Brit + Co Logo

The snuggle is real.

Loungewear Is Having a Hygge Moment: Shop the Best Cozy Styles Now

Loungewear Is Having a Hygge Moment: Shop the Best Cozy Styles Now

For the past year or so, the Danish notion of hygge has become more and more a part of our American lives — and we couldn’t be happier about it. If you’re unfamiliar with the term, there’s no one direct translation in English, but the idea encompasses a feeling of cozy contentment through enjoying the simple things in life (like, say, a cup of cocoa by the fireplace on a cold night).


The comfortable, simple life is appealing more and more to us that here, across the pond, stores, brands, and bloggers are all latching onto the concept (just scroll through the #hygge hashtag on Instagram for proof), and loungewear is the latest genre to reflect the trend. Scroll on for eight ways to get your hygge lounge on below.

ThirdLove Organic Cotton Jogger Set

You already know this brand for the bras that give you “the perfect fit.” Well, now they’re doing you one better and adding snuggly separates to the mix. Yes. Honey.

American Giant Waffle Henley

Quality clothing made in the USA? We’re here for that! Sipping tea with a book in this comfy top? Oh, we’re here for that too.

Aerie Plush Jogger

Yes, we want to laze around the house in these. We also kind of want to wear them with a slouchy knit and heels.

Good American Good Sweats The Cold Shoulder Sweatshirt

Is this the perfect stay-at-home date night top? Um, we think so.

Eberjey Cozy Time Leggings

We are all about that legging life, especially when it means wearing this sweet pair made of sweatpants material.

Plush Thermal PJ Romper

Life lesson: Don’t ever let anyone tell you you’re too old to wear a onesie. You don’t need that kind of negativity.

KOTN The Turtle Neck Tunic

Stay in or go out; either way, the snuggle is real.

Emerson Road Heather Waffle PJ Set

Head-to-toe thermal. Need we say more? (We didn’t think so.)

Selfmade

Selfmade

A business accelerator for early-stage female founders with live workshops, 1:1 mentoring, online courses, and curated business support. Visit

Yap City

Yap City

Want the inside scoop on what’s really trending? Join insider hosts Chloe Williams and Kayla Walden each week as they dissect their latest TV & movie obsessions, must-read books, and OMG moments you won’t believe. Visit