Maj news for fashion girls. Celebrity stylist and ready-to-wear + maternity fashion designer Rachel Zoe is launching a monthly subscription box service. That means the same eyes that outfit consistently best dressed A-listers like Jennifer Lawrence and Sophia Vergara will now also be dressing YOU.
Called Box of Style, a straightforward yet undeniably alluring name, Zoe’s quarterly service will ship chic black packages stuffed with five to eight seasonal, on-trend items for fashion, beauty and home. As Zoe told WWD, it’s primarily about “providing a little piece of how we live everyday,” and if you’ve ever seen Zoe’s life play out on the Bravo reality show The Rachel Zoe Project, you know that means this stuff will likely be the epitome of glam.
According to WWD, Zoe along with the editors of her fashion lifestyle website The Zoe Report will be hand picking the items for each shipment, including one “hero” piece. Expect these to be new classics — staples with a decidedly girl-in-the-know feel to them — like the Miansai screw cuff that is one of this season’s ultimate It accessories. At $100 per box or $350 for four seasonal Zoe curations, Box of Style is decidedly more expensive than current fashion box subscriptions like Le Tote or celebrity-backed styling services like the free-to-join StyleMint. But if there’s any one we’d splurge on, it’s the one by the woman who can make us feel like Anne Hathaway at the Venice Film Festival on our walk to work. Sign up through The Zoe Report starting March 9 for the first round of picks set to ship on March 31.
Which celebrities and influencers do you hope start style subscription services? Tell us what monthly services you currently use in the comments below.
(Photos courtesy of WWD, via Frederick M. Brown/Getty Images)