This Is Exactly How to Rock Logos Without Looking Cheesy
Lindsey Graham-Jones
Lindsey Graham-Jones
Lindsey is a lover of all things animal print, a surfer of knee-high waves, and a seeker of sunshine.
Logos are back in a big way and we are ALL about it. Everything from '90s-era Calvin Klein, Gucci, Fendi to cult-favorite Supreme (with surprise appearances from brands like Pepsi and Honda!), seem to be popping up and looking more sophisticated than ever. But because it can be tricky to style your favorite designers in a way that doesn't read fashion victim, we're here with some inspo. Ahead are some of our favorite looks from the 2018 logomania trend featuring looks that range from very subtle to pretty dang flashy.
Double Trouble: Sometimes two logos are better than one. This Gucci tee and Supreme fanny pack are giving us life — and so is everything else this ultraviolet bombshell is rocking. (Photo via Matthew Sperzel/Getty Images)
Hoodie Two Shoes: We're pretty sure the pullover has never looked this posh. Stay comfy in a logo rich hoody and purse, pleated skirt, and red leather boots. (Photo via Matthew Sperzel/Getty Images)
Pretty in Pink: A Gucci tee adds a subtle yet totally boujie accent to every outfit. 'Nuff said. (Photo via Christian Vierig/Getty Images)
Best Fendis Forever: Possibly the most stylish and clever way to wear a logo is via an oversized style. (Photo via Christian Vierig/Getty Images)
Red Alert: One of our personal faves from Coachella 2018 was this statement-making get-up that featured a Gucci belt bag, logo-heavy motorcycle pants, and camel-colored Nikes. (Photo via Presley Ann/Getty Images for Coachella)
I Love the '90s: Yes to throwback plaid, layered necklaces, belt bags, and Kate Moss-worthy Calvin Klein bras worn as tops. (Photo via Christian Vierig/Getty Images)
Logos + Leather: Fendi absolutely nails the logo game with a playful pattern that can be worn in SO many ways. (Photo via Christian Vierig/Getty Images)
Fast and Furious: You don't have to be into racing to rock a Honda crop top. Double up on the logos and add a Champion fanny pack and some retro shades FTW. (Photo via Timur Emek/GC Images)
Livin' the Gucci Life: Adding an iconic — and fancy AF — logo via your belt buckle might be the most low key way to live your best logo life. (Photo via Christian Vierig/Getty Images)
Reign Supreme: ICYMI, celebs including Kaia Gerber, Hailey Baldwin, and every other fashion girl out there have taken to Supreme (this option happens to be a collab with Louis Vuitton). (Photo via Kirstin Sinclair/Getty Images)
To the Tee: Style out a brand-centric tee by adding a snazzy sleeve roll, a statement bag, and some fabuloussunnies. (Photo via Christian Vierig/Getty Images)
Pepsi In Your Step: Whether you're a Pepsi or a Coca-Cola girl (or neither) we can all agree that this iconic logo lends a fierceness to any outfit. (Photo via Christian Vierig/Getty Images)
Over The Rainbow: Fendi patterns seem to show up in all the ways, shapes, and colors! Take your logo statement up a notch by breaking away from monochrome and sporting technicolor instead. (Photo via Christian Vierig/Getty Images)
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Lindsey Graham-Jones
Lindsey is a lover of all things animal print, a surfer of knee-high waves, and a seeker of sunshine.