How This Lingerie Brand Is Empowering Women
Undies with a cause are all over the place, and we can’t get enough. One of the indie lingerie lines that we’re loving lately is made by makers we also love. It’s called Naja, and not only are their underthings gorgeous, their Underwear for Hope program and their partnership with the Golondrinas Foundation teaches single mothers and heads of the household to sew. With every purchase, money is going to help the cause.
From the undies to the bras, the prints on these beauties go way beyond your basic nudes. Founder Catalina Girald said, “Most lingerie is made for men. It’s marketed for men.” But not Naja. In fact, they’ve designed it so completely for the women wearing it that the prints on the bras are on the inside, like a secret just for you. Oh, and most pieces are under $80.
And of course, they feel good too. Naja owns their own raw materials and manufacturing locations (which is a big deal in the fashion industry) so they can make sure you’re getting the highest quality fabrics and lace out there. They’re also using eco fabrics that are made from plastic bottles and are equipped with sweat-wicking and antimicrobial technology. Kind of amazing.
This is an intimates line made by strong women for strong women while empowering strong women. Sounds like a win-win-win.
What’s your favorite piece from Naja? Let us know in the comments!