Here Are the Best Buys from Prabal Gurung’s New Lane Bryant Collaboration
Since the average American woman wears sizes 16 to 18 and the plus-size clothing industry is a $20 billion dollar market opportunity, you’d think there’d be more high-fashion options for curvy women. Luckily for us, some retailers have heard the cry. Yesterday, Lane Bryant launched its latest collaboration with womenswear designer Prabal Gurung.
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The designer shared the news on his Instagram by posting a pic of himself with Lane Bryant’s spokesmodel Ashley Graham. “I no longer wanted to treat [plus sizes] like a second thought,” he wrote in the caption. “I pretty much sat down with Lane Bryant and said, ‘If I’m going to do it, that’s all-important to me.’ On a personal level, I know what it feels like to grow up and not find someone who looks like you, who you can identify with, in pop culture. It takes a lot of courage, conviction, integrity, knowledge, and experience to be finally comfortable with yourself, and I want to shorten that process for people, like my young nieces.”
Keep reading to see our favorite picks from the collaboration, which is available in sizes 10 through 28, priced from $38 to $398.