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You Can Finally Customize Your Swatch Watch for the Timepiece of Your Dreams

You Can Finally Customize Your Swatch Watch for the Timepiece of Your Dreams

The geniuses over at Swatch are switching things up this summer so you can indulge your creative side. Swatch X You ($65-$85) is the fun, new take on the classic Swatch watch that lets you design the custom accessory of your dreams. Select from colorful straps, bright loops, and bold pin designs to craft your own signature wristwatch in just five easy steps.


Start by choosing from two different case sizes, the Gent or the New Gent. Opt for a bright or low-key face, choose patterned straps, then finish things off with a playful loop. The budget-friendly line ranges in price from $65-85.

You’ll never run late again after gifting yourself a brand new Swatch in exactly the style you want. So much fun!

Will you be fashion’s next breakout designer thanks to Swatch X You? Tell us on Pinterest!

Brit + Co. may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

(Photos via Swatch)

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