tickets to Paradise as well as How I Met Your Mother.
Just like your favorite Hallmark movies are all about finding love, Small Town Setup focuses on singles coupling up. The show will follow a single who "has made it in the big city, but has yet to find love." And their concerned parents (definitely a Hallmark trope and an IRL trope...) get the whole neighborhood involved in finding three potential matches.
"When the singleton arrives home for a visit, they are presented with dating options curated by their hometown. After three dates, will they find love in their hometown? Or head back to the big city? All is revealed at a big town hall event, full of heart, warmth, and a few laughs along the way."
Okay, getting the entire town involved in my love life sounds crazy, but the whole community coming together for a town hall event sounds exactly like the kind of sweet and sappy event my life needs. (Listen!! Dating as a 20-something in the city is harder than I expected...)
Throughout the trailer we see our singles looking for love around their hometown, going on small town dates, and finding connection in the most unexpected places. Yeah...I'll be tuning in — especially since Small Town Setup is totally giving Gilmore Girls.
Check out the 11 New January 2025 Movies Viewers Will Adore — and you'll want to add to your calendar ASAP!
Chloe Williams serves as B+C’s Entertainment Editor and resident Taylor Swift expert. Whether she’s writing a movie review or interviewing the stars of the latest hit show, Chloe loves exploring why stories inspire us. You can see her work published in BuzzFeed, Coastal Review, and North Beach Sun. When she’s not writing, Chloe’s probably watching a Marvel movie with a cherry coke or texting her sister about the latest celebrity news. Say hi at @thechloewilliams on Insta and @popculturechlo on Twitter!
