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Kylie Jenner’s beauty line, Kylie Cosmetics, is no stranger to controversy. Several months back, the beauty mogul addressedbrewing backlash over the price of her $360 makeup brush set, assuring shoppers that its tag was competitive with other high-end kits from brands such as MAC and Kevyn Aucoin. Now, her fans are fuming once more, only this time, it’s over another matter entirely: her powder blushes.
The mother of one launched her blush line last March, but when she took to Twitter Tuesday to announce restocks for five of the powder shades, she was met with a firestorm of backlash. Tongue-in-cheek titles, including X Rated, Barely Legal, Virginity, Hot and Bothered, and Hopeless Romantic, proved too much for many, who were eager to sound off about their disapproval.
Pressed Blush Powder in Virginity 💞 What’s your go to blush shade? pic.twitter.com/KAXLoK7wpw
— KYLIE COSMETICS (@kyliecosmetics) March 13, 2018
Their main gripe? That the titles were inappropriate for Jenner’s young fanbase, and might send the wrong message.
Seriously @KylieJenner, choose better names for your products. You have 12+ year old fans! "Barely Legal" "Virginity" 🙄
— Girl About Toon (@GirlAboutToon_) March 21, 2017
How about names like mother,strong woman…..objectivity of teen girls with names like barely legal is gross.
— Jillian Sundling (@JillianSundlin1) March 15, 2018
Kylie the blush names th0! Virginity?? Is a little too much…..theres TONS of names…..please keep in mind all the ages of your supporters
— Cindy ally Pinto (@Theally2791) March 15, 2018
She did have some in her corner, however, with several people pointing out that cheeky makeup names are nothing new, citing NARS Cosmetics’ cult-favorite blushes of Orgasm, Deep Throat, and Desire and Too Faced’s Better than Sex mascara for reference.
Is someone going to tell Fox News that all cosmetics have raunchy names?? I use a blush from @NARSCosmetics called "deep throat". LEAVE KYLIE ALONE https://t.co/72HDtK3bMy
— 👑EC (@erin_shermanx) March 15, 2018
you can’t deny that you’re only attacking kylie because she’s kylie jenner. her blush names aren’t anywhere near as bad as the cosmetics I named already. virginity, x rated and barely legal. not as bad as bleach black’s ‘jizz’ nail polish. 🤷🏼♀️🤷🏼♀️🤷🏼♀️
— 𝓈𝓉𝒶𝒸𝑒𝓎 🌸 (@cypheryoongi) March 15, 2018
people are really mad at kylie jenner for her blush names when NARS is out here naming their blushes “orgasm” & “deep throat”
— caitlyn🖤 (@cswizzlle) March 15, 2018
Jenner has yet to address the latest controversy surrounding Kylie Cosmetics.
Kylie Jenner’s blush names: Edgy or too far? Share with us over @BritandCo.
(Photos via Ethan Miller/Getty)
