This Is the Most Beautiful Minimalist Instagram Account Ever
Annie D'Souza
Annie D'Souza
Annie is the founding father and editor-in-chief of The Midwestival and a long-time jean-on-jean enthusiast.
If you think pastels should be restricted to springtime, think again. Tony Hammond’s pastel-hued Instagram account (@iamtonyhammond) is one of the most minimal and beautiful we’ve ever seen.
Using his phone, he snaps the most simple silhouettes against clear skies, then crops and treats his photos to a digital watercolor bath. Hammond’s incredible work looks like it belongs in an art gallery rather than our smartphone screens. Check out a few more of his ‘grams below!
Love this style? Let us know how you plan to recreate it on Instagram — and don’t forget to tag us at @britandco!
Annie D'Souza
Annie is the founding father and editor-in-chief of The Midwestival and a long-time jean-on-jean enthusiast.