Everything We’re Buying from the New Vineyard Vines for Target Collab
Zoey Washington
Zoey Washington
Zoey Washington is the Senior Fashion and Beauty Editor at Brit + Co and a lover of all things pretty.
Calling all gingham enthusiasts and stripe stans, your go-to label for approachable prep is about to drop a collab that'll make your summer red, white, and blooming with color. Vineyard Vines is officially teaming up with Target
for a line of warm-weather staples
designed with BBQs, rum-runners, and sunset sails in mind. The staggering 300-piece collection is full of old favorites like navy check dresses, breezy shifts, and (of course) whale motif separates — but the real winners can be found in unexpected categories for the brand that includes home and outdoor goods. With prices ranging from $2- $120 (don't worry, most retail for under $35), there's no logical reason to miss out on this seasonal magic. Trust and believe we will be in line come May 18 when items drop in-store and online at target.com. Until then, scroll on for some of our most beloved buys of the season.
Whale Throw Pillows ($20-$25) and Whale Line Outdoor Rug ($60)
Lobsters Beach Tote Bag ($30), Kids' Plaid Baseball Hat ($10), Cosmetic Bag Set ($30), Pink Whale Pouch ($10), Vineyard Whale Print Beach Towel ($25), Every Day Should Feel This Good Beach Towel ($25), Straw Beach Bag with Floating Whale Fob ($40)
Women's Off the Shoulder Short Sleeve Bardot Top ($25) and Women's Striped Midi Skirt ($30)
Women's Rough Seas Sleeveless Ruffle Tie Waist Midi V-Neck Dress ($35) and Straw Beach Bag with Floating Whale Fob ($40)
Women's Striped Off the Shoulder Short Sleeve Bardot Top ($25) and Women's Striped Pants ($30)
Men's Island Scene Short Sleeve Woven Button-Down Shirt ($25), Toddler Boys' Short Sleeve Polo Shirt ($12), Toddler Boys' Patchwork Whale Shorts ($12), Baby Reversible Bucket Hat ($10)
Women's School of Whales One Piece Swimsuit ($35) and Whale Picnic Tote with Rough Seas Lining ($25)
Men's Short Sleeve Polo Shirt ($22), Men's Patchwork Whale Shorts ($25), Patchwork Whale Pet Harness ($9), and Patchwork Whale Dog Leash ($14)
Adult Visor ($12), Whale Line Beach Bag ($35), Women's Whale Graphic Crewneck Tank ($16), Women's Swim Suit Bottom ($25)
Men's Fishbone Short Sleeve Woven Button-Down Shirt ($25), Men's Striped Shorts ($25)
Island Scene Portable Beach Chair ($45), Pink Whale Collapsible Wagon ($100), Jumbo Inflatable Ring Toss ($40), Pink Whale Floatie Drink Holder ($6), Patchwork Whale 12 Can Cooler ($50), Sand Bucket Set ($12), Pink Whale Sprinkler Floatie ($40)
Baseball Hat ($16), Every Day Should Feel This Good Beach Towel ($25), Men's Striped Swim Trunks ($25)
Men's Gingham Long Sleeve Woven Button-Down Shirt ($30), Men's Shorts ($25)
Vineyard Whale Print Beach Towel ($25), Hibiscus Whale Beach Towel ($25), Whale Line Beach Towel ($25), Vineyard Whale Print Beach Towel ($25)
Women's Gingham Long Sleeve Shirtdress ($35)
Men's Light Weight Color Blocked Windbreaker Jacket ($35), Men's Fishbone Short Sleeve Woven Button-Down Shirt ($25), Men's Hibiscus Whale Swim Trunks ($25)
Hibiscus Whale Portable Beach Chair ($45), Island Scene Portable Beach Chair ($45), Rough Seas Beach Umbrella with Drink Holder ($50), Vineyard Whale Print Beach Towel ($25)
Women's Sleeveless Ruffle Tie Waisted Midi V-Neck Dress ($35) and Flag Whale and Gingham & Red Striped Reversible Pet Bandanna ($7)
Pink Whale Large Floating Beach Ball ($10)
Flag Whale and Gingham Bean Bag 10pc Set ($100)
Women's Gingham Long Sleeve Shirtdress ($35)
Flag Whale Pet Polo ($12), Travel Silicone Whale Pet Bowl ($6)
Whale Line Melamine Dinner Plate ($4), Whale Melamine Appetizer Plate ($2), Rough Seas Fabric Napkin Set ($10), Whale Line Wooden Serving Tray ($20), Whale Line Table Runner ($18)
Women's Striped 1/4 Zip Pullover ($30), Women's Striped Bikini Swimsuit Bottom ($25), Baby Pink Whale Striped Rashguard ($12)
Flag Whale and Gingham & Red Striped Reversible Pet Bandana ($7)
Women's Striped Sleeveless Crewneck Knit Dress ($30)
Patchwork Whale Pet Harness ($9), Patchwork Whale Dog Leash ($14), Pink Whale Dog Toy Rope ($6)
RELATED: 33 Spring Fashion Finds You’d Never Guess Are from Target
RELATED: 33 Spring Fashion Finds You’d Never Guess Are from Target
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.
Zoey Washington
Zoey Washington is the Senior Fashion and Beauty Editor at Brit + Co and a lover of all things pretty.